interaktif grup

What interaktif grup does

İNTER AKTİF GRUP BİLİŞİM ELEKTRONİK TASARIM TEKNOLOJİ SANAYİ VE TİCARET ANONİM ŞİRKETİ (trading as interaktif grup) is a privately held Turkish technology holding company founded in 2016, headquartered in Istanbul's Kadıköy/Moda district with an R&D branch in the TÜBİTAK MAM Technology Development Zone in Gebze, Kocaeli. It operates as a multi-brand parent of six wholly-owned subsidiaries: İnterasate© (web/PC/mobile software, CRM applications, ETL/ELT data management, server management), Trustdata© (data matching, quality, mining, deduplication, enrichment, decision-support), enteresan şeyler© (UX, motion graphics, digital and print design), Enterasan Akademi© (software, marketing, and business training), pCRM© (direct marketing, loyalty, email/SMS), and Mobintera© (mobile game/app development).

The underlying technology stack centers on CRM infrastructure, ETL/ELT automatic data pipelines, automated data analysis systems, and web/mobile application frameworks with cross-system integration capabilities. Alongside custom professional services, interaktif grup distributes multiple SaaS platforms and vertical web products (pCRM, interanalytics, süperkod, servisaranıyor, biDolsa, plaka mesaj, belediyeme, olumlular, trafikçi, gün 25 saat, muzikilan, plus tooling for email HTML coding, SMS/email services, raffle systems, and product update management) through self-service product-specific domains. The company's customer base comprises 20+ prominent Turkish enterprise brands spanning automotive (Mercedes-Benz Turkey, Otokoc, Koluman, Has, Gülsoy, Hassoy, Ilkerler, Akmanlar), exhibition/events (Tuyap), retail/real estate (Ankamall, Marmara Park, MEC, Divarese), telecom (Network, Directcomm), publishing (Seslisozluk), industrial (Zenith, Halat), and media (Grupfoni).

Revenue is generated through a mix of professional services engagements (software development, design, consulting, training) and subscription/recurring SaaS products, though pricing is not publicly disclosed and customers transact via direct contact. Go-to-market is a hybrid: a consultative direct enterprise sales motion for custom services alongside a product-led self-serve distribution motion for SaaS platforms. The company emphasizes a domestic Turkish focus ("totally dependent on domestic labor"), with no disclosed external funding, M&A, headcount, or revenue figures in the source material.

Name

interaktif grup

Legal name

İNTER AKTİF GRUP BİLİŞİM ELEKTRONİK TASARIM TEKNOLOJİ SANAYİ VE TİCARET ANONİM ŞİRKETİ

Website

https://interaktifgrup.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

interaktif grup is a privately held Turkish technology holding company founded in 2016, operating multiple wholly-owned subsidiaries (İnterasate, Trustdata, pCRM, design and training units) to deliver software development, CRM, data management, design, and training services to enterprise clients in Turkey.

Ownership category

akta.pro rank

Headquarters

HQ city

Üsküdar

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Software Development Services: Custom software development including websites, mobile applications, social media applications, CRM applications, and integration services.
2. Data Analysis and Management Services: Data management, analysis, matching, quality assurance, mining, deduplication, and enrichment services.
3. Design Services: Online and offline design solutions including UX analysis, web/mobile interface design, motion graphics, and printing.
4. Training and Consulting: Software, marketing, business and life management training services.
5. SaaS Platform Products: Multiple web-based platforms including pCRM, interanalytics, superkod, and other products available for subscription usage.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Interaktif Grup is a Turkish technology group that develops and delivers software, interactive design, data analytics, CRM, digital marketing consulting, and training services. It operates multiple proprietary product brands covering interactive sales technologies (interasate), data analysis (trustdata), design (enteresan şeyler), training (enteresan akademi), CRM/marketing applications (pCRM), and mobile game design and coding (Mobintera).

Product overview

interaktif grup is a Turkish parent company (İNTER AKTİF GRUP BİLİŞİM ELEKTRONİK TASARIM TEKNOLOJİ SANAYİ VE TİCARET ANONİM ŞİRKETİ) that provides a multi-product portfolio organized around four core brands: interasate (web, PC, and mobile-based software solutions including websites, mobile apps, social media applications, loyalty and CRM applications, ETL/ELT data management, and server management), trustdata (data analysis, data management, data matching, data mining, data enrichment, customer data management, strategic planning, and decision support systems), enteresan şeyler (online and offline design solutions including UX analysis, UX design, motion graphics, game design, web interface, digital design, and printing), and enterasan akademi (training services for software, marketing, business and life management). Additional products include pCRM (CRM and marketing automation infrastructure), various vertical platforms (servisaranıyor, biDolsa, plaka mesaj, belediyeme, olumlular, trafikçi, gün 25 saat, muzikilan), and specialized tools (e-mail HTML coder, SMS/email service software, çekiliş system, süperkod, interanalytics). The company depends entirely on domestic labor and operates from offices in Istanbul and Gebze, Turkey.

Differentiator

Problem solved

Functional benefit

Brands

• İnterasate©: Interactive sales technologies offering web, PC, and mobile-based software solutions
• Trustdata©
• enteresan şeyler©
• Enterasan Akademi©
• pCRM©
• Mobintera©

Products and services

• interasate©

Named customers20 records

Segments2 records

Ideal customer profiles1 record

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Karel Elektronik: Long-established Turkish technology company offering communications hardware, software solutions, and IT services to enterprise. Comparable as a multi-vertical Turkish technology group with both products and services revenue streams.
• Logo Yazılım: Turkey's largest本土 enterprise software vendor (publicly traded on BIST), offering ERP, CRM, and HR solutions to SMEs and mid-market. Comparable as a Turkish-origin, multi-product business software company, though much larger and ERP-led rather than services-led.
• Salesforce: Global CRM and marketing automation platform leader. The structural competitor against which interaktif grup's pCRM and İnterasate platforms must differentiate; relevant for sizing the competitive pressure on the CRM niche.
• Globant: Global digital and cognitive transformation services firm with strong presence in emerging markets. Useful comparable for the 'consultative enterprise services + proprietary digital products' hybrid business model interaktif grup pursues.
• HubSpot: Global CRM, marketing, and customer service SaaS suite with strong PLG motion. The global benchmark for the PLG-style SaaS portals (pCRM, interanalytics) interaktif grup operates.

Regional players

• Netcad: Turkish GIS/CAD and engineering software vendor with associated services arm. Comparable as a Turkish-headquartered, multi-product technology company combining proprietary software with implementation services.
• Cybersoft: Turkish IT services company providing custom software development, system integration, and consulting to enterprise clients. Comparable horizontal IT services + systems integration profile serving Turkish enterprise.

Direct peers

• IdeaSoft: Istanbul-based SaaS/e-commerce platform company offering proprietary software products and custom development services to Turkish SMB and mid-market. Comparable multi-product, services-plus-SaaS Turkish technology vendor.
• Commencis: Istanbul-based digital services and software firm providing web/mobile development, data, and design solutions to large Turkish enterprises (banks, telecoms, retailers). Closest analog in terms of B2B IT services + product portfolio + Turkish enterprise customer base.
• Inomera: Turkish CRM and customer experience software company serving enterprise clients with consulting, implementation, and proprietary CRM platforms. Directly comparable CRM + data + services stack targeting Turkish enterprises.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/interaktifgrup
• Facebookfacebook.com/interaktifgrup
• LinkedInlinkedin.com/company/interaktif-grup

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about interaktif grup