What IC3D Media does

3D Sets (operated by IC3D Media, legal entity 3D Sets, s.r.o.) is a digital product company that designs and sells downloadable 3D printable RC vehicle model files through a direct-to-consumer e-commerce store at 3dsets.com. Founded in 2007 and headquartered in Breda, Netherlands, the company maintains a private, founder-operated structure with 11-50 employees and no disclosed external funding. The portfolio consists of 21 main 1:8 scale RC vehicle models (crawlers, buggies, muscle cars, drag racers, vans, and trucks), a 1:16 scale Mini Truck series, and an accessories/upgrade catalog; all are delivered as digital packages containing STL, gcode (pre-sliced for Prusa MK3/Mini), and 3MF files plus step-by-step Build Guides.

The company's core technology is a proprietary BeltDrive transmission system using silent timing belts, snap-on cardan joints, and integrated differentials, designed for brushless motors and assembled with screws rather than glue. Models are optimized for Prusa FDM printers with 200mm build volumes and feature functional details such as differentials, winches, suspension, and working doors. Notable engineering showcases include the 1:4 scale Max Team XL (1,300mm length, 25+ kg of filament, 450+ hours of print time) and portal-axle Mogster 4x4/6x6 trucks.

Revenue is generated through one-time digital file purchases (models priced $25-$75, accessories $0-$25) plus bundled packs and promotional pricing (e.g., Black Friday 50% off second item, Mogster bundle at $89). The go-to-market is product-led growth combined with a community-led motion anchored by a 13,000+ member Facebook group, YouTube, and Instagram presence, and supported by partnerships with Prusa Research, Fillamentum, and earned media from All3DP and RC Printer. Customer segments are 3D printing hobbyists, RC vehicle enthusiasts, and parents/children, with a horizontal segmentation approach and no enterprise or subscription tier disclosed.

Name

IC3D Media

Legal name

3D Sets, s.r.o.

Website

https://ic3dmedia.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

3D Sets (IC3D Media) is a Netherlands-based digital product company that designs and sells downloadable 3D printable RC vehicle model files (STL/gcode/3MF) directly to 3D printing hobbyists and RC enthusiasts globally, using proprietary BeltDrive transmission technology and a community-led growth model anchored by a 13,000+ member Facebook group.

Ownership category

akta.pro rank

Product category

3D Printable RC Model Designs

SIC

Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944)

akta.pro primary industry

3D Design & CAD for Additive Manufacturing (IMAAACAA)

akta.pro secondary industry

Automotive & Mobility Additive Service Providers (prototypes, tooling, low-volume parts) (IMAAADAI)

Keywords

• 3D printable RC models
• Digital design downloads
• FDM print files
• Scale RC vehicles
• 3D printing hobbyist

Headquarters

HQ city

Breda

HQ country

Netherlands

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Digital Product Sales (3D Print Files): Core revenue from selling downloadable 3D printing files. Customers purchase STL, gcode, and 3MF files for printing RC vehicle models. Files delivered digitally via 'My Account' section after purchase. Models range from $25-$75, with accessories $0-$60.
2. Accessories and Upgrades: Additional revenue from add-on packs, upgrades, and accessories for existing models. Includes items like Downrider Packs, Sport Packs, winch upgrades, storage systems, and figure kits priced $0-$25.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

IC3D Media (operating as 3D Sets) designs and sells downloadable 3D printable RC vehicle model files (STL, gcode, 3MF formats) via its e-commerce store. The portfolio includes 1:8 and 1:16 scale RC cars, trucks, buggies, vans, boats, and supporting accessories and figures, packaged with Build Guides so hobbyists can print, assemble, and upgrade functional radio-controlled vehicles on their own FDM 3D printers.

