Soletrol Aquecedores Solares de Água

What Soletrol Aquecedores Solares de Água does

Soletrol Aquecedores Solares de Água, operating as Soletrol Indústria e Comércio Ltda., is a 100% Brazilian manufacturer of solar water heating systems headquartered in São Manuel, São Paulo. Founded in 1981, the company designs and produces flat-plate solar collectors, thermal storage reservoirs, compact integrated solar water heaters, and pool heating systems organized across the Soletrol, Soletrol Max, Soletrol Solquent (social housing), and Soletrol EcoSpark (pool) brands. The core technology centers on solar thermal heat collection and storage, with a technology partnership with Israeli firm Heliocol for polymer-based polymer over-molded pool collectors, and proprietary compact-system designs featuring thermoplastic reservoirs with polyurethane insulation. All products carry INMETRO certification at A or B efficiency ratings (registrations 003661/2019, 003662/2019, 003946/2019).

The company generates revenue primarily through hardware sales of solar water heating systems, accessories, and replacement components, supplemented by training fees from the Universidade do Sol educational platform. Go-to-market is hybrid: direct online quote requests (Orçamento system), a dedicated B2B sales channel for construction companies (construtoras), and a nationwide reseller and installer network covering all 27 Brazilian states with state-specific digital landing pages. Customer segments include individual homeowners (new construction and retrofit), swimming pool owners, hospitality and healthcare facilities (hotels, motels, hospitals), and construction companies participating in the federal Minha Casa Minha Vida social housing program, for which Soletrol is the principal solar heater supplier with 200,000+ units supplied. By end of 2014 the company had installed more than 223,281 units cumulatively across all five Brazilian regions, with the Southeast representing the largest concentration.

Name

Soletrol Aquecedores Solares de Água

Legal name

Soletrol Indústria e Comércio Ltda.

Website

https://soletrol.com.br

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Aparecida De São Manuel

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Solar Water Heater Sales: Primary revenue from manufacturing and selling solar water heating systems including collectors, thermal reservoirs, and compact units. Products are sold directly to consumers, construction companies, and through dealer networks across Brazil.
2. Accessories and Components: Revenue from selling complementary products including hydraulic accessories, mounting hardware, and replacement parts for solar heating systems.
3. Training and Education Services: Revenue from Universidade do Sol training programs and courses for professionals in the solar thermal industry.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Soletrol is a 100% Brazilian manufacturer of solar water heating systems, producing solar collectors, thermal reservoirs, compact integrated units, and pool heating collectors at its factory in São Manuel, São Paulo. The product portfolio serves residential homes (new construction and retrofit), commercial facilities (hotels, hospitals), swimming pools, and social housing developments under Brazil's Minha Casa Minha Vida government program.

Product overview

Soletrol is a 100% Brazilian manufacturer of solar water heating systems based in São Manuel, São Paulo. The company offers a comprehensive portfolio of solar thermal products organized into product lines: the main Soletrol brand for residential applications (including Digital and Max variants), the Solquent sub-brand specifically designed for Social Interest Housing (HIS) under government housing programs like Minha Casa Minha Vida, and the EcoSpark line for pool heating utilizing Heliocol Technology from Israel. Product portfolio includes solar collectors, thermal reservoirs, compact integrated systems, large volume solutions for major construction projects, and accessories. Applications span residential homes (new construction and existing), swimming pools, hotels, hospitals, and social housing developments. The company reports over 223,000 units installed across Brazil through 2014 and holds INMETRO certification for all products.

