SmartDent
SmartDent is a Chilean dental clinic network operating four clinics in Santiago and Concepción, offering general dentistry, orthodontics, implants, and aesthetic dentistry to individual patients and 300+ corporate clients via the Smartclick e-commerce platform and Convenio employee benefits program.
- Company typePrivate
- Founded2015
- HeadquartersProvidencia, Chile
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What SmartDent does
SmartDent (legal name: CLINICA ODONTOLOGICA SMARTDENT SPA) is a privately held Chilean dental clinic network founded in 2015 and headquartered in Providencia, Santiago. The company operates four physical clinics — three in Santiago (Providencia, Ahumada, La Moneda) and one in Concepción — strategically located near Metro stations to capture foot traffic via public transportation. Service offerings span general dentistry, orthodontics (including invisible aligners), dental implants, aesthetic dentistry, pediatric dentistry, and digital odontology featuring 3D oral scanning technology. The company's stated clinical workforce is over 50 certified dentists, and the network has cumulatively served 150,000+ patients while securing 300+ corporate agreements (Convenios) for employee dental benefits.
The business model is multi-pronged. At the consumer level, SmartDent monetizes direct walk-in services priced in Chilean pesos across a published menu — e.g., dental cleaning at CLP $21,650, photoactivated whitening at CLP $49,990, full dental implants at CLP $599,990 — with online promotional pricing available through the Smartclick e-commerce platform at 30-40% discounts. A subscription layer (Plan Dental Anual SmartDays at CLP $69,990/year) bundles preventive care, whitening, and orthodontic access. The B2B Convenios channel provides employee dental benefits for 300+ companies with up to 60% discounts on major treatments, creating a recurring corporate revenue stream. Go-to-market combines physical retail clinics, an online booking system via WhatsApp and call center (800 362 232), an e-commerce platform (Smartclick), and digital marketing across Facebook, Instagram, TikTok, and SEO-optimized local landing pages. A free initial diagnostic serves as the primary top-of-funnel acquisition tool. No external funding rounds, parent company, or acquisitions are disclosed; the company appears to be founder/owner-operated.
SmartDent firmographics
Firmographics- Name
- SmartDent
- Legal name
- CLINICA ODONTOLOGICA SMARTDENT SPA
- Website
- https://smartdent.cl
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- SmartDent is a Chilean dental clinic network operating four clinics in Santiago and Concepción, offering general dentistry, orthodontics, implants, and aesthetic dentistry to individual patients and 300+ corporate clients via the Smartclick e-commerce platform and Convenio employee benefits program.
- Ownership category
- akta.pro rank
SmartDent industry classification
Industry- Product category
- Dental Services
- NAICS
- Offices of Dentists (62121)
- SIC
- Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- General Dentistry Group Practices (HLABAKAB)
- akta.pro secondary industries
- Membership/Subscription & Direct-Pay General Dentistry Practices (HLABAAAI), Orthodontic Group Practices (HLABAKAC)
Keywords
Where SmartDent is headquartered
LocationHeadquarters
- HQ city
- Providencia
- HQ country
- Chile
- HQ region
- Latin America
Offices4 records
Markets served
SmartDent business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Dental Services Revenue: Direct revenue from comprehensive dental services including consultations, treatments, orthodontics, implants, aesthetic dentistry, and pediatric dentistry
- Corporate Agreements (Convenios): B2B contracts with companies providing employee dental benefits with discounts up to 60% on treatments
- Online Product Sales (Smartclick): E-commerce platform selling dental service packages, annual plans, and promotions directly to consumers
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Dental Cleaning - Online Promotion |
| Unit Pricing | Pay-as-you-go | Photoactivated Whitening - Online Promotion |
| Unit Pricing | Pay-as-you-go | Children's Prevention Pack |
| Subscription | Annual | Annual Dental Plan |
| Unit Pricing | Pay-as-you-go | Full Orthodontics Radiography Pack |
| Unit Pricing | Pay-as-you-go | Full Implant Radiography Pack |
| Unit Pricing | Pay-as-you-go | Hygiene + Fluorine |
| Unit Pricing | Pay-as-you-go | Dental Implant |
| Unit Pricing | Pay-as-you-go | Invisible Orthodontics - Aligners |
| Subscription | Annual | Corporate Agreement Benefits |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
SmartDent product offering
Product offeringCore offering
SmartDent operates a network of 4 dental clinics in Chile providing comprehensive dental services including orthodontics, dental implants, aesthetic/cosmetic dentistry, pediatric dentistry, endodontics, preventive care, and diagnostic imaging. Services are delivered in-person at clinics and purchasable online via the Smartclick e-commerce platform, with corporate dental benefit agreements (Convenios) offered to businesses for employee coverage.
Product overview
SmartDent is a dental clinic network in Chile operating 4 clinics in Santiago (Providencia, Ahumada, La Moneda) and Concepción. The company offers a comprehensive range of dental services including general dentistry, orthodontics, digital dentistry, implants, and pediatric dentistry. Their primary online presence includes Smartclick, an e-commerce platform for purchasing dental services and booking appointments, and corporate dental benefit plans (Convenios) for businesses. The product portfolio consists of treatment services (cleanings, whitening, implants, orthodontics), diagnostic services (X-ray packs), subscription plans (annual dental plans), and corporate benefit programs.
