Catholic Marketing Network

What Catholic Marketing Network does

Catholic Marketing Network (CMN) is a membership-based B2B platform founded in 1999 that operates as the connective infrastructure of the U.S. Catholic retail and ministry marketplace. Its core function is intermediating between Catholic publishers and product suppliers on the supply side and Catholic retailers, parishes, schools, shrines, and apostolates on the demand side. The platform centers on three product surfaces: the CMN Marketplace, a members-only wholesale shopping portal with product listings, photography, descriptions, and purchase-order flows; the CMN Directory, a searchable public directory of member businesses; and the CMN Member Locator, a zip-code-based mapping tool that surfaces members to local consumers. Supporting modules include electronic advertising (CMN Focus E-Blasts at $400 each reaching 7,000+ subscribers; Marketplace News newsletter placements), seasonal print catalog magazines (Spring and Christmas, mailed to 2,000+ and delivered electronically to 7,500+), website advertising placements ($100–$500/month), mailing list rental ($450), and the annual CMN MOMENTUM Trade Show & Conference with booth fees ranging from $695 to $5,180.

CMN monetizes through a combination of tiered recurring membership (C-Level for corporate/suppliers, M-Level for ministries/business networking, N-Level for individual/retailers), event exhibitor fees, advertising across print and digital channels, and data monetization via list rental. Membership tier benefits compound: C-Level members can list up to 10 Marketplace items, receive full advertising access, a one-hour Marketing Specialist consultation, Preferred Provider eligibility, and discounted partner services (Cornerstone Payment Systems, Catholic AdNet, Constant Contact, Office Max/Office Depot). GTM is a hybrid event-led / community-led / sales-led motion anchored by the MOMENTUM trade show and reinforced by the catalog, newsletter, and website channels. The organization also operates a partner ecosystem including a flagship sponsorship relationship with EWTN and training partnerships with 5 Stones and Bookstore Manager/BSM. Headcount and revenue are not disclosed; the operation is lean, with a Dallas P.O. Box as the sole listed location and no disclosed funding, acquisitions, or AI/ML capabilities.

Name

Catholic Marketing Network

Legal name

Catholic Marketing Network

Website

https://catholicmarketing.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Catholic Marketing Network is a membership-based B2B platform founded in 1999 that connects Catholic publishers, suppliers, retailers, ministries, and service providers through a wholesale marketplace, searchable directory, member locator, and the annual MOMENTUM trade show, monetizing via tiered memberships, event exhibitor fees, and multi-channel advertising.

Ownership category

akta.pro rank

Product category

Religious Trade Association Services

NAICS

Convention and Trade Show Organizers (56192), Newspaper, Periodical, Book, and Directory Publishers (5131), Advertising, Public Relations, and Related Services (5418)

akta.pro primary industry

Stock Media, Asset Marketplaces & Licensing Platforms (BPAMAJAM)

akta.pro secondary industry

Customer Communications Management (CCM) & Transactional Messaging (MPAAAIAL)

Keywords

• Catholic marketplace network
• Wholesale marketplace portal
• Trade association services
• Religious trade shows
• Membership community services

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure, Others

Revenue model

1. Membership Fees: Tiered membership program (C-Level for corporate/suppliers, M-Level for ministry/business networking, N-Level for individual/retailers) providing access to marketplace, directory listings, advertising options, and event benefits.
2. Trade Show Exhibitor Fees: Booth rental at annual MOMENTUM trade shows with pricing tiers from $695 for 6x10 booths to $5,180 for 20x20 booths, plus sponsorship opportunities.
3. Print Advertising: Full-color print advertising in seasonal catalog magazines (Spring and Christmas) and MOMENTUM Event Programs, with pricing from $300 to $2,850 depending on placement size.
4. Electronic Advertising: CMN Focus E-Blasts reaching 7,000+ subscribers at $400 per blast; Marketplace News newsletter placements at $150 per 6-month commitment; website advertising including Member Spotlight ($100/month), Featured Member ($250/month), and Footer/Sidebar placements ($500/month).
5. Mailing List Rental: CMN mailing list available for rental by members for direct-mail campaigns at $450.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Catholic Marketing Network (CMN) operates a membership-based B2B network serving the Catholic marketplace since 1999. Its core offering includes the CMN Marketplace (a members-only wholesale shopping portal connecting publishers and product suppliers with retailers and nonprofits), a searchable member directory, a zip code-based Member Locator, tiered membership (C-Level, M-Level, N-Level), and the annual MOMENTUM Trade Show & Conference. CMN also sells advertising across print catalogs, e-newsletters, and website placements reaching over 7,000 Catholic influencers and retailers.

