alt F4

What alt F4 does

Alt F4 is a Munich-based software agency that provides custom enterprise software development, consulting, and long-term platform engineering engagements, with deep specialization in procurement, logistics, and large-scale enterprise systems. The firm is led by founder Oliver Eilhard and operates a private, founder-owned structure without disclosed external funding, targeting large European enterprises — including DAX-listed corporations — through direct enterprise field sales rather than self-service or marketplace distribution. Its revenue model is professional services combined with proprietary product development, anchored by decade-tenure relationships such as a long-running engagement with a major German health insurance provider and a Europe-wide procurement rollout for Johnson Controls.

The product portfolio is anchored in enterprise procurement. The procurement suite includes Intake (an AI-guided agentic platform supporting A2A / M2M shopping), a next-generation AI-native Procurement Platform currently in active beta, the Coupa Advantage Marketplace (CAMP), the Storefront B2B procurement frontend, the Meplato Store catalog-as-a-service platform (28+ million articles across 11 countries, 2,700+ connected web shops, 98 connected e-procurement systems), and a custom Johnson Controls procurement deployment on AWS. Beyond procurement, Alt F4 builds the tealside B2B learning experience platform (customers include BDO, Charité, Goethe-Institut, Barilla, EY, Wien Energie, Skaylink), the Flipper self-hosted Go display server for TRMNL e-ink devices, and maintains the widely-adopted Elastic Elasticsearch client for Go (7,500+ GitHub stars, in production since 2012). The technology stack centers on Go, React, PostgreSQL, Elasticsearch / OpenSearch, Redis, TypeScript, Node.js, and AWS, with a stated philosophy of clean architecture, self-hosted software, maintainable code, and AI-assisted engineering that amplifies — rather than replaces — domain expertise. Native integrations span cXML punch-out, OCI 5.0, OIDC, Amazon Business, SAP, and SAP SRM, embedding the platforms deeply within enterprise procurement infrastructure.

Name

alt F4

Legal name

Alt F4

Website

https://alt-f4.de

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Alt F4 is a Munich-based software agency building enterprise procurement platforms (Intake, Procurement Platform, CAMP, Storefront, Meplato Store) and custom enterprise software for DAX-listed and major European corporations, using Go, React, and PostgreSQL with deep cXML/OCI/OIDC integration.

Ownership category

akta.pro rank

Product category

Custom Enterprise Software Development

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Software Publishers (5132)

SIC

Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Prepackaged Software (7372)

akta.pro primary industry

AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)

Keywords

• Custom software development
• Enterprise procurement software
• AI procurement platforms
• B2B marketplace solutions
• Software consulting services

Headquarters

HQ city

Munich

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Software Agency Services: Custom software development, consulting, and long-term engineering engagements with enterprise clients. Projects range from procurement platforms to healthcare applications.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Alt F4 is a Munich-based software agency that delivers custom enterprise software development, consulting, and long-term engineering engagements, with deep specialization in AI-native B2B procurement platforms (Intake, Procurement Platform, Storefront, Meplato Store, CAMP marketplace). Beyond procurement, the agency builds enterprise applications across EdTech (tealside learning platform), healthcare, and self-hosted open source tooling (Flipper for TRMNL e-ink displays, the Elastic Elasticsearch client for Go).

Product overview

Alt F4 is a software agency offering a portfolio of procurement solutions and technology products. The procurement suite includes Intake (AI-guided procurement), Procurement Platform (AI-native next-gen platform in beta), Coupa Advantage Marketplace (enterprise marketplace), Storefront (B2B frontend), Meplato Store (catalog-as-a-service), and Johnson Controls Procurement Platform. Beyond procurement, the portfolio includes tealside (learning experience platform), Flipper (TRMNL e-ink display server), and the Elastic Elasticsearch Go client. The company also provides long-term consulting services for enterprise applications.

