Purely Meat Co.
Purely Meat Co. is a Forest Park, IL-based premium e-commerce butcher selling hand-cut Prime beef, Wagyu, heritage pork, lamb, chicken, and seafood directly to Chicagoland consumers via its website and to local restaurants through B2B supply.
- Company typePrivate
- Founded1940
- HeadquartersForest Park, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Purely Meat Co. does
Purely Meat Co. is a Chicago-area premium e-commerce meat retailer operating from a cut shop and culinary center in Forest Park, Illinois, with an additional legacy location on Chicago's west side. The company sells hand-cut Prime beef, Wagyu (including Japanese A5 Miyazaki and Australian grades), heritage pork (Berkshire/Duroc plus the Tender Belly line), pasture-raised lamb, Bell & Evans chicken, and MSC-certified seafood directly to consumers through its own website, with same-day or next-day delivery limited to the Chicagoland metropolitan area six days a week, and additionally supplies Chicago restaurants and chefs through direct B2B relationships. The business is built on more than 80 years of Musillami family butchery tradition and is currently led by Maribel Moreno-Musillami; it is certified as a female- and minority-owned business enterprise (MBE).
The product line is structured in three beef tiers — Prime Aged Beef as the flagship premium line, Wagyu at the luxury tier, and Purely Reserve Beef at the choice-grade value tier — complemented by curated assortment boxes (Executive, Chicago Steakhouse Prime, Big Game, Dinner Party, Bleacher BBQ) priced up to $499.95 and positioned for gifting and entertaining. Differentiation rests on proprietary aging protocols (45-day wet aging for prime rib roasts and 40-day dry aging in custom aging coolers), hand-cut butchery by skilled artisans, and direct sourcing from Midwest family farmers and ranchers. Distribution is exclusively first-party (own e-commerce storefront plus own delivery fleet and direct restaurant sales), with no third-party retail or marketplace presence.
The revenue model is straightforward unit-pricing direct meat sales under a pay-as-you-go billing cadence, supplemented by gift card sales. Marketing is concentrated on the company's own website, organic social (Instagram, Facebook, Twitter), email/SMS, and brand-equity partnerships (Tender Belly, Jeff Mauro / Mauro Provisions). Purely Meat is privately held, bootstrapped with no disclosed institutional funding, and geographically confined to the Chicagoland market.
Purely Meat Co. firmographics
Firmographics- Name
- Purely Meat Co.
- Legal name
- Purely Meat Co.
- Website
- https://purelymeat.com
- Company type
- Private
- Founded year
- 1940
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Purely Meat Co. is a Forest Park, IL-based premium e-commerce butcher selling hand-cut Prime beef, Wagyu, heritage pork, lamb, chicken, and seafood directly to Chicagoland consumers via its website and to local restaurants through B2B supply.
- Ownership category
- akta.pro rank
Purely Meat Co. industry classification
Industry- Product category
- Specialty Meats and Premium Butchery
- NAICS
- Meat Retailers (445240), Meat Retailers (44524)
- SIC
- Meat Packing Plants (2011)
- akta.pro primary industry
- Butcher Shops & Meat Markets (CRAHAHAB)
- akta.pro secondary industry
- Further Processing (Cooked, Smoked, Cured & Deli Meats) (AFAKALAD)
Keywords
Where Purely Meat Co. is headquartered
LocationHeadquarters
- HQ city
- Forest Park
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Purely Meat Co. business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Direct Meat Sales: Direct-to-consumer and B2B sales of premium hand-cut meats, steaks, and specialty meat products through e-commerce platform with Chicagoland delivery
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual cut pricing |
| Unit Pricing | Pay-as-you-go | Premium assortment boxes |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Purely Meat Co. product offering
Product offeringCore offering
Purely Meat Co. is a family-owned butcher and e-commerce retailer that sources, hand-cuts, ages, and sells premium meats — including Prime and Wagyu beef, heritage pork, pasture-raised lamb, all-natural chicken, and quality seafood — directly to home consumers and Chicago-area restaurants. The company applies old-world butchery techniques, 45-day wet aging and custom dry aging to deliver restaurant-quality steaks through its online storefront with Chicagoland delivery.
Product overview
Purely Meat Co. is a premium e-commerce meat company operating as a single unified platform selling high-quality meats and fine foods. The product portfolio centers on three beef tiers (Prime Aged Beef as the flagship premium line, Wagyu Beef for luxury offerings, and Purely Reserve Beef for value-conscious customers), complemented by heritage pork, pasture-raised lamb, quality seafood, all-natural chicken, and curated assortment boxes. The company also partners with Tender Belly for premium pork products and Jeff Mauro for branded chicken wings. Products are sold directly through their e-commerce website with delivery throughout the Chicagoland area.
