What Longblink does

Longblink Inc. is a New York-based boutique strategic consultancy and 'strategy studio' founded in 2017 by Sean Miller (formerly of R/GA) and John Militello (formerly of Google). The firm helps ambitious teams challenge the status quo, surface human insight, and find strategic focus through its proprietary Strategy Studio methodology, which is structured around three sequential phases: Pause (reframing the business challenge), Pivot (claiming an authentic brand space), and Prosper (translating strategy into competitive advantage).

The company delivers bespoke research, brand positioning, brand strategy, and creative strategy engagements, with an additional 'Special Projects' line offering confidential executive advisory, funding-round strategy support, annual planning, and third-party research services. Its technology footprint is minimal — a Squarespace-hosted website with no app, API, or SDK surface — consistent with a relationship-driven professional services model rather than a productized platform. Marketing is conducted through an owned website featuring client logos and case studies, an email newsletter, and direct consultative outreach.

Longblink generates revenue through quote-based, bespoke consulting engagements delivered on a project basis. Its go-to-market is sales-led and consultative, anchored by a 'Let's Talk' call-to-action and targeted at three horizontal segments: enterprise companies (primary), creative agencies, and small/midsize businesses. The client roster is heavily skewed toward Fortune 500 brands across automotive, financial services, beverage, consumer goods, and technology, with no disclosed funding, no institutional investors, and founder-only ownership.

Name

Longblink

Legal name

Longblink Inc.

Website

https://longblink.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Longblink is a New York-based boutique brand and creative strategy consultancy founded in 2017 by former R/GA and Google leaders, serving enterprise companies, creative agencies, and growing businesses through bespoke research, positioning, and the proprietary Strategy Studio methodology.

Ownership category

akta.pro rank

Product category

Brand Strategy Consulting

NAICS

Administrative Management and General Management Consulting Services (541611), Marketing Consulting Services (541613)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Strategy & Corporate Development Consulting (BPAHACAA)

Keywords

• Brand strategy consulting
• Creative strategy services
• Brand positioning research
• Marketing strategy consultancy
• Brand identity development

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Professional Strategy Services: Longblink generates revenue through bespoke consulting engagements providing research, brand strategy, positioning, and creative strategy services to enterprise companies, agencies, and growing businesses.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Longblink is a boutique strategic consultancy that delivers bespoke brand and creative strategy engagements through its proprietary "Strategy Studio" methodology. The firm helps ambitious teams challenge the status quo, surface real human insight, and find focus for confident execution, serving enterprise companies, creative agencies, and growing small/midsize businesses.

Product overview

Longblink is a strategy consulting firm offering the Strategy Studio as its core methodology, which guides clients through three phases: Pause, Pivot, and Prosper. The company provides research-driven brand strategy and creative consulting services to Small & Midsize Businesses, Creative Agencies, and Enterprise Companies. Services include brand positioning, bespoke research, campaign strategy, and Special Projects (confidential strategic partnerships with executives and agencies). The portfolio also includes Featured Work case studies showcasing past engagements.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategy Studio A strategic consulting methodology that helps ambitious teams challenge the status quo, surface real human insight, and find focus for confident execution. The framework is delivered across three phases: Pause (casting business challenges in a new light), Pivot (claiming authentic brand space), and Prosper (using the resulting strategy as competitive advantage). Sold to enterprise companies, creative agencies, and growing small/midsize businesses as bespoke engagements.
• Special Projects A confidential consulting service where Longblink acts as silent partners to executives, agencies, and marketers. Includes campaign strategy deepening, brand strategy evolution for funding rounds, annual planning presentations, and third-party research combined with marketing strategy. Targeted at senior leaders who require discreet strategic support.
• Brand Research & Strategy

Named customers17 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Siegel+Gale: Siegel+Gale is a global brand strategy, design, and experience consultancy emphasizing simplicity in positioning and identity. It is a direct peer to Longblink, with overlapping services (brand strategy, creative strategy) and comparable enterprise buyer base.
• Prophet: Prophet is a strategy and transformation consultancy that helps companies with brand, customer experience, and growth strategy. It is a direct peer in the strategic advisory category, working with similar enterprise clients on positioning and transformation challenges.
• Landor & Fitch: Landor & Fitch is a global brand transformation consultancy with deep expertise in brand strategy and design. It overlaps directly with Longblink's positioning work and serves many of the same Fortune 500 brand owners.
• Interbrand: Interbrand is a global brand consultancy focused on brand strategy, naming, identity, and valuation. It is a direct peer — same core service (brand strategy) and similar enterprise buyer — but operates at much larger scale with a global office footprint.
• Lippincott: Lippincott is a dedicated brand strategy and design consultancy that helps enterprises define positioning, identity, and brand experience. It is a direct peer to Longblink, operating in the same strategy/brand niche with similar Fortune 500 clients and bespoke engagement model.
• Wolff Olins: Wolff Olins is a brand-led creative consultancy that helps organizations develop brand strategy, identity, and experience. It is a direct peer to Longblink with comparable enterprise clients and a similar advisory-plus-creative orientation.
• MetaDesign: MetaDesign is an international brand and digital design consultancy focused on brand strategy, identity, and experience design. It is a direct peer to Longblink in the brand strategy/creative strategy category, serving similar enterprise buyers.

Emerging players

• Red Antler: Red Antler is a brand strategy and design agency specializing in launching and repositioning consumer brands. It is an emerging peer that overlaps with Longblink's SMB and growth-stage segment, especially on positioning and brand storytelling.
• Elephant (elephant.ca): Elephant is an independent brand strategy and design studio serving ambitious organizations on positioning and creative work. It is an emerging peer in the boutique strategy segment, comparable in size and offering to Longblink though smaller in scope.

Broad incumbents

• R/GA: R/GA is a global digital agency and innovation consultancy offering strategy, design, and technology execution. It is a broad incumbent — overlapping with Longblink on brand and creative strategy but operating as a full-service network; notably, Longblink's co-founder Sean Miller is a former R/GA leader.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/about

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Longblink