CPIE Terres Toulousaines

Name

CPIE Terres Toulousaines

Legal name

CPIE Terres Toulousaines

Website

https://cpieterrestoulousaines.org

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Environmental Education Services

NAICS

Administration of Conservation Programs (92412), Administration of Air and Water Resource and Solid Waste Management Programs (924110)

SIC

Services-Commercial Physical & Biological Research (8731), Services-Testing Laboratories (8734)

akta.pro primary industry

Environmental Education & Outreach (BPAGAGAH)

akta.pro secondary industries

Pollution Prevention & Toxics Reduction (BPAGAGAJ), Sustainability, Waste Reduction & Composting Programs (EDALADAL), Organics Contamination Auditing, Education & Compliance Services (BPALAEAJ)

Keywords

• Environmental education
• School programs
• Sustainable development
• Ecological transition
• Community workshops

Headquarters

HQ city

Toulouse

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Others

Revenue model

1. Grants and subsidies: Primary revenue through institutional funding from regional and local government bodies including Région Occitanie, Toulouse Métropole, Haute-Garonne Department, ADEME, and Agence de l'Eau Adour-Garonne. Budget increased significantly in 2023.
2. Workshop and activity fees: Some workshops and activities offer free or 'prix libre' (donation-based) participation, while others are provided at cost or subsidized rates.
3. Publication sales: Sale of escape book 'Bienvenue à Digitalis' published with Plume de Carotte editions, priced at 15 euros.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

CPIE Terres Toulousaines delivers environmental education and awareness programs for schools, communities, and local authorities in the Toulouse metropolitan area. It runs themed school classes on biodiversity, water, air quality, urban gardening, and climate; coordinates the Collectif Chemin Faisant network of 31 environmental associations offering practical ecology workshops; and conducts international research projects such as Coop'Air on indoor air quality in schools. The organization also produces educational publications and loanable toolkits, operating as part of the national CPIE network (170+ associations).

Product overview

CPIE Terres Toulousaines is an environmental education association (CPIE) operating since 2001 in the Toulouse area. Rather than a technology product company, it offers a portfolio of environmental education programs, publications, and community resources. Core offerings include themed school classes (Classes à thème) covering biodiversity, waste, water, air, and climate topics; the Collectif Chemin Faisant network of 31 associations providing practical ecology workshops; international research projects like Coop'Air on air quality; and educational programs such as L'eau m'a dit (water podcasts) and Potagers des villes (urban gardening). The organization produces educational publications including the escape book Bienvenue à Digitalis and the Sortir des Ronces thematic dossier series. It also offers loanable pedagogical toolkits (Malle Sol vivant, Malle Economie circulaire, Fresque du sol) and maintains La Rotonde as an educational resource center. Additional offerings include exhibitions, thematic stands, escape games, and community events like the Marché des 4 Saisons.

Differentiator

Problem solved

Functional benefit

Brands

• Coop'Air: International research project on air quality in school environments, conducted in partnership with IRD, spanning France, Côte d'Ivoire, and Brazil.
• L'eau m'a dit
• Ecopousse
• Chemin Faisant
• Sortir des Ronces
• Classes Potagers des villes

