TB Events
TB Events is a Dutch private events company (Total Blue Events B.V.) that organizes city games, dinner games, murder mysteries, quizzes, workshops, and VR experiences for private individuals, corporate clients, schools, and large groups across the Netherlands and Belgium, supported by a proprietary mobile app and a catalog of 300+ event concepts.
- Company typePrivate
- Founded2008
- HeadquartersTerborg, Netherlands
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What TB Events does
TB Events, legally Total Blue Events B.V. (KvK: 55086667), is a private Dutch limited company headquartered in Terborg, Netherlands, founded in 2008 with 101-250 employees. The company organizes interactive group entertainment experiences — including city games, dinner games, dinner shows, workshops, quizzes, murder mystery games, VR experiences, and at-home activity packages — for groups of typically 8+ participants. It serves two principal customer segments: private individuals (families, friend groups, bachelor/bachelorette parties, children's parties) and corporate clients (team building, company outings, staff events), with additional dedicated packages for large groups (50/75/100+ persons) and educational institutions. Operations span the Netherlands and Belgium, with events available across hundreds of cities in multiple languages (Dutch, English, German, French).
The core technology stack comprises a proprietary event management system and a branded TB Events mobile application that powers location-based missions, GPS navigation, photo challenges, team communication, maps, and digital puzzle solving during city games and interactive experiences. The company maintains a catalog of 300+ distinct event concepts — including proprietary formats such as 'Wie ontdekt de Verrader?', 'Moorddiner', 'Goed Foute Bingo', 'Crazy 88', 'Escape in the City', and 'Jachtseizoen' — supported by trained game masters (spelleiders), actors, and content scripts. Distribution is exclusively direct-to-consumer: the tbevents.nl website acts as the primary storefront with category- and city-specific SEO landing pages, augmented by phone (+31 314 741 741), email ([email protected]), live chat (chatbot 'Tibo'), and callback requests. The company reports 5,000+ events organized annually, a 9.2/10 average rating from 6,500+ reviews, and 4.5/5 on Trustpilot from 5,935+ reviews.
Revenue is generated through one-time event organization services priced on a per-person basis, with total cost scaling linearly with participant count. Pricing tiers span ~€22.50 (self-guided 'eigen locatie') to ~€33 (guided) to €59.95+ (murder dinners with multi-course meals), plus optional add-ons (lunch from €37.50/person, dinner from €59.95/person). Three delivery formats — guided, remote-guided ('begeleiding op afstand'), and self-guided — allow the company to capture different willingness-to-pay segments and reduce dependence on physical staff. The corporate segment includes named clients across insurance (Unigarant/ANWB), energy (Hendriks), automotive/mobility (Allego), retail (Albert Heijn), beverage (Heineken), education, healthcare, and government; private individuals represent a high-volume, low-ticket long tail. No external funding, M&A activity, parent company, or public-company status is disclosed.
TB Events firmographics
Firmographics- Name
- TB Events
- Legal name
- Total Blue Events B.V.
- Website
- https://tbevents.nl
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- TB Events is a Dutch private events company (Total Blue Events B.V.) that organizes city games, dinner games, murder mysteries, quizzes, workshops, and VR experiences for private individuals, corporate clients, schools, and large groups across the Netherlands and Belgium, supported by a proprietary mobile app and a catalog of 300+ event concepts.
- Ownership category
- akta.pro rank
TB Events industry classification
Industry- Product category
- Group Entertainment & Team Building Services
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events without Facilities (71132), Promoters of Performing Arts, Sports, and Similar Events (7113)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Party Games, Activities & Interactive Entertainment (HSACACAJ)
- akta.pro secondary industries
- Private Social Events (Birthdays, Anniversaries, Private Parties) (MPAGAHAI), Internal Event Technology & Collaboration Tools (Intranet, Room Booking, Webcasting) (THAHAIAN), Corporate Virtual Events (All-Hands, Town Halls, Product Launches) (MPAGAOAI)
Keywords
Where TB Events is headquartered
LocationHeadquarters
- HQ city
- Terborg
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
TB Events business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others
Revenue model
- Event Organization Services: TB Events generates revenue by organizing and delivering interactive group experiences. Pricing is structured on a per-person basis (per participant), with the total cost calculated by multiplying the per-person rate by the number of attendees. Additional revenue streams include add-ons such as lunch, dinner, drinks packages, and venue reservations. The company offers both guided events (with professional game master/spelleider) and self-guided versions (eigen locatie/own location).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Guided city game experience with professional spelleider (game master), including welcome drinks, materials, and prize |
| Unit Pricing | Pay-as-you-go | Murder mystery dinner with multi-course meal and professional quizmaster |
| Unit Pricing | Pay-as-you-go | Interactive bingo game with quizmaster, including music and film rounds |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
TB Events product offering
Product offeringCore offering
TB Events organizes and delivers interactive group entertainment experiences across the Netherlands and Belgium, including city games, murder mystery dinners, quizzes, workshops, VR experiences, and team building activities. Events are facilitated by professional game masters (spelleiders) and supported by a proprietary mobile application that enables location-based missions, puzzles, photo challenges, and team coordination. The company serves both private groups (families, friends, bachelor parties) and corporate clients (team building, staff outings) through guided, remote-guided, and self-guided event formats delivered in hundreds of cities.
