Pricecheck
Pricecheck Inc. is a US-based mobile self-checkout platform founded in 2016 that lets consumers scan product barcodes and pay from their phones via a hardware-free, merchant QR code architecture. It targets small-to-medium retail merchants and shoppers, and is currently financing a federal IP enforcement action.
- Company typePrivate
- Founded2016
- HeadquartersDover, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Pricecheck does
Pricecheck Inc. is a U.S.-based, founder-owned private company that has built a hardware-free mobile self-checkout platform. Founded in 2016 by Jordan Powell, who remains the sole current executive, the company developed an architecture in which a merchant displays a single static printed QR code; consumers scan it with the Pricecheck app on their own phone, build a digital cart with live-updating totals, pay in-app, and confirm checkout by scanning a cryptographically signed QR sticker at the store exit. The system eliminates the need for merchant-side barcode scanners or POS hardware modifications, and it is the basis for a U.S. Provisional Patent Application (No. 62/533,610, filed July 17, 2017). The consumer iOS app launched in November 2017 and the merchant application launched in New York in February 2018; both apps remain available, and the merchant onboarding flow is a three-step digital process (register, add bank account, upload inventory) on a web-based dashboard.
The company's revenue model combines merchant subscription fees (monthly or annual, per Order Form) and per-transaction fees (per Order Form), with potential consumer convenience fees for express checkout disclosed in the End User License Agreement; specific price points are not publicly disclosed. Distribution is software-only: consumer iOS and Android apps via app stores, a merchant web dashboard at merchant.pricecheckpay.com, and a printed QR exit sticker. The customer base, as described, targets small-to-medium retail merchants and retail shoppers in the United States; no named customers, logos, or transaction volumes are disclosed. The company reports 1–10 employees and operates from a registered office at 8 The Green, Suite A, Dover, DE 19901, with its principal place of business listed as Washington, DC.
Since December 2022, Pricecheck has reoriented its strategic focus toward intellectual property enforcement. The company uncovered what it describes as evidence of a 2016 Samsung–Alipay mobile-payments partnership it contends misappropriates its invention, and it is preparing a federal lawsuit (Pricecheck Inc. v. Ant Group, Alipay & Samsung) for the Southern District of New York. To fund litigation pre-filing costs, the company opened a Rule 506(c) Subordinated Bridge Financing Offering in May 2026 — 35 units at $10,000 each, hard-capped at $350,000, with a contingent maximum return of $1,000,000 per unit payable only from litigation proceeds. The company has no institutional investors, no parent company, and no disclosed traditional equity funding rounds; the founder is the sole current executive.
Pricecheck firmographics
Firmographics- Name
- Pricecheck
- Legal name
- Pricecheck Inc.
- Website
- https://pricecheckpay.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Pricecheck Inc. is a US-based mobile self-checkout platform founded in 2016 that lets consumers scan product barcodes and pay from their phones via a hardware-free, merchant QR code architecture. It targets small-to-medium retail merchants and shoppers, and is currently financing a federal IP enforcement action.
- Ownership category
- akta.pro rank
Pricecheck industry classification
Industry- Product category
- Mobile Self-Checkout Software
- akta.pro primary industry
- QR Code Payments Wallets (FSAMAEAC)
- akta.pro secondary industries
- Merchant Payment Gateways (API/Hosted Checkout) (FSAMACAA), Embedded Payments (Pay-ins, Pay-outs, Wallets) (FSAGALAB)
Keywords
Where Pricecheck is headquartered
LocationHeadquarters
- HQ city
- Dover
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Pricecheck business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Merchant Subscription Fees: Merchants pay monthly or annual subscription fees as set forth in an Order Form, granting access to the Pricecheck mobile self-checkout platform and associated merchant dashboard tools.
- Per-Transaction Fees: Merchants pay per-transaction fees as specified in their Order Form, in addition to subscription fees. The fees are due within 30 days of invoice, with late payments accruing interest at 1.5% per month.
- Convenience Fees (Consumer Express Checkout): The End User License Agreement states that consumers are responsible for all activity under their account, including convenience fees for express checkout, which are disclosed prior to transaction completion.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Merchant subscription plans defined per Order Form |
| Transaction based/ take rate | Monthly | Per-transaction fees per Order Form |
| Transaction based/ take rate | Pay-as-you-go | Consumer convenience fees for express checkout |
| Unit Pricing | Multi-year contract | Rule 506(c) Bridge Financing Units |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Pricecheck product offering
Product offeringCore offering
Pricecheck provides a hardware-free mobile self-checkout platform that lets shoppers scan product barcodes with their own phones, build a digital cart with live tax and total updates, and pay in-app, while merchants verify transactions via a static printed QR code at the store exit and a web dashboard. Merchants access the platform through subscription and per-transaction fees set per Order Form; consumers install the free iOS/Android app.
Product overview
Pricecheck offers a unified mobile self-checkout platform consisting of two complementary mobile applications and supporting infrastructure. The core offering comprises the Pricecheck Shopper App (consumer-facing mobile application for scanning barcodes, building digital carts, and paying from a phone) and the Pricecheck Merchant Dashboard (merchant-facing web dashboard for transaction verification, inventory management, and sales monitoring). The platform is distinguished by its hardware-free architecture: merchants display a static printed QR code or sticker rather than integrating expensive barcode scanners. Supporting infrastructure includes the Exit QR Sticker for cryptographically signed checkout confirmation and the Merchant Services Platform providing subscription-based access. A litigation financing offering is also available for accredited investors through the PBFSA structure.
Differentiator
Problem solved
Functional benefit
Products and services
- Pricecheck Shopper App Free mobile application for iOS and Android that lets shoppers scan product barcodes with their phone camera, build a digital cart with live-updating quantities, subtotal, tax, and total, and complete payment directly from the device — eliminating the need for a register or checkout line.