Products and services

• Classes à thème (Themed Classes) Environmental education programs delivered in schools covering topics such as biodiversity, waste management, water, air quality, and climate. Includes thematic modules like water programs and urban gardening.
• Collectif Chemin Faisant A network of 31 environmental associations in the Toulouse metropolitan area offering practical ecology workshops, skill-sharing sessions, and awareness activities for all ages including repair cafés, zero-waste workshops, and gardening.
• Projet Coop'Air An international research project on air quality in schools conducted in France, Côte d'Ivoire, and Brazil. Partners include IRD, Observatoire Midi-Pyrénées, and Géosciences Environnement Toulouse. Children experiment with sensors and identify solutions to improve indoor air quality.
• Programme L'eau m'a dit Water education program for 10 schools in Toulouse, producing podcasts created by children for children about water preservation challenges. Implemented with Eau de Toulouse Métropole and Radis Sound, funded by Agence de l'Eau Adour-Garonne.
• Classes Potagers des villes (Urban Garden Classes) School program introducing children to urban gardening through hands-on activities exploring gardens with their senses, meeting local gardeners, and learning natural gardening techniques.
• Projet Ecopousse Energy awareness program for schools covering 93 classes (2,282 children) across 10 schools with 3 themed interventions each on energy discovery, water, biodiversity, and sustainable food.
• Bienvenue à Digitalis (Escape Book) An escape book (interactive choose-your-own-adventure) published with Plume de Carotte editions, introducing digital sobriety and environmental impact of technology to readers aged 10+. Retail price 15 euros.
• Malle Sol vivant (Living Soil Toolkit) Pedagogical toolkit developed by CPIE Occitanie network for discovering living soils, including exhibition panels, soil coring equipment, observation kits, and activity materials. Financed by Conseil régional Occitanie and DREAL Occitanie.
• Malle Economie circulaire (Circular Economy Toolkit) Pedagogical kit designed by GRAINE Occitanie with 6 member associations for circular economy education, including board games, lifecycle analysis tools, debate activities, and informational kakemonos.
• La Rotonde (Resource Center) Open educational space at the CPIE premises available for workshops, exhibitions, and meetings. Houses various educational activity materials and serves as a hub for presenting association programs.
• Expositions et Stands thématiques (Exhibitions and Thematic Stands) Exhibitions, thematic stands, and educational tools available for rent or loan to schools, associations, and event organizers. Topics include biodiversity, endocrine disruptors, air quality, food seasons, and invasive species.

Quantifiable outcome

• 133 groups of children and youth reached in 2023
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

25 partnerships are on record, tiered core, supporting and minor.

