Vision Health

What Vision Health does

Vision Health is a privately held optometry practice headquartered at 5164 Capitol Blvd SE in Tumwater, Washington, serving patients across the greater Olympia area. The clinic delivers comprehensive eye exams alongside a portfolio of specialty services — dry eye treatment (including LipiFlow thermal pulsation and Lumenis OptiLight IPL therapy), myopia management using Essilor Stellest and CooperVision MiSight, emergency eye care with after-hours on-call coverage, and ongoing management of conditions such as glaucoma, macular degeneration, cataract co-management, and diabetic retinopathy. Pediatric care is supported by the no-cost InfantSEE program for infants aged 6-12 months.

The practice operates as a single physical site rather than a multi-location platform. Its clinical offering is anchored by an unusually deep diagnostic and therapeutic equipment stack for a practice of its size — OCT, Optos California wide-field retinal imaging, Humphrey Matrix FDT perimetry, OCULUS Keratograph 5M, TearLab osmolarity, Spark 4 AI-assisted frame measurement, LipiFlow, and OptiLight IPL. Supporting retail includes a designer optical shop (Ray-Ban, Oakley, Maui Jim, Tom Ford, Gucci, Silhouette, Etnia Barcelona, Nike, Nano Vista) and contact lens distribution (Alcon DAILIES, ACUVUE, specialty scleral/RGP/multifocal fits) via Arrellio and MyClstore ordering portals.

Revenue is generated through three streams: professional eye care services billed to insurance or direct-pay patients, contact lens sales (with up to $400 annual-supply savings), and prescription eyewear sales. The clinic is a direct-to-consumer operation using online scheduling, walk-in emergency availability, and patient referrals, and it accepts a broad panel of major medical and vision insurance plans (VSP, EyeMed, Davis Vision, Blue View Vision, MetLife, Superior Vision, Aetna, Anthem, Cigna, Medicare, Premera, Regence, UnitedHealthcare). The practice operates under Keplr Vision as a strategic operating parent, sharing patient portal, payments, and back-office infrastructure.

Name

Vision Health

Legal name

Vision Health

Website

https://visionhealtholy.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Vision Health is a privately held optometry practice in Tumwater, Washington, delivering comprehensive eye exams, dry eye therapy, myopia management, emergency eye care, and optical retail to families and individuals across the greater Olympia area.

Ownership category

akta.pro rank

Product category

Optometry Services

NAICS

Offices of Optometrists (62132), Optical Goods Retailers (45613)

SIC

Services-Health Services (8000)

akta.pro primary industry

Optometry Clinics (Primary Eye Care) (HLAKAKAB)

akta.pro secondary industries

Comprehensive Eye Exams & Vision Care (HLAKAKAA), Optical Dispensing & Eyewear Devices (Frames, Lenses, Lens Edging/Finishing Equipment) (HLAHAJAD), Contact Lenses & Care Systems (Soft/RGP/Scleral Lenses; Cleaning/Disinfection Solutions) (HLAHAJAE)

Keywords

• Comprehensive eye exams
• Dry eye treatment
• Myopia management
• Specialty contact lenses
• Ocular disease management

Headquarters

HQ city

Tumwater

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Professional Eye Care Services: Revenue from comprehensive eye exams, specialty contact lens fittings, emergency eye care, and management of ocular diseases. Services billed to insurance or direct patient payment.
2. Contact Lens Sales: Sale of contact lenses including daily disposables, biweekly/monthly lenses, toric lenses for astigmatism, multifocal lenses, colored lenses, and myopia management lenses. Offers annual supply savings and manufacturer rebates.
3. Eyeglass and Sunglass Sales: Sale of prescription glasses, sunglasses, and specialty eyewear including designer frames from Tom Ford, Etnia Barcelona, Silhouette, Maui Jim, Ray-Ban, and Longchamp.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Vision Health is a single-location optometry practice that delivers comprehensive eye examinations, diagnoses and treats ocular diseases (glaucoma, macular degeneration, cataracts, diabetic retinopathy), manages dry eye and myopia, provides emergency eye care, and fits specialty contact lenses and prescription eyewear. Services are supported by advanced diagnostic and treatment equipment and are billed through insurance or direct patient payment, supplemented by retail sales of eyeglasses, sunglasses, and contact lenses from an in-office optical shop.

Product overview

Vision Health is an optometry practice offering a unified suite of eye care services centered around comprehensive exams, disease management, and optical products. The practice operates as a single-service clinic rather than a platform architecture, with core offerings including comprehensive eye exams, dry eye treatment, myopia management, emergency eye care, and eye disease management. Supporting these clinical services are eyeglasses and contact lens products, with advanced diagnostic technology (OCT, Optos, TearLab, LipiFlow, Optilight IPL) enabling precise assessments. The Eye Health Wellness Assessment provides enhanced screening capabilities. Pediatric services include the InfantSEE program for infants. All services are delivered at a single location in Tumwater, WA, with after-hours on-call support.

