Athletes in Training
Athletes in Training is a Tempe, Arizona-based for-profit company that delivers on-campus youth sports programs to K-6 elementary students, emphasizing fun and skill development through school-based enrichment offerings.
- Company typePrivate
- Founded-
- HeadquartersTempe, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Athletes in Training does
Athletes in Training is a private, for-profit company headquartered in Tempe, Arizona that delivers on-campus sports programs to K-6 students. According to its firmographic profile, the offering is positioned around fun and skill development within the elementary school day or after-school window, meaning the company supplies coaches, curriculum, and programming directly to host schools rather than operating standalone facilities. Headcount is reported in the 11-50 range, consistent with a small, locally focused service operator employing a mix of instructors and a thin administrative layer.
The company's core product is structured youth sports instruction delivered inside the school environment. No technology stack, proprietary platform, app, or AI capability is disclosed in the source data; the value proposition rests on in-person programming, instructional quality, and the convenience of school-based access for parents. Pricing details, public pricing models, customer segments, marketing channels, and distribution channels are all absent from the available inputs, so the precise revenue mechanics cannot be confirmed. The source webpage was unreachable in practice, returning only a loading/verification page, which limits visibility into the company's history, ownership, partnerships, and operating geographies.
On the available evidence, Athletes in Training appears to be a small, localized enrichment-services business whose economics are driven by per-campus or per-program contracts with schools and parents in the Tempe market. Without disclosed financials, headcount detail, or unit economics, the business should be treated as a thin-data profile; the most that can be said with confidence is that it operates a labor-intensive, K-6 youth sports service in a single metropolitan area with no visible technology moat.
Athletes in Training firmographics
Firmographics- Name
- Athletes in Training
- Website
- https://athletesintraining.com
- Company type
- Private
- Headcount range
- 11–50 employees
- Short description
- Athletes in Training is a Tempe, Arizona-based for-profit company that delivers on-campus youth sports programs to K-6 elementary students, emphasizing fun and skill development through school-based enrichment offerings.
- Ownership category
- akta.pro rank
Athletes in Training industry classification
Industry- Product category
- Youth Sports Instruction
- NAICS
- Sports and Recreation Instruction (611620)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Intramural & Recreational Sports Programs (EDAJAJAB)
- akta.pro secondary industries
- Physical Education (PE) & Fitness Programs (EDAJAJAC), Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF), Strength, Conditioning & Speed/Agility Training Facilities (MPAKAJAD)
Keywords
Where Athletes in Training is headquartered
LocationHeadquarters
- HQ city
- Tempe
- HQ country
- United States
- HQ region
- North America
Markets served
Athletes in Training business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Athletes in Training product offering
Product offeringCore offering
Athletes in Training offers on-campus sports programs for K-6 (kindergarten through 6th grade) students, delivering instruction and athletic activities directly at school sites. The programs emphasize fun and skill development for elementary-aged children, positioning the company as a youth sports instruction provider serving schools and parents.
Differentiator
Problem solved
Functional benefit
Products and services
- On-Campus K-6 Sports Programs Sports programs delivered on K-6 school campuses, providing athletic instruction and activities for kindergarten through 6th grade students with a focus on fun and skill development. Targeted at elementary schools, parents, and students in the Tempe, Arizona area.
Companies that use Athletes in Training
Customer profileIdeal customer profiles1 record
Athletes in Training technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Athletes in Training competitors and assessment
Company assessmentDirect peers
- i9 Sports: Youth sports league and clinic operator for elementary-age children with franchise-based geographic expansion. Comparable on customer segment and recreational-vs-competitive positioning.
- Right At School: National provider of on-campus after-school enrichment programs including sports and recreation for elementary students. Most direct comparable given the school-embedded delivery model and K–6 age band.
- National Academy of Athletics: Runs youth sports camps, clinics, and after-school programs targeting elementary and middle-schoolers, with strong in-school and community-center delivery. Overlaps on sport mix and age band.
- Soccer Shots: Delivers youth soccer instruction for ages 2–8 directly through preschools, daycares, and elementary schools. Same B2B school channel and same early-childhood sports focus.
- Skyhawks Sports Academy: Operates youth sports programs (camps, clinics, leagues) for elementary-aged children, frequently delivered on school campuses. Closely aligned on sport-mix, age band, and school-channel GTM.
- Little Athletes (Little Kickers /类似的 early-childhood sports brands): Multi-brand early-childhood sports instruction franchise targeting pre-K and elementary ages, often delivered through partner schools and community programs.
- ASAP (After School Activities Partnership): Connects K–8 schools with after-school activity providers including sports programming. Comparable as a school-channel sports programming intermediary.
Emerging players
- Gold Medal Gymnastics / Gymniks: Regional youth sports and gymnastics operators that pair in-school outreach with on-site instruction, an adjacent emerging model in the K–6 sports space.
Broad incumbents
- Sylvan Learning: Established after-school and enrichment brand with broader academic focus but overlapping on-site-in-school delivery and K–6 customer base.
- YMCA: Operates youth sports leagues, classes, and after-school programming nationwide. Not a niche specialist, but a major incumbent competing for the same family and school relationships.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Athletes in Training social profiles
Digital presenceAthletes in Training financial estimates
Financial estimateRevenue estimate
Valuation estimate
Athletes in Training leadership team
Management profileNumber of profiles
Athletes in Training funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Athletes in Training M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Athletes in Training
What does Athletes in Training do?
Athletes in Training offers on-campus sports programs for K-6 (kindergarten through 6th grade) students, delivering instruction and athletic activities directly at school sites. The programs emphasize fun and skill development for elementary-aged children, positioning the company as a youth sports instruction provider serving schools and parents.
When was Athletes in Training founded?
Athletes in Training was founded in -1. It employs 11 to 50 people.
Where is Athletes in Training based?
Athletes in Training is headquartered in Tempe, United States, in the North America region.
Who are Athletes in Training's main competitors?
Direct peers on record are i9 Sports, Right At School, National Academy of Athletics, Soccer Shots, Skyhawks Sports Academy, Little Athletes (Little Kickers /类似的 early-childhood sports brands) and ASAP (After School Activities Partnership). Gold Medal Gymnastics / Gymniks is listed as an emerging player. Broad incumbents are Sylvan Learning and YMCA.
Does Athletes in Training have an API?
No public API is recorded for Athletes in Training.
What industry is Athletes in Training in?
Athletes in Training's product category is Youth Sports Instruction. Its primary akta.pro industry code is EDAJAJAB, Intramural & Recreational Sports Programs, with a secondary code of EDAJAJAC, Physical Education (PE) & Fitness Programs. Its NAICS code is 611620 and its SIC code is 8200.