Site by Site

What Site by Site does

Site by Site was a privately held Dutch internet bureau (digital web agency) headquartered in Hoofddorp, Netherlands, founded in 2002 and operating with 1–10 employees. The firm served Dutch businesses, primarily in the mid-market, with an integrated portfolio of online strategy, design, and web development services, including custom website builds and e-commerce solutions. Its product surface comprised three core offerings: Web Development Services for custom websites and e-commerce builds, Design Services for websites and digital platforms, and Online Strategy Services for digital positioning and transformation advisory, delivered via direct client engagement rather than through marketplace or channel distribution.

Underlying delivery relied on conventional web technologies such as Symfony and platforms including Shopware 6, WooCommerce, and WordPress, rather than on proprietary intellectual property, with no patents, trademarks, or awards documented. The revenue model was professional services-based, monetized through client projects on terms that were not publicly disclosed, and the firm's segmentation approach was horizontal across Dutch businesses rather than targeted at any specific vertical or named-logo segment.

Following negotiations with multiple buyers, Site by Site was fully acquired effective February 1, 2018 by Miller Digital, a Wormerveer-based digital agency, together with hosting partner Hosting Industries. All employees were retained and integrated into the acquirer's organization, director Ruud Veenstra remained with Miller Digital to manage the customer transition, and the agency ceased operating as an independent legal entity. No subsequent operating, funding, or product data has been disclosed for Site by Site as a stand-alone entity.

Name

Site by Site

Legal name

Site by Site

Website

https://sitebysite.nl

Company type

Private

Founded year

2002

Operating status

Acquired

Headcount range

1–10 employees

Short description

Site by Site was a privately held Dutch internet bureau headquartered in Hoofddorp, Netherlands, delivering integrated online strategy, web design, and web development services to mid-market Dutch businesses until its full acquisition by Miller Digital in February 2018.

Ownership category

akta.pro rank

Headquarters

HQ city

Hoofddorp

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Web agency services: Digital agency services including web strategy, design, and web development. Revenue generated through client projects and services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Site by Site was a full-service internet bureau (digital agency) based in Hoofddorp, Netherlands, providing integrated web strategy, design, and web development services to Dutch business clients. The agency built custom websites and e-commerce solutions, offered design services for digital platforms, and provided online strategic consulting for businesses' digital presence. Following its full acquisition by Miller Digital on February 1, 2018, the operations were integrated into Miller Digital's organization.

Product overview

Site by Site is a full-service internet bureau (digital agency) based in Hoofddorp, Netherlands, offering strategy, design, and web development services as an integrated portfolio. The agency provides custom website development, design, and online strategic consulting services to business clients. On February 1, 2018, Site by Site was acquired by Miller Digital along with hosting partner Hosting Industries, with all employees retained and fully integrated into the new organization.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Development Services

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Hosting IndustriesminorChannel Partner/ Reseller/ DistributorHosting Industries served as a hosting partner to Site by Site. Together with Miller Digital, Hosting Industries participated in the acquisition of Site by Site, with customer interests optimally protected through the combined expertise of all parties.

Scale indicators2 records

Recent moves3 records

Expansion highlights2 records

Direct peers

• Fabrique: Amsterdam-based digital design and development agency offering strategy, design, and technology services; competes in the same Dutch market segment with similar integrated service delivery.
• Code d'Azur: Dutch digital agency delivering custom web and e-commerce development services; comparable technical service profile and Dutch mid-market focus.
• Greenberry: Dutch digital agency focused on web, app, and e-commerce development; comparable offering and target customer base to Site by Site's strategy/design/development portfolio.
• Tam Tam: Dutch digital agency providing strategy, design, content, and technology services; directly comparable mid-market positioning and full-service internet bureau model.
• Miller Digital: Dutch digital agency in Wormerveer offering strategy, design, and web development; acquired Site by Site in 2018 and now operates the inherited team and clients under the same service model.
• Mirabeau: Dutch digital agency (part of Cognizant) providing strategy, design, and technology services; comparable service portfolio targeting Dutch and European mid-market and enterprise clients.

Broad incumbents

• Dept Agency: Large Dutch-headquartered digital agency delivering strategy, design, development, and marketing services to global brands; competes for the same Dutch mid-market and enterprise digital engagements.

Others

• Hosting Industries: Dutch hosting provider that participated as a channel/partner in the Site by Site acquisition; adjacent ecosystem participant providing infrastructure underpinning agency-built websites.
• Yourhosting: Dutch hosting and domain services provider serving the same SMB segment; adjacent ecosystem participant that complements agency-built web properties.

Emerging players

• Freshheads: Dutch digital agency offering web, app, and platform development; comparable development-led service model targeting Dutch and Benelux clients.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat3 records

Key risks4 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/site-by-site-bv

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Site by Site