Raised Grain Brewing Company
Raised Grain Brewing Company is a privately-held craft brewery and taproom in Waukesha, Wisconsin, producing craft beer and house-made food on-premise and generating diversified revenue from to-go sales, private events, merchandise, a Pop-Up Beer Garden, and a membership loyalty program serving local 21+ consumers and corporate event buyers.
- Company typePrivate
- Founded2015
- HeadquartersWaukesha, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Raised Grain Brewing Company does
Raised Grain Brewing Company is a privately-held craft brewery and taproom operator headquartered at 1725 Dolphin Drive, Waukesha, Wisconsin, established in 2015 and operating with an 11-50 person team. The company runs a single integrated facility that combines brewing operations visible from the taproom with four distinct on-premise venues: the main Taproom, Beer Hall, Brewers' Lounge, and The Terrace outdoor patio (open May-September). Its product portfolio centers on craft beer (including the flagship Naked Threesome NEIPA, barrel-aged releases, LowDown low-alcohol beer, and Diamond Hard Seltzer) complemented by wine and a full house-made food menu of pizzas, burgers, tacos, wings, and flatbreads.
The revenue model is a diversified direct-to-consumer operation anchored by on-premise beer and food sales Tuesday-Sunday, supplemented by seven additional streams: Toasttab-powered online to-go ordering (growlers, 4-pack 16oz cans, food); four-tiered private event hosting (Taster 10-20 persons through Growler 101-125+ persons); a mobile Pop-Up Beer Garden service that brings a trailer-mounted bar, tent, cups, and staff to corporate off-site events; branded merchandise and Toasttab e-gift cards; the annual Brewmasters' Circle subscription membership; brewery tours booked through Thundertix; and a community Give Back Program that donates 10% of taproom sales on the second Monday of each month to a designated Waukesha County 501(c)(3) nonprofit. The technology stack is non-proprietary SaaS — Toasttab for commerce, Thundertix for ticketing, and an in-house RG Order tool for table-side Terrace ordering — and there is no wholesale distribution, franchise, or second location.
Customer engagement is event-driven rather than digitally scaled: weekly recurring promotions (Monday Night Specials, Hoppy Hour, Trivia Thursdays, live music Wednesdays/Fridays/Saturdays, Saturday brewery tours) drive consistent foot traffic, while annual signature events such as Guitar City Live — a youth battle of the bands staged with the Chad Smith Foundation, Sound Check Entertainment, WAMI, and multiple youth nonprofits — and World Cup watch parties provide brand differentiation. The geographic footprint is exclusively Waukesha County, with no evidence of expansion beyond a single taproom and the mobile Pop-Up service.
Raised Grain Brewing Company firmographics
Firmographics- Name
- Raised Grain Brewing Company
- Legal name
- Raised Grain Brewing Company
- Website
- https://raisedgrainbrewing.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Raised Grain Brewing Company is a privately-held craft brewery and taproom in Waukesha, Wisconsin, producing craft beer and house-made food on-premise and generating diversified revenue from to-go sales, private events, merchandise, a Pop-Up Beer Garden, and a membership loyalty program serving local 21+ consumers and corporate event buyers.
- Ownership category
- akta.pro rank
Raised Grain Brewing Company industry classification
Industry- Product category
- Craft Brewery
- NAICS
- Breweries (31212), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Malt Beverages (2082), Beverages (2080)
- akta.pro primary industry
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
- akta.pro secondary industries
- Beer Brewing & Craft Brewing (AFAFAAAA), Craft Beer Bars & Taprooms (THAFAEAG)
Keywords
Where Raised Grain Brewing Company is headquartered
LocationHeadquarters
- HQ city
- Waukesha
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Raised Grain Brewing Company business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- On-site Beer and Food Sales: Primary revenue from beer sales and house-made food served in the taproom. Revenue generated through dine-in service (Tuesday-Sunday) and bar sales with varying hours by day.
- To-Go Sales: Online ordering for carryout including food, beer in growlers (32oz/64oz), and 4-pack 16oz cans. All growler sales are to-go only with no on-site consumption.
- Private Event Hosting: Revenue from hosting private events through four package tiers: Taster (10-20 persons), Pint (21-50 persons), Liter (51-100 persons), and Growler (101-125+ persons). Includes catering services.
