MOIAT

What MOIAT does

MOIAT (Ministry of Industry and Advanced Technology) is a UAE federal government ministry established in July 2020 by merging the Advanced Technology Office, Emirates Authority for Standardization and Metrology (ESMA), and the Industry Sector from the Ministry of Energy and Infrastructure. Headquartered in Abu Dhabi under the leadership of His Excellency Dr. Sultan bin Ahmed Al Jaber, MOIAT serves as the unified federal authority for industrial policy, standards, conformity assessment, accreditation, and advanced technology in the UAE. Its core mandate is to drive the 'Operation 300bn' national industrial strategy, which targets raising the industrial sector's contribution to UAE GDP to AED 300 billion by 2031, up from AED 197 billion at end-2023 and AED 205 billion by mid-2024.

MOIAT operates a portfolio of interconnected programs and platforms. The National Content Program (ICV) certifies suppliers and links them to government procurement across 31 federal and local entities, generating AED 48 billion in local spending by H1 2024. The Make it in the Emirates platform attracts domestic and foreign industrial investment, while the Industrial Technology Transformation Index (ITTI) measures Industry 4.0 readiness. Supporting infrastructure includes the Industrial Registry Platform (Federal Decree-Law No. 25/2022), the UAE Halal System (first regional national halal mark), Manaa product safety and recall system, ENAS national accreditation system, and the Conformity Hub. Distribution runs through digital services portals (eservices.moiat.gov.ae), mobile applications, ICV portal, 25 authorized certification bodies including Big 4 firms, a dedicated Investment Office, and an annual flagship Forum. International reach is enabled through ENAS memberships in ILAC, APAC, SMIIC, and IHAF.

The ministry's business model combines federal budget allocation (primary funding via UAE Ministry of Finance) with regulated service fees under Cabinet Decision No. 13 of 2021 for accreditation, conformity certificates, industrial production licenses, and standards sales. Service volumes include 341,802 total service requests and 27,420 conformity certificates. Pricing is unit-based and published in the official service directory. Strategic partnerships span core national entities (ADNOC, Mubadala, EDB, EDGE, Etisalat, Etihad Rail, Aldar, ENEC, Shurooq, ADDED), 12 academic institutions (NYU Abu Dhabi, MBZUAI, Khalifa University), and global corporate partners (PepsiCo, P&G, LG) supporting the Future Industries Lab and Virtual Academy.

Name

MOIAT

Legal name

Ministry of Industry and Advanced Technology (MOIAT) - وزارة الصناعة والتكنولوجيا المتقدمة

Website

https://moiat.gov.ae

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

MOIAT is a UAE federal ministry that drives industrial sector development, standards, conformity assessment, and accreditation, serving manufacturers, investors, and government entities through programs like Operation 300bn, ICV, and Make it in the Emirates.

Ownership category

akta.pro rank

Product category

Government Industrial Development Services

NAICS

Regulation, Licensing, and Inspection of Miscellaneous Commercial Sectors (926150)

SIC

Foreign Governments (8888)

akta.pro primary industry

International Standards, Norms & Technical Regulatory Bodies (BPADAAAJ)

akta.pro secondary industries

Accreditation & Metrology Cooperation (Calibration, Measurement Standards) (BPADANAE), Technical Committees, Working Groups & Expert Panels (BPADANAB), Assessment, Certification & Qualifications Frameworks (BPADAKAL), Standards Development & Compliance (ASTM/ISO, Qualification Protocols) (IMAAAJAE), Third-Party Certification, Code Compliance & Regulatory Inspection (ASME/API/ISO) (EUAEAHAN)

Keywords

• Industrial development
• National accreditation
• Conformity assessment
• Halal certification
• In-country value programs

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Government Budget (Federal): MOIAT is a federal government ministry funded through the UAE federal government budget. Operating as a non-profit government entity, the ministry's activities are financed by public funds allocated through the Ministry of Finance.
2. Service Fees: The ministry charges fees for various services including accreditation, conformity certificates, industrial licenses, standards specifications, and other government services as mandated by Cabinet Decision No. 13 of 2021 regarding fees for services provided by MOIAT.

