Ethos Events

What Ethos Events does

Ethos Events (ethosEVENTS) is a Greek B2B conference and awards ceremony organizer operating as a business unit of ETHOS MEDIA S.A. within the ethosGROUP conglomerate. The company organizes in-person, hybrid, and fully digital events targeting Greek professionals across multiple verticals including banking and financial services, insurance, healthcare and pharmaceuticals, hospitality and tourism, exports and international trade, corporate governance, risk management, and water/environmental infrastructure. Its portfolio comprises recurring annual conferences (Insurance Conference, Digital Banking Forum, MedTech Conference, Health Innovation Conference, Risk Management Forum, NPL Summit) and awards ceremonies (Greek Hospitality Awards, Greek Accounting and Finance Awards, Greek Exports Forum & Awards, Επιχειρηματικά Βραβεία ΧΡΗΜΑ, Coffee Business Awards). Per the source data, the company has organized 220+ events cumulatively, hosted 1,500 speakers, attracted 300 sponsors, and welcomed 80,000 participants across its history.

The company's core technology is the proprietary LiveOn hybrid event platform, which provides a 3D virtual exhibition and conference center supporting virtual booths, networking, live streaming, and on-demand content, complemented by the LiveOn Expo Complex as a physical venue in Athens. Events are delivered in dual-language Greek/English format and are co-organized with domain-specialist media outlets (banks.com.gr, virus.com.gr, NPLConfidential.com, ΧΡΗΜΑ Magazine) that provide vertical-specific audience reach and editorial credibility.

Ethos Events monetizes through corporate sponsorships, exhibition fees, and awards participation fees, while attendee access remains free (freemium distribution model). Its go-to-market is event-driven: annual conferences and recurring awards ceremonies act as both product and marketing channel, with government officials and C-suite executives functioning as speaker-anchors that attract sponsor demand. Distribution occurs via direct website registration (ethosevents.eu), the LiveOn platform, and direct enterprise sponsorship sales, with marketing supported by LinkedIn, Facebook, YouTube, and email newsletters. The company is privately held under ETHOS MEDIA S.A., headquartered in Kallithea, Athens, Greece.

Name

Ethos Events

Legal name

ETHOS MEDIA S.A.

Website

https://ethosevents.eu

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Ethos Events is a Greek B2B conference and awards organizer serving Greek professionals across banking, insurance, healthcare, hospitality, and export verticals, delivering recurring annual events and awards via its proprietary LiveOn hybrid event platform and monetizing through corporate sponsorships and exhibition fees.

Ownership category

akta.pro rank

Product category

Business Events and Conferences

NAICS

Convention and Trade Show Organizers (56192)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Corporate Meetings & Conferences (Internal/External Business Events) (MPAGAHAA)

akta.pro secondary industry

Industry-Specific B2B Trade Show Organizers (THAHABAB)

Keywords

• Business conferences
• Industry awards ceremonies
• Hybrid event platform
• B2B event organization
• Professional forums

Headquarters

HQ city

Kallithéa

HQ country

Greece

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Event Sponsorships: Companies pay to sponsor events, gaining visibility through exhibition booths, speaking slots, branding, and networking access to high-level industry professionals
2. Awards Participation Fees: Companies pay fees to participate in awards ceremonies and competitions organized by Ethos Events, including nomination submissions and ceremony attendance
3. Conference Registration (Free for Attendees): Attendee registration is free of charge; events are monetized through sponsors rather than individual tickets

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Ethos Events organizes B2B industry-specific conferences, summits, forums, and awards ceremonies for Greek professional sectors including banking, insurance, healthcare, hospitality, exports, and corporate governance. Events are delivered in hybrid format combining in-person physical venues with the proprietary LiveOn digital platform for virtual participation. Revenue is generated from corporate sponsorships, exhibition fees, and awards participation fees while attendee registration is free.

Product overview

Ethos Events is an event management company operating as part of the Ethos Group that organizes professional conferences, forums, and awards ceremonies primarily in Greece. The company offers two main products: LiveOn (a digital hybrid events platform enabling virtual attendance) and LiveOn Expo Complex (a physical 3D exhibition center). The portfolio includes recurring annual conferences spanning sectors including finance (Digital Banking Forum, Insurance Conference, NPL Summit), healthcare (MedTech Conference, Health Innovation Conference, Clinical Research Conference), hospitality (Greek Hospitality Awards, Coffee Business Awards), and business services (Greek Accounting & Finance Awards, Corporate Governance Summit).

