Etchstone Properties

What Etchstone Properties does

Etchstone Properties, Inc. is a privately held, founder-owned residential homebuilder founded in 1984 by Kevin Slattery and headquartered at 179 Amherst Street, Nashua, New Hampshire. The company develops, builds, and sells single-family homes, condominiums, and age-restricted communities across southern New Hampshire (Nashua, Hudson, Amherst) and Northern Massachusetts (Pepperell), operating a direct-to-consumer model through model home communities, weekend open houses, and direct contact with named sales representatives (Laura Roussel, Tom McPherson). Its product portfolio spans over 14 communities, including active adult (55+/62+) developments (Hayden Green, Mission Pointe, Summerfield of Amherst, Thompson's Preserve, The Alcove at Walden Woods), traditional single-family neighborhoods (Emerson Village, Monis Farm Estates, Kirkpatrick Village, Rivers Edge, Frenette Gardens), and a recent multigenerational product line featuring attached accessory dwelling units (Nadeau Village in Hudson, NH and County Road in Amherst, NH).

The business model is one-time unit sales of completed residential properties priced roughly from $339,900 for active-adult floor plans up to materially higher price points for 3,000-4,000+ sq ft multigenerational homes, with optional upgrades (sun porches, fireplaces, finished basements) sold separately. Marketing runs through the company website, social media (Twitter, Facebook, Instagram), scheduled weekend open houses, and BBB-accredited trust signals, with no third-party resellers or intermediaries. Standard features (granite countertops, hardwood flooring, stainless appliances, central air) are positioned as differentiators versus competing builders that treat them as upgrades.

The company is bootstrapped with 1-10 employees, no disclosed funding rounds, no parent company, and founder-led ownership concentrated with Kevin Slattery. There is no technology platform, API, or AI/ML capability disclosed — operations are conducted through a conventional homebuilder sales motion supported by a WordPress-based marketing website. Recent product launches in 2023 (Nadeau Village), 2024 (Frenette Gardens), and 2025 (County Road Amherst) indicate an active development pipeline focused on the multigenerational segment.

Name

Etchstone Properties

Legal name

Etchstone Properties, Inc.

Website

https://etchstoneproperties.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Short description

Etchstone Properties is a founder-owned, privately held residential homebuilder founded in 1984 in Nashua, NH, developing and selling single-family homes, condominiums, active adult (55+/62+), and multigenerational communities across southern New Hampshire and Northern Massachusetts through a direct-to-consumer model.

Ownership category

akta.pro rank

Product category

Residential Homebuilding

NAICS

New Housing For-Sale Builders (236117), Residential Building Construction (2361)

SIC

General Bldg Contractors - Residential Bldgs (1520), Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

akta.pro secondary industry

Independent Living Real Estate Owners/Operators (REITs & Management Companies) (HLADAAAG)

Keywords

• Residential home construction
• Active adult communities
• Condominium development
• Single family homes
• Multigenerational housing

Headquarters

HQ city

Nashua

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Home and Condominium Sales: One-time sale of residential properties including single-family homes, condominiums, and multigenerational housing units. Revenue generated from the sale of completed homes across various communities in New Hampshire and Massachusetts. Revenue model_types: one_time_license

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Etchstone Properties is a residential real estate developer and homebuilder that designs, constructs, and sells single-family homes, condominiums, and age-restricted (55+ and 62+) active adult communities across southern New Hampshire and northern Massachusetts. The company specializes in quality construction, multigenerational housing with accessory dwelling units, and maintenance-free living options in planned communities with preserved open space and natural surroundings.

Product overview

Etchstone Properties is a residential real estate developer offering a portfolio of home communities across southern New Hampshire and northern Massachusetts. The company builds single-family homes and condominiums ranging from entry-level to luxury, with specialized 55+ and 62+ active adult communities. Current offerings include multigenerational homes at Nadeau Village and County Road Amherst, while completed communities span various product types including ranch-style condominiums (Terrell Farm, Hayden Green), single-family neighborhoods (Monis Farm Estates, Kirkpatrick Village, Rivers Edge), townhouse communities (Prescott Square), and age-restricted developments (Summerfield, Thompson's Preserve, Mission Pointe, The Alcove at Walden Woods). Standard features across communities typically include granite countertops, hardwood flooring, stainless appliances, and central air conditioning.

