ETView Medical
ETView Medical, an Israel-based medical device firm (acquired by Ambu A/S in 2017), develops the VivaSight single-use double-lumen endobronchial tube with an integrated CMOS camera for continuous airway visualization during One Lung Ventilation in thoracic surgery, serving hospitals and surgical centers globally.
- Company typePrivate
- Founded2006
- HeadquartersMisgav, Israel
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What ETView Medical does
ETView Medical is an Israel-based medical device company that developed the world's first single-use double lumen endobronchial tube with an integrated CMOS video camera and LED lighting for continuous airway visualization during One Lung Ventilation (OLV) procedures. Founded in 2006 and headquartered in Misgav, the company's flagship VivaSight platform enables real-time monitoring of tube placement throughout thoracic surgery, addressing the clinical risks of tube malpositioning and dislocation without requiring separate bronchoscope confirmation. The product is supplied sterile and single-use, eliminating cross-contamination risk between patients, and is available in multiple French sizes (35, 37, 39, 41 Fr) for left and right lung isolation. Functional benefits cited include faster intubation, reduced bronchoscope confirmation dependency, immediate malposition detection, and up to USD 47.65 cost savings per procedure compared with conventional DLT-plus-reusable-bronchoscope workflows, with 13 clinical studies supporting the product.
In 2017, Ambu A/S (Nasdaq Copenhagen: AMBUb.CO) acquired ETView Medical, integrating the VivaSight portfolio into its airway management and anesthesia product line. The acquisition gave ETView's technology access to Ambu's global distributor network across Europe, the Americas, and Asia Pacific, as well as integration with Ambu's aView 2 Advance full-HD endoscopy monitor, which supports Dual View mode streaming simultaneous video from VivaSight 2 DLT and Ambu aScope 4 Broncho Slim bronchoscopes. The VivaSight platform has since expanded beyond the original DLT to include the VivaSight 2 SLT and VivaSight Endobronchial Blocker, positioning it as a broader single-use airway visualization portfolio. ETView Medical operates as a fully absorbed subsidiary under Ambu ownership, with no independent ownership structure remaining; product pricing is quote-based and disclosed only on request. Leadership includes CFO Ronen Koyfman and COO Yonat Granot, and the company received early funding from Trendlines Group in 2009.
ETView Medical firmographics
Firmographics- Name
- ETView Medical
- Legal name
- ETView Medical Ltd.
- Website
- https://etview.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- ETView Medical, an Israel-based medical device firm (acquired by Ambu A/S in 2017), develops the VivaSight single-use double-lumen endobronchial tube with an integrated CMOS camera for continuous airway visualization during One Lung Ventilation in thoracic surgery, serving hospitals and surgical centers globally.
- Ownership category
- akta.pro rank
ETView Medical industry classification
Industry- Product category
- Airway Management Medical Devices
- SIC
- Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Airway Management Devices (ET Tubes, LMAs, Tracheostomy, Suction) (HLAHAGAF)
Keywords
Where ETView Medical is headquartered
LocationHeadquarters
- HQ city
- Misgav
- HQ country
- Israel
- HQ region
- Middle East
Markets served
ETView Medical business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | VivaSight 2 DLT Kit - LEFT |
Distribution channels3 records
Marketing channels3 records
ETView Medical product offering
Product offeringCore offering
ETView Medical develops and manufactures single-use airway management devices with integrated video camera technology. Its flagship VivaSight 2 DLT is a sterile, single-use double-lumen endobronchial tube with an embedded CMOS camera and LED lighting for continuous real-time visualization during One Lung Ventilation (OLV) procedures. The product is available in 35 Fr, 37 Fr, 39 Fr, and 41 Fr sizes and integrates with Ambu's aView 2 Advance monitor for simultaneous video streaming.
Product overview
ETView Medical (technology licensed to Ambu) offers the VivaSight platform of airway management products featuring integrated camera technology for continuous visualization during lung isolation procedures. The core product is the VivaSight 2 DLT - a single-use double lumen tube with embedded CMOS camera and LED lights that connects to the Ambu aView 2 Advance monitor. The VivaSight system enables real-time monitoring of tube placement throughout One Lung Ventilation procedures, improving patient safety by allowing immediate detection and correction of malpositioning without compromising ventilation. The complete OLV solution includes the VivaSight 2 DLT, VivaSight 2 SLT, VivaSight Endobronchial Blocker, Ambu bronchoscopes (aScope 5 Broncho and aScope 4 Broncho Slim), and aView 2 Advance full-HD monitor with Dual View capability.
Differentiator
Problem solved
Functional benefit
Brands
- VivaSight: Single-use double-lumen tubes and airway management devices with integrated camera technology for one-lung ventilation procedures. Originally developed by ETView Medical, now marketed under Ambu brand following acquisition.
