Logico.Co.

What Logico.Co. does

Logico.Co. (株式会社ロジコ) is a Japanese asset-light automotive logistics intermediary founded in March 2011 and headquartered in Shinjuku, Tokyo. The company does not own trucks or drivers; instead, it coordinates nationwide vehicle transport through a curated partner carrier network (協力会社) meeting strict qualification standards (green-number permits, insurance, safety records), combining land transport (carrier, self-drive, loader) with maritime ferry services to cover all 47 Japanese prefectures. Its service portfolio spans core vehicle transport (handling 400,000+ vehicles annually with a 500,000-unit target), vehicle registration and name-change agency work, automobile auction/bidding services, and automotive industry-focused BPO and sales-agency services delivered through subsidiaries such as EnWalk and Green Net.

The business operates on a transaction-fee model, with quote-based pricing varying by vehicle type, distance, and method; registration services are publicly listed (e.g., from ¥4,000–¥15,000 per transaction) while transport fees are negotiated. Distribution is exclusively direct—four regional sales offices (Tokyo, Nagoya, Kobe, Fukuoka) plus Sapporo and an Okinawa dispatch center, supported by five vehicle storage yards with 5,000+ vehicle capacity and the LogiNavi web portal for online ordering and tracking. Customers are B2B across verticals: used-car dealers and exporters, auto leasing companies, corporate fleet managers, and a long tail of individual consumers served by door-to-door pickup/delivery. The group comprises six affiliated entities including a joint venture with Aucnet for auction services.

The company is privately held with no disclosed external investors, registered capital of ¥7.75 million, and 171 employees as of December 2025. Leadership transitioned in July 2023 when Ryota Matsuhashi became Representative President and CEO, articulating an employee-happiness-led growth philosophy. Strategically, Logico is in a measured geographic-buildout phase (Okinawa 2024, Nagoya relocation 2025, Fukuoka relocation 2026) while expanding into higher-margin adjacent services (BPO, registration, auction support), targeting ¥100 billion in revenue against an undisclosed current run-rate described as "tens of billions of yen."

Name

Logico.Co.

Legal name

株式会社ロジコ

Website

https://logi-co.co.jp

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

101–250 employees

Short description

Logico.Co. is a Japanese asset-light automotive logistics intermediary coordinating nationwide vehicle transport, registration, and BPO services for used-car dealers, leasing firms, exporters, and corporate fleets via a partner carrier network covering all 47 prefectures.

Ownership category

akta.pro rank

Product category

Automotive Logistics Services

NAICS

Support Activities for Transportation (488)

SIC

Trucking (No Local) (4213)

akta.pro primary industry

Automotive & Finished Vehicle (Car Hauler) TL Carriers (TLADADAJ)

akta.pro secondary industry

Vehicle Storage, Compounds & Distribution Centers (Yards/Vehicle Logistics Centers) (TLADAJAF)

Keywords

• Vehicle transport services
• Automotive logistics solutions
• Vehicle registration services
• Used car dealer logistics
• Corporate fleet vehicle management

Headquarters

HQ city

Shinjuku

HQ country

Japan

HQ region

Asia

Offices11 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Automotive Freight Forwarding (利用運送事業): Primary revenue stream. Coordinate vehicle transport for used car dealers, exporters, lease companies, and individuals using partner carriers. Charge transportation fees based on distance, vehicle type, and transport method (self-drive, loader, carrier, ferry). No proprietary fleet; acts as intermediary.
2. Vehicle Registration Agency (登録代行): Name change (名義変更), temporary deregistration, number plate applications, car inspection, etc. Fees charged per transaction (e.g., 6,000–15,000 JPY per service).
3. BPO & Sales Agent Services (ビジサポ): Automotive industry-specific business process outsourcing and sales agent services for corporate clients (e.g., vehicle management, registration, transport, sales support). Revenue from service fees under multi-year BPO contracts.
4. Automobile Auction/Bidding Services: Operates and supports automobile bidding events (入札会), connecting sellers and buyers. Revenue model not explicitly detailed but likely transaction/commission based.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Logico.Co. is a Japanese automotive logistics total-solutions provider that coordinates nationwide vehicle transport for used car dealers, exporters, leasing companies, and corporate fleets through a partner carrier network (without owning its own transport fleet), handling approximately 400,000 vehicles annually across all 47 prefectures. The company also operates a vehicle registration and name-change service, vehicle storage yards, used car auction support through its subsidiary Green Net, and BPO/sales-agency services for the automotive industry. Operations are supported by a proprietary customer web portal (LogiNavi) and a regional sales office network spanning five cities plus an Okinawa dispatch center.

Product overview

Logico.Co. operates as an automotive logistics total solutions company offering a unified platform of vehicle transport and registration services. The core offering consists of automobile transport services coordinating nationwide shipments through a network of partner carriers, supplemented by vehicle registration and name change management services. Additional modules include automotive industry-specific BPO and sales agency services (ビジサポ), corporate fleet management support, and the proprietary ロジNAVI web portal for order management and shipment tracking. The company also maintains group subsidiaries including 株式会社グリーンネット (used vehicle transport) and 株式会社エンウォーク (BPO services).