Differentiator

Problem solved

Functional benefit

Products and services

• County Road Amherst A community of 12 single-family homes in Amherst, NH featuring The Charlotte (3,113 sq ft with ADU) and The Georgia (4,147 sq ft) floor plans, designed for multigenerational living with nearby golf course access.
• Nadeau Village Multigenerational home development in Hudson, NH with 15 homes featuring 3-4 bedroom main units and attached 1-2 bedroom accessory dwelling units for aging parents, adult children, or rental income.
• Frenette Gardens Nine single-family homes in Hudson, NH featuring colonial and ranch styles with Devonshire, Barrington, Camden, Warren, Katelyn, and Shattuck floor plans ranging from 1,471 to 1,935 sq ft.
• Terrell Farm Condominium Twenty-five detached ranch-style condominiums in southwest Nashua, NH featuring The Barrington (1,787 sq ft) and The Devonshire (1,935 sq ft) floor plans.
• The Neighborhood at Birch Drive Twenty single-family ranch and colonial homes in Pepperell, MA featuring Warren and Katelyn floor plans with hardwood flooring, stainless appliances, and granite countertops.
• The Alcove at Walden Woods A 55+ maintenance-free condominium community in Nashua, NH featuring one and two bedroom single-level residences with premium appliances, heated garage parking, elevator access, and community center.
• Thompson's Preserve Thirty-nine detached single-family homes on 13+ acres in southwest Nashua, NH bordering the Nashua River Rail Trail. Features The Fairfield ($349,900) and The Ashworth ($339,900) floor plans.
• Prescott Square Condominium Forty-one townhouse and single-level condominiums on 3.5 acres in Nashua, NH featuring The Bennett (1,514 sq ft end unit) and The Baldwin (1,004 sq ft) floor plans with granite, stainless appliances, and garage parking.
• The Neighborhood at Rivers Edge Thirty-four single-family homes on 13 acres along the Nashua River in Nashua, NH. Features The Warren (1,784 sq ft), The Katelyn (1,588 sq ft), The Prescott (1,578 sq ft), and The Camden (1,471 sq ft) floor plans.
• Kirkpatrick Village Sixteen single-family homes on 5.5 acres in North Nashua, NH. Conservation subdivision with three and four bedroom floor plans, two-car garages, granite countertops, and hardwood flooring.
• Emerson Village Fifty-six single-family homes on forty-one acres in Pepperell, MA bordering Hollis, NH. ENERGY STAR certified homes with efficient design and features typically found as upgrades elsewhere.
• Monis Farm Estates Thirty-seven single-family homes on approximately 12 acres in South Nashua, NH on a former dairy farm. Three and four bedroom floor plans with granite, hardwood, central air, gas fireplace, and irrigation as standard features.
• Hayden Green Condominium Thirty-three acres of condominiums in North End Nashua, NH near historic Greeley Park and downtown. Lightly rolling countryside bordered by wooded areas with proximity to Massachusetts border.
• Mission Pointe Condominium A 62+ community on thirty-three acres in South Hudson, NH. Former retreat site renewed as residential community with first floor master bedrooms, granite, brick-faced entrances, and attached garages.
• Summerfield of Amherst Sold-out 55+ community on fifty-eight acres in Amherst, NH bordering Peacock Brook. Single-level detached condominiums with custom floor plans featuring many upgrades as standard.

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Shea Homes (Trilogy): Operates Trilogy, a network of resort-style 55+ active adult communities. Directly comparable active-adult positioning to Etchstone but at multi-state scale with significant amenity infrastructure.
• Lennar: Top-three US homebuilder with active Northeast operations including NH/MA. Competes in similar entry-level through luxury for-sale segment but at vastly greater scale and capital base.
• KB Home: Public homebuilder focused on entry-level and first-move-up buyers with strong customization model. Adjacent comparable in for-sale residential new construction with buyer-choice positioning.
• Meritage Homes: Public homebuilder differentiated by energy-efficient home design (ENERGY STAR), comparable to Etchstone's Emerson Village ENERGY STAR positioning, with growing Northeast presence.
• PulteGroup (Del Webb): Largest US homebuilder via brands including Del Webb, the dominant 55+ active adult homebuilder nationally. Competes with Etchstone in the active-adult segment but at national scale and across many geographies.
• Robson Communities: Active adult and resort community developer/operator. Comparable active-adult product type but predominantly Southwest US-based, illustrating regional players who have scaled the niche Etchstone pioneered locally.
• Toll Brothers: Luxury national homebuilder active in NH/MA with move-up and active-adult product lines. Overlaps with Etchstone's premium-finish, energy-efficient positioning and geographic footprint.
• D.R. Horton: Largest US homebuilder by volume with strong Northeast presence. Competes with Etchstone on lot acquisition and for-sale pricing in southern NH/MA but with national production-builder cost advantages.

Direct peers

• Epcon Communities: National builder and franchiser of 55+ active adult ranch-style home communities. Directly comparable to Etchstone's active-adult niche product offering, single-level design, and maintenance-free positioning.

Regional players

• Chinburg Builders: NH-based residential and commercial builder with similar regional New England footprint, comparable custom-quality construction focus, and energy-efficient home positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/etchstone
• Facebookfacebook.com/EtchstoneProperties
• Instagraminstagram.com/etchstoneproperties

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Etchstone Properties