What Atlantic Grupa does

Atlantic Grupa d.d. is a publicly listed Croatian FMCG conglomerate (Zagreb Stock Exchange: ATGR) founded in 1991 and headquartered in Zagreb. The company produces and distributes food, beverage, and consumer health products across six strategic business areas: beverages, coffee, sweet and salty snacks, delicatessen spreads, pharmacy operations, and healthy meals. Its own brand portfolio includes market-leading regional names such as Argeta (Europe's #1 pâté by NielsenIQ), Cedevita (vitamin drinks, 50+ years in Croatian households), Grand kafa and Barcaffè (coffee leadership in Serbia and Slovenia respectively), Donat mineral water, Smoki corn snacks, Cockta carbonated drink, and Najlepše želje premium chocolate. Atlantic also operates the largest FMCG distribution network in Southeastern Europe, with 16 distribution centers, over 1,000 vehicles, and access to 70,000+ points of sale across Croatia, Slovenia, Serbia, Bosnia and Herzegovina, North Macedonia, Montenegro, and Austria.

The company monetizes through two reinforcing streams: branded product sales (one-time packaged-goods revenue spanning budget to premium price tiers) and distribution services for international FMCG principals including Beiersdorf, Duracell, Ferrero, HIPP, Johnson & Johnson, Mars, Rauch, Red Bull, and Unilever. Its go-to-motion combines own-brand manufacturing with a channel-partner distribution model supplemented by HoReCa (hotels, restaurants, cafés) and pharmacy channels. Atlantic is majority-controlled by founder Emil Tedeschi through Myberg, with 31% free float on the Zagreb Stock Exchange following its 2007 IPO.

In FY2025, Atlantic generated €1,190 million in revenue (+10.2% YoY), €106 million in EBITDA (+9.3%, ~10% margin), and €32 million in net profit (+20.9%). Q1 2026 revenue reached €300.7 million, up 14.5% YoY, extending a track record of growth for over 50 consecutive quarters. The company employs over 5,000 people, holds ISO 9001/14001/50001 certifications, and most recently invested €11 million in a minority stake in Vienna-based hydration brand Waterdrop to deepen its foothold in functional beverages.

Name

Atlantic Grupa

Legal name

Atlantic Grupa d.d.

Website

https://atlanticgrupa.com

Company type

Public

Founded year

1991

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Atlantic Grupa d.d. is a Croatian publicly listed FMCG company producing and distributing food, beverage, and consumer health brands across Southeastern Europe via the region's largest distribution network (16 centers, 70,000+ points of sale), serving mass retail, pharmacy, HoReCa, and international brand principals.

Ownership category

akta.pro rank

Product category

Consumer Packaged Goods (Food and Beverages)

NAICS

Food and Beverage Retailers (445), All Other Specialty Food Retailers (445298), Grocery and Convenience Retailers (4451)

SIC

Food And Kindred Products (2000), Wholesale-Groceries & Related Products (5140), Retail-Food Stores (5400)

akta.pro primary industry

Condiments, Sauces & Dressings (CRADAAAB)

akta.pro secondary industries

Specialty Condiments, Sauces & Pickles Wholesale (AFAIAIAJ), Dips, Salsas, Relishes & Chutneys Manufacturing (AFAKADAM), Bakery & Confectionery Wholesale (AFAIABAG)

Keywords

• Consumer packaged goods
• Food and beverages
• FMCG distribution
• Branded food products
• Regional distribution network

Headquarters

HQ city

Zagreb

HQ country

Croatia

HQ region

Europe

Offices9 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Branded Product Sales: Sale of owned consumer brands including Argeta, Cedevita, Donat, Barcaffe, Smoki, Cockta, Grand kafa, Najlepše želje, and others across categories including beverages, coffee, snacks, chocolate, deli spreads.
2. Distribution Services: Distribution of international brand portfolios including Beiersdorf, Duracell, Ferrero, HIPP, Johnson & Johnson, Mars, Rauch, Red Bull, Unilever through own distribution network. The company is among top 3 suppliers in the region.
3. Pharmacy Network: Ljekarničko poslovanje (pharmacy operations) generates over 50% of sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Atlantic Grupa manufactures, markets, and distributes branded food and consumer goods across Southeastern Europe under owned brands including Argeta, Cedevita, Donat, Barcaffe, Grand kafa, Smoki, Cockta, and Najlepše želje. The company also operates the largest FMCG distribution network in the region, distributing international brands such as Beiersdorf, Ferrero, Red Bull, Johnson & Johnson, and Unilever across 70,000+ points of sale in 7 markets.

