Sunforce Products
Sunforce Products Inc. is a Montreal-based private manufacturer and distributor of consumer solar-powered products for outdoor lighting, security, and battery maintenance, sold through major retailers and international distributors across multiple continents.
- Company typePrivate
- Founded2003
- HeadquartersMontréal-ouest, Canada
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Sunforce Products does
Sunforce Products Inc. is a privately held Canadian manufacturer and distributor of consumer-focused solar-powered products for outdoor lighting, security, and off-grid power. Founded in 2003 in Montreal (Quebec) and led by founder/owner Les Wexelman, the company operates with an 11–50 person organization and is headquartered at 9015 Avon, Montreal-Ouest. Its portfolio is organized into three core lines: Lighting & Security (motion-activated solar security lights from 100 LED single-head units up to 2000-lumen triple-head fixtures), Lawn & Garden (solar coach lights, 15- and 20-LED string lights, barn lights, motion-activated utility lights), and Solar Panels, Charge Controllers & Accessories (1W–5W battery maintainers and trickle chargers, 100W–150W crystalline solar panels, 7A and 30A charge controllers, plus hub and mounting accessories).
The product technology stack centers on amorphous solar panel integration for battery charging under varied daylight conditions (including indirect light), LED lighting, and rule-based automation such as dusk-to-dawn photosensor activation and PIR motion sensing. Sunforce generates revenue exclusively through consumer hardware unit sales at the SKU level, with no disclosed subscription, software, or service layer. Distribution is channel-led: products are listed on Amazon.com and Amazon.ca, stocked at major North American retailers (Home Depot, Lowe's, Walmart, Canadian Tire, Costco, Menards), sold direct-to-consumer through a shop.sunforceproducts.com parts e-commerce portal, and exported through regional distributors (including NES in Mexico, Tee-Zed in the UK, and partners in Japan, China, and South Africa) covering Europe, Asia, Africa, and Latin America. Warehousing spans six North American cities — Montreal, New York, Miami, Chicago, Los Angeles, and Portland.
The target customer base is fragmented: DIY homeowners seeking off-grid lighting, security illumination, and battery maintenance for vehicles, RVs, boats, and lawn/garden applications. Marketing relies on organic social (Facebook, YouTube, Twitter/X) and retailer-led conversion. No revenue, funding history, headcount detail, M&A activity, or financial metrics are publicly disclosed.
Sunforce Products firmographics
Firmographics- Name
- Sunforce Products
- Legal name
- Sunforce Products Inc.
- Website
- https://sunforceproducts.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sunforce Products Inc. is a Montreal-based private manufacturer and distributor of consumer solar-powered products for outdoor lighting, security, and battery maintenance, sold through major retailers and international distributors across multiple continents.
- Ownership category
- akta.pro rank
Sunforce Products industry classification
Industry- Product category
- Solar Consumer Lighting & Off-Grid Power Products
- NAICS
- Electric Lighting Equipment Manufacturing (33513), Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Residential Electric Lighting Fixture Manufacturing (335131)
- SIC
- Electric Lighting & Wiring Equipment (3640), Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Outdoor Lighting & Power (Headlamps, Batteries, Solar) Retail (CRAMAAAG)
- akta.pro secondary industry
- Solar Mounting, Racking & Trackers (Fixed-Tilt, Single/Dual-Axis, Rooftop Mounts) (EUAMABAF)
Keywords
Where Sunforce Products is headquartered
LocationHeadquarters
- HQ city
- Montréal-ouest
- HQ country
- Canada
- HQ region
- North America
Offices7 records
Markets served
Sunforce Products business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Consumer Solar Products Sales: Sunforce generates revenue through the sale of consumer-focused renewable energy products including solar lighting, security systems, lawn and garden products, solar panels, charge controllers, and accessories. Products are sold through retail channels, e-commerce, and distribution partners globally.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Battery Maintainers & Trickle Chargers (1W-5W) |
| Unit Pricing | Pay-as-you-go | Solar Panels (100W-150W) |
| Unit Pricing | Pay-as-you-go | Charge Controllers (7A-30A) |
| Unit Pricing | Pay-as-you-go | Solar Outdoor Lights |
| Unit Pricing | Pay-as-you-go | Solar Motion Lights |
Go-to-market motion1 record
Distribution channels9 records
Marketing channels4 records
Sunforce Products product offering
Product offeringCore offering
Sunforce Products manufactures and distributes consumer-focused solar and wind energy products for lighting, security, and outdoor use. The portfolio spans solar-powered motion-activated security lights, decorative outdoor string and coach lights, crystalline solar panels (1W-150W), 12-Volt battery maintainers and trickle chargers, and charge controllers designed for DIY residential and off-grid applications.
