Premium Beverage Supply
Premium Beverage Supply is an Ohio-based craft beer, mead, and cider distributor founded in 1995, serving 5,000+ retail accounts statewide from a 71,000 sq. ft. Hilliard warehouse via 45+ brewery partnerships, 25 delivery vehicles, and 34+ field sales experts.
- Company typePrivate
- Founded1995
- HeadquartersColumbus, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Premium Beverage Supply does
Premium Beverage Supply is a Hilliard, Ohio-based craft beer, mead, and cider distributor founded in 1995 by Ron and Lisa Wilson. The company distributes specialty beverages from 45+ brewery partners to more than 5,000 retail accounts across the state of Ohio, served by a fleet of 25 delivery vehicles and a tenured field sales organization of 34+ craft beer experts organized under regional sales managers covering Central Ohio, Northeast Ohio, Dayton, Cincinnati, and other territories. Operations run from a 71,000 sq. ft. warehouse at 3701 Lacon Road with 20,000+ sq. ft. of cooler storage and a four-tier racking system, with additional reserved capacity for future expansion.
The company's technology stack centers on an iPad-based ordering platform for field sales reps, a retailer-facing Order Portal powered by VTInfo's distribution platform (OAuth 2.0-integrated with Stripe payment processing), a sampling app that captures live consumer feedback at events, a 'Beer Finder' product locator, and a 'VIP data and analytics' service used to optimize SKU placement by account. No AI/ML capabilities are disclosed. Brand representation services — including point-of-sale materials, sales education, social media promotion, and festival activation via a tap-equipped beer trailer — complement the core wholesale distribution function, alongside a small direct-to-consumer walk-in cooler channel at headquarters.
Premium Beverage Supply is privately held by its founders with no external investors or parent company identified. Revenue is generated through wholesale markup on distributed product (subject to Ohio's mandated retail markup on packaged beer), transaction-based keg deposits ($30) and pump tap rental fees ($10) at the walk-in cooler, and a 3% surcharge on credit card transactions. Revenue figures are not publicly disclosed; the company's scale of ~100 employees, 5,000+ accounts, and Ohio-wide route coverage is consistent with a mid-market regional distributor.
Premium Beverage Supply firmographics
Firmographics- Name
- Premium Beverage Supply
- Legal name
- Premium Beverage Supply
- Website
- https://premiumbeveragesupply.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Premium Beverage Supply is an Ohio-based craft beer, mead, and cider distributor founded in 1995, serving 5,000+ retail accounts statewide from a 71,000 sq. ft. Hilliard warehouse via 45+ brewery partnerships, 25 delivery vehicles, and 34+ field sales experts.
- Ownership category
- akta.pro rank
Premium Beverage Supply industry classification
Industry- Product category
- Craft Beverage Distribution
- NAICS
- Beer and Ale Merchant Wholesalers (42481), Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers (4248)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Alcoholic Beverage Wholesale (Beer, Wine, Spirits) (AFAIAGAA)
- akta.pro secondary industries
- Bar, Restaurant & On-Premise Beverage Supply Wholesale (AFAIAGAI), Beverage & Alcohol Distribution Centers (TLALAEAK)
Keywords
Where Premium Beverage Supply is headquartered
LocationHeadquarters
- HQ city
- Columbus
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Premium Beverage Supply business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Beer Distribution: Distributes craft beer, meads, and ciders from brewery partners to retailers (bars, restaurants) and walk-in customers. Revenue generated through product markup and distribution fees. Ohio law mandates retail markup on packaged beer sales.
- Keg Deposits and Rentals: Charges $30 keg deposits and $10 pump tap rental fees for walk-in customers purchasing kegs
- Credit Card Processing Surcharge: 3% surcharge applied to all credit card purchases for public sales
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Public walk-in sales - kegs and cases |
| Unit Pricing | Pay-as-you-go | Retail sales - sixth barrels with state minimum pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Premium Beverage Supply product offering
Product offeringCore offering
Premium Beverage Supply is an Ohio-based craft beer, mead, and cider wholesale distributor serving over 5,000 retail accounts across the state. Founded in 1995 by Ron and Lisa Wilson, the company operates from a 71,000 sq. ft. warehouse in Hilliard, Ohio, distributing products from 45+ brewery partners via a fleet of 25 delivery vehicles. It also sells kegs and cases directly to the public through a walk-in cooler and offers an online ordering portal and Beer Finder tool.
Product overview
Premium Beverage Supply is a craft beer, mead, and cider distributor serving Ohio. The company operates as a single unified distribution service, combining physical product distribution (walk-in cooler sales, sixth-barrel retail kegs, full-state delivery via 25 trucks) with technology-enabled tools including an iPad ordering platform for sales reps, a retailer-facing Order Portal integrated with VTInfo, and sampling app technology for real-time consumer engagement. Brand representation services including marketing support, POS materials, and sales education complement the core distribution function. The company represents 45+ brewery partners including Masthead Brewing and distributes to over 5,000 accounts statewide from a 71,000 sq. ft. headquarters in Hilliard, Ohio.
