PIXEL
- Company typePrivate
- Founded2018
- HeadquartersCarouge, Switzerland
- Headcount1–10
- GTM typeB2B
- OfferingServices
PIXEL firmographics
Firmographics- Name
- PIXEL
- Legal name
- Pixel Publicité
- Website
- https://pixel.pub
- Company type
- Private
- Founded year
- 2018
- Operating status
- Closed
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
PIXEL industry classification
Industry- Product category
- Advertising Services
- NAICS
- Indoor and Outdoor Display Advertising (541850), Indoor and Outdoor Display Advertising (54185)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Static Billboards & Posters (Roadside, Wallscapes) (BPAFALAA)
- akta.pro secondary industry
- Large-Format & Spectaculars (Building Wraps, 3D, Landmarks) (BPAFALAH)
Keywords
Where PIXEL is headquartered
LocationHeadquarters
- HQ city
- Carouge
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
PIXEL business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
PIXEL product offering
Product offeringCore offering
Pixel Publicité was an advertising production workshop (atelier) in Geneva, Switzerland that produced advertising realizations/creations. The atelier operated as a small creative production shop serving clients in the local Geneva market before closing on October 31, 2022.
Product overview
Pixel Publicité was an advertising production company based in Geneva, Switzerland. The company operated a workshop/atelier and produced advertising creations. The business closed on October 31, 2022.
Differentiator
Problem solved
Functional benefit
Companies that use PIXEL
Customer profileIdeal customer profiles1 record
PIXEL technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
PIXEL partnerships and signals
Strategic signalScale indicators1 record
Recent moves1 record
PIXEL competitors and assessment
Company assessmentBroad incumbents
- Havas: Havas is a global advertising and communications network with a Swiss footprint offering creative, media, and OOH services. It is comparable to Pixel as a benchmark for what an established, full-service competitor in the same Geneva-adjacent Swiss market can deliver.
- Serviceplan Group: Serviceplan is one of Europe's largest independent agency groups, operating across creative, media, OOH, and digital. It is comparable to Pixel as a benchmark independent network against which a small Geneva atelier would compete for cross-border clients.
- Publicis Groupe: Publicis Groupe is one of the world's largest advertising holding companies with significant operations across Switzerland including Geneva. It serves as the broad incumbent benchmark for any local Swiss advertising workshop, operating across creative, OOH, and integrated campaigns.
- M&C Saatchi: M&C Saatchi is a global independent advertising network. Comparable to Pixel as a benchmark independent creative network against which a small Geneva-based atelier-style competitor would be measured on creative credentials and client roster.
- DDB / DDB Worldwide: DDB is a global creative advertising network with European operations. It is comparable to Pixel as a competing creative agency offering that could pick up Geneva-based client work in the same category.
- Wunderman Thompson: Wunderman Thompson (now VML) is a major global advertising and communications agency network with presence in Europe. Comparable to Pixel as a broader incumbent offering creative and integrated campaigns in the same Swiss/European market.
Direct peers
- Walker (Walker Group): Walker is a long-established Swiss independent advertising and brand agency with offices in German-speaking Switzerland. Comparable to Pixel as a similarly independent, locally rooted Swiss creative shop targeting regional brand clients.
- Jung von Matt: Jung von Matt is a major independent creative agency network headquartered in Switzerland and operating across DACH. It is the closest direct Swiss peer to Pixel in terms of being an independent, creatively led advertising shop competing for similar regional clients.
- Rod Kommunikation: Rod Kommunikation is an independent Swiss advertising and communication agency. Comparable to Pixel as a similarly sized, locally based Swiss creative shop competing for the same regional brand and OOH work.
- JFK / John F. Kennedy Werbeagentur: JFK is a Swiss independent advertising agency offering creative and campaign services. Comparable to Pixel as a small, locally rooted Swiss creative shop competing for similar Geneva and Romandie clients.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
PIXEL financial estimates
Financial estimateRevenue estimate
Valuation estimate
PIXEL leadership team
Management profileNumber of profiles
PIXEL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PIXEL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PIXEL
What does PIXEL do?
Pixel Publicité was an advertising production workshop (atelier) in Geneva, Switzerland that produced advertising realizations/creations. The atelier operated as a small creative production shop serving clients in the local Geneva market before closing on October 31, 2022.
Is PIXEL a public or private company?
PIXEL is a private company. It is classified as founder individual operated bootstrapped and is currently closed.
When was PIXEL founded?
PIXEL was founded in 2018. It employs 1 to 10 people.
Where is PIXEL based?
PIXEL is headquartered in Carouge, Switzerland, in the Europe region.
Who are PIXEL's main competitors?
Broad incumbents on record are Havas, Serviceplan Group, Publicis Groupe, M&C Saatchi, DDB / DDB Worldwide and Wunderman Thompson. Direct peers are Walker (Walker Group), Jung von Matt, Rod Kommunikation and JFK / John F. Kennedy Werbeagentur.
Does PIXEL have an API?
No public API is recorded for PIXEL.
What industry is PIXEL in?
PIXEL's product category is Advertising Services. Its primary akta.pro industry code is BPAFALAA, Static Billboards & Posters (Roadside, Wallscapes), with a secondary code of BPAFALAH, Large-Format & Spectaculars (Building Wraps, 3D, Landmarks). Its NAICS code is 541850 and its SIC code is 7311.