Product overview
Sunforce Products is a world leader in consumer-based renewable energy products, offering a comprehensive portfolio organized into three main product lines: Lighting & Security (solar motion-activated security lights ranging from 100-150 LED configurations to 2000 lumens output), Lawn & Garden (solar outdoor lights including coach lights, string lights with up to 20 LED bulbs, barn lights, and motion utility lights), and Solar Panels, Charge Controllers & Accessories (crystalline solar panels from 100-150W, battery maintainers and trickle chargers from 1W to 5W, 7A and 30A charge controllers, and mounting accessories). The products are designed for everyday consumer solutions including security, off-grid power, and outdoor living applications, with a focus on simplicity, quality, and reliability in Do-It-Yourself designs.
Differentiator
Problem solved
Functional benefit
Products and services
- Lighting & Security Solar Products
Companies that use Sunforce Products
Customer profileSegments3 records
Ideal customer profiles3 records
Sunforce Products technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Sunforce Products partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Sunforce Products competitors and assessment
Company assessmentDirect peers
- BioLite: BioLite designs consumer off-grid energy products (solar lighting, portable power) for both developed and emerging markets, sharing Sunforce's DIY solar hardware positioning and similar distribution into mass retail.
- Goal Zero: Goal Zero markets portable solar panels and consumer off-grid power products through mass retail and outdoor channels. It competes for the same DIY, off-grid, and outdoor lifestyle customer with a similar hardware-driven sales model.
- MAXSA Innovations: MAXSA specializes in solar-powered motion-activated security lighting and outdoor consumer solar accessories, directly overlapping with Sunforce's Lighting & Security and Solar Motion Lights categories.
- Nature Power: Nature Power is the closest direct peer, manufacturing and distributing consumer solar panels, battery maintainers/trickle chargers, and outdoor solar lighting — overlapping nearly identically with Sunforce's Solar Panels, Charge Controllers & Accessories and Lawn & Garden lines.
Broad incumbents
- Ring (Amazon): Ring's smart home security ecosystem includes solar-powered cameras and lighting accessories sold through Amazon, Home Depot, and Best Buy, competing in the motion-activated solar security lighting category.
- Coleman Company: Coleman sells a broader outdoor lifestyle catalog with a solar lighting and portable power sub-line that competes for shelf space and end-customer attention at retailers like Walmart and Canadian Tire.
- Energizer Holdings: Energizer's consumer lighting and batteries portfolio includes solar outdoor lighting and rechargeable products, addressing overlapping end-use cases through similar mass-retail distribution.
- Westinghouse Outdoor Lighting: Westinghouse offers residential and commercial outdoor solar lighting fixtures sold through home improvement and mass channels, overlapping with Sunforce's residential decorative and security lighting lines.
Emerging players
- Jackery: Jackery is a fast-growing portable power and solar panel brand for consumers and outdoor enthusiasts; while centered on power stations rather than lighting, it competes for the same DIY consumer-solar budget at overlapping retail channels.
- Anker / eufy: Anker's eufy brand sells solar-powered outdoor security cameras and lights targeted at the DIY smart-home consumer, intersecting with Sunforce's security lighting category through newer, tech-forward SKUs.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Sunforce Products social profiles
Digital presenceSunforce Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sunforce Products leadership team
Management profileNumber of profiles
Profiles1 record
Sunforce Products funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sunforce Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sunforce Products
What does Sunforce Products do?
Sunforce Products manufactures and distributes consumer-focused solar and wind energy products for lighting, security, and outdoor use. The portfolio spans solar-powered motion-activated security lights, decorative outdoor string and coach lights, crystalline solar panels (1W-150W), 12-Volt battery maintainers and trickle chargers, and charge controllers designed for DIY residential and off-grid applications.
Is Sunforce Products a public or private company?
Sunforce Products is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sunforce Products founded?
Sunforce Products was founded in 2003. It employs 11 to 50 people.
Where is Sunforce Products based?
Sunforce Products is headquartered in Montréal-ouest, Canada, in the North America region.
How does Sunforce Products make money?
One revenue line is on record: consumer Solar Products Sales.
Who are Sunforce Products's main competitors?
Direct peers on record are BioLite, Goal Zero, MAXSA Innovations and Nature Power. Broad incumbents are Ring (Amazon), Coleman Company, Energizer Holdings and Westinghouse Outdoor Lighting. Emerging players are Jackery and Anker / eufy.
Does Sunforce Products have an API?
No public API is recorded for Sunforce Products.
What industry is Sunforce Products in?
Sunforce Products's product category is Solar Consumer Lighting & Off-Grid Power Products. Its primary akta.pro industry code is CRAMAAAG, Outdoor Lighting & Power (Headlamps, Batteries, Solar) Retail, with a secondary code of EUAMABAF, Solar Mounting, Racking & Trackers (Fixed-Tilt, Single/Dual-Axis, Rooftop Mounts). Its NAICS code is 33513 and its SIC code is 3640.