Desert Safari Dubai

What Desert Safari Dubai does

Desert Safari Dubai operates as Desert Experience Tourism LLC, a privately held, Dubai-headquartered (Al Qusais) tour operator doing business as Desert Safari Deals. The company's core offering is a portfolio of guided desert safari experiences in the Dubai desert, ranging from a budget Self-Drive option at AED 50 per person to premium Private Desert Safaris priced at AED 750 for up to 6 guests, with a desert camp accommodating 200-300 guests daily. The operation is service-based rather than technology-driven, relying on a fleet of 4x4 Land Cruisers for dune bashing, plus quad bikes, dune buggies, camel rides, sandboarding, traditional Arabic entertainment (belly dance, Tanoura, fire shows), and BBQ buffet dinners. The company claims 12+ years of operating history, holds tour operator licensing, and employs professional drivers with specialized desert driving expertise.

The business model is direct-to-consumer tourism with a one-time ticket sale revenue mechanic. Pricing is structured in multiple tiers (Self-Drive AED 50, Evening AED 99, Pickup AED 110, VIP AED 150, Premium AED 180, Overnight AED 250, Morning AED 650 for max 5, Private AED 750 for max 6), with group discounts (25%) and pay-as-you-go billing. Distribution runs through the company's SEO-optimized website (desertsafarisdeal.com), WhatsApp/phone booking lines (+971 50 494 1982, +971 55 959 2111), and third-party travel agency resellers. Customer segments include international and domestic tourists visiting Dubai, families and groups, couples seeking premium experiences, and festival/celebration seekers targeting events like Diwali, Halloween, Christmas, and UAE National Day.

Beyond the core safari product, the company has expanded into adjacent UAE tourism services including Dubai and Abu Dhabi city tours, Burj Khalifa tours, theme park ticketing (Ferrari World, Yas Waterworld, Wild Wadi Water Park), Hatta Mountain tours, water attractions (Dhow Cruise Marina, Dhow Dinner Cruise, Jet Ski Tours), and cultural/photography experiences (Arabic costumes, falcon photography). Marketing relies on content/SEO blogging, organic social media (Facebook, Twitter, LinkedIn), and direct response communication channels. Ownership is private with no institutional investors or parent company identified, and headcount sits in the 11-50 employee range.

Name

Desert Safari Dubai

Legal name

Desert Experience Tourism LLC

Website

https://desertsafarisdeal.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Desert Safari Dubai (Desert Experience Tourism LLC, DBA Desert Safari Deals) is a Dubai-based private tour operator offering tiered desert safari experiences plus adjacent UAE attractions (city tours, theme park ticketing, water activities) to inbound tourists and residents through direct website, WhatsApp, phone, and travel-agency booking channels.

Ownership category

akta.pro rank

Product category

Tourism and Adventure Experiences

NAICS

Tour Operators (561520), Scenic and Sightseeing Transportation, Other (4879)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Desert & Dune Adventure Tour Operators (Camel treks, sandboarding) (THAAADAG)

akta.pro secondary industries

Desert & Dune Nature Experiences (THAJAIAG), Guided & Packaged Motorcycle / Powersports Rental Tours (THADAHAL)

Keywords

• Desert safari tours
• Dubai tourism
• Adventure experiences
• Dhow cruise tours
• Theme park tickets

Headquarters

HQ city

Dubayy

HQ country

United Arab Emirates

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Tour Ticket Sales: One-time purchase model for desert safari tours and adventure packages. Customers pay per person or per group for guided desert experiences including transportation, activities, meals, and entertainment.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Desert Safari Dubai (Desert Experience Tourism LLC) sells guided desert safari experiences and related tourism activities in Dubai. Core offerings span seven safari tiers (Evening, VIP, Premium, Overnight, Morning, Private, and Self Drive), Dubai city tours, water-based attractions such as dhow cruises, jet ski, banana boat and parasailing, plus bundled theme park tickets. Services are aimed at tourists visiting Dubai and are priced on a per-person basis across multiple tiers.

