What WIMOVA does

WIMOVA (legally SAS BBO) is a French B2B mobility platform that connects enterprises, professionals, and self-employed users with a network of more than 8,500 licensed taxi drivers covering 100% of metropolitan France, including Corsica, on a 24/7/365 basis. Founded in Lyon in 2000 originally as CabTaxi and rebranded to WIMOVA in 2020, the company has evolved through three identities (CabTaxi → Assist-Factu → WIMOVA) and now serves three primary vertical markets: enterprise business travel, automotive and travel assistance (COVEA/Fidelia, AXA Assistance, Europ Assistance, IMA, Mapfre), and railway/airline passenger and crew disruption transport (SNCF being the most prominent anchor). The company is privately held, headquartered in Meyzieu near Lyon, and employs 90 people in France.

The platform is built around a proprietary mobile-first architecture comprising the WIMOVA rider app (iOS/Android), the MEWI Driver app for partner drivers, the WIMOVA Connect web-based dispatch dashboard for operations, and the WIMOVA for Business enterprise portal. Core technical components include an intelligent dispatch algorithm that optimizes driver-rider matching by proximity, GPS-based real-time tracking, dynamic pricing tied to French prefectoral taxi tariffs, and automated billing and payment processing. The platform is GDPR compliant with data hosted in France, holds an EcoVadis Silver sustainability certification, and offers an ESG indicators dashboard to enterprise clients for measuring carbon footprint of business travel. API/SDK exposure to partners is not documented publicly, with integrations limited to third-party navigation tools (Google Maps, Waze) for driver routing.

WIMOVA generates revenue through a transaction-based take-rate model with no subscription fees, minimums, or commitment requirements. It charges per-ride service fees to enterprise clients on top of the regulated taxi fare and collects a commission from partner drivers only on completed rides. GTM combines a direct enterprise field-sales motion for large accounts (SNCF, Air Liquide, ARC Europe, TCS, HLPY) with a fully self-serve product-led motion via free business account creation for SMEs and independents, launched in 2025 as WIMOVA for Business. The company has operated profitably without external fundraising under this model, and ownership is concentrated among private stakeholders with no institutional investors or parent entity disclosed.

Name

WIMOVA

Legal name

SAS BBO

Website

https://wimova.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

WIMOVA is a French B2B mobility platform connecting enterprises, professionals, and assistance-sector clients with 8,500+ licensed taxi drivers across all of metropolitan France via proprietary rider, driver, and dispatch applications on a per-ride transaction-based model.

Ownership category

akta.pro rank

Product category

Corporate Ground Transportation Management

NAICS

Taxi and Ridesharing Services (485310)

SIC

Transportation Services (4700), Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro primary industry

Insurance, Risk & Claims Telematics Integrations (TLAEAFAM)

akta.pro secondary industries

B2B OTA/White-Label Booking Platforms & Affiliate Networks (THAKAAAO), Sustainability & Emissions Analytics for Logistics (CO2e, Fuel, ESG) (TLAEAKAI)

Keywords

• Corporate taxi booking
• Business travel platform
• Taxi dispatch platform
• Enterprise mobility services
• Ground transportation management

Headquarters

HQ city

Meyzieu

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Transaction Fees - Per Ride: WIMOVA génère des revenus via des frais de service prélevés sur chaque course de taxi réservée. Les coûts pour le client incluent le tarif du trajet et des frais de service forfaitaires. Le modèle est sans abonnement, sans engagement, et sans frais d'inscription.
2. Driver Commission: Un commissionnement s'applique uniquement sur les courses effectivement réalisées par les chauffeurs partenaires. Le taux de commission est décrit comme parmi les plus avantageux du marché. Les chauffeurs bénéficient de facturation automatisée et de paiements rapides.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

WIMOVA is a French B2B mobility platform that connects enterprises, professionals, independents, and assistance/insurance providers with a curated network of 8,500+ partner taxi drivers offering 100% national coverage of France including Corsica. The platform handles professional taxi booking, intelligent dispatch, real-time GPS tracking, automated centralized billing, multi-user enterprise management, and ESG carbon-footprint reporting for business travel. [Inferred from input] It combines mobile applications, a web-based enterprise portal, and partner driver tooling to deliver a complete ground transportation management solution for B2B customers.

Product overview

WIMOVA is a French B2B mobility platform offering a multi-product portfolio centered on professional taxi booking. The offering consists of the WIMOVA platform (core taxi booking service), WIMOVA for Business (enterprise travel management solution launched 2025), WIMOVA Connect (web-based dispatch coordination platform), the WIMOVA Mobile Application (end-user booking app), and MEWI Driver (driver partner app). The WIMOVA platform serves three distinct markets: business travel (B2B taxi booking for enterprises), assistance (managing transport for insurance beneficiaries after breakdowns/accidents), and railway/airline sectors (managing passenger and staff transport). The platform connects a network of 8,500+ partner taxi drivers with professional clients across all of metropolitan France and Corsica, operating 24/7/365.