Differentiator

Problem solved

Functional benefit

Products and services

• Comprehensive Eye Exams Thorough eye examinations customized to patient needs, evaluating overall eye health and vision acuity using state-of-the-art diagnostic tools; intended for patients of all ages.
• Dry Eye Treatment Personalized treatment plans for dry eye syndrome including preservative-free eye drops, warm compresses, lid hygiene, nutritional supplements, punctal plugs, and advanced in-office therapies such as LipiFlow and OptiLight IPL.
• Myopia Management Program Specialized program to slow progression of nearsightedness in children using Essilor Stellest lenses, CooperVision MiSight contact lenses, atropine drops, and ortho-k lenses; intended for pediatric patients and their parents.
• Emergency Eye Care Services Urgent eye care for corneal abrasions, foreign body removal, eye infections, and sudden vision changes with prompt treatment; available via scheduled urgent visits and after-hours on-call doctor coverage.
• Eye Conditions Treatment Diagnosis and treatment of various eye conditions including dry eye, astigmatism, presbyopia, strabismus, amblyopia, and rare congenital eye conditions.
• Eye Diseases Management Expert diagnosis, treatment, and management of eye diseases including cataracts, glaucoma, macular degeneration, diabetic retinopathy, and rare autoimmune eye diseases, with co-management as needed with surgical specialists.
• Contact Lens Services Comprehensive contact lens services including personalized fittings, specialty lenses (scleral, RGP, multifocal), daily disposables, toric lenses for astigmatism, and myopia management contacts, with brands including Alcon DAILIES, ACUVUE, MiSight and other specialty options.
• Eyeglasses and Prescription Eyewear Complete optical services with designer frames (Ray-Ban, Oakley, Gucci, Silhouette, Maui Jim, Tom Ford, Etnia Barcelona, Nike, Nano Vista) and prescription lenses including Transitions GEN S photochromic lenses.
• Pediatric Eye Care and InfantSEE Program Specialized pediatric eye care including exams for strabismus and amblyopia, plus no-cost InfantSEE comprehensive assessments for infants 6–12 months old.

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature8 records

Partnerships

One partnership is on record.

• Major Medical and Vision Insurance ProviderscoreChannel Partner/ Reseller/ DistributorAccepts major medical plans (Aetna, Anthem, Cigna, Medicare, Premera, Regence, United Healthcare, etc.) and vision plans (Blue View Vision, Davis Vision, EyeMed, MetLife, Superior Vision, VSP) to provide accessible eye care to insured patients.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• MyEyeDr. Multi-location optometry practice group offering comprehensive exams, disease management, designer frames, and contact lens services. Directly comparable as a regionally scaled optometry provider with a similar service-and-retail model.
• EyeCare Partners: PE-backed optometry and ophthalmology platform with hundreds of locations across the US. Closest comparable to Vision Health as a rollup-owned optometry practice with shared back-office and clinical infrastructure.
• Clarkson Eyecare: Multi-state optometry chain offering full-scope eye care including disease management, contacts, and optical retail. Comparable as a regional chain of optometry clinics with similar service mix and insurance billing model.
• AEG Vision: PE-backed optical platform aggregating independent optometry practices. Directly comparable business model — independent OD practices operating under a shared brand with central services — and a likely competitor for Keplr-affiliated practice rollups.

Broad incumbents

• Warby Parker: Vertically integrated DTC eyewear brand with growing retail footprint and online eye exam services. Comparable to Vision Health's optical retail and contact lens revenue streams, though Warby Parker competes primarily on price and DTC convenience rather than clinical specialty services.
• Pearle Vision: Established national optical chain offering eye exams, frames, and contact lenses in retail locations. Broad incumbent competitor for routine eye care and optical retail, though lacks the advanced dry eye and myopia management stack.
• LensCrafters: National optical retail chain owned by EssilorLuxottica, operating inside malls and shopping centers. Overlaps with Vision Health's eyewear retail and basic exam services, but does not match the specialty clinical depth (myopia management, dry eye franchise, specialty lenses).
• Visionworks: National optical retailer providing eye exams, frames, and contact lenses across hundreds of US locations. Comparable in core service offering but with a mass-market positioning rather than the specialty clinical focus that defines Vision Health.

Others

• Keplr Vision: Parent platform of Vision Health — a PE-backed optometry services organization aggregating independent practices. Included as the strategic operating parent whose playbook, purchasing, and infrastructure directly govern Vision Health's growth trajectory.

Emerging players

• Costco Optical: Warehouse-club optical department offering low-cost exams, frames, and contact lenses. Competes on price for routine eye care and basic optical purchases, and has been steadily growing its clinical service menu in the US.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks4 records

Key highlights1 record

Customer concentration

• Xx.com/VisionHealthOly
• Facebookfacebook.com/VisionHealthOly

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vision Health