Toolset
- Company typePrivate
- Founded2019
- HeadquartersYeoksamdong, South Korea
- Headcount—
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
Toolset firmographics
Firmographics- Name
- Toolset
- Legal name
- 주식회사 도구모음
- Website
- https://toolset.co.kr
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Ownership category
- akta.pro rank
Toolset industry classification
Industry- Product category
- Refurbished Electronics
- NAICS
- Electronic and Precision Equipment Repair and Maintenance (8112), Electronic and Precision Equipment Repair and Maintenance (811210), Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (423430)
- SIC
- Computer Peripheral Equipment, Nec (3577)
- akta.pro primary industry
- ITAD, Electronics Recycling & Parts Harvesting Retail (CRACAJAF)
- akta.pro secondary industries
- IT Asset Lifecycle Services (Procure-to-Retire) (BPAEAOAF), Repair, Refurbishment & Remanufacturing Services (EUAIANAB)
Keywords
Where Toolset is headquartered
LocationHeadquarters
- HQ city
- Yeoksamdong
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
Toolset business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- B2C Refurbished Electronics Sales: Direct sales of refurbished laptops, tablets, and desktops through owned marketplace (리퍼연구소). Company purchases used electronics, inspects/refurbishes, and resells to consumers. Revenue from margin between buyback price and retail sale price.
- B2B Corporate IT Asset Buyback: Enterprise service for corporate IT asset liquidation. Company purchases used office equipment (laptops, tablets) from businesses, offering competitive pricing due to direct B2C resale model eliminating middle margins.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | B2B IT Asset Buyback - quote-based pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Toolset product offering
Product offeringCore offering
Toolset operates a circular economy platform for IT assets that purchases used and retired electronics from individuals and enterprises, refurbishes them through an 18-point hardware inspection with 3-expert cross-verification, and resells the refurbished products through dedicated B2C and B2B channels. It also runs an enterprise IT asset buyback service that handles appraisal, collection, and responsible disposal for corporate IT departments.
Product overview
Toolset operates as a circular economy platform for IT assets with three main offerings: 리퍼연구소 is the core B2C marketplace selling certified refurbished electronics (laptops, tablets, desktops) with rigorous 18-point inspection and warranty; 중고픽 serves as a B2B marketplace for small business equipment transactions; and 해피셀링 provides door-to-door pickup services. The B2B enterprise division handles large-scale IT asset acquisition from corporate clients, offering premium pricing, fast 3-week processing, and full-service support from inspection to accounting.
Differentiator
Problem solved
Functional benefit
Products and services
- Reaper Lab (리퍼연구소) B2C Marketplace Reaper Lab is Toolset's consumer-facing online marketplace where individual buyers can purchase inspected, refurbished laptops, tablets, and desktops that have passed Toolset's 18-point hardware inspection and 3-expert cross-verification, each backed by a 3-year warranty and 2-year refund guarantee.
- Reaper Lab B2B Corporate IT Asset Buyback A dedicated corporate service under the Reaper Lab brand through which enterprise IT and procurement teams sell back retired laptops and IT equipment in bulk; Toolset handles appraisal, on-site collection, ISO 14001-compliant processing, and payment.
- Joonggo Pick (중고픽) B2B Marketplace Joonggo Pick is a B2B marketplace for small and medium-sized businesses and resellers to purchase inspected, warrantied refurbished electronics in smaller batch quantities, drawing on the same 18-point inspection and warranty infrastructure as the consumer marketplace.
- Happy Selling (해피셀링) Offline Home Pickup Happy Selling is an offline home-pickup service that collects used laptops, tablets, and desktops directly from individual sellers' homes, providing them as trade-in inventory for Toolset's refurbishment and resale pipeline.
Quantifiable outcome
- Target defect rate 0% for all inspected products
- +2 more outcomes
Companies that use Toolset
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles3 records
Toolset technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Toolset partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 중고나라 (Joonggonara)flagshipStrategic partnership with Joonggonara, Korea's largest C2C marketplace, to launch 'Joonggonara Certified Notebooks' - introducing automotive-style certified used product model to the IT electronics market. Products feature 18-point professional inspection and AS (after-sales service) warranty, combining C2C platform reach with B2C quality assurance.
