Flackwell Heath Golf Club

What Flackwell Heath Golf Club does

Flackwell Heath Golf Club is a private members golf club established in 1904, located on Treadaway Road in Flackwell Heath, High Wycombe, Buckinghamshire, United Kingdom. It operates a single 18-hole course (the Flackwell Main Course, Par 71) that serves both members and visitors, supported by a clubhouse with bar, function room, coffee lounge, and on-site pro shop. The club welcomes new members without letters of recommendation and offers tiered membership packages (Platinum, 5-Day Platinum, Silver, Bronze, Academy, Junior & Cygnet, and Corporate) alongside visitor green fees, society bookings, equipment rental (buggies and trolleys), and venue hire for weddings, conferences, and celebrations.

The club's digital infrastructure runs on the Intelligent Golf platform, which manages its public website, online tee-time booking, competition signup, and CONGU ratified handicap maintenance for playing members via membership ID and PIN authentication. Professional coaching services are delivered through David Anderson Golf, and the club participates in the SafeGolf program for child and vulnerable adult safety. Membership is supplemented by a pro shop, equipment rental, and a regular competition calendar including weekly Captains Night events, seniors opens, and ladies invitation days.

The business model is primarily subscription-driven through multi-tier annual memberships, augmented by per-play visitor green fees, society packages, event venue hire, pro shop retail, coaching fees, and equipment rental. The customer base spans individual golfers (men, women, juniors, and developing players), corporate clients, society groups, and event clients. Revenue is concentrated in the UK with no disclosed international or digital expansion.

Name

Flackwell Heath Golf Club

Legal name

Flackwell Heath Golf Club

Website

https://fhgc.co.uk

Company type

Private

Founded year

1904

Operating status

Operating

Headcount range

11–50 employees

Short description

Flackwell Heath Golf Club is a private members golf club established in 1904 in Buckinghamshire, UK, operating an 18-hole course with tiered memberships, visitor green fees, coaching, retail, and event venue hire for individual golfers, societies, and corporate clients.

Ownership category

akta.pro rank

Product category

Golf Club Membership

NAICS

Golf Courses and Country Clubs (71391)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Golf Equipment, Apparel & Pro Shop Retail (CRAMABAG)

Keywords

• Private golf club
• Golf membership
• Golf course
• Venue hire
• Golf coaching

Headquarters

HQ city

High Wycombe

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Fees: Annual and multi-year membership packages at various tiers including Platinum, 5-Day Platinum, Silver, Bronze, Academy, Junior & Cygnet, and Corporate memberships.
2. Green Fees: Visitor green fees for non-members playing the course.
3. Event Venue Hire: Function room, coffee lounge, and club bar available for hire for weddings, celebrations, conferences, wakes, and meetings with views over the course and Wye Valley.
4. Pro Shop Sales: On-site pro shop retail offering golf equipment and merchandise.
5. Golf Coaching: Professional coaching services through David Anderson Golf.
6. Equipment Rental: Buggy and trolley rental services for golfers.
7. Society Bookings: Special rates and packages for society groups booking tee times.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Flackwell Heath Golf Club operates an 18-hole parkland golf course (Par 71) and sells multi-tier annual memberships (Platinum, 5-Day Platinum, Silver, Bronze, Academy, Junior & Cygnet, Corporate). It also generates revenue from visitor green fees, society/group packages, on-site pro shop retail, professional coaching through David Anderson Golf, buggy and trolley rental, and clubhouse venue hire for weddings, conferences, wakes, and social events.

Product overview

Flackwell Heath Golf Club operates as a members club welcoming visitors, offering a single-site portfolio of golf-related products and services. The core offering is the 18-hole Flackwell Main Course accessible through various membership tiers (Platinum, 5 Day Platinum, Silver, Bronze, Academy, Junior/Cygnet, and Corporate). Supporting services include the Pro Shop, David Anderson Golf coaching, junior coaching programs, and a comprehensive competitions programme. The clubhouse provides hospitality services including bar, catering, and venue hire for functions, weddings, conferences, and social events like quiz nights. Equipment rental (buggies and trolleys) and visitor bookings (green fees, tee times, society packages) serve non-member customers. The club is affiliated with Safe Golf for membership identification.

