Soraya Hennessy
Soraya Hennessy is a privately held, bootstrapped lifestyle brand founded in 2016 that sells 100% handmade bags, accessories, home goods, and clothing produced by over 40 Wayuu artisan families in Colombia and Venezuela through DTC e-commerce and global luxury wholesale partners.
- Company typePrivate
- Founded2016
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
Soraya Hennessy firmographics
Firmographics- Name
- Soraya Hennessy
- Legal name
- Soraya Hennessy
- Website
- https://sorayahennessy.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Soraya Hennessy is a privately held, bootstrapped lifestyle brand founded in 2016 that sells 100% handmade bags, accessories, home goods, and clothing produced by over 40 Wayuu artisan families in Colombia and Venezuela through DTC e-commerce and global luxury wholesale partners.
- Ownership category
- akta.pro rank
Soraya Hennessy industry classification
Industry- Product category
- Artisanal Handbags and Accessories
- NAICS
- Luggage and Leather Goods Retailers (458320), Apparel Accessories and Other Apparel Manufacturing (3159)
- SIC
- Retail-Apparel & Accessory Stores (5600), Retail-Women's Clothing Stores (5621)
- akta.pro primary industry
- Handbags & Fashion Bags Manufacturing (IMAOAHAA)
- akta.pro secondary industry
- Leather Handbags & Totes (CRAKAEAA)
Keywords
Where Soraya Hennessy is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Soraya Hennessy business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Others
Revenue model
- Product Sales: One-time purchase of handmade bags, accessories, home goods, and clothing through direct e-commerce and retail stockists globally.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Market and Mini Bags - Entry price point |
| Unit Pricing | Pay-as-you-go | Standard and Shopper Bags - Mid-range |
| Unit Pricing | Pay-as-you-go | XL and Playera Bags - Premium |
| Unit Pricing | Pay-as-you-go | Home and Clothing - Accessories |
| Unit Pricing | Pay-as-you-go | Jewelry and Accessories |
Go-to-market motion3 records
Distribution channels8 records
Marketing channels4 records
Soraya Hennessy product offering
Product offeringCore offering
Soraya Hennessy is a direct-to-consumer artisanal fashion brand that designs and sells 100% handmade crocheted bags, accessories, home goods, and clothing produced by Wayuu artisans in Colombia and Venezuela. The portfolio centers on mochilas (Large, Midi, and Mini handwoven bags), market mesh bags, bucket bags and hats, beaded crossbody bags, jewelry, candles, crochet stuffed animals, and skirts/pareos, with two collaboration collections (SH x Beth Chappo and SH x Saylor). The brand sells through its own Shopify storefront and a global network of luxury retail stockists, emphasizing fair-trade production that provides stable employment to over 40 Wayuu families.
Product overview
Soraya Hennessy is a direct-to-consumer brand offering 100% handmade bags and accessories crafted by Wayuu artisans in Colombia and Venezuela. The product portfolio centers on mochilas (handwoven crochet bags) available in Large, Midi, and Mini sizes, complemented by market mesh bags, bucket hats, jewelry, home accessories (artisanal candles, crochet stuffed animals), and clothing. The brand features two key collaborations: SH x Beth Chappo (poolside-themed bags) and SH x Saylor (colorful leopard prints). All products emphasize sustainable, fair-trade practices with production taking 2-25 days per item depending on complexity. The company sells exclusively through its e-commerce platform powered by Shopify, with global distribution and presence at international retailers.
Differentiator
Problem solved
Functional benefit
Brands
- SH x Beth Chappo: Collaboration collection with influencer Beth Chappo featuring two-tone shopper bags and poolside playera designs.
- SH x Saylor
Products and services
- Handmade Bags (Mochilas) 100% handmade crocheted cotton bags woven by Wayuu artisans in Colombia and Venezuela in Large, Midi, and Mini sizes, featuring signature designs like Lola XL, Playera, and Leopard Shopper collections. Sold to individual consumers seeking artisan-crafted everyday and travel bags.
- Market Mesh Bags Reusable, eco-friendly crocheted market mesh bags with playful woven phrases, made in Venezuela with natural, chemical-free materials. Designed for farmers markets, grocery trips, picnics, and outdoor events.
- Bucket Bags Handwoven bucket-style bags including wool beaded designs and mini bucket styles, featuring intricate beadwork and gold accents, handmade in Colombia for style-conscious consumers.
- Bucket Hats Handmade crocheted bucket hats in various colors and patterns including striped, floral, fringe, and solid designs, priced at $95-$130, sold to fashion-conscious consumers for beach and everyday wear.