Pricing tiers

Go-to-market motion1 record

Distribution channels10 records

Marketing channels16 records

Core offering

MOIAT is the UAE's federal ministry responsible for industrial sector development, operating programs that enable manufacturing growth, regulate quality infrastructure, and drive industrial investment. Its core deliverables include the National Content Program (ICV) for local procurement certification, Make it in the Emirates for investment attraction, Industrial Technology Transformation Programs, UAE Halal System certification, ENAS accreditation, Manaa product safety, and the Industrial Registry — delivered through unified digital platforms to manufacturers, investors, and businesses.

Product overview

MOIAT (Ministry of Industry and Advanced Technology) operates as a government ministry offering a portfolio of interconnected programs, platforms, and services for UAE's industrial sector development. The core offerings include the National Content Program (ICV) for supplier evaluation in procurement, the Make it in the Emirates initiative for attracting industrial investment, and the Industrial Technology Transformation Program (ITTP) with its associated Industrial Technology Transformation Index (ITTI). Supporting these are specialized systems: the UAE Halal System for certification, Manaa for product safety and recall management, ENAS for national accreditation, and the Industrial Registry Platform for manufacturing data registration. The ministry provides digital services including conformity certificates, industrial licensing, and open data access through its platforms. The Industrial Technology Transformation Index (ITTI) connects to the ICV program through technology and sustainability premiums. All services are accessible through a unified digital platform and mobile application.

Differentiator

Problem solved

Functional benefit

Brands

• Operation 300bn (مشروع 300 مليار): National strategy to increase industrial sector contribution to GDP to AED 300 billion by 2031
• National Content Program (ICV) - برنامج المحتوى الوطني
• Make it in the Emirates (اصنع في الإمارات)
• Industrial Technology Transformation Program
• UAE Halal System (نظام الحلال الإماراتي)
• Manaa (مانع)
• ENAS - Emirates National Accreditation System

