Bristol Hoteliers Association

Name

Bristol Hoteliers Association

Legal name

Bristol Hoteliers Association

Website

https://bristol-hoteliers.co.uk

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Others

Revenue model

1. Membership fees: The BHA operates as a non-profit membership organisation funded by dues from its member hotel General Managers. Members gain access to regular meetings, industry representation, networking events, the annual Night of the Stars awards, and participation in steering groups.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

The Bristol Hoteliers Association is a non-profit membership trade association for hotel General Managers in Bristol and surrounding areas. Its offering comprises annual membership providing access to networking meetings, industry advocacy, the Night of the Stars awards gala, the Hospitality Connect education programme, and steering committees (People, Social & Charity) that run community fundraising and workforce initiatives.

Product overview

The Bristol Hoteliers Association is a non-profit organisation offering a membership-based platform for hoteliers in and around Bristol. The core offering comprises BHA Membership providing access to industry advocacy, networking events, and collective representation. Key services include the annual Night of the Stars Gala awards ceremony, regular networking meetings with guest speakers, the Hospitality Connect Programme partnering member hotels with schools for education and careers outreach, a member hotel directory, and a blog/news hub. The BHA also operates through steering groups focused on people development and social/charitable initiatives, including partnerships with organisations such as City of Bristol College and Hospitality Connect.

Differentiator

Problem solved

Functional benefit

Products and services

• BHA Membership Annual membership offering for hotel General Managers and their properties, providing access to networking events, industry advocacy, educational initiatives, the Night of the Stars gala, and a collective voice for the hospitality sector in Bristol and surrounding areas.
• Night of the Stars Gala Annual black-tie awards ceremony celebrating excellence in Bristol's hospitality industry, recognising individuals and teams across categories such as Rising Star, Unsung Hero, Chef of the Year, and Team of the Year. Held at Ashton Gate Stadium.
• Hospitality Connect Programme Education initiative partnering BHA member hotels with local schools to inspire the next generation of hospitality talent, including workplace visits and careers education activities. Now operates in 18 regions across the UK.
• BHA Member Hotel Directory Online public directory showcasing BHA member hotels across Bristol and surrounding areas, providing details on accommodations, facilities, and contact information for prospective guests and event planners.
• BHA Blog and News Digital content hub providing updates on industry news, member activities, charitable initiatives, and Bristol hospitality sector developments.

Quantifiable outcome

• ~400 attendees and ~25 member hotels served annually at the Night of the Stars gala
• +3 more outcomes

Named customers22 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered secondary, core and minor.