Differentiator

Problem solved

Functional benefit

Brands

• LiveOn: Digital events and exhibitions platform operated by ethosGROUP

Products and services

• LiveOn Hybrid Event Platform Proprietary digital platform enabling hybrid and virtual conference attendance with 3D virtual exhibition halls, networking, live streaming, and on-demand content for corporate sponsors and event participants.
• LiveOn Expo Complex
• Insurance Conference
• Digital Banking Forum
• Greek Risk Management Forum (H.A.RI.MA.)
• MedTech Conference
• Health Innovation Conference
• Clinical Research Conference
• Pharma & Health Conference
• Greek Space Tech Forum
• NPL Summit
• Corporate Governance Summit
• Greek Water Summit
• Greek Hospitality Awards
• Coffee Business Awards
• Greek Accounting & Finance Awards
• Greek Exports Forum & Awards
• Επιχειρηματικά Βραβεία ΧΡΗΜΑ (HRIMA Business Awards)

Quantifiable outcome

• 220 events organized with 80,000 total participants
• +1 more outcomes

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• LiveOncoreTechnology or IntegrationLiveOn is the proprietary digital platform of ethosGROUP used for hybrid and virtual event delivery. It provides 3D virtual exhibition halls, networking features, live streaming, and on-demand content for Ethos Events conferences. LiveOn enables participants to attend events remotely and provides exhibitor virtual booths.
• NPLConfidential.comcoreStrategic or Co-development PartnerNPLConfidential.com is the only English-language portal specialized in non-performing loans, serving as co-organizer of the NPL Summit series. Provides specialized industry expertise and audience reach for NPL-focused conferences.
• banks.com.grcoreStrategic or Co-development PartnerEconomic and business portal serving as co-organizer for banking and financial sector events including Digital Banking Forum and Greek Water Summit. Provides editorial coverage and audience reach for financial industry events.
• virus.com.grminorStrategic or Co-development PartnerHealth news portal and co-organizer of Health Innovation Conference series. Provides healthcare industry expertise and audience reach for medical and pharmaceutical events.
• Pharma & Health BusinessminorStrategic or Co-development PartnerHealth policy magazine serving as co-organizer for pharma and healthcare conferences. Provides industry content expertise and professional readership.
• ΧΡΗΜΑ MagazinecoreStrategic or Co-development PartnerFinancial magazine and co-organizer of the Επιχειρηματικά Βραβεία ΧΡΗΜΑ (HRIMA Business Awards). Provides editorial platform and financial industry credibility for Greece's premier listed company awards ceremony.
• ETHOS MEDIA S.A. (Parent Company)coreOthersEthos Events is a business unit of ETHOS MEDIA S.A., which also operates ethosMEDIA publishing, LiveOn technology platform, and ethosGROUP umbrella. Parent company provides organizational infrastructure and cross-brand synergies.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Questex: Global B2B events and media company producing industry conferences in technology, healthcare, and hospitality. Comparable in delivering verticalized B2B events with sponsorship-driven revenue model, though operating across multiple geographies.
• Reed Exhibitions (RELX): Division of RELX operating exhibitions and conferences across 30+ sectors globally. Comparable in producing B2B events with industry-specific focus, though at much larger international scale than Ethos Events' Greek domestic focus.
• Tarsus Group: International B2B events and media group operating exhibitions and conferences across multiple verticals including technology, healthcare, and travel. Comparable in operating verticalized B2B events with sponsorship-driven model, though at multi-region scale.
• Reuters Events: Global B2B events business producing conferences for senior executives across financial services, technology, and sustainability. Comparable in targeting C-suite and government officials with high-profile industry summits, though at global scale with deeper content resources.
• Informa plc: Global B2B events, exhibitions, and information services group operating brands across finance, healthcare, technology, and infrastructure. Comparable in operating industry-specific B2B conferences at scale, though with global reach rather than local Greek focus.
• Euromoney Institutional Investor: Financial events and media business organizing industry conferences for banking, capital markets, and institutional investors. Comparable in serving financial services verticals with B2B conferences and awards programs, though at global scale across asset management, banking, and risk.

Emerging players

• Money20/20: Premier global fintech events platform producing large-scale conferences for payments, banking, and financial services. Comparable in organizing high-profile digital banking and fintech forums (directly adjacent to Ethos Events' Digital Banking Forum), though at international rather than Greek scale.
• Forum Global: International event organizer specializing in high-level forums and summits on technology, telecommunications, and policy. Comparable in emphasizing executive-level forums with government and industry participation, similar to Ethos Events' C-suite audiences.

Direct peers

• Boussias Communications: Greece's leading B2B media and events company organizing conferences and awards across multiple verticals including technology, finance, retail, and HR. Directly comparable to Ethos Events in serving Greek business communities with vertical-specific B2B conferences and editorial content.
• Direction B2B: Greek B2B marketing, media, and events platform organizing conferences for marketing and business professionals in Greece. Comparable in targeting Greek business decision-makers with verticalized events and editorial content.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/ethoseventseu
• Facebookfacebook.com/ethosevents.eu
• LinkedInlinkedin.com/company/ethos-events

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ethos Events