Mediabase
Mediabase is a subscription-based music airplay monitoring and analytics service for radio stations, record labels, and music industry professionals, tracking 1,800+ outlets across 160+ North American markets.
- Company typePrivate
- Founded1985
- HeadquartersWhite Plains, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Mediabase does
Mediabase is a subscription-based music airplay monitoring and analytics platform serving radio broadcasters, record labels, and music industry professionals in North America. The company tracks music airplay across more than 1,800 media outlets in over 160 markets, combining real-time broadcast monitoring with listener behavior data (via its Mscore integration from Media Monitors) and music influencer input (via RateTheMusic from TestAllMedia). Mediabase publishes weekly music charts covering a broad format range — Top 40, Rhythmic, Rock, Country, AC, Urban, Latin, Christian, Gospel, and Smooth Jazz — which appear in Pollstar magazine and on the majority of radio countdown shows.
The underlying platform consists of a centralized airplay monitoring engine, an encoding/onboarding workflow (New Music Notification), and a subscriber-facing discrepancy reconciliation tool (Discrepancy Desk). Subscription tiers include Mediabase 24/7 (continuous access with discrepancy reporting) and Music Information Systems (encoding visibility and airplay data), both delivered via a password-protected web application at mediabase.com. The company distributes through a regionally-segmented direct sales force — covering Los Angeles, New York, Toronto, and Nashville — with separate Affiliate Relations (radio) and Music Industry sales teams.
The revenue model is recurring subscription-based, with quote-driven pricing (no public tiers) and annual billing. The 2,500+ affiliate station network, 17:1 preference ratio cited among radio professionals versus competitors, and "North America's #1 Music Charts" positioning are the primary commercial anchors. The company shows operational ties to Premiere Networks (Affiliate Relations email routing through premierenetworks.com), though ownership structure is not explicitly disclosed.
Mediabase firmographics
Firmographics- Name
- Mediabase
- Legal name
- Mediabase
- Website
- https://www2.mediabase.com
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Mediabase is a subscription-based music airplay monitoring and analytics service for radio stations, record labels, and music industry professionals, tracking 1,800+ outlets across 160+ North American markets.
- Ownership category
- akta.pro rank
Mediabase industry classification
Industry- Product category
- Music Airplay Monitoring & Analytics
- NAICS
- Broadcasting and Content Providers (516)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Music Recognition, Lyrics & Metadata Platforms (MPAIADAK)
Keywords
Where Mediabase is headquartered
LocationHeadquarters
- HQ city
- White Plains
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Mediabase business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Subscription Services: Mediabase provides its airplay monitoring, analytics, and charting services on a subscription basis to media professionals. Subscribers include radio stations, record labels, and music industry professionals. Pricing is quote-based and not publicly disclosed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Subscription-based access to Mediabase services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Mediabase product offering
Product offeringCore offering
Mediabase is a 360-degree reporting service that monitors music airplay across more than 1,800 media outlets in over 160 markets, providing vital airplay information and in-depth analytical tools for radio and music industry professionals. The service integrates listener behavior data via Mscore from Media Monitors and music influencer input from RateTheMusic, and publishes weekly music charts in Pollstar that are used on nearly all radio countdown shows.
Product overview
Mediabase is a single unified platform offering comprehensive 360-degree music airplay reporting and analytics services. The core Mediabase product monitors over 1,800 radio stations across 160+ markets and publishes music charts (Top40, Rhythmic, Rock, Country, Urban, Latin, Christian, Jazz formats) in Pollstar. It integrates Mscore (listener behavior data from Media Monitors) and RateTheMusic (music influencer input) as complementary analytics modules. Subscribers access the service via Mediabase 24/7 or Music Information Systems tiers, with tools like Discrepancy Desk for airplay verification and New Music Notification for submitting releases for encoding.
Differentiator
Problem solved
Functional benefit
Products and services
- Mediabase 360-degree music airplay reporting and analytics platform that monitors 1,800+ media outlets across 160+ markets, providing airplay information, listener behavior analytics, and consumer listening trend insights for radio stations and music industry professionals.
- Mediabase 24/7 Subscription service providing 24/7 access to Mediabase airplay data and discrepancy reporting capabilities for radio industry subscribers.
- Music Information Systems Subscriber service providing access to music airplay data and encoding status visibility for music industry professionals, including confirmation that newly submitted songs have been encoded and received initial airplay.
Quantifiable outcome
- 17:1 preference ratio among radio professionals over competitors
- +2 more outcomes
Companies that use Mediabase
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
Mediabase technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Mediabase partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- PollstarcoreMediabase charts are published weekly in Pollstar magazine. This partnership provides widespread industry visibility and establishes Mediabase charts as the authoritative source for radio music rankings. Pollstar is recognized as a leading industry publication for live entertainment and music industry data.
- Media MonitorscoreMediabase integrates Mscore from Media Monitors, which provides listener behavior and reactions data. This integration enhances Mediabase's analytics capabilities by incorporating consumer sentiment and listening behavior metrics into the airplay monitoring system.
- RateTheMusic (TestAllMedia)coreMediabase incorporates music influencer input through RateTheMusic platform. This integration brings music influencer opinions and ratings into Mediabase's analytics, providing additional insight into consumer listening trends and music popularity beyond pure airplay data.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Mediabase competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Mediabase social profiles
Digital presenceMediabase financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mediabase leadership team
Management profileNumber of profiles
Profiles5 records
Mediabase funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mediabase M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mediabase
What does Mediabase do?
Mediabase is a 360-degree reporting service that monitors music airplay across more than 1,800 media outlets in over 160 markets, providing vital airplay information and in-depth analytical tools for radio and music industry professionals. The service integrates listener behavior data via Mscore from Media Monitors and music influencer input from RateTheMusic, and publishes weekly music charts in Pollstar that are used on nearly all radio countdown shows.
Is Mediabase a public or private company?
Mediabase is a private company. It is classified as unknown and is currently operating.
When was Mediabase founded?
Mediabase was founded in 1985. It employs 51 to 100 people.
Where is Mediabase based?
Mediabase is headquartered in White Plains, United States, in the North America region.
How does Mediabase make money?
One revenue line is on record: subscription Services.
Does Mediabase have an API?
No public API is recorded for Mediabase.
What industry is Mediabase in?
Mediabase's product category is Music Airplay Monitoring & Analytics. Its primary akta.pro industry code is MPAIADAK, Music Recognition, Lyrics & Metadata Platforms. Its NAICS code is 516 and its SIC code is 7370.