Anchor Media Group
Anchor Media Group is a Charleston, SC-based boutique television production, distribution, marketing, and advertising agency that serves corporate, nonprofit, government, and small business clients with broadcast, audio, web, and print services under a project-based pricing model.
- Company typePrivate
- Founded-
- HeadquartersCharleston, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Anchor Media Group does
Anchor Media Group, Inc. is a privately held, full-service boutique television production, distribution, marketing, and advertising agency headquartered in Charleston, South Carolina, founded and led by Executive Producer Ron Small and operating for more than 30 years. The firm bundles broadcast television and documentary production, radio and audio/podcast engineering, web design and development, print design and collateral, and distribution services under a single-vendor model targeted at corporate, nonprofit, media, government, education, and small business clients. Award credentials attributed to its team include Los Angeles and Chicago Emmy Awards, a Peabody Award, an NAACP Image Award, and Telly Awards, and its client roster includes Hagemeyer North America, Harrison Contracting, Urban Ministries, Marshall Publishing, Soundview Media Partners, the City of Beaufort, and Gullah.tv.
The operating model is professional-services based: engagements are quoted on a project basis rather than at hourly rates, work proceeds after direct sales and client approval, and the firm offers a satisfaction guarantee. The team is small (roughly 8-9 named professionals across production, design, post-production, podcast engineering, digital technology, and makeup supervision), and revenue is generated primarily through repeat project engagements with a diversified mix of regional corporate, nonprofit, and public-sector accounts rather than through a small number of large enterprise retainers. There is no public disclosure of funding, M&A, or partnership activity, and no stated use of AI/ML tooling within the production or marketing workflow.
Anchor Media Group firmographics
Firmographics- Name
- Anchor Media Group
- Legal name
- Anchor Media Group, Inc.
- Website
- https://anchormediagroup.tv
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Anchor Media Group is a Charleston, SC-based boutique television production, distribution, marketing, and advertising agency that serves corporate, nonprofit, government, and small business clients with broadcast, audio, web, and print services under a project-based pricing model.
- Ownership category
- akta.pro rank
Anchor Media Group industry classification
Industry- Product category
- Media Production Services
- NAICS
- Advertising, Public Relations, and Related Services (5418), Radio and Television Broadcasting Stations (5161), Radio Broadcasting Stations (516110), Broadcasting and Content Providers (516)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- News & Public Affairs Syndication (MPABAMAF)
- akta.pro secondary industry
- Talk/News/Sports Radio Networks & Syndication (MPAIAEAG)
Keywords
Where Anchor Media Group is headquartered
LocationHeadquarters
- HQ city
- Charleston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Anchor Media Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Production Services: Job-based pricing model for television production, web design, print collateral, and marketing initiatives. No hourly rates - all pricing is project-based with client approval at each stage. The company offers satisfaction guarantee with fixes at no additional cost.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Anchor Media Group product offering
Product offeringCore offering
Anchor Media Group is a full-service boutique television production, distribution, marketing and advertising agency delivering television production, documentary filmmaking, web design and development, print design and collateral, radio and audio production, integrated marketing campaigns, and domestic/international distribution. Services are sold on a job-based, project-priced model with client approval at each stage and a satisfaction guarantee that covers reworks at no additional cost.
Product overview
Anchor Media Group is a full-service boutique Television Production, Distribution, Marketing and Advertising agency offering a comprehensive suite of creative media services. The company operates as a unified offering combining Television Production (including documentaries, corporate programming, and entertainment series), Documentary Production (with award-winning PBS productions), Web Design and Development, Print Design and Collateral, Radio and Audio Production, Marketing and Advertising campaigns, and Distribution Services. The portfolio spans hundreds of campaigns including digital content development, websites, television and radio production, and print media, with notable projects such as Circle Unbroken – A Gullah Journey from Africa to America, Mazda Motorsports Racing Documentary, and The Joe Engel Story. The team includes Emmy Award-winning producers, a Peabody Award winner, and over 30 years of combined experience in introducing products to market and enhancing brand awareness.