• Région OccitaniecoreOthersRegional council providing institutional funding and support for environmental education programs and CPIE network activities in Occitanie.
• Toulouse MétropolecoreOthersMetropolitan authority providing significant institutional support and funding for environmental education, water projects, and urban ecology initiatives.
• ADEME (Agence de la transition écologique)coreOthersNational agency for ecological transition providing funding and expertise for environmental education tools like the Fresque des sols.
• Agence de l'Eau Adour-GaronnecoreOthersWater agency financing water education projects including L'eau m'a dit, Educ'eau programs, and water resource preservation initiatives.
• ARS Occitanie (Agence régionale de santé)supportingOthersRegional health agency co-funding endocrine disruptor awareness tools developed with URCPIE Occitanie and local health organizations.
• Eau De Toulouse MétropolecoreStrategic or Co-development PartnerProject originator and partner for L'eau m'a dit initiative, financing water education across 10 Toulouse schools with podcast production.
• IRD (Institut de Recherche pour le Développement)coreStrategic or Co-development PartnerResearch partner leading the international Coop'Air project with CPIE Terres Toulousaines for air quality research in schools across three countries.
• Observatoire Midi-PyrénéessupportingStrategic or Co-development PartnerResearch partner in the Coop'Air international project contributing scientific expertise on air quality monitoring.
• Laboratoire Géosciences Environnement Toulouse (GET)supportingStrategic or Co-development PartnerResearch laboratory contributing to Coop'Air project with scientific analysis of air quality sensor data from schools.
• Radis SoundcoreStrategic or Co-development PartnerCreative partner for podcast production in L'eau m'a dit and Coop'Air projects, helping children create audio content about environmental topics.
• Ferme BordeBiominorStrategic or Co-development PartnerLocal organic farm partnering for urban agriculture education in the Potagers des villes school program.
• Pousse Ô Abris (pépinière)minorStrategic or Co-development PartnerLocal nursery partnering for Potagers des villes project, providing expertise and plants for school gardening activities.
• SMEAG (Syndicat Mixte d'Aménagement et de Gestion des Eaux)supportingStrategic or Co-development PartnerWater management authority in the southern Toulouse area partnering for ACTE program deployment on water preservation.
• Water FamilysupportingStrategic or Co-development PartnerEnvironmental organization animating ACTE program workshops and supporting water preservation education activities.
• Collectif Chemin Faisant (31 structures)coreStrategic or Co-development PartnerNetwork of 31 environmental and sustainable development organizations jointly delivering ecology workshops across the Toulouse metropolitan area.
• URCPIE Occitanie (Union régionale des CPIE)coreStrategic or Co-development PartnerRegional union of 13 CPIE associations in Occitanie, facilitating network collaboration, regional encounters, and collective projects.
• UNCPIE (Union nationale des CPIE)coreStrategic or Co-development PartnerNational union of CPIE associations supporting network facilitation and common action in territories across France.
• Ecoco2supportingStrategic or Co-development PartnerPartner organization developing Ecopousse project for energy education in schools across the Toulouse metropolitan area.
• Ma Bibliothèque d'objetminorStrategic or Co-development PartnerTool library association participating in Ecopousse project for school energy education.
• E-GraineminorStrategic or Co-development PartnerEnvironmental education association participating in Ecopousse project for energy awareness.
• Les AgribainsminorStrategic or Co-development PartnerAgricultural education association participating in Ecopousse energy education project.
• Cocagne Alimen'TerreminorStrategic or Co-development PartnerFood and agriculture association participating in Ecopousse project for sustainable food education.
• Humus et associéssupportingStrategic or Co-development PartnerComposting association accompanying the Mazades neighborhood compost collective initiative.
• Université de Sao Paulo (USP) - BrazilcoreStrategic or Co-development PartnerBrazilian university partner in Coop'Air international project, hosting air quality sensors and research activities in school on campus.
• Plume de Carotte (publisher)minorOthersPublishing partner for the Digitalis escape book on digital sobriety, published jointly with CPIE Terres Toulousaines.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• France Nature Environnement: National federation of 6,000+ environmental associations running environmental education and policy advocacy. Operates at a much broader scale than CPIE Terres Toulousaines but shares environmental education and citizen engagement focus.
• Surfrider Foundation Europe: European environmental NGO focused on ocean protection with active education programs in French schools and communities. Comparable on environmental education methodology and grassroots community engagement, though mission is more specialized.
• WWF France: Large international environmental NGO with French education programs in schools on biodiversity and climate. Overlaps with CPIE Terres Toulousaines on school-based environmental education but with much broader scope and resources.
• LPO France: France's largest bird protection NGO with broad environmental education and conservation programming. Overlaps with CPIE Terres Toulousaines on biodiversity education but operates at national scale with broader mission.

Direct peers

• CPIE des Pays de l'Ain: A CPIE association delivering environmental education programs in the Ain department under the same national CPIE umbrella as CPIE Terres Toulousaines. Directly comparable in mission, programmatic structure, and funding model.
• Les Petits Débrouillards: National association running hands-on scientific and environmental education programs in schools and community settings across France. Comparable in target audience (schools/youth), pedagogical approach, and educational program structure.
• E-graine: National environmental education association running school and community programs on sustainable development. Active Ecopousse project partner with CPIE Terres Toulousaines and direct peer in target audience and pedagogy.
• CPIE Bassin de Thau: Regional CPIE in Hérault/Occitanie running school programs, community workshops, and water/coastal ecology education. Same CPIE network affiliation and broadly similar programmatic portfolio to CPIE Terres Toulousaines.
• GRAINE Occitanie: Regional environmental education network in Occitanie (same region as CPIE Terres Toulousaines) coordinating 60+ member associations. Co-developer of the Malle Économie circulaire toolkit with CPIE Terres Toulousaines and Ecopousse partner.
• CPIE du Périgord: Another regional CPIE association in Nouvelle-Aquitaine with similar educational programming, school partnerships, and community-based workshop delivery. Direct peer under shared CPIE national framework.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCmOzUQ0w8X3UcKqHkRskHEA/featured
• Facebookfacebook.com/refletscpieterrestoulousaines
• Instagraminstagram.com/cpieterrestoulousaines
• LinkedInlinkedin.com/company/cpie-terres-toulousaines

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CPIE Terres Toulousaines