• Bristol BIDsecondaryStrategic or Co-development Partner · 1 July 2026BHA partnered with Bristol BID to host the inaugural Bristol Waiters' Race 2026 on 19 July at Queen Square as part of the Bristol Harbour Festival Family Zone. All proceeds from team entry fees (£50 per team) are donated to The Grand Appeal. Bristol BID co-sponsored the ESG Award at Night of the Stars 2026.
• The Grand Appeal (Bristol Children's Hospital Charity)coreStrategic or Co-development Partner · 1 June 2026The Grand Appeal is the BHA's chosen charity for 2026. The BHA's Night of the Stars gala raised nearly £3,000 for The Grand Appeal via a raffle, with funds going towards a new Patients Hotel near Bristol Children's Hospital. The BHA also supports the charity through Great Bristol 10K runner Ahad Vahabzadeh raising at least £350.
• City of Bristol CollegecoreStrategic or Co-development Partner · 1 June 2026BHA donated £1,000 worth of kitchen equipment (waffle maker, pancake maker, blenders) to City of Bristol College's catering programme. The college's Catering Lecturer Ryan Fernandes stated the equipment will be embedded in curriculum delivery. BHA also partners with the college on the annual 'Chef's cook-off' competition, with winners celebrated at Night of the Stars.
• YTL Arena BristolsecondaryStrategic or Co-development Partner · 1 June 2026BHA members met with Andrew Billingham, CEO of YTL Arena Bristol, who updated them on the development of the 20,000-capacity arena (among Europe's five largest) being built in the Brabazon Hangars in North Bristol, expected to open in 2028. BHA members expressed strong optimism about the anticipated boost to hotel business.
• Night of the Stars 2026 Sponsors (Sounds Commercial, WGC, Bristol BID, VisitWest, The City of Bristol College, Molson Coors, Ashton Gate Stadium, Bristol Airport, Johnsons Hotel Linen, ACF Events, 6 O'Clock Gin)secondaryGTM or Marketing Partner · 1 June 2026The Night of the Stars 2026 gala was made possible by multiple sponsors who each supported a specific award category. Sponsors included Sounds Commercial (Sales Excellence), WGC (Hotel Bright Ideas & Best Innovation), Bristol BID and VisitWest (ESG Award), City of Bristol College (Chef of the Year), Bristol Airport (Rising Star), Molson Coors (Unsung Hero), Johnsons Hotel Linen (Employee of the Year – Heart of House), Ashton Gate (Employee of the Year – Front of House), and ACF Events (Team of the Year).
• Hospitality Action (Walk for Wellbeing)coreStrategic or Co-development Partner · 1 October 2025BHA hosted its inaugural standalone Bristol Walk for Wellbeing in October 2025, one of 12 national walks raising funds for Hospitality Action. The event raised £3,600 to support hospitality workers facing mental health issues and financial hardship. Since 2020, the Walk for Wellbeing initiative has raised over £340,000 for Hospitality Action.
• Hospitality ConnectcoreStrategic or Co-development Partner · 1 September 2025BHA adopted the Hospitality Connect model — originally developed by Adrian Ellis of Manchester Hoteliers Association in winter 2021 — to create hotel-school partnerships in Bristol. Nine BHA hotels' GMs and HR teams trained as 'Hospitality Connect Ambassadors' to connect with local schools and inspire students to consider hospitality careers. The initiative operates in 18 regions across the UK, with funding from Savoy Educational Trust.
• West of England Combined Authority (Careers Hub team)secondaryStrategic or Co-development Partner · 1 September 2025The Careers Hub team from the West of England Combined Authority collaborated with the BHA and Hospitality Connect to advocate for local schools and nominate institutions for industry partnership as part of the Hospitality Connect education initiative launch.
• 6 O'Clock Gin (Boat event sponsor)minorGTM or Marketing Partner · 1 June 20256 O'Clock Gin hosted the BHA's thank-you event for Night of the Stars 2025 sponsors at their Bristol Boat, sponsoring the venue and drinks alongside Molson Coors.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Edinburgh Hotel Association: Regional trade association representing hotels in Edinburgh — the same GM-led, city-level advocacy and networking model as BHA. Directly comparable on structure and member-base composition (independent + chain hotels in a major UK city).
• Greater Birmingham Hotels Association: Regional trade body representing hotels across the Birmingham metropolitan area. Directly comparable to BHA as a regional UK hotel association pursuing advocacy, networking and promotional activity for member properties.
• Manchester Hoteliers Association: Regional UK trade association for hotel General Managers in Greater Manchester. Directly comparable to BHA in structure (GM-led, member-funded, regional advocacy + events) and is explicitly cited as the source of the Hospitality Connect model that BHA has now adopted.
• Liverpool Hospitality Association: Regional hospitality association representing operators in the Liverpool City Region. Closely comparable regional peer to BHA with a similar mix of city-centre, airport-area and event-driven properties served.

Others

• Hospitality Action: UK charity providing welfare, financial and mental-health support to hospitality workers. Directly comparable as a hospitality-sector ecosystem partner — BHA's Walk for Wellbeing and other events raise funds for Hospitality Action — but it is not a competing trade association.
• Visit West (Visit Bristol / Visit West of England): Destination management organisation promoting Bristol and the West of England to leisure and business visitors. Co-sponsors BHA's ESG Award at Night of the Stars and is a natural tourism-promotion counterpart to BHA's hotelier-led advocacy role.
• Tourism Alliance: UK umbrella body representing tourism-industry trade associations and businesses to government. Comparable as an adjacent industry-association stakeholder with overlapping membership in the Bristol hospitality ecosystem, but not a direct BHA competitor.

Broad incumbents

• UKHospitality: National trade body for the UK hospitality industry (formed via merger of the British Hospitality Association and others). Comparable as the industry-association counterpart to BHA but operating at national scope with significantly larger lobbying, policy and member-service resources.
• Institute of Hospitality: UK-based professional body for hospitality managers and leaders, offering membership, training and Continuing Professional Development. Comparable to BHA as it serves a similar senior-hotel-management audience, but with a broader educational/professional remit rather than a regional trade-association focus.

Regional players

• American Hotel & Lodging Association (AHLA): National US trade association representing all segments of the American lodging industry. Conceptually analogous to a 'scaled-up UKHospitality' but operating in a different geography; useful as a structural benchmark for what a mature national hoteliers' association can deliver.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/bris_hoteliers
• LinkedInlinkedin.com/company/bristol-hoteliers-association

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bristol Hoteliers Association