Webburo spring

Name

Webburo spring

Legal name

Webburo Spring BV

Website

https://webburo-spring.nl

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Gouda

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Website Development: One-time fees for custom website development. Packages include Spring Start (€999), Spring Snel (€1599), and custom websites (starting at €2999). Includes hosting for first year.
2. Webshop Development: One-time fees for webshop development including Spring Snel Shop (€2995) with up to 25 products. Additional features available at extra cost.
3. Website/Shop Rental: Monthly rental model for websites and webshops. Spring Start: €50/month, Spring Snel: €75/month, Snel Shop: €150/month. Includes hosting and email, minimum 1-year contract.
4. Hosting & Maintenance: Annual hosting and maintenance fees after first year. Spring Snel: approximately €600/year plus €15/year for .nl domain.
5. SpringAbility Accessibility Tools: One-time payment for accessibility plugin. SpringAbility Basic: €599, SpringAbility: €799, SpringAbility Business: €2499. Includes installation and configuration.
6. Leadbot: Virtual assistant tool with 30-day free trial, then subscription-based for installation and styling.
7. SEO Services: Standard SEO research costs €750. DIY SEO training available. Monthly SEO services with regular personal contact and monthly statistics reporting.
8. Sustainable Hosting: Green hosting service at €65/month with 85% energy reduction and CO2-negative operation.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Webburo Spring is a Dutch digital agency that designs, builds, and hosts accessible, SEO-optimized websites and webshops primarily for SMBs, startups, and solo practitioners. Its core offerings span standardized rapid deployment packages (Spring Start, Spring Snel, Spring Snel Shop), custom web builds, sustainable green hosting, SEO services, and a portfolio of proprietary tools for accessibility (SpringAbility), AI-driven chat (Springy, Spring AI), and lead generation (Leadbot). The company differentiates through WCAG 2.1 AA accessibility expertise, a social enterprise model, and rapid 1-day website deployment.

Product overview

Webburo Spring is a Dutch digital agency offering an integrated portfolio of website and webshop development, hosting, and digital marketing services. Its offering spans four core pillars: (1) Website and webshop development, delivered through standardized rapid packages (Spring Start, Spring Snel, Spring Snel Shop) and custom builds; (2) Proprietary AI-powered tools including Springy (local AI chatbot), Spring AI (in-CMS text generation), SpringAbility (accessibility overlay), and Leadbot (lead generation assistant); (3) Digital accessibility services combining the Digitale Toegankelijkheids APK assessment methodology with the SpringAbility overlay product; and (4) Sustainable green hosting via Leafcloud. The Spring Shop e-commerce platform underpins their webshop offerings, built on Craft Commerce principles as a lightweight alternative to WooCommerce. All websites are SEO-optimized by default and built on Craft CMS for ease of client self-management. Services are available as one-time purchases or monthly rental plans, and the company operates as a social enterprise employing people at a distance from the labor market.

Differentiator

Problem solved

Functional benefit

Brands

• SpringAbility: Accessibility tool for websites that allows visitors to adjust text size, contrast, spacing, and other accessibility features
• Spring Start
• Spring Snel
• Spring Snel Shop
• Spring Shop
• Leadbot
• Springy
• Spring AI

