Bejandaruwalla

What Bejandaruwalla does

Bejandaruwalla is a privately held, family-owned Vedic astrology services business operated under the legal name "Ganesha Bejan Daruwalla" and headquartered in Mumbai, India. Founded around 2000-2001 by the late Bejan Jehangir Daruwalla — recognized in Harper Collins' Millennium Book of Prophecy as one of the 100 great astrologers of the last millennium — the business is now run by his sons Chirag Daruwalla (16+ years of practice) and Nastur Bejan Daruwalla (24+ years). The company delivers a comprehensive portfolio of human-practitioner astrology services through bejandaruwalla.com, including phone/WhatsApp consultations, personalized written reports covering career, business, marriage, health, wealth, and Sade Sati analysis, Janampatri (birth chart) interpretation, Kundali matching, numerology, and palmistry. The core "technology" is interpretive Vedic astrology — Janam Kundali analysis, planetary transit reading, Dasha period examination, and Nakshatra assessment — delivered manually by the two named practitioners.

The business operates a direct-to-consumer e-commerce model on Shopify infrastructure, with per-service unit pricing ranging from Rs. 1,100 (gemstone recommendations) to Rs. 18,000 (in-person 30-minute meeting with Chirag Daruwalla), plus a recently introduced "One Time Payment Life Time Consultation" subscription-style tier. The company claims 7M+ satisfied customers cumulatively across India, the USA, the UK, Canada, Australia, the UAE, and Singapore, though these figures appear marketing-inflated relative to a 51-100 employee operation. The firm has no external funding, no parent company, no mobile app, no API, and no documented AI/automation layer — services are predominantly human-delivered with 48-hour turnaround on written reports. Distribution relies on the company website, WhatsApp/phone consultation, earned media appearances (Times of India, CNBC, News18, Hindustan Times, Pinkvilla), and a catalog of physical remedial products (gemstones, Rudraksha, Yantras, Malas). The customer base skews toward individual Indian and Indian-diaspora consumers seeking life-guidance across career, relationships, marriage, and health, with a secondary segment of celebrities and public figures.

The go-to-market is sales-led and direct-to-consumer, combining self-serve online purchase with high-touch personal consultation tiers. All pricing is published in INR with GST-inclusive rates and frequent discount framing (typically 20-40% off listed prices). The firm holds no patents, has no disclosed institutional investors, and operates as a sole proprietorship or unincorporated family business per its privacy policy disclosures.

Name

Bejandaruwalla

Legal name

Ganesha Bejan Daruwalla

Website

https://bejandaruwalla.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

Bejandaruwalla is a family-owned Vedic astrology services business based in Mumbai, India, offering phone/WhatsApp consultations, personalized birth chart reports, and astrological remedies directly to consumers across India and the Indian diaspora globally.

Ownership category

akta.pro rank

Product category

Astrology Services

NAICS

Management, Scientific, and Technical Consulting Services (5416)

akta.pro primary industry

Spiritual, Metaphysical & Inspirational Gifts Retail (CRALAJAJ)

Keywords

• Vedic astrology services
• Birth chart analysis
• Astrology consultations
• Gemstone recommendations
• Horoscope predictions

Headquarters

HQ city

Ahmedabad

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Phone/Online Consultation: Per-consultation fees for speaking with astrologers via phone or video. Fees range from Rs. 2,100 for 15 minutes to Rs. 6,500 for 60 minutes with Chirag Daruwalla.
2. Astrology Reports: Sale of personalized written astrology reports including yearly detailed reports (Rs. 7,500), gemstone recommendations (Rs. 1,100), baby name predictions (Rs. 1,500), business reports (Rs. 6,500), career reports (Rs. 3,000), and child birth reports (Rs. 4,000).
3. Gemstone and Remedial Products: Sale of gemstones (Ruby, Blue Sapphire, Emerald, Yellow Sapphire, Pearl, Red Coral, etc.), Rudraksha beads, Yantras, Malas, and other astrological remedies.
4. Personal Meetings: In-person consultation fees at Rs. 18,000 for 30-minute personal meeting with Chirag Daruwalla.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Bejandaruwalla sells Vedic astrology services delivered by the Daruwalla family of astrologers. The core offerings are phone and video consultations with Chirag Daruwalla and Nastur Daruwalla, a catalogue of personalized written astrology reports (Janampatri, Kundali matching, yearly detailed reports, career/business/health/wealth/love reports), and physical remedial products including gemstones, Rudraksha beads, and Yantras.

