Hokianga

What Hokianga does

Hokianga Health Enterprise Trust, operating as Hauora Hokianga, is a community-owned and governed non-profit health organization established in 1992 to deliver integrated healthcare services to enrolled residents of the Hokianga area in Northland, New Zealand. Its headquarters and main hospital are located at 163 Parnell Street, Rawene. The trust operates a distributed primary care network of ten GP clinic locations across the Hokianga catchment, a 10-bed acute inpatient hospital, and a 12-bed residential aged care facility (Whare Whakaaro Nui), supplemented by community nursing, maternity services (Te Ao Mārama), mental health and social services (Te Whare Āwhina), day care (Whare Awatea), needs assessment and home support, transport assistance, traditional rongoā (Taumata Rongoā), and a partnership with St John Ambulance (Hato Hone).

The organization's underlying delivery model is a community health services platform spanning primary care, hospital services, community health programs, and residential care, anchored in Māori values and mātauranga Māori under the guiding theme "Whakapapa Te Oranga." Patients access services through a Health 365 online patient portal and through direct contact with their local clinic. Marketing and community engagement are delivered through the organization's website, Facebook, and a community email newsletter (Community Pānui), with primary enrollment handled via an online Jotform registration.

The business model is funded primarily through New Zealand public health contracts (capitation and service agreements with the funder for the Northland region), supplemented by patient co-payments, aged care subsidies, and community donations (koha). The trust is governed by a Board of Trustees with community representation, including locality-based trustee nominations from areas such as Horeke and Pawarenga, and is undergoing a governance review via a proposed new Trust Deed issued in 2024.

Name

Hokianga

Legal name

Hokianga Health Enterprise Trust

Website

https://hokiangahealth.org.nz

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

101–250 employees

Short description

Hokianga Health Enterprise Trust (Hauora Hokianga) is a community-owned, non-profit health trust established in 1992 that delivers integrated primary, hospital, community, and aged care services to enrolled residents of the rural Hokianga area in Northland, New Zealand.

Ownership category

akta.pro rank

Product category

Community Health Services

NAICS

Ambulatory Health Care Services (621), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Nursing and Residential Care Facilities (623)

SIC

Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Care Management & Care Coordination (Home & Community-Based) (HLAFAEAL)

akta.pro secondary industries

Home Health Aide (HHA) Services (Medically Directed) (HSABACAB), Long-Term Care Nursing Homes (Custodial LTC) (HLADADAB)

Keywords

• Community health services
• Primary healthcare delivery
• General practice services
• Maternal health services
• Aged care services

Headquarters

HQ city

Northland

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain

Distribution channels1 record

Marketing channels3 records

Core offering

Hauora Hokianga is a community-owned, trust-governed integrated healthcare provider delivering primary care, community health, inpatient hospital, maternity, residential aged care, and emergency ambulance services to enrolled residents of the Hokianga area in Northland, New Zealand. Services are delivered through ten general practice clinic locations, a 10-bed acute hospital and 12-bed aged care facility in Rawene, mobile community nursing, and partnership with St John Ambulance, with culturally grounded care anchored in Māori values and mātauranga Māori.

Differentiator

Problem solved

Functional benefit

Products and services

• GP Services General practice services offered at ten locations throughout the Hokianga area for enrolled patients requiring consultations.
• Community Nursing Comprehensive and integrated mobile health care services provided to remote communities surrounding the Hokianga River.
• Maternity Services (Te Ao Mārama) Integrated maternity service including Lead Maternity Carer, Hospital Birthing Facilities, Obstetrics, Primary Health Care, childhood health, breastfeeding support, parenting support, well-child tamariki ora, and immunisations.
• Inpatient Medical Services Ten-bed acute care inpatient service and a twelve-bed residential, hospital and rest home level aged care facility located in Rawene.
• Residential Care (Whare Whakaaro Nui) Residential aged care facility providing hospital and rest home level care for elderly residents.
• Day Centre (Whare Awatea) Day care services for community members requiring daytime support and care.
• Accident and Urgent Medical Care Emergency and urgent medical care services for acute injuries and medical conditions.
• St John Ambulance Service (Hato Hone) Ambulance service partnership providing emergency transport and medical response.
• Community Clinics Primary care clinics providing health services to communities throughout the Hokianga region.
• Needs Assessment and Service Co-ordination Assessment and coordination services to help patients access appropriate health and support services.
• Home Support Services In-home support services for patients requiring care in their own residences.
• Transport Assistance Support to access services through transportation assistance for patients in remote areas.
• Emotional Wellbeing and Social Services (Te Whare Āwhina) Mental health and social support services for emotional wellbeing and social welfare.
• Taumata Rongoā Traditional or complementary medicine services offered as part of holistic health care.
• Patient Portal (Health 365) Online patient portal for enrolled patients to access their health records and manage appointments.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• St John Ambulance Service (Hato Hone)coreStrategic or Co-development PartnerSt John Ambulance service is integrated into the Hauora Hokianga health service offering, providing emergency ambulance services as part of the comprehensive healthcare network serving the Hokianga community.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Access Community Health: NZ provider of home-based community health, rehabilitation, and support services. Comparable delivery model to Hauora Hokianga's community nursing and home support services, though structured as a larger nationwide operator.
• Healthcare New Zealand (HealthCare NZ): National provider of community nursing, home support, and aged care services across NZ. Overlaps with Hauora Hokianga's home support and community nursing service lines, particularly in rural Northland.

Direct peers

• St John New Zealand (Hato Hone): National ambulance and emergency services provider that operates as an integrated partner within Hauora Hokianga. Comparable as a community-mission-aligned emergency and health transport provider in rural and remote communities.
• Ngāti Porou Hauora: iwi-led, community-owned integrated health provider on the East Coast of the North Island, offering GP, community nursing, aged care, and Māori health services. Most directly comparable to Hauora Hokianga in mission, structure, and integrated rural delivery model.
• Te Korowai Hauora o Hauraki: Māori community health provider in the Hauraki region offering GP clinics, community nursing, and whānau ora services. Comparable as a community-owned, culturally grounded integrated primary and community care provider serving a rural/small-town catchment.
• Pinnacle Midlands Health Network: Primary health organisation covering the Waikato, Taranaki, and Lakes districts with GP, community, and Māori health services. Comparable as a community-focused, multi-location primary care and whānau ora provider in rural and provincial NZ.
• Tu Ora Compass Health: Wellington-region primary health organisation (PHO) providing GP and community health services through a network of practices. Comparable as a community primary care umbrella, though PHO model differs from a fully integrated provider-trust model.

Regional players

• Ngāti Whātua ki Ōrākei Whai Maia: iwi-affiliated health and social services provider in the Auckland/Tāmaki region with whānau ora and community health programmes. Comparable mission and Māori community-governance model, though operating in a more urban context.
• Te Whānau o Waipareira Trust: Large urban Māori health and social services provider in West Auckland offering GP, community nursing, mental health, and aged care. Comparable in service breadth and cultural model, but operates in a high-density urban catchment rather than a remote rural one.

Broad incumbents

• Te Whatu Ora – Health New Zealand: National public health system entity that funds and operates hospitals and community services across NZ, including Northland. Comparable as the principal commissioner and provider of rural hospital, community, and aged care services in Hokianga's region.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/hokiangahealth

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hokianga