Scale indicators10 records
Recent moves10 records
Expansion highlights5 records
Toolset competitors and assessment
Company assessmentBroad incumbents
- Danawa (다나와): Korea's largest electronics price-comparison and retail platform with broad consumer-electronics listings. Competes indirectly for consumer electronics demand and could expand into refurbished SKUs.
- Apple Refurbished: Apple's official certified refurbished store for Macs, iPads, and iPhones. Competes for the same consumer demand segment with OEM-backed quality and warranty, but as part of a broader product portfolio rather than a refurbished pure-play.
- Karrot / 당근마켓 (Daangn): Korea's largest hyperlocal C2C marketplace with tens of millions of MAUs in used goods including electronics. Competes for the same consumer transactions but without quality inspection or warranty — represents the C2C alternative Toolset explicitly differentiates against.
- Amazon Renewed: Amazon's certified refurbished electronics marketplace with warranty-backed listings. Operates the same quality-certified refurbished resale concept but as part of Amazon's broader commerce platform rather than a standalone refurbished specialist.
Direct peers
- Swappa: Marketplace for gently used and refurbished mobile devices and electronics with quality listings. Comparable model: certified listings, peer trust signals, and warranty/condition grading.
- Gazelle: US-based refurbished consumer electronics reseller (now part of Back Market group). Operates the same buy-refurbish-resell model with quality certification targeting consumers.
- Back Market: Global refurbished electronics marketplace operating the same B2C model — buying used devices, refurbishing them in-house, and reselling with warranty and quality guarantees. Closest direct comparator in business model and category.
- Reborn (리본): Korean refurbished device seller focused on smartphones and IT equipment with quality certification and warranty positioning. Operates a similar circular-economy thesis in the Korean market.
Regional players
- Bunjang (번개장터): Major Korean C2C marketplace for secondhand goods including IT equipment. Competes for used-electronics transactions and is geographically focused on Korea; lacks certification/warranty infrastructure.
Others
- Joonggonara (중고나라): Korea's largest dedicated used-goods C2C platform and Toolset's flagship channel partner for the 'Joonggonara Certified Notebooks' line. Functions simultaneously as partner (distribution) and as adjacent competitor in C2C used electronics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Toolset social profiles
Digital presenceToolset compliance and trust
Trust signalCompliance1 record
Toolset financial estimates
Financial estimateRevenue estimate
Valuation estimate
Toolset leadership team
Management profileNumber of profiles
Profiles1 record
Toolset funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Toolset M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Toolset
What does Toolset do?
Toolset operates a circular economy platform for IT assets that purchases used and retired electronics from individuals and enterprises, refurbishes them through an 18-point hardware inspection with 3-expert cross-verification, and resells the refurbished products through dedicated B2C and B2B channels. It also runs an enterprise IT asset buyback service that handles appraisal, collection, and responsible disposal for corporate IT departments.
Is Toolset a public or private company?
Toolset is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Toolset founded?
Toolset was founded in 2019.
Where is Toolset based?
Toolset is headquartered in Yeoksamdong, South Korea, in the Asia region.
How does Toolset make money?
Two revenue lines are on record. B2C Refurbished Electronics Sales are the primary driver. The others are B2B Corporate IT Asset Buyback.
Who are Toolset's main competitors?
Broad incumbents on record are Danawa (다나와), Apple Refurbished, Karrot / 당근마켓 (Daangn) and Amazon Renewed. Direct peers are Swappa, Gazelle, Back Market and Reborn (리본). Bunjang (번개장터) is listed as a regional player. Joonggonara (중고나라) is listed as an others.
Does Toolset have an API?
No public API is recorded for Toolset.
What industry is Toolset in?
Toolset's product category is Refurbished Electronics. Its primary akta.pro industry code is CRACAJAF, ITAD, Electronics Recycling & Parts Harvesting Retail, with a secondary code of BPAEAOAF, IT Asset Lifecycle Services (Procure-to-Retire). Its NAICS code is 8112 and its SIC code is 3577.