- Merchandise and Gift Cards: Sales of branded merchandise including apparel (t-shirts) and merchandise (tin tackers) through the on-site store and online gift cards through Toasttab.
- Brewmasters' Circle Membership: Annual membership program offering preferred pricing on food, beer, and merchandise, exclusive member events, and collaboration beer voting rights. Members pay for benefits including 10% discount and 20% Double Discount Mondays.
- Pop-Up Beer Garden (Off-Site Events): Mobile beer service for corporate events featuring up to 8 beers/hard seltzers on tap, trailer with cooling system, tent, bar, plastic cups, and staff.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Monthly | Monday Night Special: Two Beers and a Pizza for $25 |
| Unit Pricing | Monthly | RG Hoppy Hour: $1 Off Beer |
| Subscription | Annual | Brewmasters' Circle Annual Membership |
| Unit Pricing | Pay-as-you-go | Growler Fills |
| Other | Pay-as-you-go | Private Event Packages |
| Unit Pricing | Pay-as-you-go | Food Menu Items |
| Other | Pay-as-you-go | Pop-Up Beer Garden Service |
| Other | Pay-as-you-go | Give Back Program Donation |
| Other | Pay-as-you-go | Brewery Tours |
| Unit Pricing | Pay-as-you-go | Merchandise - Raised Grain Tin Tacker |
| Unit Pricing | Pay-as-you-go | Merchandise - RG Blade T-Shirt |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels8 records
Raised Grain Brewing Company product offering
Product offeringCore offering
Raised Grain Brewing Company is a craft brewery and taproom in Waukesha, Wisconsin that brews and sells craft beer (IPAs, lagers, stouts, barrel-aged and low-alcohol selections, plus a gluten-removed hard seltzer) and operates a dine-in taproom serving house-made food. The company also offers brewery tours, private event hosting across multiple venues, a mobile Pop-Up Beer Garden for corporate events, branded merchandise, gift cards, and an annual Brewmasters' Circle membership program.
Product overview
Raised Grain Brewing Company is a craft brewery and taproom in Waukesha, WI, operating as a single unified hospitality venue with a diverse product and service portfolio. The core offerings center on craft beer production (including flagship IPA Naked Threesome, barrel-aged beers, low-alcohol LowDown, and Diamond Hard Seltzer) complemented by wine and a full food menu of house-made pizzas, burgers, tacos, and bar snacks. Adjacent services include brewery tours, event hosting across multiple venues (Brewers' Lounge, Beer Hall, Terrace), and a mobile Pop-Up Beer Garden for corporate events. The membership program Brewmasters' Circle provides exclusive discounts and beer collaborations, while the Give Back Program and Donations support local nonprofits. Branded merchandise and e-gift cards round out the consumer-facing offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Craft Beer
Quantifiable outcome
- 10% of Taproom sales donated at Give Back events
Companies that use Raised Grain Brewing Company
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles5 records
Raised Grain Brewing Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Raised Grain Brewing Company partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered key, core, minor and supporting.
- Chad Smith FoundationkeyRed Hot Chili Peppers drummer Chad Smith's foundation dedicated to expanding access to music education for young people. Guitar City Live 2026 supports this foundation with $1 from every beer sold during the event donated to support youth music programs. The foundation helps provide free instruments, equipment, teachers, and curriculum to underserved communities in Southeastern Wisconsin.
- Sound Check EntertainmentcoreOrganizing the 2026 Inaugural Battle of the Bands - Wisconsin Youth Edition at Guitar City Live. Coordinates youth bands competing in the event featuring young musicians from the area.
- Boys and Girls Club of WisconsinminorYouth organization benefiting from Guitar City Live event. Listed as a community partner alongside The Salvation Army and El Sistema Milwaukee in the event marketing.
- WAMI (Wisconsin Area Music Network)supportingWisconsin Area Music Network logo appears on Guitar City Live promotional materials, indicating sponsorship or partnership supporting the youth music event.
- The Salvation ArmyminorListed as a charitable beneficiary organization on Guitar City Live event page, indicating community support relationship.
- El Sistema MilwaukeeminorMilwaukee-based music education organization listed as a beneficiary of Guitar City Live 2026, supporting youth music education programs.
