Cattolica Assicurazioni
Cattolica Assicurazioni is an Italian insurance brand (founded 1896) operating as a commercial division of Generali Italia since the 2023 reorganization, offering auto, home, life, health, business, agricultural, and non-profit insurance products across Italy through a nationwide agency network and digital channels.
- Company typePrivate
- Founded1896
- HeadquartersVerona, Italy
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Cattolica Assicurazioni does
Cattolica Assicurazioni is an Italian insurance company founded in 1896 in Verona, historically operating as a cooperative and listed on Borsa Italiana (bit:CASS). Following a corporate reorganization effective July 1, 2023, the entity merged with Genertel S.p.A. and spun off its insurance business to Generali Italia S.p.A.; Cattolica is now a commercial brand and division of Generali Italia within the Assicurazioni Generali Group, with the legacy legal entity renamed Genertel S.p.A. and re-registered in Trieste. The company offers a comprehensive insurance portfolio across four primary segments — individuals (Privati), businesses and professionals (Imprese e Professionisti), agricultural enterprises (Agricoltura), and religious/non-profit organizations (Enti Religiosi e Non Profit) — covering vehicle, home, life, health, savings/investment, pension, and commercial lines under product families such as Active, GenerAzione, Cattolica Valore Futuro, and ARTE Generali Private.
Cattolica distributes its products primarily through a nationwide network of physical agencies across Italy (Milan, Rome, Naples, Turin, Bologna, Florence, and hundreds of regional locations), complemented by digital self-service channels including the MyCattolica iOS/Android mobile app, online quote calculators (preventivatori.cattolica.it), the CAI Digitale digital accident-report tool, and an OTP-based advanced electronic signature (Firma Elettronica Avanzata). Its core technology stack integrates policy management, claims processing, and connected vehicle services into the broader Generali Italia platform; notable proprietary features include the Active Veicoli AUTOPIÙ telematics black box offering real-time vehicle tracking, virtual geofencing ('Le Mie Aree'), and a 'Trova Veicolo' location service, with usage-based discounts of up to 45%. Revenue is generated from recurring insurance premiums across all major product lines, with discounts applied for black box installation, young-driver programs (Patto per i Giovani), and bundled multi-product policies.
Operationally, the company now sits within Generali Italia's country structure, sharing services via Generali Business Solutions (subsequently merged into Generali Italia) and benefiting from group-level financial strength. Leadership includes CEO Alberto Minali, CFO Enrico Mattioli, CIO Massimo di Tria, Luigi Barcarolo (Director of Motor Insurance, Insurance Analytics and Business Architecture), and Emanuela Vecchiet (Director of Corporate Communications & Public Affairs). Strategic initiatives include the Cattolica SempliCER renewable energy community program, cyber risk and sustainable investment product launches, and the Fondazione Cattolica-led 'Una Mano a chi sostiene' solidarity program for non-profits.
Cattolica Assicurazioni firmographics
Firmographics- Name
- Cattolica Assicurazioni
- Legal name
- Società Cattolica di Assicurazione S.p.A.
- Website
- https://cattolica.it
- Company type
- Private
- Founded year
- 1896
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Cattolica Assicurazioni is an Italian insurance brand (founded 1896) operating as a commercial division of Generali Italia since the 2023 reorganization, offering auto, home, life, health, business, agricultural, and non-profit insurance products across Italy through a nationwide agency network and digital channels.
- Ownership category
- akta.pro rank
Where Cattolica Assicurazioni is headquartered
LocationHeadquarters
- HQ city
- Verona
- HQ country
- Italy
- HQ region
- Europe
Offices3 records
Markets served
Cattolica Assicurazioni business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Auto and Vehicle Insurance: RC Auto (mandatory liability insurance) and vehicle coverage products including AUTOPÙ for cars, motorcycles, trucks, agricultural vehicles, boats, and other vehicles. Revenue from premiums with options for black box discounts.
- Home and Property Insurance: Multi-risk home insurance products (Active Protezione), condominium coverage, and property protection for individuals.
- Life and Savings Products: Life insurance (Active Futuro Domani Protetto, Cattolica Domani Progetti), investment products (GenerAzione Investimento, GenerAzione Risparmio), pension products (Cattolica Valore Futuro), and annuity products (Active Futuro In Autonomia).
- Business and Commercial Insurance: Insurance products for businesses including commercial activities (Active Impresa Commercio), tourism sector, cyber risk, professional liability (Cattolica&Attività Professionale), and artisan business coverage (Cattolica ATTIVA Imprese&Artigiani).