Products and services

• National Content Program (ICV) National program evaluating suppliers' contributions to the local economy and providing contracting advantages in government procurement for industrial suppliers in the UAE. Part of the UAE's 50 Projects initiative.
• Make it in the Emirates Initiative Initiative inviting investors, industrialists, and innovators to participate in UAE's industrial sector growth, offering manufacturing opportunities and business support through dedicated platforms, forums, awards, and investor guides.
• Operation 300bn National Industrial Strategy National industrial strategy targeting 300 billion AED industrial sector GDP contribution by 2031, covering 11 vital sectors including food & beverages, pharmaceuticals, electrical & electronics, advanced manufacturing, chemicals, rubber & plastics, machinery & equipment, heavy industries, medical technology, space technology, and hydrogen.
• Industrial Technology Transformation Program (ITTP) Program designed to accelerate industrial transformation in the UAE and establish it as a global hub for Fourth Industrial Revolution technologies and future industries, including the ITTI measurement framework.
• Industrial Registry Platform Digital platform enabling manufacturers to register and update industrial data annually under Federal Decree-Law No. 25/2022 and Executive Regulation 79/2023, covering all UAE industrial establishments including free zones.
• UAE Halal System Comprehensive halal certification and compliance system under Cabinet Resolution No. 10/2014, providing the framework for halal products, halal certificates, and accreditation of halal certification bodies.
• Manaa Product Safety System (مانع) Product safety and recall management system providing a centralized electronic portal for reporting non-conforming products, searching recalled products, and managing product recall/withdrawal operations across the UAE.
• UAE National Accreditation System (ENAS) National accreditation system managing the accreditation of conformity assessment bodies (CABs) including testing laboratories, calibration laboratories, medical laboratories, inspection bodies, and product certification bodies per ISO/IEC standards with international mutual recognition through ILAC, APAC, SMIIC, and IHAF.
• Future Industries Lab / Virtual Academy (أكاديمية التدريب الافتراضية) Training program for building technical capabilities of SMEs and developing national youth competencies in advanced manufacturing, quality development, and Industry 4.0.
• AI Innovation Program Program enhancing cooperation between leading industrial companies and technology developers, linking AI solutions to industrial sector needs through roundtable events and innovation showcases.
• Make it in the Emirates Startup Challenge International competition providing opportunity for startups to pitch ideas, technologies, and innovative solutions in MOIAT's priority industrial growth areas.
• Industrial Sector Carbon Reduction Roadmap Industrial decarbonization roadmap targeting 2.9 gigatons cumulative CO2 reduction by 2050 through 50+ evaluated technologies, including clean energy, carbon capture, manufacturing efficiency, alternative fuels, recycling, clinker alternatives, and hydrogen.
• Agentic AI for Industrial Services Deployment of Agentic AI to develop industrial services, including applications for food industries services and smart shopping services, under a 100-day execution plan.
• ICV Certification Services Services for issuing In-Country Value certificates through the ICV certification platform conducted by 25 authorized certification bodies.
• Industrial Registry Services Services for issuing and updating industrial registry records, including issuance and annual data updates for UAE manufacturing facilities.
• Industrial Production Licensing Services Services for industrial production licensing including issuance, renewal, cancellation, and reactivation of industrial production licenses.
• National Marks Services (Emirates Quality Mark) Services for issuing and expanding scope of licenses to use national conformity marks including the Emirates Quality Mark for products and services meeting UAE standards.
• Conformity Certificate Services Services for issuing UAE conformity certificates for both regulated and non-regulated products, including GCC conformity certificate attestation.
• Factory Assessment Services Services for factory evaluation under the Industrial Technology Transformation Program, assessing Industry 4.0 readiness and sustainability practices.
• Open Data Platform and API Open Data API and platform enabling seamless access to live data and real-time insights on ministry services, including 49,689 SSO users, 341,802 service requests, 27,420 conformity certificates and other industrial registry statistics.
• MOIAT Mobile Application Official mobile application providing access to ministry services and information about industry and advanced technology in the UAE, available on Google Play and the Apple App Store.

Quantifiable outcome

• Industrial sector GDP contribution grew from baseline to 197 billion AED by end of 2023, reaching 205 billion AED by mid-2024
• +7 more outcomes

Named customers16 records

Segments7 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability4 records

Feature7 records

Partnerships

35 partnerships are on record, tiered core and secondary.