Products and services

• Website Ontwikkeling (Website Development) Custom responsive website development service for businesses and organizations on Craft CMS, with SEO optimization and WCAG accessibility built in. Deliverables include the CMS-managed site, first-year hosting, domain, and email setup. Targeted at Dutch SMBs, startups, solo practitioners, and organizations needing compliant accessible websites.
• Webshop Ontwikkeling (Webshop Development) Full-service webshop development on Craft Commerce, providing content-driven e-commerce (webshop and website in one system) with fully customizable screens, lightweight and fast performance, payment (Mollie/Buckaroo) and shipping (MyParcel/SendCloud) integrations. Targeted at small to mid-sized product retailers and makers.
• Webhosting (Web Hosting) Sustainable web hosting service using Leafcloud CO2-negative infrastructure where 85% of energy is reused to heat Dutch residential flats. Includes daily/weekly backups, SSL, and email. Hosting starts at €65/month for green hosting. Targeted at businesses prioritizing sustainability and high uptime (99.99%).
• SEO (Zoekmachine Optimalisatie) Search engine optimization services including free website SEO check, detailed SEO audits (€750), keyword research, technical SEO, linkbuilding, monthly reporting, DIY SEO training (5 hands-on sessions), and a free monthly SEO consultation hour. Targeted at Dutch SMBs and website owners seeking organic search visibility.
• Spring Start Pakket Entry-level standardized website package for starting entrepreneurs. Includes template selection, homepage/about/contact pages, SEO optimization, domain and mail (first year), hosting (first year), and easy expandability. One-time price: €999 (excl. VAT). Also available as monthly rental: €50/month with €500 start-up fee (minimum 1-year contract). Targeted at startups and small businesses needing quick basic online presence.
• Spring Snel Pakket Rapid website deployment package delivering a complete, SEO-optimized website within one day. Includes homepage, service/product pages, about page, blog/news section, contact form, 404 page, 10 SEO keywords, hosting, email, and maintenance for the first year. One-time price: €1,599 (excl. VAT). Also available as monthly rental: €75/month. Targeted at SMBs needing fast professional launch.
• Spring Snel Shop Rapid e-commerce package delivering a complete webshop within one week. Includes homepage, shop with up to 25 products, product detail pages, cart with price calculation, checkout, automatic order confirmation and invoicing, one payment method (Mollie or Buckaroo), one shipping method (MyParcel or SendCloud). Fixed price: €2,995 (excl. VAT). Also available as monthly rental: €150/month with €750 start-up fee. Targeted at small product retailers and makers.
• Website op Maat (Custom Website) Fully custom-built website service with unique layout, unlimited pages, SEO optimization, and a CMS that requires no manual after delivery. Starting from €2,999 all-in. Includes a demo environment for clients to test before go-live. Targeted at organizations with complex functional requirements not covered by standardized packages.
• SpringAbility Proprietary website accessibility overlay tool with three tiers: Basic (€599, max 4 options for small websites), Standard (€799, all options for larger websites and webshops), and Business (€2,499, all settings with custom configuration for organizations). Features include font resizing, contrast adjustment, text spacing, reading aids, dyslexia font, text-to-speech, and saturation controls. Installable on any existing or new website. Includes one-time installation and configuration by Webburo Spring. Targeted at website owners needing WCAG 2.1 AA compliance and improved usability for visitors with disabilities.
• Springy (AI Chatbot) Proprietary local AI chatbot installed on any website within one day. Greets visitors, guides them to key content, and facilitates contact via chat, form, phone, or WhatsApp. Trained on the client's own site content with minimal external data to keep responses relevant. Targeted at website owners seeking AI-assisted visitor engagement.
• Spring AI Teksten Proprietary AI writing assistant plugin integrated directly into the website CMS. Assists with expanding, summarizing, or generating titles and body copy for website pages, operating entirely within the website environment without external tool switching. Targeted at content creators and website owners needing AI-assisted copywriting within their CMS.
• Leadbot Proprietary virtual lead generation assistant that greets website visitors, highlights key actions, identifies hesitation signals, and lowers the barrier for contact via chat, form, phone, or WhatsApp. Provides measurable data on clicks, conversations, and conversion. 30-day free trial available; subscription-based after trial. Targeted at website owners seeking to convert more visitors into leads.
• Digitale Toegankelijkheids APK 4-step accessibility assessment service: Step 1) Free accessibility check, Step 2) In-depth research into WCAG compliance issues, Step 3) Custom website improvements, Step 4) WCAG 2.1 AA audit. Designed to help businesses comply with European Accessibility Act (EAA, effective June 2025). Targeted at organizations needing formal accessibility compliance.
• Toegankelijkheid (Accessibility Services) Comprehensive accessibility services including free accessibility check, WCAG 2.1 AA audits, technical implementation of accessibility fixes, drafting of mandatory accessibility statements, and team training on publishing accessible content. Targeted at Dutch organizations needing to comply with EAA and WCAG 2.1 AA standards.
• Website Huren (Website Rental) Monthly rental subscription model for websites and webshops, eliminating large upfront costs. Includes hosting, domain, email, unlimited pages, and maintenance. Spring Start rental: €50/month; Spring Snel rental: €75/month; Snel Shop rental: €150/month (all minimum 1-year contracts). Targeted at customers not ready for one-time purchases.
• Website Reparatie (Website Repair) Technical repair service for existing websites built on WordPress, Craft CMS, Joomla, or AI-generated sites, where other agencies decline to work. Starts with a technical analysis to assess feasibility, followed by repair work on a time or fixed-price basis. Not suitable for marketing, redesign, or content strategy projects. Targeted at website owners with broken or orphaned sites needing rescue.
• Spring Shop (E-commerce Platform) Proprietary e-commerce platform developed by Webburo Spring on Craft Commerce principles, positioned as a lightweight alternative to WooCommerce and Magento. Combines website and webshop in one content-driven system; fully customizable screens; all configurations adjustable by the client; scalable from small to larger shops. Targeted at small to mid-sized product retailers needing a flexible, content-driven webshop platform.
• DIY SEO Training 5 hands-on training sessions (max 2 hours each) covering keyword research, competitor analysis, SEO tools, and technical adjustments. Includes 0-measurement baseline analysis and post-training follow-up analysis. Intended to enable business owners to manage SEO independently. Targeted at SMB owners wanting in-house SEO capability.