Product overview

Bejandaruwalla operates as a Vedic astrology service platform offering online consultations with expert astrologers (Chirag Daruwalla and Nastur Daruwalla) alongside a comprehensive portfolio of astrological reports and spiritual products. The core offering centers on phone/video consultation services and detailed birth chart analyses including Janampatri, Kundali matching, and yearly prediction reports. The product suite covers specialized prediction services for career, business, marriage, health, wealth, and love matters, supplemented by question-based consultation options (Ask 1/3 Questions). The platform also retails remedial products including gemstones, Rudraksha beads, and Yantras. The service differentiates through 24/7 availability, multi-language support (English, Hindi, Gujarati), and reported delivery of written responses within 48 hours for written consultations.

Differentiator

Problem solved

Functional benefit

Products and services

• Talk to Astrologer Online (Phone Consultation) Online astrology consultation service allowing clients to speak with expert astrologers (Chirag Daruwalla and Nastur Daruwalla) via phone, with per-minute pricing from Rs. 2,100 for 15 minutes to Rs. 6,500 for 60 minutes with Chirag Daruwalla.
• Personal Meeting with Chirag Daruwalla In-person astrology consultation service with Chirag Daruwalla in Mumbai, offered as a 30-minute session at Rs. 18,000 (discounted from Rs. 24,000).
• 2026 Yearly Detailed Report

Quantifiable outcome

• 70,00,000+ happy customers claimed on website
• +3 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Scale indicators5 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• GaneshaSpeaks: GaneshaSpeaks is one of India's largest online Vedic astrology platforms offering phone consultations, personalized horoscope reports, and gemstone recommendations globally — directly overlapping with Bejandaruwalla's service portfolio and target audience (South Asian and diaspora customers).
• Gemstone Universe: Gemstone Universe is an India-based retailer of certified astrological gemstones and Rudraksha tied to specific astrologer's recommendations, overlapping directly with Bejandaruwalla's physical-remedies commerce business.
• AstroYogi: AstroYogi operates an online marketplace for Vedic astrology consultations, kundali matching, and horoscope reports with a similar product breadth and India/global go-to-market motion to Bejandaruwalla.
• FuturePoint: FuturePoint is a Delhi-based Vedic astrology services company offering phone consultations, personalized reports, and remedial products (gemstones, yantras) — essentially the same business model and service mix as Bejandaruwalla.
• 99Pandit: 99Pandit offers online Vedic astrology consultations, kundali matching, and remedies, targeting similar Indian consumers with similar digital-first, pay-per-service economics.
• Astrosage: Astrosage provides free kundli, horoscope, and astrology content alongside paid consultations and reports, competing for the same Indian consumer search and consultation demand that drives Bejandaruwalla's acquisition funnel.
• AstroTalk: AstroTalk is a leading Indian astrology app/website offering chat and call consultations with astrologers at competitive pricing, representing one of the most aggressive digital competitors in the paid-consultation category Bejandaruwalla serves.
• Clickastro (Astron SHIVA Solutions): Clickastro sells personalized astrology reports (yearly, career, marriage, compatibility) online globally, overlapping directly with Bejandaruwalla's report products, particularly in the English-speaking market.

Regional players

• Cafe Astrology: CafeAstrology is a popular free Western astrology content and reports site serving English-speaking global users; a partial peer where Bejandaruwalla's English horoscope content and reports overlap in topic and SEO territory.

Emerging players

• InstaAstro: InstaAstro is a newer app-based astrology consultation platform offering chat/consultation services, competing for the same digitally-native Indian consumer segment with a more mobile-first experience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutu.be/aavamXeLiTk
• Facebookfacebook.com/sharer.php?u=https://bejandaruwalla.com
• Pinterestpinterest.com/pin/create/button/?url=https://bejandaruwalla.com
• Xx.com/bejan_daruwalla

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bejandaruwalla