Product overview

Catholic Marketing Network operates as a platform-plus-modules offering built around a member directory, a wholesale marketplace, and a trade show event. The core platform consists of the CMN Marketplace (a members-only wholesale shopping portal connecting publishers, product suppliers, retailers, and nonprofits), the CMN Directory (a searchable member directory with contact and business information), and the CMN Member Locator (a zip code-based mapping tool). Supporting modules include advertising products such as CMN Focus E-Blasts, CMN Marketplace News (bi-monthly newsletter), CMN Seasonal Catalog Magazines (Spring and Christmas editions), the CMN MOMENTUM Event Program, CMN Website Advertising placements (Member Spotlight, Featured Member, Footer/Sidebar, and Preferred Provider), and CMN Mailing List Rental. Growth and networking tools include CMN Connect Webinars and the annual CMN MOMENTUM Trade Show & Conference. The organization serves members across three tiers: C-Level (Corporate & Supplier), M-Level (Ministry & Business Networking), and N-Level (Individual & Retailer).

Differentiator

Problem solved

Functional benefit

Products and services

• CMN Marketplace A members-only wholesale shopping portal connecting Catholic publishers and product suppliers with retailers, distributors, and nonprofit leaders for resale and fundraising bulk purchases.
• CMN Directory A searchable online directory of CMN members providing exposure for organizations to be discovered by other members and the general public, including contact information, website links, addresses, and business descriptions.
• CMN Member Locator A zip code-based mapping tool that helps customers find local CMN member businesses and ministries, facilitating strategic partnerships and co-hosted events.
• CMN MOMENTUM Trade Show & Conference An annual in-person trade show and conference featuring new product experiences, face-to-face wholesale networking, business and ministry seminars, exhibitor opportunities, and spiritual enrichment. Booth spaces range from $695 (6'x10') to $5,180 (20'x20').
• C-Level Membership Corporate and supplier membership tier offering the full suite of CMN advertising options, trade show exhibitor access, business development, service provider discounts, and up to 10 items in the CMN Marketplace.
• M-Level Membership Ministry and business networking membership tier for small to mid-sized organizations serving Catholic needs, including up to 5 items in the CMN Marketplace.
• N-Level Membership Individual and retail membership tier for Catholic creatives, small businesses, store owners, and shrines; members can feature one item in the CMN Marketplace.
• CMN Focus E-Blasts Online advertising vehicle dedicated to a single organization, product, or service, reaching over 7,000 Catholic influencers, retailers, and professionals. Available for C-Level members at $400 per E-Blast.
• CMN Marketplace News Newsletter Bi-monthly CMN electronic newsletter providing industry articles and product or service advertisements, reaching over 7,000 subscribers at $150 per placement for a 6-month commitment.
• CMN Seasonal Catalog Magazines Full-color, glossy-finish Spring and Christmas catalog magazines mailed to over 2,000 Catholic leaders and retailers, also delivered electronically to 7,500 Catholic influencers and ministry professionals.
• CMN Mailing List Rental Rental of the CMN mailing list by members for their own direct-mail campaigns at $450 per rental.
• CMN Connect Webinars Personal invitations to organizational growth and development webinars available to C-Level members, including a one-hour phone consultation with a CMN Marketing Specialist.

Quantifiable outcome

• Member expanded from 2 states to 19 states after attending CMN trade show

Named customers8 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered flagship, core and minor.