Product overview

Atlantic Grupa is a leading FMCG (fast-moving consumer goods) company in Southeast Europe, operating as a diversified portfolio of food and beverage brands. The company produces and distributes products across six strategic business areas: Beverages (Pića), Coffee (Kava), Sweet and Salty (Slatko i Slano), Delicatessen Spreads (Delikatesni namazi), Pharmacy Operations (Ljekarničko poslovanje), and Healthy Meals (Zdravi obroci). The core brand portfolio includes Argeta (Europe's leading pâté), Barcaffè (Slovenia's top coffee), Cedevita (vitamin drinks and candies), Donat (mineral water for digestive health), Grand kafa (regional coffee leader), Smoki (iconic corn snack), Cockta (historic Yugoslav beverage), and Najlepše želje (premium chocolate). The company supports its own brands with the largest distribution network in the region, operating 16 distribution centers with over 1,000 vehicles reaching over 70,000 points of sale across Croatia, Slovenia, Serbia, North Macedonia, Bosnia and Herzegovina, Austria, and Montenegro.

Differentiator

Problem solved

Functional benefit

Brands

• Argeta: Meat and fish pâté brand - the most popular pâté in Europe according to NielsenIQ data. Founded 1957, product launched internationally in 1963.
• Amfissa
• Bakina Tajna
• Bananica
• Barcaffè
• Bonito
• Boom Box
• Cedevita
• C kafa
• Cockta
• Donat
• DoNatural
• Doncafé
• Grand kafa
• Jimmy Fantastic
• Lemonish
• Najlepše želje
• Puc-Puc
• Prima
• Smoki
• Štark
• Ziggy's Coffee

Products and services

• Argeta Meat and fish pâté brand recognized as the most popular pâté in Europe based on NielsenIQ data across 24 European countries. The brand's distinctive orange color is protected in over 30 markets worldwide. Targets consumers across Europe with products distributed through retail channels.
• Barcaffè Leading coffee brand in Slovenia, launched in 1970. The portfolio includes over 40 coffee products ranging from ground Turkish coffee to espresso capsules, serving consumers in Slovenia and broader regional markets.
• Cedevita Vitamin instant drink brand present in Croatian households for over 50 years. Includes instant vitamin drinks, candies (since 1971) in orange, lemon, and wild berry flavors, and vitamin waters. A new 400ml format was launched in June 2026 targeting the HoReCa channel in Croatia and Slovenia.
• Donat

Quantifiable outcome

• Revenue growth of 10.2% in FY 2025 to €1,190 million
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators15 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Podravka: Croatian food and pharmaceutical company (Vegeta, Lino Lada) also listed on Zagreb Stock Exchange, with similar regional SEE distribution, branded CPG portfolio, and pharmacy business—Atlantic's most direct domestic peer.

Regional players

• Studen-Agram: Croatian mineral water and beverage producer that competes with Donat in the premium mineral water category and other Atlantic beverage brands in the region.
• Premium Beverages (Banjaluka): Regional beverage distributor based in Bosnia & Herzegovina with overlapping beverage distribution across the same SEE markets where Atlantic operates its network.
• Karlovacka pivovara: Croatian brewer owned by Heineken; competes for HoReCa shelf space and on-trade distribution with Atlantic's beverage portfolio in the Croatian and SEE markets.

Broad incumbents

• Red Bull: Global energy drink leader distributed by Atlantic in SEE; competes in the broader functional beverage space and serves as both a principal and a category competitor.
• Mondelez International: Global snacks and chocolate incumbent that competes directly with Atlantic in biscuits (Štark), chocolate (Najlepše želje, Jimmy Fantastic), and snacks (Smoki, Prima).
• Associated British Foods (ABF): Diversified food conglomerate (Twinings, Kingsmill) with significant European grocery presence and vertically integrated distribution—comparable diversified CPG model.
• Unilever: Global CPG incumbent in food, beverages, and personal care. Operates broadly in SEE and is simultaneously a distribution principal for Atlantic, providing an interesting overlap of competitor and partner.
• Coca-Cola HBC: Largest bottler of The Coca-Cola Company with strong SEE presence; competes with Cedevita, Cockta, and Lemonish in non-alcoholic ready-to-drink beverages across the region.
• Nestlé: Global FMCG incumbent with operations across beverages, coffee (Nescafé), and spreads—competes in the same shelf categories as Atlantic (coffee, beverages) across SEE markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/atlantic-grupa
• Instagraminstagram.com/p/CpU10f7KQAx

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atlantic Grupa