Product overview

3D Sets is a digital product company selling 3D printable RC car model files. The portfolio consists of 21 main car/boat models (Models 1-21), a Mini Truck series (Rocky and Roady), and various upgrades/accessories. Core models are 1:8 scale RC vehicles sold as digital download packages containing STL files, pre-sliced G-codes for Prusa printers, 3MF files, and step-by-step Build Guides. Models span categories including crawlers (Rancher, Landy, Bamboo series), buggies/racers (Buggy, Buggster, Sakura, Reaper), vans (Max, Max 4x4), trucks (Mogster), and construction vehicles (Mini Trucks). The company also produces printable figure sets (Ann & Bruce) and storage solutions. Products utilize proprietary BeltDrive transmission technology and are designed primarily for Prusa FDM printers with 200mm build volumes. Digital files are purchased via e-commerce, downloaded from My Account section, and users print parts on their own 3D printers then assemble following online Build Guides.

Differentiator

Problem solved

Functional benefit

Brands

• 3D Sets: 3D printable RC car, truck, and boat model kits sold as digital download files for 3D printers, primarily targeting hobbyists and enthusiasts

Products and services

• Model 20: Mogster 4x4 Tipper True 1:8 scale RC truck 3D printable model featuring all-new portal axles for extreme ground clearance; includes STL/gcode/3MF files and Build Guide, priced at $59.00.
• Model 21: Mogster 6x6 Drop Side 1:8 scale off-road RC truck 3D printable model with portal axles and 6x6 drop-side configuration, designed for extreme terrain, priced at $69.00.
• Model 19: Torq 1:8 scale muscle car 3D printable model channeling American classic styling, delivered as digital download with Build Guide, priced at $50.00.
• Model 18: Reaper 1:8 scale drag racing/performance hot rod 3D printable model with V8 engine, large rear wheels, BeltDrive gearbox, and body-on-frame design, priced at $60.00.
• Model 17: Sakura 240 Sporty 1:8 scale rear-wheel-drive 3D printable model with advanced independent rear suspension for drifting and racing, priced at $50.00.
• Model 14: Max Team Largest 1:8 scale model at 64 cm length with sliding doors, 0% infill body printing capability, 226 parts, 4 kg filament, advanced BeltDrive transmission, priced at $50.00.
• Model 15: Max 4x4 1:8 scale all-terrain van with cargo space, ready to be outfitted with customer RC equipment for indoor/outdoor use, priced at $50.00.
• 3D Sets Mini Truck: Rocky Dumper 1:16 scale 6x6 mini construction truck 3D printable model with liftable dumper, real suspension, opening doors, 168 parts, 2 kg filament, priced at $40.00.
• 3D Sets Mini Truck: Roady Tanker Trailer 1:16 scale trailer 3D printable model compatible with all 3D Sets trucks, with removable tubes for liquid, sand, or cargo, priced at $30.00-$45.00.
• 3D Sets Boat & Trailer (Skippy) 3D printable boat and trailer model suitable for enthusiasts of all ages, with simplified yet advanced construction, priced at $35.00-$50.00.
• 3D Sets Mini 4x4: Rescuer Smallest 3D Sets model at 1:16 scale, suitable for kids, designed for creating quality RC builds in a compact form, priced at $25.00-$30.00.
• Model 1: Rancher 4x4 Entry-level 1:8 scale 3D printable RC crawler with 152 parts, 2.75 kg filament, and Generation 2.0 BeltDrive 4x4 drivetrain.
• Model 3: Landy 4x4 Pickup 1:8 scale Landy pickup 3D printable model with detailed interior, 245 parts, 2.5 kg filament, multicolor-printing-ready parts.
• Model 7: Buggy High-performance 1:8 scale 3D printable buggy with modular bodywork compatible with Model 8 Buggster parts.
• Model 8: Buggster On-road 1:8 scale racer with BeltDrive transmission, double wishbone suspension, modular bodywork, 51 cm length, 160 parts.
• Model 11: Sandy Easiest-to-build 1:8 scale RC model, 44 cm length, 113 parts, 1.9 kg filament, modern or classic wheel options, suitable for beginners and kids.
• Max Team XL (1:4 Scale) Massive 1:4 scale 3D printable version of the Max Team model measuring 1300mm, requiring 450+ hours of printing and 25+ kg of Prusament filament.
• 3D Sets Family - Ann & Bruce Figures Modular 3D printable figure set fitting Rancher 4x4 and Landy 4x4 model interiors, assembled from separate parts without glue with various cloth and hair options.
• 3D Sets Storage System 3D printable storage and transport box system with adjustable dimensions, stackable design, integrated handles and belt for transport, priced at $8.
• Winch Truck Upgrade for Model 9, 10 & 12 Upgrade kit converting Model 9, 10, or 12 to longer wheelbase Winch Truck configuration with functional electric winch, 183 parts, 1.2 kg filament, priced at $20.

