Soluzione Group
- Company typePrivate
- Founded1988
- HeadquartersFlero, Italy
- Headcount11–50
- GTM typeB2B
- OfferingServices
Soluzione Group firmographics
Firmographics- Name
- Soluzione Group
- Legal name
- Soluzione Group S.p.A.
- Website
- https://soluzionegroup.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Soluzione Group industry classification
Industry- Product category
- Public Relations Services
- NAICS
- Public Relations Agencies (541820)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Product & Brand PR (Consumer & B2B) (BPAFADAH)
- akta.pro secondary industries
- Social Media & Community Management (PR-led) (BPAFADAM), Reputation Management & Online PR (BPAFADAN), Technology & B2B PR (BPAFADAI)
Keywords
Where Soluzione Group is headquartered
LocationHeadquarters
- HQ city
- Flero
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Soluzione Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Professional Services - PR and Communications: Soluzione Group generates revenue through professional services in public relations, corporate communications, media relations, digital PR, and social media marketing. Services are provided to B2B clients including large enterprises and mid-market companies across Italy.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Soluzione Group product offering
Product offeringCore offering
Soluzione Group is an Italian public relations and corporate communications agency that provides strategic communication, media relations, digital PR, social media marketing, brand journalism, influence marketing, and consumer research services to corporate brand clients. It operates using its proprietary Contemporary PR® methodology and serves a portfolio of 50+ named enterprise clients across food & beverage, consumer goods, and technology industries.
Product overview
Soluzione Group is a PR and communication agency offering a unified suite of services anchored by its proprietary Contemporary PR methodology. The core offerings include Corporate Communication, Media Relations, Digital PR, and Social Media Marketing, which work together to deliver integrated brand narratives. Supporting services include Brand Journalism (producing podcasts, branded content, and newsletters), Brand Magazine publications, Online Contest Campaigns, Influence Marketing, and the Boutique PR business unit specializing in lifestyle sectors. The Social Branding service manages multi-channel social presence, while Consumer Research and Observatories provide data-driven insights to inform strategy. The portfolio is organized as a services consultancy rather than a software platform, with all offerings designed to work in combination for comprehensive communication strategies.
Differentiator
Problem solved
Functional benefit
Products and services
- Corporate Communication
- Media Relations
- Digital PR
- Social Media Marketing
- Brand Journalism
- Brand Magazine
- Online Contest Campaigns
- Influence Marketing Influence marketing service identifying, contracting, and managing influencer partnerships and creator collaborations.
- Boutique PR Boutique PR service offering tailored, high-touch public relations support for select brand clients with specialized needs.
- Social Branding Social branding service aligning brand identity, voice, and visual expression across social media channels for brand clients.
- Consumer Research Consumer research service providing market and audience insights, including consumer insight studies, to inform communications strategy for brand clients.
Companies that use Soluzione Group
Customer profileNamed customers31 records
Segments4 records
Ideal customer profiles1 record
Soluzione Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Soluzione Group partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Epson ItaliacoreLong-standing partnership (6+ years) for social media management and calendar communication campaigns. Soluzione Group handles Epson Italia's Facebook, Instagram, Twitter, and LinkedIn channels along with annual calendar campaign communications.
- Winning Women InstituteminorSoluzione Group joined the Winning Women Institute network in 2024, focusing on gender equality initiatives and women's professional development in the workplace.
- APCI (Associazione Professionale Cuochi Italiani)minorPartnership for industry research - conducted joint survey on Ho.Re.Ca. professionals and social media usage, with findings presented through Soluzione Group's Digital Talk platform.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Soluzione Group competitors and assessment
Company assessmentDirect peers
- Havas PR: Global communications group with a PR practice in Italy, competing for integrated communications mandates that include media relations, social media, and influencer marketing.
- Edelman: Global public relations leader with established Italian operations, competing directly for enterprise PR, corporate communications, and digital mandates across consumer, technology, and B2B clients.
- Ketchum: Omnicom-owned PR agency with Italy operations, competing in integrated communications, influencer marketing, and brand storytelling for enterprise brands.
- Hill+Knowlton: Global PR firm with Italian operations; competes for corporate communications, reputation management, and integrated PR engagements with similar enterprise clients.
- Weber Shandwick: Global PR network with Italian operations; serves a comparable enterprise client roster across consumer, technology, and B2B with overlapping service lines.
- FleishmanHillard: Global PR agency with Italian operations offering corporate communications, media relations, and digital PR services to a comparable mix of consumer, industrial, and B2B enterprise clients.
- BCW (Burson Cohn & Wolfe): Global PR agency with Italian presence competing for enterprise B2B and consumer mandates; offers comparable service breadth spanning media relations, digital PR, and content.
- MSL Italy: Publicis-owned PR agency with a strong Italy presence, directly competing in media relations, corporate communications, and digital PR for enterprise brands.
Regional players
- Comin & Partners: Italian PR and public affairs firm competing in the Italian market with a similar corporate communication and media relations focus; a more domestically rooted comparable.
Broad incumbents
- Ogilvy PR: Global advertising and PR holding company with Italian operations; offers overlapping PR and influencer marketing services as part of a much broader portfolio rather than as a specialized PR boutique.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Soluzione Group social profiles
Digital presenceSoluzione Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Soluzione Group leadership team
Management profileNumber of profiles
Profiles2 records
Soluzione Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Soluzione Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Soluzione Group
What does Soluzione Group do?
Soluzione Group is an Italian public relations and corporate communications agency that provides strategic communication, media relations, digital PR, social media marketing, brand journalism, influence marketing, and consumer research services to corporate brand clients. It operates using its proprietary Contemporary PR® methodology and serves a portfolio of 50+ named enterprise clients across food & beverage, consumer goods, and technology industries.
Is Soluzione Group a public or private company?
Soluzione Group is a private company. It is classified as family owned and is currently operating.
When was Soluzione Group founded?
Soluzione Group was founded in 1988. It employs 11 to 50 people.
Where is Soluzione Group based?
Soluzione Group is headquartered in Flero, Italy, in the Europe region.
How does Soluzione Group make money?
One revenue line is on record: professional Services - PR and Communications.
Who are Soluzione Group's main competitors?
Direct peers on record are Havas PR, Edelman, Ketchum, Hill+Knowlton, Weber Shandwick, FleishmanHillard, BCW (Burson Cohn & Wolfe) and MSL Italy. Comin & Partners is listed as a regional player. Ogilvy PR is listed as a broad incumbent.
Does Soluzione Group have an API?
No public API is recorded for Soluzione Group.
What industry is Soluzione Group in?
Soluzione Group's product category is Public Relations Services. Its primary akta.pro industry code is BPAFADAH, Product & Brand PR (Consumer & B2B), with a secondary code of BPAFADAM, Social Media & Community Management (PR-led). Its NAICS code is 541820 and its SIC code is 7311.