Differentiator
Problem solved
Functional benefit
Brands
- Tender Belly Partnership: A partnership with Tender Belly, a heritage pork company founded in 2010 by brothers Shannon and Erik Duffy, offering premium bacon, ham, and pork products.
Products and services
- Prime Aged Beef Premium-grade Prime beef aged for enhanced tenderness and flavor, sourced from Black Angus cattle raised by family farmers. Includes cuts such as dry-aged bone-in ribeyes, prime filets, boneless strips, skirt steaks, porterhouses, prime rib roasts, and tenderloin roasts.
- Wagyu Beef High-end wagyu beef products including Japanese A5 Miyazaki beef, Australian wagyu with various marble scores (MS4-5, MS6-7), and wagyu crossbred products featuring exceptional marbling and buttery texture.
- Purely Reserve Beef Choice-grade beef sourced from naturally raised Black Angus cattle, grass-fed and grain-finished, and aged to buttery perfection. Cuts include boneless ribeye, boneless strips, porterhouses, skirts, briskets, and tenderloin roasts.
- The Executive Assortment Premium curated assortment box priced at $499.95 featuring Japanese A5 Miyazaki wagyu strips, Carrara 640 wagyu strips, prime filets, prime bone-in ribeyes, and canoe-cut marrow bones for an ultimate steakhouse experience.
- Chicago Steakhouse Prime Assortment Hand-selected prime steaks matching those served in Chicago's finest steakhouses, including prime 8oz filets, 14oz strip steaks, and 14oz boneless ribeye steaks. Sold at $239.95.
- Big Game Assortment Party-focused assortment containing prime ribeye steaks, pure sweet Italian sausage, jumbo steak dogs, BBQ chip dust chicken wings, prime chili/taco meat, and steakhouse prime burgers. Sold at $139.95.
- Steakhouse Burgers, Steak Dogs, and Italian Sausage Premium ground beef products including steakhouse ground beef, steakhouse prime burgers made from whole prime muscles, and hand-crafted steak dogs made from aged prime steaks.
- Tender Belly Pork Products Heritage breed pork from partner brand Tender Belly, including signature dry-rub uncured bacon, habanero slab bacon, sugar-free bacon, and bone-in spiral cut ham. Raised without antibiotics, vegetarian fed, and crate-free.
- All Natural Chicken Cage-free, antibiotic- and hormone-free chicken including Bell and Evans branded chicken breasts, whole Amish chickens, and Mauro Provision's BBQ chip dust chicken wings.
- Quality Seafood Premium seafood including MSC-certified Chilean seabass sustainably caught from southern oceans and cold water lobster tails sourced from Canadian waters.
- Pasture Raised Lamb Naturally raised lamb from Midwest family farmers and Upper Australia, including domestic Frenched lamb racks, boneless leg of lamb, double rib lamb chops, and lamb lollipop chops.
- Heritage Pork Berkshire (Kurobuta) and Duroc heritage-breed pork including baby back ribs and premium pork chops known for rich intramuscular fat and exceptional flavor.
- Gift Cards Digital gift cards available for purchase to give as presents for meat lovers.
- Mauro Provision's BBQ Chip Dust Chicken Wings Co-developed product with Food Network Star Jeff Mauro featuring his world-famous BBQ Chip Dust Seasoning applied to antibiotic- and hormone-free, air-chilled chicken wings, packaged and sold through Purely Meat Co.
Quantifiable outcome
- Steaks served in nation's best steakhouses
Companies that use Purely Meat Co.
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Purely Meat Co. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Purely Meat Co. partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Tender BellycorePurely Meat Co. partnered with Tender Belly (founded 2010 by brothers Shannon and Erik Duffy from Iowa) to offer their heritage pork products including signature dry-rub uncured bacon, habanero slab bacon, sugar-free bacon, and spiral cut ham. Products feature heritage breed pigs raised without antibiotics, vegetarian fed, and crate-free.
- Jeff Mauro (Food Network Star)corePurely Meat Co. partnered with Food Network Star Jeff Mauro to create Mauro Provision's BBQ Chip Dust Chicken Wings. Jeff developed the world-famous BBQ Chip Dust Seasoning which is applied to antibiotic and hormone-free, air-chilled chicken wings, packaged and sold through Purely Meat Co.
