Barbados Agricultural Development and Marketing Corporation

What Barbados Agricultural Development and Marketing Corporation does

Barbados Agricultural Development and Marketing Corporation (BADMC) is a statutory corporation of the Government of Barbados, established by legislative act (Cap. 254) in 1993 and operating under the Ministry of Agriculture Food & Nutritional Security (MAFNS). Its mandate is to inform, facilitate, and develop Barbadian crop and livestock production, food innovation, processing, and marketing for local agripreneurs and food enterprises. The organisation operates exclusively within Barbados through three developmental divisions — Agricultural Services, Packhouse, and State Trading Enterprise — supported by Administration, Finance, and Human Resources functions.

The corporation runs an integrated agricultural services portfolio. Agricultural Services encompasses the largest crop irrigation system in Barbados, distributing approximately 2 million cubic meters of non-potable water annually to 650 farm connections across 14 farming districts; the Motor Tractor Cultivation Scheme (cultivating ~70 acres/month); the Land Lease Programme (1,300+ acres of vested arable land supporting 215 farmers); and Agricultural Extension field advisory serving 700 crop farmers. The Packhouse division facilitates farmer registration, production scheduling, and market price dissemination. The State Trading Enterprise division operates as Barbados' sole duty-free importer of onions and sole importer of fresh poultry, and runs a 29,698 cubic-foot cold storage facility for wholesale distribution. The corporation also manufactures the Carmeta's brand of gluten-free flours, flour mixes, cookies, cakes, desserts, and seasoned meats, distributed through dedicated retail outlets, and operates a Liquor & Duty Free Store.

Revenue is generated through usage-based charges (irrigation water at $0.60 per cubic meter), unit pricing for land lease (BDS $300 per acre annually), service fees for tractor cultivation and cold storage, margins on imported controlled goods, and consumer product sales. The organisation has deployed "Farmer Dave," an AI-driven WhatsApp virtual assistant built on AGRIVI Ltd's platform, to provide farmers with agricultural information. BADMC partners with MAFNS (as parent), the Barbados Agricultural Management Company (BAMC) on the CARE Project, and technology vendors including AGRIVI Ltd and Yello Media Group. No funding rounds, acquisitions, or external investors are associated with BADMC; it is wholly government-owned.

Name

Barbados Agricultural Development and Marketing Corporation

Legal name

Barbados Agricultural Development and Marketing Corporation

Website

https://badmc.org

Company type

Private

Founded year

1993

Operating status

Operating

Short description

Barbados Agricultural Development and Marketing Corporation (BADMC) is a government statutory corporation that develops Barbadian crop and livestock agriculture through irrigation, land lease, tractor cultivation, extension services, controlled imports, cold storage, and the Carmeta's consumer food brand.

Ownership category

akta.pro rank

Product category

Agricultural Development Services

NAICS

Farm Management Services (115116), Farm Labor Contractors and Crew Leaders (115115)

SIC

Agricultural Services (700)

akta.pro primary industry

Supply Chain, Marketing & Contracting Advisory (Grain/Livestock Marketing) (AFACAJAH)

akta.pro secondary industries

Water Efficiency Audits & Irrigation Performance Assessments (AFACAFAJ), Custom Equipment Operation & Rental with Operator (Tractors, Implements) (AFACAAAH)

Keywords

• Agricultural development
• Crop irrigation services
• Land lease programme
• Farm extension services
• Agricultural marketing

Headquarters

HQ city

Bridgetown

HQ country

Barbados

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Others

Revenue model

1. Agricultural Services Revenue: BADMC generates revenue through providing irrigation services, land lease programmes, motor tractor cultivation services, packhouse facilities, and cold storage services to farmers and agripreneurs in Barbados. Revenue is derived from water usage charges ($0.60 per cubic meter), land lease fees (BDS $300 per acre annually), and service fees for cultivation and storage.
2. Carmeta's Food Products: BADMC manufactures and distributes the Carmeta's brand of gluten-free food products including flours, flour mixes, cookies, cakes, desserts, and seasoned meats through retail outlets.
3. State Trading Enterprise: BADMC serves as Barbados' sole duty-free importer of onions and sole importer of fresh poultry, managing importation and distribution of controlled agricultural products through the State Trading Enterprise Division.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Core offering

BADMC operates as a statutory corporation providing agricultural development, marketing, and support services to Barbadian farmers and agripreneurs. Its core offerings include operating the island's largest crop irrigation system (serving 650 farm connections across 14 districts), a land lease programme (1,300+ acres to ~215 farmers), motor tractor cultivation services, agricultural extension advisory to ~700 crop farmers, packhouse market access, cold storage facilities (~29,698 cubic feet), and controlled importation of onions and poultry through its State Trading Enterprise Division. It also manufactures and distributes the Carmeta's brand of gluten-free food products.

Product overview

BADMC operates as a statutory corporation providing agricultural development and marketing services through three main divisions: Agricultural Services (encompassing Irrigation Services, MTCS, FEED Programme, Land Lease Programme, and Extension Services), Packhouse (facilitating farmer registration and market access), and State Trading Enterprise (managing importation of controlled goods and cold storage). The corporation also offers Carmeta's, a consumer-facing brand of gluten-free food products, and Farmer Dave, an AI-powered WhatsApp assistant developed in partnership with AGRIVI Ltd for farmer support. The portfolio ranges from infrastructure services (irrigation serving 650 farm connections, cold storage at 29,698 cubic feet) to farmer development programmes (FEED with land allocations up to 5 acres, supporting 215 farmers across 1,300+ acres) and retail products.

