What Royal Tea does

Royal Tea is a single-location bubble tea and Asian dessert shop based in Arlington, Texas, founded in 2017. The company sells Asian-inspired beverages, flavored snow ice, and Japanese-style items such as Golden Squid Balls to walk-in retail customers and delivery consumers. Its menu spans both beverages and desserts, with individual items priced between $3.95 and $9.95, and the shop operates with extended hours (approximately 11 AM to 11 PM) seven days a week.

The business generates revenue through direct retail sales across three distribution channels: in-store purchases, online ordering through Toast Tab, and delivery via Uber Eats. Pricing is per-unit retail with no subscription or contract model, and customers are individual consumers rather than B2B accounts. The company employs between 11 and 50 people to support its single storefront operations.

Royal Tea combines direct-to-consumer retail with a franchise opportunity, allowing prospective owners to license the brand for new locations. The company also invests in periodic product launches, such as seasonal drinks in November 2021 and Japanese Golden Squid Balls in August 2022, and runs community-oriented events including the recurring Snow Ice Challenge tied to its founding anniversary. To date, the input does not disclose any executed franchise openings, additional company-owned locations, funding activity, or material headcount expansion beyond the original Arlington storefront.

Name

Royal Tea

Legal name

Royal Tea

Website

https://royaltea-usa.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Royal Tea is a single-location bubble tea and Asian dessert shop in Arlington, Texas, founded in 2017. It serves Asian-inspired beverages, snow ice, and desserts to retail customers, with menu prices from $3.95 to $9.95, and offers franchise opportunities for expansion.

Ownership category

akta.pro rank

Product category

Bubble Tea Shop / Specialty Tea Retail

NAICS

Snack and Nonalcoholic Beverage Bars (722515)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Bubble Tea (Boba) Shops (THAFAKAC)

akta.pro secondary industry

Tea Rooms & Tea Cafes (THAFADAF)

Keywords

• Bubble tea shop
• Asian beverages
• Milk tea retail
• Snow ice desserts
• Tea house cafe

Headquarters

HQ city

Arlington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Retail Food & Beverage Sales: Direct sales of beverages (milk teas, Thai tea, fresh fruit teas, smoothies, frappuccinos), desserts (snow ice, eggette sundaes), and small bites (chicken, shrimp, fries, skewers) to consumers at the retail location and through online delivery orders.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Royal Tea is a single-location bubble tea and Asian dessert shop in Arlington, Texas that crafts and sells handmade specialty tea drinks (milk teas, Thai tea, fresh fruit teas, smoothies, frappuccinos, sea salt milk foam, Yakult drinks, and slushes), Korean-style snow ice desserts, Hong Kong-style eggette sundaes, and savory small bites. Customers can dine in the colorful teahouse environment or order online for pickup and delivery.