Differentiator
Problem solved
Functional benefit
Products and services
- Television Production
- Documentary Production
- Web Design and Development
- Print Design and Collateral
- Radio and Audio Production
- Marketing and Advertising
- Distribution Services
Quantifiable outcome
- Over 4000 hours of broadcast and documentary programming produced
- +2 more outcomes
Companies that use Anchor Media Group
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles5 records
Anchor Media Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Anchor Media Group partnerships and signals
Strategic signalScale indicators6 records
Recent moves4 records
Expansion highlights2 records
Anchor Media Group competitors and assessment
Company assessmentDirect peers
- Big Eye Agency: Orlando-based independent creative agency offering branding, advertising, and digital content production. Comparable as an independent full-service creative agency with similar production capabilities for SMB and enterprise clients.
- EP+Co: Formerly Eric Mower + Associates, a full-service independent advertising and marketing agency with creative, media, and analytics capabilities. Comparable as an independently-held agency offering integrated marketing services to enterprise clients across multiple channels.
- The Variable: Winston-Salem-based independent creative agency offering advertising, content production, and brand strategy. Comparable as an independent creative agency with similar full-service production and content capabilities for corporate clients.
- Barkley: Kansas City-based independent creative agency with full-service capabilities including creative, media, and content production. Comparable as a leading independent agency serving brand clients with integrated marketing and production services at boutique scale.
- Lewis Communications: Birmingham, AL-based independent full-service creative agency with deep regional roots and national client roster. Comparable as an independently-owned full-service agency serving corporate clients with creative campaigns, content production, and media services.
- Rawle Murdy Associates: Charleston-based independent marketing and advertising agency offering full-service creative, media, and PR capabilities. Comparable as a similarly-sized Southeast independent agency serving corporate and consumer clients with integrated marketing services, anchored in the same local market as Anchor Media Group.
- The Tombras Group: Knoxville-based independent full-service agency with creative, media, and production capabilities. Comparable as a similarly structured independent agency offering integrated marketing services and content production to enterprise clients across multiple channels.
- Innis Maggiore: Canton, OH-based independent advertising and marketing agency with creative and media capabilities. Comparable as an independent full-service agency serving brand clients with integrated advertising and production services.
Regional players
- Midnight Oil: Charleston-based creative agency producing advertising campaigns, content, and digital experiences. Comparable as a Charleston-area competitor offering similar creative production services to local and regional clients in the same market.
- The Brandon Agency: Myrtle Beach-based full-service advertising and marketing agency. Comparable as a Southeast-based independent agency offering creative, digital, and traditional media services to corporate and consumer clients in the same regional geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Anchor Media Group social profiles
Digital presenceAnchor Media Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Anchor Media Group leadership team
Management profileNumber of profiles
Profiles8 records
Anchor Media Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Anchor Media Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Anchor Media Group
What does Anchor Media Group do?
Anchor Media Group is a full-service boutique television production, distribution, marketing and advertising agency delivering television production, documentary filmmaking, web design and development, print design and collateral, radio and audio production, integrated marketing campaigns, and domestic/international distribution. Services are sold on a job-based, project-priced model with client approval at each stage and a satisfaction guarantee that covers reworks at no additional cost.
Is Anchor Media Group a public or private company?
Anchor Media Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Anchor Media Group founded?
Anchor Media Group was founded in -1. It employs 11 to 50 people.
Where is Anchor Media Group based?
Anchor Media Group is headquartered in Charleston, United States, in the North America region.
How does Anchor Media Group make money?
One revenue line is on record: production Services.
Who are Anchor Media Group's main competitors?
Direct peers on record are Big Eye Agency, EP+Co, The Variable, Barkley, Lewis Communications, Rawle Murdy Associates, The Tombras Group and Innis Maggiore. Regional players are Midnight Oil and The Brandon Agency.
Does Anchor Media Group have an API?
No public API is recorded for Anchor Media Group.
What industry is Anchor Media Group in?
Anchor Media Group's product category is Media Production Services. Its primary akta.pro industry code is MPABAMAF, News & Public Affairs Syndication, with a secondary code of MPAIAEAG, Talk/News/Sports Radio Networks & Syndication. Its NAICS code is 5418 and its SIC code is 7311.