• ADNOC (Abu Dhabi National Oil Company)coreStrategic or Co-development PartnerADNOC is a key strategic partner in Operation 300bn. It serves as a major sponsor of the Make it in the Emirates Forum and is one of the largest ICV program participants. ADNOC's extensive supply chain provides significant local procurement opportunities for ICV-certified suppliers.
• Mubadala Investment CompanycoreStrategic or Co-development PartnerMubadala is a strategic partner in the ICV program and industrial development initiatives. As Abu Dhabi's sovereign investment arm, Mubadala brings significant industrial capabilities and investment reach.
• Abu Dhabi Department of Economic Development (ADDED)coreStrategic or Co-development PartnerADDED is a key strategic partner for industrial development and ICV program implementation in Abu Dhabi, collaborating on investment promotion and economic diversification.
• EDGE GroupcoreStrategic or Co-development PartnerEDGE is a strategic partner in the ICV program representing the defense and advanced technology manufacturing sector.
• Aldar PropertiescoreStrategic or Co-development PartnerAldar is a strategic partner in the ICV program, participating in local procurement and supporting national content objectives.
• Etisalat (e&)coreStrategic or Co-development PartnerEtisalat is a strategic partner in the ICV program supporting local procurement and digital infrastructure for industrial development.
• Etihad RailcoreStrategic or Co-development PartnerEtihad Rail is a strategic partner in the ICV program, representing infrastructure and logistics sector for local procurement.
• Emirates Nuclear Energy Corporation (ENEC)coreStrategic or Co-development PartnerENEC is a strategic partner in the ICV program representing the clean energy sector.
• Shurooq (Sharjah Investment and Development Authority)coreStrategic or Co-development PartnerShurooq is a strategic partner representing Sharjah's investment and development authority in the ICV program and industrial ecosystem.
• NYU Abu DhabicoreStrategic or Co-development PartnerMOIAT and NYU Abu Dhabi signed an MoU to accelerate conversion of applied research into tangible industrial solutions supporting the competitiveness of the industrial sector. The partnership focuses on research collaboration and technology transfer.
• Khalifa UniversitysecondaryStrategic or Co-development PartnerAcademic partner in the industrial development ecosystem, contributing to research and development for advanced manufacturing and technology adoption.
• UAE UniversitysecondaryStrategic or Co-development PartnerAcademic partner supporting research and development in industrial technology and manufacturing.
• Mohammed Bin Zayed University for Artificial Intelligence (MBZUAI)coreStrategic or Co-development PartnerWorld's first graduate-level AI university. Dr. Sultan Al Jaber serves as Chairman of the Board of Trustees. Partnership supports AI-driven industrial transformation and research collaboration.
• American University of SharjahsecondaryStrategic or Co-development PartnerAcademic partner contributing to industrial research and development ecosystem.
• Sorbonne Abu DhabisecondaryStrategic or Co-development PartnerAcademic partner in the industrial development and research ecosystem.
• University of SharjahsecondaryStrategic or Co-development PartnerAcademic partner supporting industrial research and development.
• Zayed UniversitysecondaryStrategic or Co-development PartnerAcademic partner in the industrial development ecosystem.
• Al Ain UniversitysecondaryStrategic or Co-development PartnerAcademic partner supporting industrial sector research.
• Abu Dhabi PolytechnicsecondaryStrategic or Co-development PartnerTechnical education partner supporting workforce development for the industrial sector.
• Sharjah Academy for Scientific ResearchsecondaryStrategic or Co-development PartnerResearch institution partner contributing to industrial innovation ecosystem.
• Advanced Technology Research Council (ATRC)coreStrategic or Co-development PartnerResearch and advanced technology partner supporting technology transfer and innovation in the industrial sector.
• Mohammed bin Rashid Al Maktoum Global InitiativessecondaryStrategic or Co-development PartnerPartner in social responsibility and human capital development initiatives supporting industrial workforce.
• Government of CanadacoreStrategic or Co-development PartnerCo-chairs the Cement and Concrete Breakthrough Initiative launched at COP28 to accelerate carbon reduction in the cement and concrete industry.
• Mission Possible Partnership - Industrial Transition Accelerator (ITA)coreStrategic or Co-development PartnerMOIAT participates in the co-chairmanship of the Industrial Transition Accelerator aimed at accelerating industrial decarbonization globally, launched at COP28.
• ILAC (International Laboratory Accreditation Cooperation)coreTechnology or IntegrationENAS is a full member of ILAC, enabling mutual recognition of testing and calibration laboratory results internationally through ILAC MRA arrangement.
• APAC (Asia Pacific Accreditation Cooperation)coreTechnology or IntegrationENAS is a full member of APAC, enabling mutual recognition of accreditation results across Asia-Pacific region through APAC-MRA arrangement.
• SMIIC (Standards and Metrology Institute for Islamic Countries)coreTechnology or IntegrationENAS holds membership in the SMIIC Accreditation Council, supporting harmonization of accreditation standards across Islamic countries.
• International Halal Accreditation Forum (IHAF)coreTechnology or IntegrationENAS is a full member of IHAF, the international forum for halal accreditation bodies, supporting global recognition of UAE halal certification.
• ICV Certification Bodies (25 authorized firms including Big 4)coreChannel Partner/ Reseller/ Distributor25 authorized certification bodies including major international audit firms (KPMG, PwC, Deloitte, EY, and others) conduct ICV reviews and issue certificates on behalf of MOIAT.
• PepsiCocoreStrategic or Co-development PartnerPepsiCo partnered with MOIAT's Future Industries Lab to support SMEs and young Emiratis in the industrial sector.
• UAE Food & BeveragesecondaryStrategic or Co-development PartnerPrivate sector partner collaborating in the Virtual Academy and Future Industries Lab for training and knowledge exchange.
• P&G (Procter & Gamble)secondaryStrategic or Co-development PartnerPartner in Virtual Academy contributing expert trainers and industry knowledge for SME capacity building.
• SKM Electronics (Sharjah Khan & Mel去年同期)secondaryStrategic or Co-development PartnerPartner in Virtual Academy contributing technical expertise for training in electronics and manufacturing.
• LGsecondaryStrategic or Co-development PartnerPartner contributing expert trainers and industry knowledge to Future Industries Lab programs.
• International Electronics Company (IEC)secondaryStrategic or Co-development PartnerPartner contributing technical expertise for electronics training programs.

