Monviso
Monviso is a German digital wealth management robo-advisor operated by Baloise Financial Services GmbH (Helvetia subsidiary) in partnership with DWS and MorgenFund, offering 12 ETF-based model portfolios to German retail investors from €400 lump-sum or €50/month, with ~0.69% p.a. all-in fees.
- Company typePrivate
- Founded2017
- HeadquartersHamburg, Germany
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Monviso does
Monviso is a digital wealth management service (digitale Vermögensverwaltung / robo-advisor) operated by Baloise Financial Services GmbH, a wholly-owned subsidiary of Swiss insurance conglomerate Helvetia Baloise Holding AG, headquartered in Hamburg, Germany. The service is delivered in cooperation with DWS Group (a Deutsche Bank subsidiary with over 60 years of investment management experience and €700+ billion AUM) and MorgenFund GmbH (a digital platform operator managing €120+ billion in fund volume and serving over 1 million investors as of 2022, spun off from the DWS platform). Monviso targets German retail investors — individuals with civil residence in Germany — and explicitly excludes US persons and other restricted jurisdictions. There are no enterprise, institutional, or B2B customer segments disclosed for the Monviso product.
The core product is a fully digital, self-service ETF-based portfolio management platform offering 12 model portfolios ranging from 25% to 100% maximum equity allocation, distinguished by maximum equity and alternative investment allocations. Onboarding is conducted entirely online via a questionnaire covering investment goals, risk tolerance, and financial situation, with identity verification performed through a smartphone app. The technology stack combines quantitative portfolio processes from MorgenFund GmbH with human investment oversight from DWS's 600+ specialists across 36 global locations, including a quarterly CIO View based on consensus analyst input. Deutsche AM S.A. acts as the asset manager executing the wealth management mandate as commission agent. The platform uses target-bandwidth rebalancing (rather than calendar-based rebalancing) based on cited scientific studies.
The business model is a recurring subscription model based on a monthly wealth management fee (Vermögensverwaltungsgebühr) of approximately 0.69% p.a., starting from €0.23/month for one-time investments of €400+ or €0.35/month for monthly savings plans of €50+. The fee structure is all-inclusive — no entry fees (Ausgabeaufschläge), no depot fees, and no transaction fees — with external fund management costs (TER) deducted from the fund assets and kickbacks passed through directly to the portfolio. Customers have daily liquidity and immediate termination. The go-to-market is product-led growth via the monviso.de website with no physical branches or human intermediaries; the sales process begins with a free online investment proposal tool. Monviso-specific AUM, revenue, and customer counts are not disclosed; financial figures referenced (€700B combined AUM, 1M+ MorgenFund investors) refer to the parent partner entities rather than the Monviso product itself.
Monviso firmographics
Firmographics- Name
- Monviso
- Legal name
- Baloise Financial Services GmbH
- Website
- https://monviso.de
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Monviso is a German digital wealth management robo-advisor operated by Baloise Financial Services GmbH (Helvetia subsidiary) in partnership with DWS and MorgenFund, offering 12 ETF-based model portfolios to German retail investors from €400 lump-sum or €50/month, with ~0.69% p.a. all-in fees.
- Ownership category
- akta.pro rank
Monviso industry classification
Industry- Product category
- Digital Wealth Management
- NAICS
- Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)
- SIC
- Investment Advice (6282), Finance Services (6199)
- akta.pro primary industry
- Automated Rebalancing, Tax-Loss Harvesting & Tax-Optimized Investing Tools (FSAGAEAE)
- akta.pro secondary industry
- Target-Risk / Risk-Managed Allocation Funds (FSAAAEAG)
Keywords
Where Monviso is headquartered
LocationHeadquarters
- HQ city
- Hamburg
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
Monviso business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Wealth Management Fee (Vermögensverwaltungsgebühr): Monthly asset management fee starting from €0.23 for one-time investments of €400+ or €0.35 for monthly savings plans of €50+. Fee is approximately 0.69% p.a. which includes transaction costs, account and depot fees. External costs (TER) for fund management are deducted from the fund assets.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | One-time investment starting from €400 |
| Subscription | Monthly | Monthly savings plan starting from €50 |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels3 records
Monviso product offering
Product offeringCore offering
Monviso provides a digital wealth management service that invests client assets in global diversified ETF portfolios across equities, bonds, alternatives, and money market instruments. The service combines algorithmic portfolio management with active risk monitoring and oversight from DWS investment specialists, offered through 12 model portfolios with equity quotas ranging from 25% to 100%. Clients can open accounts with a minimum €400 one-time investment or €50 monthly savings plan, with management fees starting at €0.23 per month (approximately 0.69% p.a.).
Product overview
MONVISO is a digital wealth management (digitale Vermögensverwaltung) platform offered by Baloise Financial Services GmbH in partnership with Helvetia, powered by MorgenFund GmbH and backed by DWS investment expertise. The core product is the MONVISO Digital Wealth Management service, which offers 12 different portfolio strategies ranging from defensive to offensive risk profiles, with maximum equity quotas between 25% and 100%. Clients can invest with a minimum of €400 lump sum or €50/month through savings plans. The platform combines algorithmic portfolio management with over 600 human investment specialists for active risk management and portfolio monitoring.
Differentiator
Problem solved
Functional benefit
Products and services
- MONVISO Digital Wealth Management A digital wealth management service that invests client assets in global diversified ETF portfolios across equities, bonds, alternatives, and money market instruments. Combines intelligent risk management technology from MorgenFund GmbH with the investment expertise of DWS investment specialists. Offers 12 model portfolios with maximum equity quotas ranging from 25% to 100% and active daily risk management. Available to German retail investors with a minimum €400 lump-sum investment or €50 monthly savings plan and monthly management fees starting from €0.23.