Quantifiable outcome

• Models feature 100-300+ printed parts requiring only screw assembly - no glue needed
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Prusa ResearchcoreStrategic or Co-development Partner · 31 July 2024Close strategic partnership for the Max Team XL project where Prusa Research provided access to Original Prusa XL printer and Prusament filament. Prusa Research features 3D Sets products on their platform and in their communication. Mutual collaboration on testing and validating large-scale 3D printing capabilities.
• All3DPminorGTM or Marketing PartnerLeading 3D printing news and review platform that featured 3D Sets products, providing editorial coverage and product reviews that drive awareness.
• RC PrinterminorGTM or Marketing Partner3D printing and RC-focused review platform that provided detailed build reviews and product features for 3D Sets models.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• CGTrader: 3D model marketplace spanning professional and hobbyist segments. Competes for designers selling 3D models including printable RC, automotive, and toy categories similar to 3D Sets' catalog.
• Cults3D: Leading marketplace for downloadable 3D printable models. Operates a similar self-serve digital-file model where designers upload STL files and earn royalties, directly competing with 3D Sets for hobbyist 3D printing buyers.
• MyMiniFactory: 3D printable model marketplace and download platform with curated content. Competes with 3D Sets for the same hobbyist audience that prints RC vehicles, props, and functional models at home.
• Thangs: 3D model search and tracking platform with community features for sharing and discovering printable designs. Overlaps with 3D Sets in serving makers searching for RC and functional print files.

Broad incumbents

• Prusa Research: Major 3D printer manufacturer and named strategic partner of 3D Sets. Operates a broader portfolio (printers, filaments, own model database) and provides the platform ecosystem on which 3D Sets' products run.
• Thingiverse: MakerBot-owned 3D model repository and the largest free STL download platform. Competes indirectly with 3D Sets by hosting free RC and vehicle designs that may displace paid 3D Sets downloads for budget hobbyists.
• Traxxas: Leading manufacturer of ready-to-run RC cars, trucks, and crawlers. Represents the conventional (non-3D-printed) substitute for 3D Sets' offerings; customers weighing build-it-yourself vs. ready-made RC vehicles.
• Bambu Lab: Fast-growing 3D printer manufacturer whose ecosystem is a structural alternative to Prusa. A shift in hobbyist installed base toward Bambu printers would force 3D Sets to adapt slicer/file formats, making it a critical adjacent competitor.
• Redcat Racing: RC vehicle manufacturer producing crawlers, buggies, and trucks at scale-model sizes overlapping with 3D Sets' 1:8 lineup. Serves as a conventional alternative for hobbyists who want to drive rather than print and build.
• Axial Racing: Established manufacturer of scale RC crawlers and off-road vehicles (similar in scale and category to Landy, Bamboo, Mogster lines). Competes for the same RC hobbyist wallet share, though with finished plastic/metal products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCn6_gvM87uT-fY0zi_rOH3g/featured
• Facebookfacebook.com/groups/332578827350785
• Instagraminstagram.com/3dsets
• LinkedInlinkedin.com/company/ic3d-b.v.

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IC3D Media