Differentiator

Problem solved

Functional benefit

Products and services

• Automobile Transport Coordination Service (自動車輸送サービス) End-to-end nationwide vehicle transport coordination via a partner carrier network covering all 47 Japanese prefectures, handling approximately 400,000 vehicles annually for used car dealers, exporters, leasing companies, and corporate fleet clients.
• Vehicle Registration / Name-Change Service (名義変更・車両管理サービス) Administrative service handling vehicle title transfers, name changes, registration filings, and related paperwork for automotive industry clients; positioned within the company's Legal Business Division.
• BPO / Sales Agency Support Service (ビジサポ) Business process outsourcing and sales-agency support service for the automotive industry, providing back-office operations, customer-handling support, and sales-process assistance to client dealerships and automotive businesses.
• Corporate Fleet Vehicle Management Support (法人向け車両管理) Vehicle administration and management service for corporate customers, supporting company-owned fleets with registration, transfer, and ongoing administrative lifecycle needs.
• Used Vehicle Auction Services (中古自動車オークション事業) Used car auction and bidding services operated via group subsidiary Green Net, supporting sale and purchase of pre-owned vehicles for dealers and exporters.

Quantifiable outcome

• Handling volume of 400,000+ vehicles per year
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• 株式会社オークネット (Aucnet)minorStrategic or Co-development Partner · 1 May 2013Joint venture established in May 2013 (as株式会社ALM, now株式会社オークネットと合弁) for auction-related services. Part of Logico's automotive ecosystem strategy combining transport and vehicle sales.
• 株式会社グリーンネット (Green Net)coreOthersGroup company specializing in used car transport. Founded October 2011. Merged with株式会社コジマ in December 2020.
• 株式会社エンウォーク (EnWalk)coreOthersGroup company providing BPO (business process outsourcing) services. Established November 2017.
• 株式会社ユニケット (Uniquet)minorOthersGroup affiliated company, established October 2015.
• 株式会社カーディールページ (Cardeal Page)minorOthersGroup affiliated company, established July 2014.
• 株式会社ロジクル (Logicul)minorOthersGroup affiliated company, established August 2017.
• Share Tomorrow社 (&MIKKE!)coreImplementation/ SI/ Consulting PartnerBPO client partnership where Logico handles vehicle management, daily inspections, equipment management, and customer management operations for the &MIKKE! mobile commerce platform.
• 協力会社ネットワーク (Partner Carrier Network)coreChannel Partner/ Reseller/ DistributorNationwide network of pre-qualified transport companies (協力会社) meeting strict criteria including green number permits (緑ナンバー), insurance coverage, and proven safety records. These partners execute the physical vehicle transport under Logico's coordination.

Scale indicators7 records

Recent moves12 records

Expansion highlights5 records

Broad incumbents

• Manheim (Cox Automotive): Manheim is the global leader in vehicle remarketing, operating the largest wholesale used-car auction network and adjacent logistics/transport services in the US; comparable as a broad incumbent spanning vehicle logistics, auction services, and dealer remarketing workflows where Logico also operates.
• USS Co., Ltd. (ユーエスエス): USS operates the largest used-car auction network in Japan with auction sites nationwide; it is a broader incumbent that intersects with Logico's auto auction/bidding service line and shares the same used-car dealer customer ecosystem.
• IAA, Inc. (IAA Auctions / Ritchie Bros.): IAA (now part of RB Global) operates large-scale vehicle auction and remarketing services globally with associated transport/yard logistics; comparable as a broad incumbent in the same vehicle lifecycle (sale → auction → transport → title processing) that Logico serves.
• Toyota Auto Auction (TAA / Toyota Tsusho): Toyota Auto Auction is a major used-car auction network operated under Toyota Tsusho, comparable as an incumbent in the Japanese auto auction ecosystem that Logico's auction service line and transport/registration add-ons plug into.
• Senko Group Holdings (センコーグループ): Senko is a large Japanese logistics group providing 3PL, warehousing, and dedicated vehicle transport services including auto transport yards; comparable as a broad incumbent in finished vehicle logistics that competes for similar dealer and OEM contracts in Japan.
• Konoike Transport Co., Ltd. (鴻池運輸): Konoike Transport is a major Japanese logistics provider offering automotive transport and finished vehicle logistics among broader industrial logistics services; comparable as a larger incumbent offering vehicle transport alongside a wider logistics portfolio than Logico's focused offering.
• Aucnet Inc. (オークネット): Aucnet is a Japanese B2B auction and live Internet-broadcast auction platform for used vehicles and other assets, and is Logico.Co.'s joint venture partner (formerly ALM, now merged into Aucnet); broadly comparable as an incumbent in automotive auction/remarketing infrastructure that Logico's services plug into.

Direct peers

• Japan Automobile Transport Co., Ltd. (日本自動車輸送): Japan Automobile Transport is one of Japan's largest dedicated vehicle logistics carriers operating owned trucks and warehouses for finished vehicle distribution; comparable as a same-category competitor in the same nationwide vehicle transport market as Logico.
• Asahi Logistics (アサヒロジスティクス): Asahi Logistics provides domestic vehicle and automotive parts transport services in Japan with national reach, directly competing with Logico for dealer, OEM, and leasing company transport contracts.
• Zero Co., Ltd. (ゼロ): Zero Co., Ltd. is a Japanese vehicle transport company providing nationwide passenger car, commercial vehicle, and construction machinery transport services through a partner carrier network, directly comparable to Logico.Co.'s core 自動車輸送サービス business and dealer/lessor customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/logico_2011
• LinkedInlinkedin.com/company/logico-co

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Logico.Co.