Product overview
TB Events is a Dutch event entertainment company operating as a multi-category activity platform with over 300 distinct offerings. The portfolio is organized around core activity types: Citygames (including Wie ontdekt de Verrader?, Escape in the City, Gek op Holland), Dinnergames (Moorddiner, various dinner experiences), Dinnershows, Workshops, Quizzen, Thuisuitjes (home activities), VR Uitjes (virtual reality games), and Moordspellen (murder mystery games). The company also provides specialized variants with online guidance (Uitjes met Online Begeleiding) and self-guided options. Activities are available across the Netherlands and Belgium in multiple languages (Dutch, English, German, French). The TB Events app powers many of the mobile-based games, enabling real-time gameplay, GPS navigation, and digital puzzle-solving during city-based activities.
Differentiator
Problem solved
Functional benefit
Products and services
- Citygames
Quantifiable outcome
- 5,000+ events organized annually
- +2 more outcomes
Companies that use TB Events
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles3 records
TB Events technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
TB Events partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
TB Events competitors and assessment
Company assessmentDirect peers
- Bedrijfsuitje.nl: Bedrijfsuitje.nl is a Dutch corporate-outings specialist focused on company outings, team building, and group activities. Directly comparable on B2B target audience, event catalogue structure, and NL-centric go-to-market.
- DagjeWeg.nl: DagjeWeg.nl is one of the largest Dutch outings/activities aggregator sites for group events and day trips. Comparable to TB Events on customer overlap (consumers booking group activities) and on multi-supplier event catalogue positioning.
- The Go Game: The Go Game is a US corporate team-building events company delivering game-based experiences and custom challenges with mobile-app integration. Directly comparable to TB Events on team-building focus, app-driven gameplay, and corporate client mix.
- Uitjes.nl: Uitjes.nl is a Dutch activities/events marketplace offering a broad catalogue of group outings, team building, and parties across NL. Directly comparable to TB Events on product breadth, geographic focus, and target audience (private and corporate groups).
- Strayboots: Strayboots is a US corporate scavenger-hunt and team-building event provider using mobile-app-guided group experiences. Same underlying product mechanic (mobile scavenger hunts + custom team challenges) and same enterprise customer base as TB Events.
- Wildgoose: Wildgoose Adventures is a UK-based provider of GPS-enabled treasure hunts and corporate team-building events. Closely comparable to TB Events on core mechanic (location-based team challenges, mobile app gameplay) and on target customer (corporate and private groups).
- Watson Adventures: Watson Adventures is a US scavenger-hunt and pub-trivia event operator running city-based team games for corporate and private groups. Directly comparable to TB Events on city-game format, mobile-based play, and B2B/B2C mix.
- Flitz Events: Flitz Events is a Dutch event organization company offering guided group entertainment, team building, and themed experiences in NL/BE. Similar product depth and delivery model (professional facilitators, mobile-friendly game concepts) to TB Events.
- De Uitjespecialist: De Uitjespecialist is a Dutch group-activities specialist offering company outings and team building experiences. Same primary use cases (corporate + private group events) and same Benelux geographic footprint as TB Events.
Regional players
- Time to Enjoy: Time to Enjoy is a Netherlands-based organizer of group activities, parties, and corporate outings. Highly comparable on activity types and Benelux market, serving similar private and corporate segments as TB Events.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
TB Events social profiles
Digital presenceTB Events financial estimates
Financial estimateRevenue estimate
Valuation estimate
TB Events leadership team
Management profileNumber of profiles
TB Events funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TB Events M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TB Events
What does TB Events do?
TB Events organizes and delivers interactive group entertainment experiences across the Netherlands and Belgium, including city games, murder mystery dinners, quizzes, workshops, VR experiences, and team building activities. Events are facilitated by professional game masters (spelleiders) and supported by a proprietary mobile application that enables location-based missions, puzzles, photo challenges, and team coordination. The company serves both private groups (families, friends, bachelor parties) and corporate clients (team building, staff outings) through guided, remote-guided, and self-guided event formats delivered in hundreds of cities.
Is TB Events a public or private company?
TB Events is a private company. It is classified as unknown and is currently operating.
When was TB Events founded?
TB Events was founded in 2008. It employs 101 to 250 people.
Where is TB Events based?
TB Events is headquartered in Terborg, Netherlands, in the Europe region.
How does TB Events make money?
One revenue line is on record: event Organization Services.
Who are TB Events's main competitors?
Direct peers on record are Bedrijfsuitje.nl, DagjeWeg.nl, The Go Game, Uitjes.nl, Strayboots, Wildgoose, Watson Adventures, Flitz Events and De Uitjespecialist. Time to Enjoy is listed as a regional player.
Does TB Events have an API?
No public API is recorded for TB Events.
What industry is TB Events in?
TB Events's product category is Group Entertainment & Team Building Services. Its primary akta.pro industry code is HSACACAJ, Party Games, Activities & Interactive Entertainment, with a secondary code of MPAGAHAI, Private Social Events (Birthdays, Anniversaries, Private Parties). Its NAICS code is 71132 and its SIC code is 7990.