Differentiator
Problem solved
Functional benefit
Brands
- Smartclick: Online platform for purchasing dental services and scheduling appointments
Products and services
- Smartclick Online Platform
- Corporate Dental Plans (Convenios)
- Plan Dental Anual SmartDays
- Limpieza Dental (Dental Cleaning)
- Blanqueamiento Fotoactivado (Photoactivated Whitening)
- Implante Dental (Dental Implant)
- Ortodoncia Invisible – Alineadores (Invisible Orthodontics – Aligners)
- Pack Prevención Niños (Children's Prevention Pack)
- Higiene + Flúor (Hygiene + Fluor)
- Pack Radiografía Full Implantes (Full Implant X-Ray Pack)
- Pack Radiografía Full Ortodoncia (Full Orthodontics X-Ray Pack)
- Limpieza con Ultrasonido + Profilaxis (Ultrasonic Cleaning + Prophylaxis)
Quantifiable outcome
- 60% discount on major treatments for corporate agreement holders
- +1 more outcomes
Companies that use SmartDent
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
SmartDent technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
SmartDent partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights10 records
SmartDent competitors and assessment
Company assessmentBroad incumbents
- Vitaldent: Vitaldent is a Spanish dental chain with hundreds of clinics offering general dentistry, orthodontics, and implants. As an established multi-clinic dental brand with promotional pricing, it is comparable to SmartDent's scaled retail-style positioning.
- Colosseum Dental Group: Colosseum Dental is a pan-European DSO with hundreds of clinics across multiple countries. While geographically distant, it represents the scaled DSO end-state SmartDent could evolve toward, with comparable multi-specialty offerings and corporate dental agreements.
- Sonria (formerly Dentix): Sonria/Dentix operates a large chain of dental clinics in Spain and LATAM focused on affordable implants and orthodontics. Its price-led, multi-clinic model and implant-centric marketing closely parallel SmartDent's discounting and convenio approach.
- Dentaid: Dentaid is a large European DSO operating multi-specialty dental clinics across Spain and LATAM-adjacent markets. While primarily European, it shares the multi-clinic DSO model and procurement scale relevant to SmartDent's growth path.
Others
- Align Technology (Invisalign): Align Technology manufactures Invisalign clear aligners and is a key supplier for any dental group offering invisible orthodontics — including SmartDent's aligner product. As an enabling/adjacent player in the same orthodontic value chain, it is comparable in product adjacency if not direct competition.
- Clínica Odontológica Universidad de Chile: The University of Chile dental clinic provides specialty and general dental services at competitive prices in Santiago. It competes for the same price-sensitive Santiago patient pool that SmartDent targets with its discounted online and convenio pricing.
Direct peers
- Interdent: Interdent is one of the largest dental clinic networks in Chile, operating multi-specialty clinics across Santiago and other regions. It is the most directly comparable Chilean DSO-style group practice to SmartDent, competing for the same corporate convenio and walk-in patient pools.
- Clínica Dental Cumbres / Cidental: Cidental operates a chain of dental clinics in Chile offering general dentistry, orthodontics, and implants with online booking. It mirrors SmartDent's multi-clinic, multi-specialty positioning and competes for similar mid-market patients in Santiago.
Regional players
- Dentegra: Dentegra is a Mexican dental insurance and clinic network serving employees via corporate agreements — closely paralleling SmartDent's convenio/B2B channel strategy, though operating in Mexico rather than Chile.
- Clinplan / OdontoCompany (LATAM dental groups): OdontoCompany is one of the largest dental clinic chains in Brazil, with a franchise/affiliate model offering general and specialty dentistry. It is comparable as a LATAM multi-clinic dental group competing on price and convenience, though in a different country.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
SmartDent social profiles
Digital presenceSmartDent financial estimates
Financial estimateRevenue estimate
Valuation estimate
SmartDent leadership team
Management profileNumber of profiles
SmartDent funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SmartDent M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SmartDent
What does SmartDent do?
SmartDent operates a network of 4 dental clinics in Chile providing comprehensive dental services including orthodontics, dental implants, aesthetic/cosmetic dentistry, pediatric dentistry, endodontics, preventive care, and diagnostic imaging. Services are delivered in-person at clinics and purchasable online via the Smartclick e-commerce platform, with corporate dental benefit agreements (Convenios) offered to businesses for employee coverage.
Is SmartDent a public or private company?
SmartDent is a private company. It is classified as unknown and is currently operating.
When was SmartDent founded?
SmartDent was founded in 2015. It employs 101 to 250 people.
Where is SmartDent based?
SmartDent is headquartered in Providencia, Chile, in the Latin America region.
How does SmartDent make money?
Three revenue lines are on record. Dental Services Revenue is the primary driver. The others are corporate Agreements (Convenios) and online Product Sales (Smartclick).
Who are SmartDent's main competitors?
Broad incumbents on record are Vitaldent, Colosseum Dental Group, Sonria (formerly Dentix) and Dentaid. Others are Align Technology (Invisalign) and Clínica Odontológica Universidad de Chile. Direct peers are Interdent and Clínica Dental Cumbres / Cidental. Regional players are Dentegra and Clinplan / OdontoCompany (LATAM dental groups).
Does SmartDent have an API?
No public API is recorded for SmartDent.
What industry is SmartDent in?
SmartDent's product category is Dental Services. Its primary akta.pro industry code is HLABAKAB, General Dentistry Group Practices, with a secondary code of HLABAAAI, Membership/Subscription & Direct-Pay General Dentistry Practices. Its NAICS code is 62121 and its SIC code is 8093.