Globus

What Globus does

Globus (legal entity: ООО «Глобус», operating brand: РПК «Глобус» / РПК Глобус) is a privately held Russian full-cycle advertising production company headquartered in Krasnodar and operating across Krasnodar Krai since 2006. The company combines an in-house production facility with a regional branch network of 14+ offices (including locations in Abinsk, Labinsk, Korenovsk, Pavlovskaya, Severskaya, Temryuk, Tikhoretsk, Belorechensk, Bryukhovenskaya, Goryachiy Klyuch, Dinskaya, Kanevskaya, and Ust-Labinsk) and a proprietary inventory of more than 1,000 outdoor advertising structures such as billboards (3x6 m), illuminated pylons (3x1.4 m), scrollers, and advertising stumps/towers.

Its core technical stack covers wide-format outdoor printing at 720 dpi, interior printing at 1440 dpi, UV flatbed direct-to-surface printing on ceramics, stone, glass, acrylic, plastic, metal, and wood; DTF (direct-to-film) printing on cotton, synthetic, and blended textiles; digital and offset printing for business cards, brochures, and flyers; plus milling (2x3 m, up to 7 cm depth), laser cutting (1x1.4 m, up to 10 mm thickness), plotter/vinyl contour cutting, and laser engraving. Finished products are assembled with edge gluing, grommeting, and mounting on rigid bases. Specialized offerings include Braille tactile signage produced on 3mm PVC and full installation services delivered by in-house brigades using dedicated transport and industrial-alpinism equipment.

Commercially, Globus serves primarily local and regional small and medium-sized businesses in Krasnodar Krai — including retail shops, restaurants, service businesses, offices, and healthcare providers — across use cases spanning outdoor advertising campaigns, signage, storefront and interior branding, corporate events, and branded merchandise/souvenirs. Revenue is generated through one-time project billing on a quote basis (no published price list) covering outdoor advertising rental, printing services, signage fabrication, installation, and corporate gift/production orders. Orders are accepted through the branch network, by phone, and remotely via WhatsApp and email, and the company advertises a 1–2 day manufacturing turnaround for standard orders. No external funding, public revenue disclosure, partnerships, AI/ML capabilities, or institutional ownership interests are reflected in the input data; the business appears to be founder/owner-operated.

Name

Globus

Legal name

ООО «Глобус»

Website

https://rpk-globus.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Globus (РПК Глобус) is a Russian full-cycle advertising production company headquartered in Krasnodar, operating since 2006. It offers wide-format, UV, and DTF printing, signage fabrication, and rental of 1,000+ outdoor advertising structures across 14+ regional branches, serving primarily local SMBs in Krasnodar Krai.

Ownership category

akta.pro rank

Headquarters

HQ city

Garland

HQ country

United States

HQ region

North America

Offices14 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Outdoor advertising placement: Rental and placement of outdoor advertising structures including billboards (3×6m), pylons (3×1.4m), scroll displays (up to 5 images per surface), and advertising pedestals. The company manages its own inventory of over 1000 advertising constructions across Krasnodar Krai, offering targeted placement in specific locations based on traffic, audience, and visibility.
2. Printing services: Wide-format printing for outdoor use (720 dpi), interior printing (1440 dpi), UV direct printing on various materials, DTF printing on textiles, digital and offset printing for business cards, brochures, and flyers. Includes post-print processing (cutting, lamination, grommeting, mounting).
3. Signage and construction fabrication: Design and manufacture of signs, steles, plaques, illuminated boxes, volumetric letters, laser and milling cutting, contour and plotter cutting, laser engraving, LED ticker boards, and branded souvenir products.
4. Installation and mounting services: Complete installation services including contracting, manufacturing, and on-site mounting of advertising constructions. Uses own installation brigades and own transport. Involves industrial alpinism and special equipment for high-altitude placement.
5. Corporate branding and souvenir products: Branded merchandise including corporate gifts, event giveaways, promotional items with custom logo application using UV printing, laser engraving, and DTF printing on apparel.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Globus (РПК «Глобус») is a full-cycle advertising production company operating in Krasnodar Krai, Russia since 2006. It offers end-to-end advertising services including wide-format, UV, DTF, and offset printing; design and manufacture of signage, illuminated boxes, dimensional letters, billboards, pylons, scrollers, and stumps; plus installation, milling/laser cutting, engraving, and corporate souvenir production. The company owns an inventory of 1,000+ advertising structures across the region and delivers finished output in 1–2 days.

Product overview

Globus is a full-cycle advertising production company (РПК Глобус) offering a comprehensive portfolio of printing and outdoor advertising services in Krasnodar region. The company operates as a unified service provider combining wide-format printing (including UV, DTF, interior, and offset printing), outdoor advertising placement (billboards, pylons, scrollers, stumps), signage manufacturing, precision cutting services (milling, laser, plotter), souvenir production, advertising design, and installation. The product offering is organized as an integrated service bundle where printing services support outdoor advertising products, and all offerings share design, manufacturing, and installation capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Wide-Format Printing
• Interior Printing
• UV Printing
• DTF Printing
• Business Cards, Brochures, and Flyers Printing
• Billboard Advertising (Outdoor 3x6m Billboards)
• Pylon/Pillar Advertising
• Scroller Advertising
• Advertising Stumps/Towers
• Signs, Stands, and Plates Manufacturing
• Milling and Laser Cutting
• Plotter and Contour Cutting
• Souvenir Products
• Installation and Mounting Services
• Braille Signage

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• BigBoard: BigBoard is a major Russian operator of large-format outdoor advertising structures, with a national address program. Its billboard and city-format inventory directly competes with Globus's owned structures for advertiser attention.
• Lamar Advertising: Lamar Advertising is a leading U.S. outdoor advertising operator with a large owned inventory of billboards and digital displays. Its model of owning advertising structures, renting them to advertisers, and offering related production services maps directly to Globus's core rental-plus-production offering.
• JCDecaux: JCDecaux is the global leader in outdoor advertising, with street furniture, billboards, and transit advertising worldwide. While not present in Russia at the same level, it represents the scaled global benchmark for the type of inventory-and-place-based advertising model Globus runs regionally.
• Clear Channel Outdoor: Clear Channel Outdoor is one of the world's largest outdoor advertising companies, operating billboards, transit, and place-based media in global markets. Its business model of owning and monetizing large OOH inventories is the international analog to Globus's regional structure-rental model.
• TMG (Transit Media Group): TMG operates transit and outdoor advertising across Russia, including interior and exterior advertising in transport and public spaces. It overlaps with Globus in outdoor advertising placement and adjacent formats like signage and branded surfaces.
• Russ Outdoor: Russ Outdoor is a leading national Russian outdoor advertising operator with large-format inventory across major Russian cities. It overlaps with Globus on billboard and outdoor placement services, but at national scale and without Globus's regional production focus.
• Gallery Group: Gallery is one of the top-3 Russian outdoor advertising operators with national inventory and a portfolio of digital and static surfaces. It competes with Globus for outdoor advertising budgets across Russia, including the Krasnodar region.

Direct peers

• MAER Group: MAER Group is one of the largest outdoor advertising operators in Russia and is also headquartered in Krasnodar. It directly overlaps with Globus on billboard, pylon, and city-format inventory, as well as full-cycle production — making it the closest geographic and product peer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Globus