Quantifiable outcome
- Expected annual returns from approximately 2% (lowest risk) to 5% (highest risk) based on risk assumptions and specialist consensus
- +1 more outcomes
Companies that use Monviso
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles1 record
Monviso technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Monviso partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Helvetia (Baloise Financial Services GmbH)coreHelvetia, one of the oldest Swiss insurance companies with 150+ years of experience, is the parent company of Baloise Financial Services GmbH which operates Monviso. Provides Swiss investment expertise, security, simplicity, and partnership values. Monviso is a product resulting from the cooperation of Helvetia and MorgenFund GmbH.
- DWS Group (Deutsche Asset Management)coreDWS, subsidiary of Deutsche Bank with 60+ years of investment experience and over €700 billion in assets under management, provides investment expertise and portfolio management. DWS specialists manage client portfolios and handle digital processes for depot management, transactions, and customer depot operations.
- MorgenFund GmbHcoreMorgenFund GmbH is the digital platform operator handling account and depot management, transactions, and customer support from Luxembourg. Manages over €120 billion in fund volume (as of 2022) and serves over 1 million investors. Developed modern platform concept from DWS platform capabilities.
- Deutsche AM S.A.coreDeutsche AM S.A. acts as the asset manager for Monviso portfolios, executing the wealth management mandate. Acquires and disposes of investment shares as commission agent in its own name but for the account of the investor.
Scale indicators8 records
Recent moves7 records
Expansion highlights4 records
Monviso competitors and assessment
Company assessmentDirect peers
- Visualvest: Digital wealth management service from Union Investment (DWS's German competitor), offering ETF-based portfolios with similar risk-tiered models and low entry points. Directly competes with Monviso in the German robo-advisor segment.
- Whitebox: German robo-advisor providing ETF-based portfolio management with scientifically-grounded risk strategies and target-bandwidth rebalancing. Directly competes with Monviso using a similar evidence-based investment methodology.
- Growney: Frankfurt-based robo-advisor offering digital ETF portfolios with transparent fees, multiple risk profiles, and savings plans from low monthly amounts. Directly competes with Monviso for German retail wealth management customers.
- Oskar (Oskar.de): Berlin-based digital wealth management service offering ETF portfolios with low entry thresholds and automated rebalancing. Directly competes with Monviso for German retail investors seeking low-cost professional portfolio management.
- Quirion: German robo-advisor subsidiary of Société Générale, providing digital portfolio management with target-bandwidth rebalancing and risk-tiered model portfolios. Directly competes with Monviso on regulated, science-driven wealth management for German retail clients.
- Scalable Capital: Germany's largest robo-advisor, offering digital ETF-based wealth management with similar low minimums and risk-profiled model portfolios. Directly competes with Monviso for German retail investors with comparable fee structures and platform experience.
- Easyfolio: German fintech offering simplified ETF portfolio management with three risk profiles and low-cost structure. Directly competes with Monviso for entry-level German retail investors seeking digital wealth management.
Broad incumbents
- Comdirect / Commerzbank: German direct bank offering digital wealth management and ETF savings plans alongside full banking services. Broader incumbent with overlap in digital portfolio management for German retail investors.
- Trade Republic: Germany's largest neo-broker with a savings plan product offering 1% interest plus access to ETF savings plans and a separate robo-advisor product. Broad incumbent offering adjacent digital investment products that compete for the same German retail audience as Monviso.
Emerging players
- Moneyfarm: European digital wealth manager with operations in Italy and the UK, offering managed ETF portfolios to retail investors. Comparable business model and target audience as Monviso, with broader European footprint that signals a potential expansion vector for Monviso.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Monviso social profiles
Digital presenceMonviso financial estimates
Financial estimateRevenue estimate
Valuation estimate
Monviso leadership team
Management profileNumber of profiles
Profiles2 records
Monviso funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Monviso M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Monviso
What does Monviso do?
Monviso provides a digital wealth management service that invests client assets in global diversified ETF portfolios across equities, bonds, alternatives, and money market instruments. The service combines algorithmic portfolio management with active risk monitoring and oversight from DWS investment specialists, offered through 12 model portfolios with equity quotas ranging from 25% to 100%. Clients can open accounts with a minimum €400 one-time investment or €50 monthly savings plan, with management fees starting at €0.23 per month (approximately 0.69% p.a.).
Is Monviso a public or private company?
Monviso is a private company. It is classified as corporate owned and is currently operating.
When was Monviso founded?
Monviso was founded in 2017. It employs 11 to 50 people.
Where is Monviso based?
Monviso is headquartered in Hamburg, Germany, in the Europe region.
How does Monviso make money?
One revenue line is on record: wealth Management Fee (Vermögensverwaltungsgebühr).
Who are Monviso's main competitors?
Direct peers on record are Visualvest, Whitebox, Growney, Oskar (Oskar.de), Quirion, Scalable Capital and Easyfolio. Broad incumbents are Comdirect / Commerzbank and Trade Republic. Moneyfarm is listed as an emerging player.
Does Monviso have an API?
No public API is recorded for Monviso.
What industry is Monviso in?
Monviso's product category is Digital Wealth Management. Its primary akta.pro industry code is FSAGAEAE, Automated Rebalancing, Tax-Loss Harvesting & Tax-Optimized Investing Tools, with a secondary code of FSAAAEAG, Target-Risk / Risk-Managed Allocation Funds. Its NAICS code is 523940 and its SIC code is 6282.