Scale indicators18 records

Recent moves7 records

Expansion highlights6 records

Regional players

• Singapore Standards Council (Enterprise Singapore): Singapore's national standards and accreditation body under Enterprise Singapore. Comparable as an Asia-Pacific national regulator pursuing Industry 4.0 transformation, advanced manufacturing, and SME capability programs analogous to MOIAT's ITTI and Future Industries Lab.
• Egyptian Organization for Standardization (EOS): Egypt's national standards and metrology body, operating across an Arab-speaking market with overlapping halal, conformity, and accreditation mandates. Comparable as a fellow Arab-region standards regulator that participates in SMIIC and IHAF alongside MOIAT.
• Bureau of Indian Standards (BIS): India's national standards body and product certification authority. Comparable as a large emerging-market national standards regulator managing a similarly diverse industrial base, though operating in a different geography.

Broad incumbents

• ASTM International: International standards development organization specializing in industrial, materials, and testing standards. Comparable as a globally relevant technical-standards body whose qualification and certification frameworks MOIAT references in ITTI and conformity work.
• ISO (International Organization for Standardization): The apex global standards body whose frameworks (ISO/IEC 17025, 17065, 17020, 17011) underpin MOIAT's ENAS accreditation and conformity services. Comparable as the international reference for MOIAT's standards and accreditation work.
• UK Accreditation Service (UKAS): United Kingdom's national accreditation body and a founding ILAC/APAC member. Comparable as a mature accreditation regulator operating under ISO/IEC 17011 that provides the operational benchmark for MOIAT's ENAS.
• GCC Standardization Organization (GSO): Regional GCC-wide standards harmonization body of which MOIAT is a member. Operates at a broader geographic scope than MOIAT but shares the same standards-development, metrology, and conformity-assessment mandate across all six GCC states.

Others

• International Laboratory Accreditation Cooperation (ILAC): Global umbrella body for laboratory and inspection-body accreditation in which ENAS holds full membership. Comparable as the international mutual-recognition infrastructure that gives MOIAT-certified conformity assessments cross-border validity.

Direct peers

• Saudi Arabia Ministry of Industry and Mineral Resources: Saudi Arabia's counterpart federal ministry responsible for industrial development, licensing, and ICV-equivalent localization programs. Directly comparable as a GCC national industrial regulator pursuing similar non-oil diversification mandates.
• Saudi Standards, Metrology and Quality Organization (SASO): Saudi national standards, metrology, and conformity assessment body — the direct equivalent of MOIAT's inherited ESMA functions. Operates overlapping conformity mark, halal certification, and product safety programs for the Saudi market.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/MoIATUAE
• YouTubeyoutube.com/channel/UC_nXrFpQ3hn72Qh7g_R1IiA
• Facebookfacebook.com/Moiatuae
• LinkedInlinkedin.com/company/moiatuae
• Instagraminstagram.com/moiatuae

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MOIAT