Name

Yield PRO

Legal name

Yield PRO Magazine

Website

https://yieldpro.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Zephyr Cove

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Subscription Revenue: Yield PRO generates revenue through subscription fees for its multihousing industry publication, offering industry professionals access to news, analysis, and strategic insights.
2. Advertising: The publication generates advertising revenue by offering advertising space to companies in the multifamily housing industry seeking to reach the publication's targeted audience of rental owners and operators.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Yield PRO is a nationally-circulated, independently-owned multifamily housing trade publication that delivers multihousing news, deal flow coverage, and strategic analysis to rental owners and operators. The publication operates through a quarterly print magazine, a digital flipbook edition, a video interview series (Yield PRO TV), and infographic content (PRO Visualization), collectively serving as an industry intelligence resource for multifamily housing CEOs, owners, and managers.

Product overview

Yield PRO is a single unified publication offering multihousing news and strategy content. The core product is the Yield PRO Magazine, complemented by Yield PRO TV (video interview series), the Flipbook digital magazine viewer, and PRO Visualization (infographic content). These products collectively serve rental owners and operators in the multifamily industry.

Differentiator

Problem solved

Functional benefit

Brands

• Yield PRO TV: Video platform featuring interviews and industry content including NAHB Power Hitters series
• The Closer
• PRO Reflections

Products and services

• Yield PRO Magazine Nationally-circulated, independently-owned multifamily magazine delivering multihousing news and strategy for rental owners and operators seeking to increase asset value through streamlined processes and best practices.
• Yield PRO TV Video content platform featuring interviews with industry leaders through series such as NAHB Power Hitters, showcasing conversations with executives from companies like NRP Group and Peterson Companies.
• Flipbook Digital magazine viewer providing access to current and archived issues of Yield PRO magazine in interactive format.
• PRO Visualization Infographic and data visualization content series presenting industry data on topics such as U.S. housing shortfall and migration patterns.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor.

• National Apartment Association (NAA)minorOthersYield PRO maintains a relationship with NAA as one of the industry resources and organizations featured on its industry links section, serving the multifamily housing sector.
• National Association of Home Builders (NAHB)minorOthersYield PRO features content related to NAHB initiatives and maintains the organization as an industry resource link.
• Mortgage Bankers AssociationminorOthersFeatured as an industry resource link for readers seeking information about mortgage and real estate finance.
• Urban Land Institute (ULI)minorOthersListed as an industry resource and organization of relevance to the multifamily housing sector.
• National Multi Housing Council (NMHC)minorOthersFeatured as an industry organization link serving the multifamily housing industry.

Recent moves1 record

Expansion highlights4 records

Broad incumbents

• Bisnow: Bisnow is a large-scale digital commercial real estate media company producing newsletters, events, and podcasts across major markets including multifamily. It competes with Yield PRO for digital advertising and audience share among real estate professionals, with much greater scale and event-driven monetization.
• Commercial Observer: Commercial Observer is a real estate news outlet covering commercial property, finance, and development across asset classes. It overlaps with Yield PRO's audience of multifamily investors and developers, particularly for deal-flow and capital markets coverage.
• GlobeSt: GlobeSt is an ALM-owned commercial real estate publication covering office, industrial, retail, and multifamily sectors. It targets many of the same CRE professionals as Yield PRO and competes for advertising dollars across the commercial real estate media landscape.
• The Real Deal: The Real Deal is a digital-first commercial and residential real estate news publication covering deals, transactions, and market intelligence. While broader than Yield PRO's multifamily-exclusive focus, it competes for the same real estate professional readership and advertising spend.

Direct peers

• Multi-Housing News: Multi-Housing News is a long-running trade publication covering the multifamily housing industry, including owners, operators, developers, and investors. It directly competes with Yield PRO for the same reader and advertiser base in the multifamily vertical, and offers both digital and print products.
• Multifamily Executive: Multifamily Executive is a trade publication serving multifamily developers, owners, and property managers. It targets the same decision-maker audience as Yield PRO with news, analysis, and best-practice content, and is one of the closest direct competitors in the multifamily trade press category.
• National Real Estate Investor: National Real Estate Investor is a commercial real estate trade publication covering investment, finance, and operations across asset classes including multifamily. It competes with Yield PRO for advertising dollars and reader attention from multifamily owners, operators, and capital allocators.

Regional players

• Connect CRE: Connect CRE produces commercial real estate media, events, and networking programs across multiple U.S. markets, including multifamily-focused content. It competes with Yield PRO for sponsorships and audience attention, particularly through event-based monetization in regional CRE markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key highlights5 records

Customer concentration

• Xx.com/YieldPRO
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/multihousing-professional-magazine

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yield PRO