Product overview

Desert Safari Deals is a Dubai-based tourism operator (Desert Experience Tourism LLC) offering a portfolio of desert safari experiences and UAE-wide attractions. The core offering consists of multiple desert safari tiers (Evening, Morning, Overnight, VIP, Premium, Private, and Self-Drive) that share foundational elements like dune bashing by 4x4 Land Cruiser, camel riding, and Bedouin-style camp entertainment. Premium tiers add private seating, waiter service, and exclusivity. Add-on modules include quad biking and dune buggy self-drive adventures. The company also acts as a ticketing reseller for Yas Waterworld, Wild Wadi Water Park, Ferrari World, and Burj Khalifa tours, plus operates water-based attractions including Jet Ski Tours and Dhow Cruises in Dubai Marina.

Differentiator

Problem solved

Functional benefit

Products and services

• Evening Desert Safari Guided evening desert safari experience in Dubai including desert activities and camp-based entertainment, priced per person for tourists.
• VIP Desert Safari Premium-tier desert safari with elevated inclusions and service level, priced higher per person for travelers seeking an upgraded experience.
• Premium Desert Safari Premium desert safari package positioned between standard evening and VIP tiers, with expanded inclusions for tourists.
• Overnight Desert Safari Multi-portion desert safari including evening activities and overnight stay at the desert camp, for tourists wanting a longer immersive experience.
• Morning Desert Safari Half-day morning desert safari with dune activities and camp visit, suited to tourists with daytime availability.
• Private Desert Safari Private, exclusive-use desert safari package for individuals, couples, families, or private groups who want a customized experience.
• Self Drive Desert Safari Lower-priced safari option (starting around AED 40) for tourists who drive themselves to the desert meeting point without hotel pickup.
• Dubai City Tours Guided sightseeing tours of Dubai landmarks and attractions, complementing desert safari offerings for tourists.
• Water Attractions (Dhow Cruise, Jet Ski, Banana Boat, Parasailing) Water-based Dubai tourism activities including dhow cruise dinners and adrenaline water sports, sold to tourists alongside safari packages.
• Theme Park Tickets Resale/bundling of Dubai theme park tickets as part of the company's tourism offering for visitors.

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• GetYourGuide: Global online tour and activity marketplace listing desert safari experiences in Dubai. Comparable as a leading OTA channel and competitor for direct bookings in the desert adventure tour category.
• Viator: Global online travel agency owned by Tripadvisor that aggregates desert safari bookings in Dubai from multiple operators. Comparable as a major distribution channel and competitive threat for direct-booking tour operators in the same category.
• Klook: Asia-headquartered online booking platform for tours, attractions, and activities, including Dubai desert safaris. Comparable as a digital distribution competitor and aggregator in the same experience-based travel category.

Direct peers

• Platinum Heritage: Premium Dubai desert safari operator focused on luxury and eco-friendly experiences including heritage tours, falconry, and Bedouin-style camps. Comparable because it targets the same premium tier with dune-based activities and cultural programming.
• Net Tours & Travels: UAE tour operator offering desert safaris, dhow cruises, and city tours. Comparable because it competes in the same category with similar multi-activity packages targeting inbound tourists.
• Arabian Adventures: Established Dubai-based tour operator offering desert safaris, city tours, and dhow cruises. Comparable because it serves the same tourist segments with overlapping desert safari packages, dune bashing, and Bedouin-style camp experiences in the UAE.
• Desert Safari Dubai (by Tour Dubai): Dubai-based tour operator specializing in desert safaris, city tours, and adventure activities. Comparable as a local competitor offering the same safari tiers, dune bashing, and camp-based experiences.
• OceanAir Travels: Dubai-based tour and safari operator offering desert safaris, city tours, and water attractions. Comparable because it sells similar multi-tier desert safari packages with dune bashing, BBQ dinners, and entertainment shows.
• Rayna Tours: Dubai-based DMC and tour operator offering desert safaris, city tours, and water-based activities. Comparable because it sells near-identical multi-tier desert safari packages targeting tourists in the UAE.

Regional players

• Marhaba Tours: Sharjah-based inbound tour operator providing desert safaris and cultural experiences across the UAE. Comparable as a regional competitor operating the same safari category but with different geographic concentration within the UAE.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/desertsafaria
• Facebookfacebook.com/desert-safari-dubai-packages-474825776046905
• LinkedInlinkedin.com/company/computer-shops-dubai

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Desert Safari Dubai