- Agricultural Insurance: Specialized insurance for agricultural enterprises covering farming activities, livestock (Active Zootecnia), crops (Active Raccolto), and agritourism operations.
- Health Insurance: Health and wellness protection products including medical expense reimbursement and preventive health check-ups.
- Religious and Non-Profit Organizations: Specialized insurance products for religious entities, non-profit organizations, associations, and social enterprises (Cattolica&Non Profit, Cattolica&Enti Ecclesiastici).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Active Veicoli AUTOPIÙ - Vehicle insurance with black box discount option |
| Subscription | Annual | Active Futuro Domani Protetto - Life/TCM insurance |
| Subscription | Annual | Active Protezione - Multi-risk home insurance |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Cattolica Assicurazioni product offering
Product offeringCore offering
Cattolica Assicurazioni is an Italian insurance company offering a broad portfolio of personal, commercial, agricultural, and non-profit insurance products—including motor, home, health, life, savings/pension, and professional liability coverage—distributed through a nationwide network of physical agencies and digital self-service channels. Following a corporate reorganization completed on July 1, 2023, Cattolica operates as a commercial brand of Generali Italia S.p.A., part of the Assicurazioni Generali Group.
Product overview
Cattolica Assicurazioni is an insurance company operating as a commercial division of Generali Italia S.p.A., offering a broad portfolio of insurance and financial products organized across several customer segments: Privati (individuals), Business, Agricoltura (agriculture), and Enti Religiosi e Non Profit (religious and non-profit entities). The core product lines include the Active line (Active Veicoli for vehicle insurance covering AUTOPIÙ cars, MOTO, AUTOCARRI, MACCHINE AGRICOLE, NATANTI, and ALTRI MEZZI; Active Protezione for multi-risk home, health, pet, and personal coverage; Active Futuro for life, savings, and annuity products; and Active Impresa for business insurance covering commerce, tourism, cyber risk, agriculture, and professional liability). Additional products span savings and investment (GenerAzione, Cattolica Valore Futuro), pension and welfare (GenerAzione Previdente, Generali Global, ATTIVA Welfare), and specialized coverage for religious entities and condominiums. Digital services include the MyCattolica mobile app, online RC Auto quoting, the CAI Digitale accident report tool, and the OTP-based advanced electronic signature (Firma Elettronica Avanzata).
Differentiator
Problem solved
Functional benefit
Brands
- Active Line: Product line including Active Veicoli AUTOPIÙ, Active Protezione, Active Futuro, and other Active branded insurance products
- GenerAzione
- Cattolica Valore Futuro
- MyCattolica
Products and services
- Active Veicoli AUTOPIÙ (Motor Insurance)
- Active Protezione (Multi-Risk Home and Personal)
- Active Futuro (Life, Savings, and Annuity Products)
- GenerAzione (Investment and Savings Plans)
- Pension Products (GenerAzione Previdente and Generali Global)
- Active Impresa (Business Insurance)
- ATTIVA Welfare (Employee Welfare and Group Life)
- Agricultural Insurance (Active Impresa Agricola, Active Zootecnia, Active Raccolto)
- Cattolica&Non Profit and Cattolica&Enti Ecclesiastici
- MyCattolica Mobile App
- Firma Elettronica Avanzata OTP
- CAI Digitale (Digital Accident Report)
- Online Quote and Purchase Platform (Preventivatore RCA)
Quantifiable outcome
- Up to 45% discount on vehicle insurance with black box installation
- +1 more outcomes
Companies that use Cattolica Assicurazioni
Customer profileSegments4 records
Ideal customer profiles4 records
Cattolica Assicurazioni technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Cattolica Assicurazioni partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- ANIA, Polizia Stradale, and Consumer Associations (Patto per i Giovani)minorCattolica joined the 'Patto per i Giovani' initiative signed between ANIA (National Insurance Associations), Polizia Stradale (Italian Traffic Police), and consumer associations. The initiative aims to promote road safety culture among young people aged 18-26 through educational actions and special insurance conditions rewarding responsible driving behavior.
- Fondazione CattolicacoreFondazione Cattolica is the corporate foundation associated with Cattolica Assicurazioni. It promotes social initiatives including 'Una Mano a chi sostiene' solidarity program supporting non-profit and religious organizations with high social impact projects. The foundation represents the company's social responsibility and community engagement activities.
- Generali Italia S.p.A.coreCattolica operates as a commercial division and brand of Generali Italia S.p.A. following corporate reorganization completed July 1, 2023. The reorganization included merger with Genertel S.p.A. and partial demerger of Cattolica's insurance business to Generali Italia. Cattolica brand continues to serve customers while being integrated into the Generali Group structure.