Differentiator

Problem solved

Functional benefit

Brands

• Carmeta's: Bajan food innovation brand including gluten-free flours and flour mixes, gluten-free cookies and cakes, gluten-free chilled and frozen desserts, and seasoned meats. Inspired by local food promotion legend Carmeta Fraser, innovated, manufactured and distributed by BADMC.

Products and services

• Irrigation Services Operates Barbados' largest crop irrigation system, distributing approximately 2,000,000 cubic meters of non-potable well and spring water annually to 650 farm connections across 14 farming districts.
• Motor Tractor Cultivation Scheme Cultivates approximately 70 acres monthly for small farm production, providing affordable access to land swiping (brush clearing), harrowing, and rotavator (tilling) services through dedicated operators and equipment serving farmers island-wide.
• Farmers' Empowerment and Enfranchisement Drive (FEED) Programme A three-year programme aimed at reducing agricultural imports and ensuring national food and nutrition security by facilitating land lease (0.25 to 5 acres at BDS $300/acre annually) for open field, greenhouse, hydroponics, aquaponics, and livestock production systems.
• Land Lease Programme Provides government-subsidised access to over 1,300 acres of arable land for approximately 215 farmers through lease and 12-month renewable license, supporting market vegetable, orchard, livestock, horticulture, aquaculture, and apiculture enterprises.
• Agricultural Extension Services Serves approximately 700 crop farmers with field advisory services on applying agricultural research, best practices, and techniques to optimize crop performance and revenue potential from land preparation to post-harvest.
• Packhouse Facilitates farmer registration for trading agricultural produce, manages production scheduling, and provides market price information for farmers.
• State Trading Enterprise Manages importation and distribution of import-controlled poultry, produce, and agribusiness inputs. BADMC serves as Barbados' sole duty-free importer of onions and sole importer of fresh poultry, supporting local agricultural sub-sectors.
• Cold Storage Department Operates approximately 29,698 cubic feet of refrigerated storage space year-round, undertaking wholesale, distribution, and delivery of onions, poultry, meats, and agribusiness inputs sold by BADMC.
• Carmeta's Food Products Proprietary brand of gluten-free food products including flours, flour mixes, cookies, cakes, chilled and frozen desserts, and seasoned meats, made exclusively with home-grown crop produce and meats, distributed through CARMETA'S Field & Factory Outlet and Retail Shop.
• CARE Project (Community Agriculture Response & Empowerment) Joint venture with the Barbados Agricultural Management Company (BAMC) targeting community groups and vulnerable populations, providing access to lands for community-based agricultural production aimed at household food security and income generation.

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability2 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• AGRIVI LtdcoreTechnology or IntegrationAGRIVI Ltd serves as the service provider of Farmer Dave, an AI-driven virtual assistant provided through WhatsApp to assist farmers with information and services. AGRIVI engages sub-processors including Mindsmiths d.o.o. (AI Platform), Microsoft Cloud Infrastructure, Infobip d.o.o. (Communications integrator), and WhatsApp (Communications platform) to deliver the service.
• Barbados Agricultural Management Company (BAMC)coreStrategic or Co-development PartnerBAMC partners with BADMC in a joint venture under the umbrella of the Ministry of Agriculture Food and Nutritional Security (MAFS) to execute the Community Agriculture Response & Empowerment (CARE) Project targeting community groups and vulnerable populations.
• Ministry of Agriculture Food & Nutritional Security (MAFNS)coreStrategic or Co-development PartnerBADMC operates as a statutory corporation under the parent ministry, MAFNS, which oversees its mandate for agricultural development and support of crop and livestock production in Barbados.
• Yello Media GroupminorOthersYello Media Group provides website development and hosting services for BADMC's official website (badmc.org), as indicated by the 'Powered by Yello Media Group' attribution on the website footer.

Scale indicators9 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• National Irrigation Commission (Jamaica): Jamaican public-sector operator of large-scale irrigation infrastructure delivering water to farm connections — directly comparable to BADMC's 14-district irrigation system serving 650 farm connections with annual metered water distribution.
• National Agricultural Marketing and Development Company (NAMDEVCO): Trinidad & Tobago's statutory body mandated to develop and market agricultural produce, manage government agricultural facilities, and serve as the regulated importer/marketer of controlled commodities — a near-mirror institutional peer to BADMC across another Caribbean economy.
• Rural Agricultural Development Authority (RADA): Jamaica's statutory authority delivering agricultural extension, farmer training, and on-the-ground farming support to growers island-wide — directly comparable to BADMC's Agricultural Services Division in scope, mission, and Caribbean farmer-base focus.

Regional players

• Caribbean Agricultural Research and Development Institute (CARDI): Regional inter-governmental agricultural research and development body serving Caribbean member states — comparable as a sister regional institution with overlapping farmer-support mandate and government backing, though focused on R&D rather than commercial operations.
• Inter-American Institute for Cooperation on Agriculture (IICA): Hemispheric inter-governmental agency supporting agricultural development across the Americas — comparable as a higher-tier peer institution that funds, advises, and complements national agricultural development corporations like BADMC across the Caribbean.
• Agricultural Development Corporation (Kenya): Kenyan state corporation tasked with large-scale farm management, land lease, and agricultural enterprise support — same statutory-corporation model with land/farm management and food security mandate as BADMC, illustrating the same global template in a different geography.

Others

• AGRIVI Ltd: Croatia-headquartered agriculture software vendor whose AI platform powers BADMC's Farmer Dave WhatsApp assistant — comparable as a technology enabler and partner whose model underpins BADMC's digital farmer-engagement layer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/BADMCBarbados
• Instagraminstagram.com/badmc246

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Barbados Agricultural Development and Marketing Corporation