Differentiator

Problem solved

Functional benefit

Brands

• Soletrol Max: High-capacity solar water heater line including collectors and thermal reservoirs for larger applications.
• Soletrol EcoSpark
• Soletrol Solquent

Products and services

• Aquecedor Solar Soletrol Digital
• Aquecedor Solar Soletrol Max
• Aquecedor Solar Compacto Soletrol Special
• Aquecedor Solar Compacto Solquent

Quantifiable outcome

• R$ 840 annual electricity savings per 200-liter system
• +5 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• Heliocol Technology (Israel)coreTechnology or IntegrationSoletrol partners with Heliocol Technology, the leading global manufacturer of certified solar pool collectors based in Israel, to produce the EcoSpark pool heating system. This partnership brings Heliocol's polymer injection over-molding technology, polycarbonate encapsulation, and proprietary design features to the Brazilian market. The technology provides high efficiency and durability for pool heating applications.
• Universidade do SolcoreStrategic or Co-development PartnerSoletrol operates Universidade do Sol (Sun University), an educational platform for training professionals including engineers, architects, installers, and students in solar thermal technology. The university also operates at universidadedosol.org.br and provides courses, certifications, and professional development for the solar heating industry ecosystem.

Scale indicators10 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Solfácil: Solfácil is a Brazilian solar energy fintech and marketplace that finances and distributes residential solar PV systems, increasingly encroaching on water-heating use cases through hybrid PV-electric solutions. As an emerging player with a financing-led GTM, it represents the technology substitution risk to traditional solar thermal manufacturers like Soletrol.

Broad incumbents

• Ariston Group: Ariston is an Italian-headquartered global manufacturer of water heating and heating products (including the Ariston and Elco brands) with operations across Latin America. It competes with Soletrol in commercial-scale and residential water heating as a broad incumbent offering gas, electric, and renewable heating solutions.
• Lorenzetti: Lorenzetti is a major Brazilian manufacturer of showers, water heaters, and residential plumbing products. While its core portfolio centers on electric showers and instantaneous gas heaters, it competes with Soletrol in the residential hot water category across Brazil with broader product breadth and larger distribution.
• Rinnai Brasil: Rinnai is a Japanese global manufacturer of gas and electric water heaters with established operations in Brazil. As a broad incumbent with significant brand recognition and gas-heater expertise, it competes with Soletrol for residential hot water installations and commercial projects in Brazil.
• Bosch Termotecnologia (Brazil): Bosch operates a Brazilian water heating division (Bosch Termotecnologia) producing gas and solar water heating systems for residential and commercial applications. As a global appliance incumbent with significant R&D and brand strength, it competes with Soletrol in premium residential and large-volume commercial segments.
• Rheem: Rheem is a US-headquartered global manufacturer of water heaters, boilers, and HVAC products with presence across Latin America. As a broad incumbent in water heating, it competes with Soletrol in large-volume commercial and institutional projects (hotels, hospitals, apartments) where Soletrol offers its Grandes Obras line.

Direct peers

• Dulasol: Dulasol is a Brazilian solar water heater manufacturer producing residential and commercial solar heating systems, including flat plate collectors and thermal reservoirs, with national distribution. It is a direct competitor to Soletrol in the same product category and Brazilian market.
• Komeco: Komeco is one of Brazil's largest solar water heater manufacturers, offering flat plate and evacuated tube collectors, boilers, and complete solar heating systems for residential and commercial applications. It competes head-to-head with Soletrol across all 27 Brazilian states and in the Minha Casa Minha Vida social housing channel.
• Cumulus Aquecimento Solar: Cumulus is a Brazilian solar water heater manufacturer producing flat plate collectors, evacuated tube systems, and thermal reservoirs for residential and commercial applications. As a domestic competitor with national distribution, it directly competes with Soletrol across similar customer segments in Brazil.

Others

• Heliocol Technology: Heliocol is an Israel-based manufacturer of polymer-based solar pool collectors and the technology partner behind Soletrol's EcoSpark pool heating line. It is not a competitor but a strategic supplier/partner that enables Soletrol's differentiated pool offering and indicates the global supply ecosystem for solar thermal components.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/soletrol
• Facebookfacebook.com/Soletrol
• LinkedInlinkedin.com/company/soletrol-aquecedores-solares-de-gua

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Soletrol Aquecedores Solares de Água