Quantifiable outcome

• 85% energy reduction with green hosting
• +4 more outcomes

Named customers15 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration20 records

AI capability6 records

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• LeafcloudcoreTechnology or IntegrationLeafcloud provides sustainable GPU hosting services for Webburo Spring's green web hosting offering. Leafcloud servers are housed in CO2-negative locations where 85% of energy is reused to heat buildings and water in Dutch apartment complexes. This partnership enables Webburo Spring to offer truly sustainable hosting with negative CO2 emissions.
• Craft CMS / Pixel & ToniccoreTechnology or IntegrationWebburo Spring develops websites on Craft CMS platform and Craft Commerce for webshops. They are advocates of Craft CMS due to its customizability and ease of use. Pixel & Tonic provides Craft Commerce support and the large Craft Community offers quick responses to questions.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• AudioEye: Public US-based digital accessibility company offering automated remediation plus human audits and overlay tools. Comparable to Webburo Spring's combined Digitale Toegankelijkheids APK plus SpringAbility offering, especially relevant for cross-border enterprise compliance.
• AccessiBe: Global accessibility overlay product (accessWidget) positioned as a drop-in WCAG remediation tool for any website. Directly comparable to Webburo Spring's SpringAbility on product function and one-time/ subscription pricing model.
• UserWay: Accessibility widget and AI-powered remediation platform installed on hundreds of thousands of sites. Competes head-to-head with SpringAbility in the overlay accessibility category, with overlapping feature sets including font sizing, contrast, and dyslexia support.
• EqualWeb: Accessibility overlay and audit provider serving SMB and enterprise customers with WCAG-focused tooling and services. Competes directly with SpringAbility and the Toegankelijkheids APK as a full-stack accessibility vendor.
• Level Level: Dutch digital agency specializing in Craft CMS and accessibility-focused web builds for European clients. Directly comparable as a same-platform, same-region agency competing for the same Dutch SMB and enterprise accessibility briefs.

Broad incumbents

• Squarespace: Design-forward DIY website and commerce platform used heavily by solo practitioners, creatives, and SMBs globally. Overlaps with Webburo Spring's target buyer persona of coaches, therapists, and small business owners considering Spring Snel.
• Wix.com: Global DIY website builder offering templates, e-commerce, hosting, and increasingly AI-driven site creation. Competes with Webburo Spring for the entry-level Dutch SMB segment that might otherwise choose Spring Start or self-build.

Emerging players

• Webflow: Visual web development platform empowering designers and agencies to build custom CMS-driven sites without code. Comparable as an alternative delivery paradigm for the kind of custom Dutch SMB and agency builds Webburo Spring produces on Craft CMS.

Regional players

• Greenhost: Dutch sustainable hosting provider with eco-certified infrastructure and strong overlap with Webburo Spring's green positioning. Comparable as both a peer and a potential partner/substitute for the Leafcloud-backed green hosting Webburo Spring resells.

Others

• Treehouse (NPO) / Dutch coding schools: Adjacent ecosystem players in coding education and digital skills training in the Netherlands. Listed for adjacency to Webburo Spring's DIY SEO training offering and broader digital enablement services.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/webburo-spring
• Xx.com/webburospring
• Facebookfacebook.com/WebburoSpring

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Webburo spring