- TUA Assicurazioni NetworkminorTUA Assicurazioni network represents a group of agencies with specific mandate for life insurance products (mandato Vita Cattolica). These agencies ceased operations under Cattolica network from 2022-2023, with client portfolios transferred to other agencies. Multiple TUA Assicurazioni locations are referenced in agency transition announcements.
Scale indicators2 records
Recent moves9 records
Expansion highlights4 records
Cattolica Assicurazioni competitors and assessment
Company assessmentBroad incumbents
- Allianz Italia: Italian arm of the global Allianz Group; competes across motor, home, life, and health lines via agents, brokers, and bancassurance — overlapping with Cattolica's full product suite.
- AXA Italia: Italian subsidiary of the global AXA Group; offers P&C, life, health, and savings products through agency and broker channels, overlapping with Cattolica across most retail and business lines.
- Zurich Insurance (Italy): Italian subsidiary of Zurich Insurance Group; serves individuals, SMEs, and corporate clients across P&C, life, and health — overlapping directly with the Cattolica portfolio outside its specialist niches.
- Generali Italia S.p.A. Parent entity following the 2023 reorganization and the largest Italian insurance company. Directly overlapping across P&C, life, and health product lines, and now controls strategic direction for the Cattolica brand.
Direct peers
- Reale Mutua: Italy's largest mutual insurance company, founded 1828, offering multi-line retail and business coverage with a structure historically analogous to Cattolica's cooperative origins.
- Vittoria Assicurazioni: Italian mid-cap multi-line insurer with strong auto and agency-led distribution serving individuals, families, and small businesses — closely comparable in scope and channel mix to Cattolica.
- Genertel (pre-merger) / GenertelSì: Direct-to-consumer Italian insurer historically paired with Cattolica — Genertel was merged into Cattolica on July 1, 2023. Operates in the same retail auto/home segments via digital channels and is now a sibling within Generali Italia.
- BCC Assicurazioni: Italian mutual insurance group serving retail and small-business banking-affiliated customers; similarly multi-line and locally distributed, comparable in segment focus and channel orientation to Cattolica.
- Groupama Assicurazioni (Italy): Italian operation of French mutual Groupama; offers retail and agricultural insurance in Italy through agencies with mutual/cooperative heritage, structurally and competitively comparable to Cattolica.
- UnipolSai Assicurazioni: Largest Italian retail insurer with a similarly broad multi-line portfolio (auto, home, life, business) and an extensive nationwide agency network — the most direct head-to-head competitor to Cattolica in Italy.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Cattolica Assicurazioni social profiles
Digital presenceCattolica Assicurazioni financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cattolica Assicurazioni leadership team
Management profileNumber of profiles
Profiles5 records
Cattolica Assicurazioni subsidiaries and ownership
Company hierarchySubsidiaries1 record
Cattolica Assicurazioni funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cattolica Assicurazioni M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cattolica Assicurazioni
What does Cattolica Assicurazioni do?
Cattolica Assicurazioni is an Italian insurance company offering a broad portfolio of personal, commercial, agricultural, and non-profit insurance products—including motor, home, health, life, savings/pension, and professional liability coverage—distributed through a nationwide network of physical agencies and digital self-service channels. Following a corporate reorganization completed on July 1, 2023, Cattolica operates as a commercial brand of Generali Italia S.p.A., part of the Assicurazioni Generali Group.
Is Cattolica Assicurazioni a public or private company?
Cattolica Assicurazioni is a private company. It is classified as corporate owned and is currently operating.
When was Cattolica Assicurazioni founded?
Cattolica Assicurazioni was founded in 1896. It employs 1,001 to 5,000 people.
Where is Cattolica Assicurazioni based?
Cattolica Assicurazioni is headquartered in Verona, Italy, in the Europe region.
How does Cattolica Assicurazioni make money?
Seven revenue lines are on record. Auto and Vehicle Insurance is the primary driver. The others are home and Property Insurance, life and Savings Products, business and Commercial Insurance, agricultural Insurance, health Insurance and religious and Non-Profit Organizations.
Who are Cattolica Assicurazioni's main competitors?
Broad incumbents on record are Allianz Italia, AXA Italia, Zurich Insurance (Italy) and Generali Italia S.p.A.. Direct peers are Reale Mutua, Vittoria Assicurazioni, Genertel (pre-merger) / GenertelSì, BCC Assicurazioni, Groupama Assicurazioni (Italy) and UnipolSai Assicurazioni.
Does Cattolica Assicurazioni have an API?
No public API is recorded for Cattolica Assicurazioni.