- Pricecheck Merchant Dashboard Web-based dashboard for merchants to manage store operations, including visibility into sales, tax collected, customer counts, inventory levels, and recent transactions, and to verify customer checkouts processed through the mobile self-checkout platform.
- Pricecheck Merchant Services Platform Subscription-based proprietary mobile self-checkout software platform that gives merchants access to enable their customers to scan product barcodes and pay via the Pricecheck mobile application, with per-transaction fees in addition to subscription fees per the executed Order Form.
- Subordinated Bridge Financing Subscription Agreement (PBFSA) Rule 506(c) bridge financing offering structured as 35 units at $10,000 per unit (total raise up to $350,000), with up to $1,000,000 maximum contingent return per unit payable from litigation proceeds; available only to verified accredited investors through InvestReady accreditation, DocuSign execution, and Escrow.com fund custody.
Quantifiable outcome
- Merchants can add self-checkout to their store with no new hardware — only a printed QR sticker required
- +1 more outcomes
Companies that use Pricecheck
Customer profileSegments3 records
Ideal customer profiles3 records
Pricecheck technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Pricecheck partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- DocuSignminorDocuSign is used as the electronic signature platform for executing the Subordinated Bridge Financing Subscription Agreement (PBFSA). Tamper-evident electronic envelope execution is facilitated through DocuSign for the bridge financing offering.
- Escrow.comminorEscrow.com provides independent bonded custody for bridge financing funds. Investors wire $10,000 to escrow, which is released only upon Unit Certificate acceptance, providing fund security and third-party trust for the investment process.
- InvestReadyminorInvestReady performs Rule 501(a) accredited investor verification for the Rule 506(c) bridge financing offering. The first ten subscribers have their verification fee covered. Used to confirm investor eligibility before participation.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Pricecheck competitors and assessment
Company assessmentBroad incumbents
- Block (Square): Square provides mobile point-of-sale, payment processing, and SMB commerce tools widely used by the same small retailers Pricecheck targets — overlapping on the merchant self-checkout and in-store mobile payment use cases.
- WeChat Pay (Tencent): WeChat Pay pioneered consumer-presented QR-code mobile payments in China at massive scale and is the most relevant category incumbent when evaluating the addressable market for Pricecheck's merchant-presented QR architecture.
- Alipay (Ant Group): Alipay operates one of the world's largest mobile QR-code payment networks — the named defendant in Pricecheck's forthcoming IP action and the canonical example of merchant-presented QR-code payments at global scale.
- Amazon (Just Walk Out / Dash Carts): Amazon operates Just Walk Out and Dash Cart technologies at scale across Amazon Fresh and partner stores — the largest incumbent in the cashierless/self-checkout space that Pricecheck's SMB-focused hardware-free model implicitly competes against.
Direct peers
- Grabango: Grabango provides checkout-free technology for existing retail stores, retrofitting them with computer vision — directly comparable to Pricecheck's 'turn any store into a self-checkout store' positioning for merchants.
- Zippin: Zippin sells checkout-free retail technology combining sensors and cameras to enable grab-and-go shopping — a direct competitor to Pricecheck in the frictionless in-store checkout category Pricecheck targets for SMB merchants.
- Caper (Instacart): Caper builds AI-powered smart carts that let shoppers scan and pay as they shop — a near-twin concept to Pricecheck's barcode-scan-and-pay mobile flow, now operating within Instacart after acquisition.
- Standard AI (Standard Cognition): Standard AI provides computer-vision-based autonomous checkout for retail stores — overlapping with Pricecheck's merchant-facing self-checkout value proposition even though it uses ceiling cameras rather than a shopper-scanned barcode approach.
- MishiPay: MishiPay offers a mobile scan-and-pay self-checkout app for retail, letting shoppers scan barcodes with their phone and pay without a register — directly comparable to Pricecheck's hardware-free shopper app and merchant-side exit verification flow.
- Trigo: Trigo offers computer-vision-powered frictionless checkout for grocery and retail, pursuing the same merchant use case as Pricecheck (eliminating queues and cashier friction) via a different technical approach.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Pricecheck social profiles
Digital presencePricecheck financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pricecheck leadership team
Management profileNumber of profiles
Profiles1 record
Pricecheck funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pricecheck M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pricecheck
What does Pricecheck do?
Pricecheck provides a hardware-free mobile self-checkout platform that lets shoppers scan product barcodes with their own phones, build a digital cart with live tax and total updates, and pay in-app, while merchants verify transactions via a static printed QR code at the store exit and a web dashboard. Merchants access the platform through subscription and per-transaction fees set per Order Form; consumers install the free iOS/Android app.
Is Pricecheck a public or private company?
Pricecheck is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pricecheck founded?
Pricecheck was founded in 2016. It employs 1 to 10 people.
Where is Pricecheck based?
Pricecheck is headquartered in Dover, United States, in the North America region.
How does Pricecheck make money?
Three revenue lines are on record. Merchant Subscription Fees are the primary driver. The others are per-Transaction Fees and convenience Fees (Consumer Express Checkout).
Who are Pricecheck's main competitors?
Broad incumbents on record are Block (Square), WeChat Pay (Tencent), Alipay (Ant Group) and Amazon (Just Walk Out / Dash Carts). Direct peers are Grabango, Zippin, Caper (Instacart), Standard AI (Standard Cognition), MishiPay and Trigo.
Does Pricecheck have an API?
No public API is recorded for Pricecheck.
What industry is Pricecheck in?
Pricecheck's product category is Mobile Self-Checkout Software. Its primary akta.pro industry code is FSAMAEAC, QR Code Payments Wallets, with a secondary code of FSAMACAA, Merchant Payment Gateways (API/Hosted Checkout).