Differentiator
Problem solved
Functional benefit
Products and services
- Craft Beer Distribution
- Walk-In Cooler Sales
Companies that use Premium Beverage Supply
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Premium Beverage Supply technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature4 records
Premium Beverage Supply partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 45+ Craft Breweries, Mead and Cider MakerscorePremium Beverage Supply strategically partners with craft breweries, meaderies, and cideries to represent their brands in Ohio. Partners include some of the top brands in the world. The company ensures brand integrity through proper storage, delivery, and education about each product.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Premium Beverage Supply competitors and assessment
Company assessmentDirect peers
- Cavalier Distributing: Multi-state craft-focused beer distributor with operations across the Midwest and East Coast. Comparable to Premium Beverage Supply due to craft-beer portfolio emphasis, brewery-representation model, and similar route-based distribution to on- and off-premise accounts.
- Bud's Beverage: Ohio craft beer distributor based in central Ohio serving bars, restaurants, and retailers across the state. Directly comparable as a craft-focused, regional Ohio distributor competing for the same accounts and brewery partnerships as Premium Beverage Supply.
- Superior Beverage Group: Ohio-based beer distributor (Mansfield/Lorain) operating a similar multi-regional sales-and-delivery model serving bars, restaurants, and retailers. Directly comparable as another independent Ohio craft and import beer wholesaler with comparable scale and customer mix.
- Heidelberg Distributing: Columbus, Ohio-based beer, wine, and spirits distributor serving thousands of on- and off-premise accounts across Ohio. Directly comparable to Premium Beverage Supply as the other major Ohio-based beer distributor with overlapping account base and similar route-to-market model.
- Stagnaro Distributing: Cincinnati-based beverage distributor serving the southwest Ohio market with a craft and import beer focus. Comparable as a regional Ohio beer distributor with overlapping on-premise customer base and similar brewery-representation go-to-market.
Broad incumbents
- Reyes Beverage Group: One of the largest beer distributors in the U.S., operating across multiple states with broad portfolio including craft. Comparable as a competitor with significantly greater scale, wider product breadth, and the ability to apply deeper resources to the Ohio craft segment.
- Breakthru Beverage Group: Large multi-state beverage distributor formed from the merger of Southern Wine & Spirits and Glazer's. Comparable as a broad incumbent operating across beer, wine, and spirits with national scale that competes for premium on-premise accounts in Ohio-adjacent markets.
- Southern Glazer's Wine and Spirits: The largest beverage alcohol distributor in the U.S., with broad portfolio and national reach. Comparable as a broad incumbent whose beer and craft beer capabilities overlap with Premium Beverage Supply's on-premise distribution across adjacent geographies.
- Republic National Distributing Company: National beverage alcohol distributor covering wine, spirits, and beer across many U.S. markets. Comparable as a broad incumbent whose beer division overlaps with craft beer distribution and competes for premium on-premise accounts.
Emerging players
- Masthead Brewing Company: Cleveland-based craft brewery named as a Premium Beverage Supply distribution partner. Comparable as a craft brewery customer illustrating the supplier side of the distribution relationship and representing the type of small craft producer that depends on Ohio distributors for market access.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Premium Beverage Supply social profiles
Digital presencePremium Beverage Supply financial estimates
Financial estimateRevenue estimate
Valuation estimate
Premium Beverage Supply leadership team
Management profileNumber of profiles
Profiles6 records
Premium Beverage Supply funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Premium Beverage Supply M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Premium Beverage Supply
What does Premium Beverage Supply do?
Premium Beverage Supply is an Ohio-based craft beer, mead, and cider wholesale distributor serving over 5,000 retail accounts across the state. Founded in 1995 by Ron and Lisa Wilson, the company operates from a 71,000 sq. ft. warehouse in Hilliard, Ohio, distributing products from 45+ brewery partners via a fleet of 25 delivery vehicles. It also sells kegs and cases directly to the public through a walk-in cooler and offers an online ordering portal and Beer Finder tool.
Is Premium Beverage Supply a public or private company?
Premium Beverage Supply is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Premium Beverage Supply founded?
Premium Beverage Supply was founded in 1995. It employs 51 to 100 people.
Where is Premium Beverage Supply based?
Premium Beverage Supply is headquartered in Columbus, United States, in the North America region.
How does Premium Beverage Supply make money?
Three revenue lines are on record. Beer Distribution is the primary driver. The others are keg Deposits and Rentals and credit Card Processing Surcharge.
Who are Premium Beverage Supply's main competitors?
Direct peers on record are Cavalier Distributing, Bud's Beverage, Superior Beverage Group, Heidelberg Distributing and Stagnaro Distributing. Broad incumbents are Reyes Beverage Group, Breakthru Beverage Group, Southern Glazer's Wine and Spirits and Republic National Distributing Company. Masthead Brewing Company is listed as an emerging player.
Does Premium Beverage Supply have an API?
No public API is recorded for Premium Beverage Supply.
What industry is Premium Beverage Supply in?
Premium Beverage Supply's product category is Craft Beverage Distribution. Its primary akta.pro industry code is AFAIAGAA, Alcoholic Beverage Wholesale (Beer, Wine, Spirits), with a secondary code of AFAIAGAI, Bar, Restaurant & On-Premise Beverage Supply Wholesale. Its NAICS code is 42481 and its SIC code is 5180.