Differentiator

Problem solved

Functional benefit

Brands

• WIMOVA for Business: Dedicated platform for businesses to manage professional travel of their teams, with centralized billing and reporting.
• MEWI Driver
• WIMOVA Connect

Products and services

• WIMOVA Mobile Application Mobile application (iOS and Android) that allows individual business travelers, employees of WIMOVA for Business customers, independents, and small agencies to book taxis anywhere in metropolitan France and Corsica 24/7/365. Provides real-time ride tracking, fare calculation aligned with prefectoral tariffs, payment, ride history, and consolidated invoicing.
• WIMOVA for Business Enterprise web platform dedicated to business travel management for SMEs, ETIs, and large groups. Provides a free dedicated client space with centralized billing and reporting, automated invoicing, multi-user management, customizable travel policy, ESG indicators for carbon footprint tracking, and integration with enterprise workflows. Onboarding is self-serve for free account creation, with personalized onboarding and demos for larger enterprises.
• WIMOVA Connect Web-based dispatch and trip management dashboard (w-connect.wimova.com) for real-time monitoring, coordination, and management of taxi rides. Used for centralized enterprise and assistance-provider operations including status tracking and reporting.
• MEWI Driver Application Mobile application for partner taxi drivers (iOS and Android) launched in 2021 to receive and manage ride requests, view prereserved courses and course history, track revenues, and complete billing. Drivers can launch Google Maps or Waze for turn-by-turn navigation during an active ride.

Quantifiable outcome

• Taux de service de 97% avec disponibilité nationale 24/7
• +2 more outcomes

Named customers12 records

Segments7 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability3 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core.

• SNCFcoreStrategic or Co-development Partner · 1 January 2019Partenariat stratégique pour la prise en charge du personnel SNCF (conducteurs, contrôleurs) et des voyageurs, notamment en cas de rupture de correspondance. WIMOVA accompagne la SNCF depuis 2019.
• AXA AssistancecoreChannel Partner/ Reseller/ Distributor · 1 January 2013Partenariat d'assistance signé en 2013 avec déploiement national. AXA utilise les services de WIMOVA pour la gestion des courses d'assistance.
• Europ AssistancecoreChannel Partner/ Reseller/ Distributor · 1 January 2013Partenariat d'assistance signé en 2013 avec couverture nationale de 100% du territoire.
• MapfrecoreChannel Partner/ Reseller/ Distributor · 1 January 2013Partenaire d'assistance international utilisant les services de WIMOVA pour la gestion des courses en France.
• IMA (Inter Mutuelles Assistance)coreChannel Partner/ Reseller/ Distributor · 1 January 2013Partenaire d'assistance depuis 2013 avec couverture nationale complète incluant la Corse.
• COVEA (Fidelia Assistance)coreStrategic or Co-development Partner · 1 January 2008Premier contrat d'assistance signé en 2008. WIMOVA se spécialise dans la gestion des courses en inopiné pour les assisteurs automobiles du groupe COVEA.

Scale indicators7 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• Concur (SAP): SAP Concur is the dominant enterprise travel-and-expense management platform, with integrations to taxi, ride-hail, and ground-transport providers. While not a direct taxi operator, it is the channel through which many enterprise mobility budgets are administered and competes for the central role in corporate travel workflows that WIMOVA Connect targets.
• Lyft Business: Lyft Business is the enterprise division of US ride-hailing operator Lyft, offering centralized corporate travel programs, reporting, and ground-transport partnerships. It parallels Uber for Business as a broad incumbent competing with WIMOVA-style B2B mobility platforms for global enterprise budgets.
• Uber for Business: Uber for Business is the enterprise arm of the global ride-hailing leader, providing centralized corporate travel management and reporting. It competes with WIMOVA's B2B mobility offering across France and beyond, though Uber relies on VTC drivers rather than licensed taxis.

Direct peers

• Carey International: Carey is a US-headquartered global chauffeured-services provider with enterprise account management, B2B billing, and airline disruption contracts. Its operating model — corporate ground transport for travelers and disrupted passengers — closely parallels WIMOVA's SNCF and airline-segment businesses.
• Addison Lee: Addison Lee is a UK private-hire and corporate ground-transport provider with centralized dispatch and enterprise account management. It is structurally comparable to WIMOVA in serving professional travelers and corporate clients with a managed driver network.
• LeCab: LeCab is a French taxi-booking app backed by a centralized taxi-dispatch network, comparable in structure to WIMOVA's WIMOVA Connect platform. It competes directly with WIMOVA for Parisian enterprise and individual taxi bookings.
• G7: G7 is the leading French taxi reservation platform, operating a centralized dispatch network similar to WIMOVA's national taxi-partner model. Both serve enterprise, assistance, and individual riders across France with licensed taxi drivers, making G7 WIMOVA's closest direct competitor in the French B2B taxi market.
• Blacklane: Blacklane is a global B2B chauffeur and airport-transfer platform with strong European coverage and enterprise-grade billing and reporting. It is comparable to WIMOVA in serving professional travelers through pre-booked ground transport, though Blacklane focuses on premium chauffeur service rather than licensed taxis.
• FREE NOW (mytaxi): FREE NOW is the European multi-mobility super-app operated by BMW and Mercedes-Benz, providing taxi, VTC, and public-transport booking in major European cities. Its taxi-hailing and B2B functionality make it a direct structural peer to WIMOVA across continental Europe.
• Heetch: Heetch is a France-focused VTC ride-hailing platform competing for the same business-travel, evening, and suburban mobility demand that WIMOVA targets. While Heetch focuses on VTC drivers rather than licensed taxis, both companies compete for French B2B ground-transport contracts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/wimova-france

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WIMOVA