New Earth Solutions

What New Earth Solutions does

New Earth Solutions is presented in the input data primarily through its operating trade identity Panda (DBA: Panda, Panda.ie), a privately held Irish waste management and recycling services provider serving residential households and business customers on a nationwide basis in Ireland. The company operates four principal product lines: a recurring weekly household refuse collection service marketed around a zero-landfill sustainability mission; skip hire in multiple sizes for home improvement and construction projects; skip bags for smaller projects and garden waste, distributed both directly and through local stockists; and a network of 19 physical recycling centre sites open 5-7 days a week for drop-off disposal of non-everyday items. A dedicated business segment provides commercial waste solutions, business skip hire, and custom quotes through a separate portal.

The technology stack is anchored by a dual-portal digital platform: MyPanda for residential account management and bookings, and the AMCS-powered Panda Business Portal for commercial customers, both enabling self-serve online ordering and account administration. The company's most distinctive proprietary capability is the Cleaner Bin Imaging Service, an imaging-based monitoring feature intended to improve bin content assessment and recycling accuracy. Supporting digital infrastructure includes an online booking flow for skip hire, skip bag ordering, and account sign-up, alongside educational content assets (Compost Championship, Battery Handbook) that double as content marketing and customer engagement tools.

The business model combines four revenue streams: subscription-based recurring household waste collection billed monthly; one-time skip hire rentals; one-time skip bag sales via direct and reseller channels; and transaction-fee-based drop-off services at recycling centres. Go-to-market is hybrid: a self-serve PLG motion for individual and SMB customers via website direct booking, supplemented by a retail/reseller layer (local stockists) and direct enterprise sales for the business segment. Pricing is not publicly disclosed; household collection pricing requires account sign-up, skip hire requires portal access, and business services require quote requests. The company has historically been funded by environmental-finance and impact investors, with approximately $52.4 million raised across four rounds between February 2008 and December 2009 from Impact Asset Management, Ludgate Environmental Fund, and Carbon Trust.

Name

New Earth Solutions

Legal name

Panda

Website

https://newearthsolutions.co.uk

Company type

Private

Founded year

2002

Operating status

Operating

Short description

New Earth Solutions operates as Panda.ie, an Irish waste management and recycling company serving residential and business customers nationwide through weekly household collections, skip hire, skip bags, and 19 physical recycling centres. It combines physical service delivery with self-serve digital portals for booking and account management.

Ownership category

akta.pro rank

Product category

Composting and Organic Waste Treatment Services

NAICS

Materials Recovery Facilities (562920), Waste Management and Remediation Services (562), Waste Treatment and Disposal (5622)

SIC

Refuse Systems (4953), Sanitary Services (4950)

akta.pro primary industry

Organics Collection & Processing (Composting/Anaerobic Digestion) (IMAIAFAF)

akta.pro secondary industries

Residential Curbside Organics Programs (Municipal/Franchise) (BPALAEAF), Organics & Composting Programs (Food Waste, Green Waste) (BPABALAC), Compost & Soil Amendment Product Manufacturing/Blending (Value-Added Organics) (BPALAEAH)

Keywords

• Composting services
• Biological waste treatment
• Organic waste recycling
• Sustainable waste management
• Source-segregated waste processing

Headquarters

HQ city

Verwood

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Supply Chain, Technology or R&D

Revenue model

1. Household Waste Collection: Weekly refuse collections for residential customers with recurring subscription-based service model
2. Skip Hire Services: One-time rental of skips for construction, renovation, and cleanup projects
3. Skip Bag Sales: Sale of skip bags for smaller projects and garden waste, available online and through local stockists
4. Recycling Centre Services: Drop-off recycling services at 19 facilities, charging per visit or load

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels2 records

Core offering

New Earth Solutions is a biological waste treatment and recycling company that processes source-segregated organic wastes through industrial composting. Founded in 2002 and headquartered in Verwood, United Kingdom, the company operates composting facilities that convert organic waste streams into reusable compost products, supporting circular economy and zero-landfill environmental objectives.

Product overview

Panda.ie operates as a unified waste management platform offering residential and commercial services. The core product portfolio includes household waste collection with a zero-landfill mission, skip hire in various sizes, skip bags for smaller projects, and 19 recycling centres operating across Ireland. For business customers, dedicated waste solutions and skip services are available through a separate business portal. Supporting digital platforms (MyPanda for home users and Panda Business Portal for commercial customers) enable online account management and bookings. The company also provides specialized services like The Cleaner Bin Imaging Service, along with educational initiatives such as the Compost Championship and battery recycling guides.

Differentiator

Problem solved

Functional benefit

Products and services

• Industrial Composting Services Biological treatment and composting of source-segregated organic wastes, converting organic waste streams into reusable compost products for commercial and municipal waste generators.

Quantifiable outcome

• Zero landfill waste - nothing goes to waste

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Biffa: One of the UK's largest waste management companies offering skip hire, recycling, and commercial waste collections. Directly comparable to Panda's skip hire, household, and commercial waste offerings, though operating at much larger scale in the UK.
• Veolia Ireland: Multinational environmental services operator with Irish operations covering municipal and commercial waste collection, recycling, and resource recovery. Comparable as a major incumbent competing for the same Irish household and business waste contracts.
• Beauparc (Greenstar): Irish-headquartered waste and recycling group operating household collections, commercial waste, skip hire, and recycling infrastructure. Highly comparable service portfolio and Irish market overlap.
• Suez Recycling and Recovery Ireland: Suez's Irish waste management and recycling operations cover municipal, commercial, and industrial waste streams. Comparable as a major incumbent in the Irish waste and resource recovery market.
• FCC Environment (Ireland): European waste management major with Irish municipal and commercial collection operations. Comparable as a multinational competitor bidding on Irish waste and recycling contracts.

Direct peers

• Recycle IT: Irish electronic and general waste recycling service with drop-off and collection offerings. Comparable as an Irish recycling-focused operator with both consumer and commercial touch points.
• Thorntons Recycling: Irish waste management and recycling company offering household and commercial waste collection, skip hire, and recycling services. Closely comparable in product mix and Irish geographic focus.
• Power Recycling: Irish skip hire and waste collection operator serving residential and commercial customers across Ireland. Closely comparable on skip hire and household collection services in the same Irish market.

Regional players

• Countrystyle Recycling: UK-based waste management and skip hire operator focused on the south-east of England. Comparable business model and service mix (skip hire, commercial waste, recycling) though operating in a different geography.

Others

• AMCS Group: Software platform provider for the waste and recycling industry; notably, Panda Business uses the AMCS platform (pandawaste-portal.amcsplatform.com). Comparable as an enabling technology provider whose software underpins waste operators like Panda.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds4 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Earth Solutions