• EWTNflagshipStrategic or Co-development Partner · 26 June 2023EWTN (Eternal Word Television Network) is a major sponsor of CMN MOMENTUM events. EWTN President Doug Keck films 'Bookmark' show at CMN gatherings. Keynote speakers include EWTN hosts like Fr. Mitchell Pacwa, S.J.
• 5 StonescoreImplementation/ SI/ Consulting Partner · 26 June 2023Creative agency, warehouse, and customer service team serving Catholic organizations. Provides training workshops at CMN MOMENTUM on topics including e-commerce, online store creation (Shopify vs BigCommerce), and marketing.
• Cornerstone Payment SystemscoreGTM or Marketing PartnerEthical payment processing service aligned with Catholic values; CMN members receive $75 reimbursement toward annual membership when using Cornerstone.
• Catholic AdNetcoreGTM or Marketing PartnerAffordable online advertising across wide array of platforms; CMN members receive special discount on first digital campaign.
• Office Max/Office DepotminorGTM or Marketing PartnerCMN members receive substantive discounts on office supplies and printing services.
• Constant ContactminorGTM or Marketing PartnerCMN members receive discounted access to email marketing platform with simple templates for customer communications.
• Bookstore Manager (BSM)coreImplementation/ SI/ Consulting PartnerLeading bookstore solutions and training provider sponsoring CMN MOMENTUM retailer workshops covering e-commerce, online sales, inventory management, and supply chain topics.
• Marian PressminorGTM or Marketing PartnerSponsor of CMN MOMENTUM events.
• Five StonesminorGTM or Marketing PartnerSponsor of CMN MOMENTUM '23 event.
• GRM (Guadalupe Radio Network)minorGTM or Marketing PartnerSponsor of CMN MOMENTUM events; operates Guadalupe Radio Network for Catholic media.
• HCFMminorGTM or Marketing PartnerSponsor of CMN MOMENTUM '23 event.
• CMSunlimitedminorGTM or Marketing PartnerSponsor of CMN MOMENTUM '23 event.
• My Green ScapularminorGTM or Marketing PartnerSponsor of CMN MOMENTUM '23 event.
• Children's RosaryminorGTM or Marketing PartnerSponsor of CMN MOMENTUM '23 event.

Scale indicators6 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Catholic Press Association of the United States and Canada: A trade association serving Catholic publishers, editors, and communicators with membership programs, awards, an annual convention, and publications—closely paralleling CMN's role as the convening organization for the Catholic media and publishing industry.
• International Christian Visual Media (ICVM): A membership association for Christian film, video, and visual media producers offering conferences, awards, and member services; a smaller, more specialized peer in the faith-based media trade organization space.
• Christian Booksellers Association (CBA / Christian Retail Association): The closest direct peer: a B2B trade association that supports Christian (primarily evangelical) retailers, publishers, and product suppliers through membership tiers, an annual retail trade show (CBA/CBA UNITE), advertising channels, and a wholesale marketplace—mirroring CMN's model for the broader Christian market.
• National Religious Broadcasters (NRB): A faith-based trade association with tiered memberships, an annual convention and expo, and member communications targeting Christian media and broadcasting companies; similar business model and event-driven revenue mix to CMN, focused on media rather than retail products.
• American Booksellers Association (ABA): A national trade association for independent bookstores offering tiered membership, an annual trade show (BookExpo/ABA Winter Institute), and advertising channels—analogous to CMN's structure, though secular and bookstore-focused rather than faith-focused.

Broad incumbents

• EWTN (Eternal Word Television Network): The largest Catholic media network in the U.S. and CMN's flagship MOMENTUM sponsor; not a trade association, but a broad incumbent in the Catholic media ecosystem that overlaps with CMN's audience and could expand into B2B services.

Regional players

• NY NOW (Emerald): A twice-yearly wholesale gift and home trade show plus digital marketplace connecting suppliers with retailers; the dominant B2B trade show model in the adjacent gift/home category that competes for the same type of small-business retail exhibitor and advertiser dollars as CMN.

Emerging players

• Relevant Media Group (RELEVANT): A faith-based media company targeting Christian millennials through digital content, events, and a magazine; overlaps with CMN's audience but emphasizes editorial reach over B2B trade services, representing an emerging alternative for Catholic/Christian advertisers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/cmn6333

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Catholic Marketing Network