Differentiator

Problem solved

Functional benefit

Products and services

• Intake Agentic procurement platform that routes both human users and AI agents intelligently and autonomously into the right procurement processes while keeping procurement fully under buyer control. Enforces procurement policies and compliance requirements.
• Procurement Platform Next-generation enterprise procurement platform with AI-native workflow design. Features AI-assisted purchasing decisions, intelligent catalog management, and automated compliance workflows. Currently in beta with enterprise customers.
• Coupa Advantage Marketplace (CAMP) Enterprise procurement marketplace connecting buyers with pre-vetted suppliers through pre-negotiated contracts. Provides a consumer-like purchasing experience while enforcing corporate procurement policies and compliance requirements, with high-performance faceted catalog search across millions of products.
• Storefront Modern B2B procurement frontend providing a unified interface for purchasing across catalogs, punch-out suppliers, and marketplace channels including Amazon Business. Deployed at DAX-listed enterprises with strict compliance requirements.
• Meplato Store Catalog-as-a-service platform operating at massive scale (28+ million articles, 11 countries, 98 connected e-procurement systems). Enables suppliers to manage and publish product catalogs to thousands of buying organizations, processing millions of product and price updates daily.
• Johnson Controls Procurement Platform AI-supported procurement platform for Johnson Controls combining catalog-based and punchout shopping with AI workflows, including product classification, spend categorization, and approval routing. Deployed on AWS and rolled out across European operations.
• tealside B2B learning experience platform delivering cohort-based learning journeys for leadership development and professional growth. Supports live sessions, workshops, coaching, and self-directed learning for enterprise clients including BDO, Charité, Goethe-Institut, Barilla, EY, Wien Energie, and Skaylink.
• Flipper Self-hosted display server for TRMNL e-ink devices, written in Go. Single binary, no cloud, no subscription. Serves images with automatic resizing, dithering, and encoding for display panels. Supports TRMNL OG and TRMNL X with automatic detection.
• Elastic - Elasticsearch Client for Go De facto standard Elasticsearch client for Go with 7,500+ GitHub stars and 1,200+ forks. Provides comprehensive API coverage across Elasticsearch versions 0.90 through 7.x, including query DSL, aggregations, and index management.
• Health Insurance Business Application Long-term consulting and UI/UX development for a major German health insurance provider's central internal business application. Decade-long engagement with a Windows-based platform used by thousands of employees.
• Custom Enterprise Software Development & Consulting Core agency service: custom software development, consulting, and long-term engineering engagements with enterprise clients. Projects range from procurement platforms to healthcare applications, delivered through direct enterprise field sales targeting large organizations including DAX-listed companies.

Quantifiable outcome

• 28+ million articles managed across 11 countries
• +3 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability8 records

Feature6 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Ivalua: Unified procurement platform with source-to-pay coverage. Comparable to Alt F4's AI-native procurement platform ambitions and to the buyer/supplier experience Alt F4 is building across CAMP, Storefront, and Procurement Platform.
• SAP Ariba: Dominant enterprise procurement platform with deep ERP integration. Alt F4 explicitly integrates with SAP SRM and serves DAX-listed enterprises; SAP Ariba is the larger incumbent whose procurement compliance standards Alt F4 must interoperate with.
• Basware: AP automation and procurement platform with strong European enterprise presence. Comparable to Alt F4 in DACH target market and in handling cXML/OCI punchout flows at scale.
• Coupa Software: Enterprise procurement and spend management platform. Alt F4 specifically built the Coupa Advantage Marketplace (CAMP) for Coupa, demonstrating direct development partnership; Coupa is the broader incumbent whose AI roadmap Alt F4's agentic procurement platform is positioned to complement or compete with.
• Zycus: Source-to-pay procurement platform with AI-powered intake and supplier management. Overlaps with Alt F4's Intake and Procurement Platform products in target market and use case (AI-driven procurement intake and routing).
• Jaggaer: Enterprise procurement and supplier management platform with direct spend and indirect spend coverage. Comparable to Alt F4's Storefront and procurement platform products in target market (large enterprises) and category (B2B procurement suites).

Emerging players

• Arkestro: AI-native procurement platform using predictive analytics and recommendation engines for supplier selection and spend optimization. Closest direct competitor to Alt F4's AI-native procurement vision; both target enterprise procurement with machine learning at the core.
• Cohere (procurement platform): AI-native B2B procurement marketplace connecting buyers with suppliers through intelligent matching. Smaller emerging player comparable to Alt F4's CAMP and Storefront in the marketplace/buyer-experience layer of enterprise procurement.
• Keelvar: AI-powered sourcing optimization and autonomous procurement platform. Comparable to Alt F4's Intake product in bringing agentic and AI-driven decision-making into enterprise procurement workflows.

Direct peers

• Meplato: Catalog-as-a-service platform connecting suppliers to buying organizations. Alt F4 built and operated the Meplato Store (28M+ articles, 11 countries, 98 e-procurement systems) during prior employment at webridge GmbH, making this the closest historical and functional peer to Alt F4's catalog and procurement products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about alt F4