White Light
White Light is a full-service audio visual rental and event production company in the Chicago metro area, providing professional-grade equipment and technical services for corporate events, concerts, trade shows, social events, and permanent installations since 2007.
- Company typePrivate
- Founded2007
- HeadquartersMundelein, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What White Light does
White Light Inc. is a full-service audio visual rental and event production company based in Mundelein, Illinois, operating in the Chicago metropolitan area and broader Midwest region since 2007. The company supplies professional-grade AV equipment inventory sourced from premium manufacturers including Martin, Clay Paky, Elation, and Pioneer, alongside technical services and project planning. Its service portfolio spans corporate events, social events, trade shows, concerts, and permanent installations, indicating a diversified event production capability across multiple market segments and venue scales.
The company operates a quote-based, project-driven business model with no online ordering or self-service pricing infrastructure; all client engagements are handled directly through project managers, consistent with a relationship-driven sales approach typical of mid-market live-event production. Documented projects include BC One Competition, Qualcomm Stadium events, The Cube Stage at Ohio University, a Planetarium Bar Mitzvah, a Washington D.C.-based festival, and Spring Awakening Music Festival (SAMF), demonstrating geographic reach beyond the Chicago metro and a mix of high-profile entertainment, educational, and private engagements.
The company is privately held with a reported employee count of 1-10, positioning it as a small-scale operator in the broader AV production industry. Its technology stack is centered on professional lighting, sound, and staging hardware rather than software platforms, and there is no indication of proprietary software products, mobile applications, or API-based services. Revenue is generated through per-project equipment rentals and service contracts rather than recurring subscriptions, with no documented online or self-serve revenue channels.
White Light firmographics
Firmographics- Name
- White Light
- Legal name
- White Light Inc.
- Website
- https://whitelightav.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- White Light is a full-service audio visual rental and event production company in the Chicago metro area, providing professional-grade equipment and technical services for corporate events, concerts, trade shows, social events, and permanent installations since 2007.
- Ownership category
- akta.pro rank
White Light industry classification
Industry- Product category
- Audio-Visual Event Production
- NAICS
- Motion Picture and Video Industries (5121)
- SIC
- Services-Allied To Motion Picture Production (7819)
- akta.pro primary industry
- Video/IMAG & LED Wall Production (MPAGAKAD)
- akta.pro secondary industries
- Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors) (MPAIAJAB), Production Management & Studio Support Services (Studio Managers, Techs) (MPAIAHAO)
Keywords
Where White Light is headquartered
LocationHeadquarters
- HQ city
- Mundelein
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
White Light business model
Business model- GTM type
- B2B
- Offering type
- Services
Revenue model
- Equipment Rental: Rental of audio, lighting, video equipment and rigging for events ranging from small presentations to large-scale concerts and trade shows. Equipment includes automated lighting (Elation, Clay Paky, Martin), LED panels, projectors, DJ equipment, speakers, microphones, and truss systems.
- Technical Services and Project Planning: Technical expertise and project planning for corporate events, social events, trade shows, concerts, and permanent installations. Services include on-site technical support and setup.
Go-to-market motion1 record
Distribution channels1 record
White Light product offering
Product offeringCore offering
White Light is described in the supplied analytical commentary as a full-service audio-visual production company providing audio, lighting, video, and rigging equipment rentals, along with technical expertise and project planning, for corporate events, social events, trade shows, concerts, and permanent installations; however, no source ID supports this description in the input.
Product overview
White Light A/V is a full-service audio visual company offering rental equipment and technical services. The company provides a unified service model combining equipment rental with project planning expertise across five interconnected product categories: Audio Equipment Rental (DJ equipment, amplifiers, speakers, mixing consoles, microphones), Lighting Equipment Rental (automated fixtures, LED lighting, conventional lighting, foggers, lighting consoles), Video Equipment Rental (LED panels, projectors, displays, cameras, video processing), Rigging Equipment Rental (truss, motors, lifts, rigging hardware), and Meeting Supplies Rental (conference systems, computers, presentation tools). Services span corporate events, social events, trade shows, concerts, and permanent installations, with the technical expertise component supporting all product categories as an integrated service offering.
Differentiator
Problem solved
Functional benefit
Companies that use White Light
Customer profileNamed customers6 records
Segments5 records
White Light technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
White Light partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
White Light competitors and assessment
Company assessmentBroad incumbents
- Freeman: Largest brand experience and event production company globally, owning PSAV/Encore. Overlaps in trade show, corporate event, and AV production services but operates at much broader scale and scope.
Emerging players
- AVT Event Technologies: Event technology provider offering audio, video, and lighting rentals plus staging for corporate events and concerts. Partial overlap with White Light's bundled equipment + services model.
Direct peers
- Encore Event Technologies (formerly PSAV): Largest dedicated event-technology and AV rental provider in North America. Directly comparable in offering audio, lighting, and video equipment plus technical services for corporate and live events.
- Clair Global: Large-scale provider of audio, lighting, and video production for concerts, tours, and festivals. Comparable in serving major live music events with integrated equipment and technical crews.
- On Stage Audio (OSA): Event production company providing audio, lighting, video, and rigging for concerts, corporate events, and special productions. Closely comparable full-service live event production model.
- Production Resource Group (PRG): Global provider of entertainment production services including audio, lighting, video, and rigging for concerts, tours, and corporate events. Comparable equipment rental + technical service bundle for live event production.
- VER (Video Equipment Rentals): Specialized AV equipment rental house serving broadcast, live events, and corporate productions. Directly comparable equipment-rental-first model spanning video, audio, and lighting.
Regional players
- Meeting Tomorrow: AV and event technology rental provider serving corporate meetings and events in the Midwest. Comparable equipment rental focus with a digitally-enabled ordering model.
- Rentex: National AV equipment rental company serving corporate events, trade shows, and live productions. Comparable equipment-rental-first model with broader geographic reach than White Light.
- SW Audio Visual: Midwest-based AV rental and event production company serving corporate and social events. Comparable equipment rental and technical services offering, focused on a different regional geography.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
White Light social profiles
Digital presenceWhite Light financial estimates
Financial estimateRevenue estimate
Valuation estimate
White Light leadership team
Management profileNumber of profiles
White Light funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
White Light M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about White Light
What does White Light do?
White Light is described in the supplied analytical commentary as a full-service audio-visual production company providing audio, lighting, video, and rigging equipment rentals, along with technical expertise and project planning, for corporate events, social events, trade shows, concerts, and permanent installations; however, no source ID supports this description in the input.
Is White Light a public or private company?
White Light is a private company. It is classified as unknown and is currently operating.
When was White Light founded?
White Light was founded in 2007. It employs 1 to 10 people.
Where is White Light based?
White Light is headquartered in Mundelein, United States, in the North America region.
How does White Light make money?
Two revenue lines are on record. Equipment Rental is the primary driver. The others are technical Services and Project Planning.
Who are White Light's main competitors?
Freeman is listed as a broad incumbent. AVT Event Technologies is listed as an emerging player. Direct peers are Encore Event Technologies (formerly PSAV), Clair Global, On Stage Audio (OSA), Production Resource Group (PRG) and VER (Video Equipment Rentals). Regional players are Meeting Tomorrow, Rentex and SW Audio Visual.
Does White Light have an API?
No public API is recorded for White Light.
What industry is White Light in?
White Light's product category is Audio-Visual Event Production. Its primary akta.pro industry code is MPAGAKAD, Video/IMAG & LED Wall Production, with a secondary code of MPAIAJAB, Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors). Its NAICS code is 5121 and its SIC code is 7819.