Name

Fotogramas

Legal name

Hearst España S.L.

Website

https://fotogramas.es

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Advertising: The website generates revenue through display advertising and branded content placements throughout the site.
2. Affiliate Marketing: Fotogramas participates in several affiliate marketing programs, earning commissions from purchases made through links to vendor sites.
3. Premium Subscription: The publication offers a premium subscription service ('Suscríbete') for exclusive content and features.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Fotogramas operates a Spanish-language digital entertainment media publication (fotogramas.es) delivering daily editorial coverage of cinema, television series, streaming platforms, celebrity news, and film festivals to Spanish-speaking audiences. The brand also offers a paid Premium subscription tier for exclusive content and ad-free reading, plus a digital edition of its long-running print magazine covering Spanish and international film and TV.

Product overview

Fotogramas is a Spanish entertainment media brand operated by Hearst España that delivers cinema and television content through a website platform (Fotogramas.es), a premium subscription service, and a digital magazine edition. The core website aggregates movie news, reviews, streaming platform guides (Netflix, HBO Max, Amazon Prime Video, Disney+, Movistar+), celebrity coverage, and festival reporting. The premium tier provides exclusive content and an ad-free experience, while the digital edition offers the traditional magazine format for readers who prefer periodical content.

Differentiator

Problem solved

Functional benefit

Products and services

• Fotogramas.es

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Hearst EspañacoreOthersHearst España is the parent company of Fotogramas, operating the publication as part of the Hearst Magazines International portfolio of media brands.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Regional players

• Decine21: Spanish cinema news and review site covering theatrical releases, streaming, and festivals — a regional digital-only player in the same niche editorial category as Fotogramas, competing for Spanish cinephile traffic and ad inventory.

Emerging players

• Letterboxd: Social film-review platform with a growing global Spanish-speaking user base — an emerging player reshaping how cinephiles discover and review films, and a structural alternative to traditional editorial review sites like Fotogramas.

Broad incumbents

• IMDb: Amazon-owned global entertainment database and review platform covering movies, TV, and celebrities — a broader incumbent that captures Spanish-speaking audiences searching for film/TV metadata and reviews, competing for the same upper-funnel editorial traffic.
• Rotten Tomatoes: Global movie and TV review aggregator with editorial coverage and audience scoring — a broader incumbent that competes for the same 'what should I watch' decision moments Fotogramas addresses through its reviews and streaming guides.
• 20minutos: Major Spanish generalist digital news outlet with a sizable entertainment and culture vertical covering movies, series, and streaming — competes for the same Spanish audience attention and advertising budgets with broader reach but less specialized cinema depth.

Direct peers

• Cinemanía: Spanish cinema magazine operated by Grupo Planeta, covering film news, reviews, and celebrity culture with both a digital presence and legacy print brand — directly comparable as another long-standing Spanish cinema publication brand in the same vertical.
• FormulaTV: Long-running Spanish entertainment news site focused on television, streaming, and celebrity coverage — a direct competitor in the Spanish entertainment editorial space with comparable audience demographics and ad-supported monetization.
• Espinof: A Webedia-owned Spanish entertainment editorial site covering movies, series, and streaming, with a similar content-led GTM and digital advertising plus affiliate model — a direct competitor for both audience and advertiser mind share in Spain.
• Sensacine: Owned by Webedia, Sensacine is the leading Spanish-language digital destination for movie news, reviews, streaming guides, and celebrity coverage — directly competing with Fotogramas for the same Spanish-speaking cinema and TV enthusiast audience with the same editorial-plus-affiliate monetization model.
• Vertele: Spanish TV-industry and entertainment news vertical under eldiario.es, covering series, streaming, and broadcast content with a content-led digital model targeting the same Spanish-speaking TV/streaming audience as Fotogramas.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/fotogramas_es
• YouTubeyoutube.com/user/fotogramastv
• Facebookfacebook.com/fotogramas.es
• Instagraminstagram.com/fotogramas_es

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fotogramas