- Midwest Family Farmers and RancherscorePurely Meat Co. partners with the Midwest's best farmers and ranchers to source delicious and flavorful heritage-bred, all-natural, ethically raised meats. Sources prime beef, wagyu, heritage pork, and lamb from family farmers known for raising high-quality animals.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Purely Meat Co. competitors and assessment
Company assessmentDirect peers
- Crowd Cow: National DTC premium meat platform offering curated cuts, Wagyu, and heritage-breed beef with direct-to-farm sourcing. Comparable sourcing model (family ranchers) and consumer product mix, but operates at national scale.
- Snake River Farms: Premium American Wagyu and Kurobuta pork producer shipping DTC nationally. Comparable in Wagyu and heritage pork offerings (Purely Meat's Wagyu Tomahawk and Berkshire/Kurobuta products directly overlap).
- Allen Brothers: Chicago-based premium meat purveyor selling dry-aged steaks, Wagyu, and curated assortments to consumers and Chicago restaurants. Closest direct peer given shared Chicago heritage, restaurant supply relationships, and aged-steak specialty.
- Chicago Steak Company: Chicago-based premium steak mail-order business offering Prime, Wagyu, and curated gift assortments. Directly comparable assortment structure, price points, and Chicago origin; Purely Meat's 'Chicago Steakhouse Prime Assortment' directly mirrors this category.
- Porter Road: DTC whole-animal butcher shipping curated, pasture-raised cuts nationwide with strong heritage/ethically-raised positioning. Highly comparable in product philosophy (pasture-raised, heritage breeds) and direct e-commerce model.
Emerging players
- Rastelli's: Direct-to-consumer premium meat and seafood retailer offering curated assortments and gift boxes. Comparable assortment/gift structure but operates at smaller scale and broader product scope.
- Fossil Farms: Heritage and exotic meat supplier focused on ethically raised, heritage-breed proteins sold DTC and to chefs. Comparable heritage-breed sourcing philosophy and chef/restaurant customer base, though with broader exotic meat selection.
Regional players
- Pat LaFrieda Meat Purveyors: Premium meat purveyor serving high-end New York City restaurants and DTC customers with hand-cut, heritage-focused products. Directly comparable artisan-butcher positioning, though primary market is NYC rather than Chicago.
Broad incumbents
- ButcherBox: Subscription-based DTC meat company delivering grass-fed beef, heritage pork, and chicken to a national subscriber base. Comparable premium-meat DTC category, though operating at broader scale with subscription economics.
- Omaha Steaks: Established national mail-order premium steak and meat gift company with broad assortment and gifting programs. Comparable in gift assortment and Prime steak offerings; much larger scale and broader portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Purely Meat Co. social profiles
Digital presencePurely Meat Co. compliance and trust
Trust signalCompliance2 records
Purely Meat Co. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Purely Meat Co. leadership team
Management profileNumber of profiles
Profiles1 record
Purely Meat Co. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Purely Meat Co. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Purely Meat Co.
What does Purely Meat Co. do?
Purely Meat Co. is a family-owned butcher and e-commerce retailer that sources, hand-cuts, ages, and sells premium meats — including Prime and Wagyu beef, heritage pork, pasture-raised lamb, all-natural chicken, and quality seafood — directly to home consumers and Chicago-area restaurants. The company applies old-world butchery techniques, 45-day wet aging and custom dry aging to deliver restaurant-quality steaks through its online storefront with Chicagoland delivery.
Is Purely Meat Co. a public or private company?
Purely Meat Co. is a private company. It is classified as family owned and is currently operating.
When was Purely Meat Co. founded?
Purely Meat Co. was founded in 1940. It employs 11 to 50 people.
Where is Purely Meat Co. based?
Purely Meat Co. is headquartered in Forest Park, United States, in the North America region.
How does Purely Meat Co. make money?
One revenue line is on record: direct Meat Sales.
Who are Purely Meat Co.'s main competitors?
Direct peers on record are Crowd Cow, Snake River Farms, Allen Brothers, Chicago Steak Company and Porter Road. Emerging players are Rastelli's and Fossil Farms. Pat LaFrieda Meat Purveyors is listed as a regional player. Broad incumbents are ButcherBox and Omaha Steaks.
Does Purely Meat Co. have an API?
No public API is recorded for Purely Meat Co..
What industry is Purely Meat Co. in?
Purely Meat Co.'s product category is Specialty Meats and Premium Butchery. Its primary akta.pro industry code is CRAHAHAB, Butcher Shops & Meat Markets, with a secondary code of AFAKALAD, Further Processing (Cooked, Smoked, Cured & Deli Meats). Its NAICS code is 445240 and its SIC code is 2011.