Product overview

Royal Tea is a bubble tea and Asian dessert shop offering a diverse menu of specialty tea drinks, fresh fruit beverages, and Korean shaved ice desserts. The core product portfolio centers on milk teas (Royal Milk Tea, Thai Tea), fresh fruit teas, smoothies, and specialty drinks like Sea Salt Milk Foam and Yakult. The business also offers complementary products including toppings/boba, small bites (savory snacks), and Eggette Sundaes desserts. A signature promotional event, the Snow Ice Challenge, engages customers with eating contests. The shop operates primarily as a food service establishment with both dine-in and delivery/carryout ordering options through third-party platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Royal Milk Tea Signature milk tea available in ten flavors including Oolong, Black, Jasmine Green, Matcha, Rose, Coconut, Oreo, Taro, Almond, and Wintermelon, priced from $3.95 to $5.00 (specialty varieties like Panda Milk Tea). For individual consumers seeking Asian-style milk tea.
• Thai Tea Traditional Thai tea beverages including Thai Tea, Thai Green Tea, and Thai Coffee, priced at $4.25. For consumers seeking classic Thai-style tea drinks.
• Fresh Fruit Tea Tea-based beverages with fresh fruit flavors including Lychee Green Tea, Peach Oolong Tea, Mango Green Tea, Honey Lemon Black Tea, Passion Fruit Green Tea, and Winter Melon Green Tea. For consumers seeking fruit-forward tea drinks.
• Frappuccino Blended coffee-based frozen drinks available in Mocha, Coffee, and Caramel flavors, priced at $4.75. For consumers seeking blended iced coffee drinks.
• Smoothies Fruit-based smoothies in Mango, Avocado, Strawberry & Banana, Strawberry, and Honeydew flavors, priced at $4.95. For consumers seeking fruit-based blended drinks.
• Sea Salt Milk Foam Signature drinks featuring creamy sea salt foam topping on Coffee, Oolong, Black Tea, and Jasmine Green Tea bases. For consumers seeking layered specialty tea drinks.
• Yakult Drinks Probiotic drink beverages including Green Tea Yakult, Mango Yakult, Strawberry Yakult, and Peach Yakult. For consumers seeking probiotic-infused Asian-style beverages.
• Specialty Drinks Signature specialty drinks including Go Go Mango, Tropical Aloe Vera, Sweet Dream, and Lychee Lovers, priced at $4.50. For consumers seeking unique signature menu items.
• Special Fruit Drinks Refreshing fruit beverages including Strawberry Lemonade, Mixed Berry Refresher, Mango Passion Fruit Refresher, and Mango Strawberry Lime Refresher. For consumers seeking non-tea fruit beverages.
• Slush Frozen fruit beverages in Passionfruit, Lychee, and Peach flavors. For consumers seeking icy fruit drinks.
• Eggette Sundaes Hong Kong-style egg waffle dessert sundaes priced at $9.95. For consumers seeking Asian-style sweet desserts.
• Snow Ice Traditional Korean shaved ice dessert with fresh toppings and cream, available in seven flavors. For consumers seeking shaved-ice desserts.
• Small Bites Assorted savory snacks including Salt & Pepper Chicken ($5.99), Coconut Shrimp ($5.99), Sweet Potato Fries ($4.99), French Fries ($3.99), Japanese Furikake Fries ($5.25), Shrimp Rolls ($5.50), Calamari on a Stick ($4.50), Curly Fries ($4.25), Royal Skewers ($3.50), and Japanese Golden Squid Balls. For consumers seeking savory accompaniments to drinks.
• Royal Tea Franchise Program Franchise opportunity enabling prospective small-business operators to launch a bubble tea shop using Royal Tea's proven restaurant business model, supported by years of restaurant industry experience and a reputation for quality desserts and drinks.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• CoCo Bubble Tea: Large global bubble tea chain with extensive US presence. Offers a comparable menu of milk teas, fruit teas, and toppings at similar price points to Royal Tea.
• Happy Lemon: Global bubble tea chain with a US footprint, specializing in milk teas, rock salt cheese drinks, and yogurt beverages. Strong overlap with Royal Tea's Sea Salt Milk Foam and Yakult offerings.
• Lollicup (Lolly's Tea): Cafe-style bubble tea and coffee concept serving milk teas, lattes, and desserts. Comparable to Royal Tea's broader snack-and-dessert positioning beyond traditional bubble tea.
• The Alley: Premium bubble tea chain specializing in brown sugar boba and signature milk drinks. Competes with Royal Tea for higher-end bubble tea customers willing to pay premium prices.
• Quickly: Established US bubble tea chain offering milk teas, smoothies, and snacks at comparable price points. Directly competes with Royal Tea for the Asian-beverage and snack occasion.
• Tiger Sugar: Specialty bubble tea chain known for signature brown sugar boba and milk foam drinks. Overlaps with Royal Tea's premium milk tea and milk foam offerings.
• Kung Fu Tea: One of the largest US bubble tea chains with hundreds of locations. Directly competes with Royal Tea in milk teas, fruit teas, and toppings, targeting the same casual, young demographic seeking Asian-inspired beverages.
• Boba Guys: California-based bubble tea chain emphasizing fresh, premium ingredients. Comparable to Royal Tea's positioning around fresh, handmade drinks and a strong in-store brand experience.
• Gong Cha: Global bubble tea chain with a strong US presence. Competes head-to-head with Royal Tea on milk teas, milk foam drinks, and customizable toppings in a similar price range.

Regional players

• Share Tea: Taiwanese bubble tea chain with US locations, primarily on the West Coast. Comparable beverage menu and pricing to Royal Tea, though geographic overlap is limited.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat1 record

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/royaltea

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Royal Tea