- Regenerated (Band)supportingFeatured performer at Guitar City Live 2026. The band performs at the 6pm slot as the headline act during the youth battle of the bands event.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Raised Grain Brewing Company competitors and assessment
Company assessmentBroad incumbents
- Sierra Nevada Brewing Co. National craft brewer with taprooms and large-scale distribution. Relevant as a broader craft category benchmark and tour/event programming reference, not a direct competitor in SE Wisconsin.
- New Belgium Brewing: Large national craft brewery (now part of Lion/Kirin) with taprooms, broad distribution, and a mature loyalty/membership program. Provides scale/comparable benchmark for membership and taproom economics at much larger volume.
Others
- Toast Inc. Restaurant/brewery POS and online ordering platform used by Raised Grain for gift cards and online ordering. Relevant as the technology infrastructure provider powering RG's DTC and to-go ordering channels.
- Brewers Association: National trade association for craft brewers. Relevant as the industry body representing small/independent brewers like Raised Grain and tracking category trends that affect RG's market.
Direct peers
- Third Space Brewing: Milwaukee-area craft brewery with taproom, food service, and a calendar of recurring events. Direct competitor in the SE Wisconsin craft beer + taproom space with comparable product breadth and event-driven traffic model.
- Lakefront Brewery: Milwaukee-based craft brewery operating its own taproom with food, live music events, brewery tours, and on-site beer service — the closest geographic and operational analog to Raised Grain. Comparable on craft brewing + taproom model in SE Wisconsin.
- Good City Brewing: Milwaukee craft brewery operating taprooms with on-site food and beer service. Comparable size, product portfolio (IPAs, lagers, seltzers), and taproom-centric DTC model to Raised Grain.
- Milwaukee Brewing Company: Milwaukee craft brewery with taproom, private event hosting, and packaged beer sales. Similar size and Midwest craft brewpub model as Raised Grain, with overlapping community engagement and event-driven GTM.
- 1840 Brewing Company: Small Wisconsin craft brewery with taproom, food service, and event hosting. Closely comparable in scale and single-location brewpub operating model to Raised Grain.
Regional players
- Central Waters Brewing Company: Wisconsin craft brewery (Amherst) producing and distributing beer statewide with taproom presence. Comparable craft beer production but with broader wholesale distribution absent at Raised Grain.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Raised Grain Brewing Company social profiles
Digital presenceRaised Grain Brewing Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Raised Grain Brewing Company leadership team
Management profileNumber of profiles
Raised Grain Brewing Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Raised Grain Brewing Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Raised Grain Brewing Company
What does Raised Grain Brewing Company do?
Raised Grain Brewing Company is a craft brewery and taproom in Waukesha, Wisconsin that brews and sells craft beer (IPAs, lagers, stouts, barrel-aged and low-alcohol selections, plus a gluten-removed hard seltzer) and operates a dine-in taproom serving house-made food. The company also offers brewery tours, private event hosting across multiple venues, a mobile Pop-Up Beer Garden for corporate events, branded merchandise, gift cards, and an annual Brewmasters' Circle membership program.
Is Raised Grain Brewing Company a public or private company?
Raised Grain Brewing Company is a private company. It is classified as unknown and is currently operating.
When was Raised Grain Brewing Company founded?
Raised Grain Brewing Company was founded in 2015. It employs 11 to 50 people.
Where is Raised Grain Brewing Company based?
Raised Grain Brewing Company is headquartered in Waukesha, United States, in the North America region.
How does Raised Grain Brewing Company make money?
Six revenue lines are on record. On-site Beer and Food Sales are the primary driver. The others are to-Go Sales, private Event Hosting, merchandise and Gift Cards, brewmasters' Circle Membership and pop-Up Beer Garden (Off-Site Events).
Who are Raised Grain Brewing Company's main competitors?
Broad incumbents on record are Sierra Nevada Brewing Co. and New Belgium Brewing. Others are Toast Inc. and Brewers Association. Direct peers are Third Space Brewing, Lakefront Brewery, Good City Brewing, Milwaukee Brewing Company and 1840 Brewing Company. Central Waters Brewing Company is listed as a regional player.
Does Raised Grain Brewing Company have an API?
No public API is recorded for Raised Grain Brewing Company.
What industry is Raised Grain Brewing Company in?
Raised Grain Brewing Company's product category is Craft Brewery. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service), with a secondary code of AFAFAAAA, Beer Brewing & Craft Brewing. Its NAICS code is 31212 and its SIC code is 2082.