Differentiator

Problem solved

Functional benefit

Products and services

• Golf Membership Packages Annual subscription memberships giving individuals, juniors, and corporate buyers access to the 18-hole Flackwell Main Course, CONGU ratified handicap maintenance, the competition calendar, and clubhouse facilities, with access rights varying by tier.
• Pro Shop On-site retail outlet selling golf equipment, apparel, and accessories to members and visitors.
• David Anderson Golf Coaching Professional golf lessons and coaching programs delivered at the club by David Anderson Golf, available to members and visitors.
• Junior Golf Coaching Program Structured junior coaching program designed for young golfers to develop their skills, delivered through the Academy and Junior & Cygnet pathways.
• Functions, Weddings & Venue Hire Hire of the club's function room, coffee lounge, and club bar for weddings, receptions, celebrations, corporate conferences, meetings, and wakes, with views over the course and Wye Valley and in-house catering.
• Buggy & Trolley Rental Rental of motorised buggies and pull trolleys to assist golfers during their round.
• Visitor Green Fees Pay-as-you-go green fee access for non-members to play the 18-hole Flackwell Main Course.
• Visitor Tee Time Booking Online booking service that allows visitors to reserve tee times at the Flackwell Main Course.
• Society & Group Bookings Special-rate packages and group bookings for visiting golf societies playing the course.
• Golf Competitions Organised competitive golf events throughout the season, including the weekly Captains Night series, Seniors Open, Ladies Invitation Day, and match play events, managed through the Intelligent Golf platform.

Named customers1 record

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• David Anderson GolfcoreStrategic or Co-development PartnerDavid Anderson Golf provides professional golf coaching services at the club, offering coaching programs including junior golf development. This partnership provides club members and visitors access to professional instruction.
• Intelligent GolfcoreTechnology or IntegrationThe club uses the Intelligent Golf platform for its website, competition management, handicap maintenance (CONGU ratified), and member portal. This is the core technology infrastructure powering the club's digital operations.
• Turf TonicsminorOthersReferenced partner shown on club website footer.
• SQ GolfminorOthersReferenced partner shown on club website footer.
• SafeGolfminorOthersReferenced partner shown on club website footer. SafeGolf is an organization focused on making golf safer, particularly for children and vulnerable adults.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Others

• Intelligent Golf: FHGC's core technology platform supplier for website, bookings, and handicap management. Not a peer; relevant as an enabling vendor shaping member experience.
• David Anderson Golf: FHGC's coaching partner providing professional instruction and junior programmes. Not a competitor; relevant for ecosystem context on the coaching services layered onto the club's offering.

Direct peers

• Burnham Beeches Golf Club: Buckinghamshire-area private golf club with similar membership tiers, society packages, clubhouse facilities, and coaching — directly comparable in geographic and product positioning.
• Royal Ascot Golf Club: Berkshire private members' golf club with society bookings, coaching, clubhouse functions, and tournament-style competitions — directly comparable to FHGC's structure and tiered memberships.
• The Wisley: Surrey-based private golf club offering multiple membership tiers, society bookings, a pro shop, and event hire. Closely comparable in scale and operating model to FHGC.
• Sunningdale Golf Club: Established UK private golf club with championship-quality courses, society and visitor play, and clubhouse hospitality. Comparable operating model, larger scale.
• Stoke Park: Buckinghamshire-based private members' club with golf, coaching, and substantial venue hire / events business. Directly comparable product mix (golf course + function rooms + hospitality) and similar UK private club positioning.
• The Berkshire Golf Club: UK private members' club with two courses, society bookings, and full hospitality offering. Comparable in tiered membership, clubhouse functions, and visitor access model.
• Foxhills Club and Resort: Surrey private members' club and resort with multiple courses, coaching, venue hire, and a similar mix of memberships, green fees, and event hosting.

Broad incumbents

• Wentworth Club: One of the UK's most prominent private golf clubs with multiple courses, full hospitality, and venue hire. Overlaps with FHGC on members' club model but operates at substantially larger scale and brand profile.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/fhgcGolf
• Facebookfacebook.com/fhgcGolf
• LinkedInlinkedin.com/company/flackwell-heath-golf-club-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Flackwell Heath Golf Club