Products and services
- Ambu VivaSight 2 DLT (Double Lumen Tube) Sterile, single-use double-lumen endobronchial tube with an integrated video camera for One Lung Ventilation (OLV) procedures. Provides continuous real-time airway visualization to detect and correct tube malpositioning. Available in 35 Fr, 37 Fr, 39 Fr, and 41 Fr sizes for left or right lung isolation. Connects to the Ambu aView 2 Advance full-HD monitor with Dual View capability.
Quantifiable outcome
- Cost savings of up to USD 47.65 per procedure compared to conventional DLT with reusable bronchoscope
- +3 more outcomes
Companies that use ETView Medical
Customer profileSegments1 record
Ideal customer profiles1 record
ETView Medical technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature4 records
ETView Medical partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights5 records
ETView Medical competitors and assessment
Company assessmentDirect peers
- Cook Medical: Cook Medical manufactures airway management devices including endobronchial blockers and related single-use products used during OLV. It competes for hospital airway management budget alongside VivaSight 2.
- Medtronic: Medtronic (via its former Covidien/Mallinckrodt heritage) sells Shiley and Mallinckrodt double-lumen tubes and other airway management devices. It competes head-to-head with VivaSight 2 in the global DLT market and has a much larger commercial footprint.
- Vyaire Medical: Vyaire Medical is a pure-play respiratory and airway management device company offering DLTs, bronchoscopes, and ventilation consumables. It targets the same surgical airway customers as ETView's VivaSight line.
- ICU Medical (Smiths Medical): ICU Medical acquired Smiths Medical's airway and DLT portfolio (Portex brand), making it a direct competitor in single-use DLTs and airway consumables. Like VivaSight, these are sold into hospital surgical suites for thoracic procedures.
- Intersurgical: Intersurgical designs and manufactures a wide range of single-use airway management products including endobronchial tubes and related anesthesia consumables. It is a direct competitive supplier to hospitals performing OLV.
- Teleflex: Teleflex manufactures and sells double-lumen endobronchial tubes (Rusch, Sheridan, Hudson RCI brands) and a broad airway management portfolio. It is one of the most direct competitors to the VivaSight 2 DLT in the OLV/thoracic surgery market.
Emerging players
- Verathon: Verathon (GlideScope) is a leader in video laryngoscopy and airway visualization. While focused on intubation rather than OLV specifically, its visualization-first approach to airway management makes it a comparable innovation-driven peer.
- Pulmodyne: Pulmodyne specializes in single-use respiratory and airway devices including bronchoscopy and oxygenation products. It serves the same anesthesia and thoracic surgery customer base with innovative single-use consumables, partially overlapping with VivaSight's positioning.
Broad incumbents
- Ambu A/S: Ambu is ETView's parent company and a broad incumbent in single-use endoscopy and airway management. Ambu's aScope bronchoscope family and VivaSight 2 DLT together form an integrated OLV solution, but Ambu also overlaps broadly with the peers above across endoscopy.
- Karl Storz: Karl Storz is a global leader in rigid and flexible endoscopy, including bronchoscopes and visualization systems used in thoracic surgery. Its reusable visualization systems compete in the same procedural workflows as VivaSight 2.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
ETView Medical social profiles
Digital presenceETView Medical financial estimates
Financial estimateRevenue estimate
Valuation estimate
ETView Medical leadership team
Management profileNumber of profiles
Profiles2 records
ETView Medical funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ETView Medical M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ETView Medical
What does ETView Medical do?
ETView Medical develops and manufactures single-use airway management devices with integrated video camera technology. Its flagship VivaSight 2 DLT is a sterile, single-use double-lumen endobronchial tube with an embedded CMOS camera and LED lighting for continuous real-time visualization during One Lung Ventilation (OLV) procedures. The product is available in 35 Fr, 37 Fr, 39 Fr, and 41 Fr sizes and integrates with Ambu's aView 2 Advance monitor for simultaneous video streaming.
Is ETView Medical a public or private company?
ETView Medical is a private company. It is classified as corporate owned and is currently acquired.
When was ETView Medical founded?
ETView Medical was founded in 2006. It employs 11 to 50 people.
Where is ETView Medical based?
ETView Medical is headquartered in Misgav, Israel, in the Middle East region.
Who are ETView Medical's main competitors?
Direct peers on record are Cook Medical, Medtronic, Vyaire Medical, ICU Medical (Smiths Medical), Intersurgical and Teleflex. Emerging players are Verathon and Pulmodyne. Broad incumbents are Ambu A/S and Karl Storz.
Does ETView Medical have an API?
No public API is recorded for ETView Medical.
What industry is ETView Medical in?
ETView Medical's product category is Airway Management Medical Devices. Its primary akta.pro industry code is HLAHAGAF, Airway Management Devices (ET Tubes, LMAs, Tracheostomy, Suction). Its SIC code is 3841.