- Jewelry Handmade beaded accessories including bandanas, sunglass chains, and mask chains in various colors and designs, priced at $82-$120, for individual consumers seeking coordinated artisan accessories.
- Home Accessories (Baskets, Candles, Stuffed Animals) Home décor items including artisanal candles in various scents, crochet stuffed animals (bunnies, bears, dogs, dinosaurs), and decorative chicken holders, sold to consumers seeking artisan home décor and gifting items.
- Clothing Crochet clothing items including mini skirts in various colors and fringe pareos, priced at $150-$175, for individual consumers seeking artisan-made apparel.
- SH x Beth Chappo Collaboration Co-designed collection with influencer Beth Chappo featuring poolside-themed Playera bags and Cabana Blue Shoppers in exclusive colorways, sold to the brand's existing consumer base and Beth Chappo's audience.
- SH x Saylor Collaboration Co-designed collection with brand Saylor featuring Pink & Orange Leopard Shopper bags, combining SH artisanal values with Saylor's bright color palette, sold to the brand's existing consumer base and Saylor's audience.
- Beaded Crossbody Bags Handcrafted beaded crossbody bags including Andrea, Claudia, and Sofia designs with gold beaded accents, made in Colombia with meticulous attention to detail, for individual consumers seeking elevated everyday accessories.
Quantifiable outcome
- 40+ families provided stable employment through fair-trade wages (2x industry average)
Companies that use Soraya Hennessy
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Soraya Hennessy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Soraya Hennessy partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core, flagship and minor.
- Beth ChappocoreInfluencer collaboration creating co-designed collection (SH x Beth Chappo) including The Poolside Playera, Paradise Pink Playera, Caribbean Shopper, and mini sizes. Beth Chappo is an influencer who shares her Soraya Hennessy bags through her social media channels.
- SaylorcoreInfluencer collaboration creating Pink & Orange Leopard Shopper (SH x Saylor). Brand values alignment around sustainability and creativity.
- Moda OperandiflagshipOnline luxury fashion platform stocking Soraya Hennessy products globally.
- Luisa Via RomaflagshipItalian luxury fashion retailer carrying Soraya Hennessy in Europe.
- Everything But WatercoreUS specialty retailer for swimwear and beach accessories stocking Soraya Hennessy.
- StylebopcoreOnline luxury fashion destination with Soraya Hennessy collection.
- Rent the RunwaycoreFashion rental subscription service where customers can rent Soraya Hennessy bags before purchasing.
- AnthropologiecoreUS lifestyle retailer carrying Soraya Hennessy bags in stores and online.
- TenetminorLuxury boutique in East Hampton, USA.
- SmetsminorLuxembourg-based luxury fashion boutique.
- Bon GenieminorSwiss luxury department store.
- JadesminorGerman luxury fashion boutique.
- La RinescanteminorMilan-based luxury boutique.
- United ArrowsminorJapanese luxury fashion retailer.
- Tom GreyhoundminorSeoul-based luxury boutique.
- Club DesignerminorTaiwanese luxury fashion retailer.
- Sauce on SeaminorDubai-based boutique.
- EclipseminorQatar-based boutique.
- Polar ModaminorTurkey-based fashion retailer.
- The One And Only HotelsminorLuxury resort chain with locations in Mexico (Los Cabos) and Maldives (Reethi Rah) carrying Soraya Hennessy products.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Soraya Hennessy competitors and assessment
Company assessmentDirect peers
- Mansur Gavriel: Designer handbag brand sold through luxury wholesale (Moda Operandi, etc.) and DTC. Comparable in minimalist aesthetic, premium pricing, and selective luxury distribution footprint.
- Kayu: Handwoven bags and accessories crafted by artisans using traditional techniques. Direct comparable in artisanal handbag category with similar global DTC and boutique distribution.
- Staud: Direct-to-consumer contemporary fashion and handbag brand carried at luxury retailers. Comparable in DTC scale, premium positioning, and multi-retailer distribution strategy.
- Senreve: Direct-to-consumer luxury handbag brand with strong digital presence and premium positioning ($300–$600 bags). Comparable in DTC-led model, premium price points, and selective wholesale at luxury retailers.
- Cesta Collective: Handwoven handbags made by artisan cooperatives, primarily in Rwanda and Bolivia. Comparable artisanal DTC bag brand with similar ethical-production positioning and price band.
- Muuñ: Direct-to-consumer brand of Wayuu-inspired crochet bags made by Colombian artisans. Closest comparable in category, customer, production model, and price points.
- Cuyana: Direct-to-consumer brand of leather handbags and travel goods with an ethical/sustainability narrative. Overlaps in premium DTC positioning and ethical sourcing messaging.
- Parker Clay: Ethical handbag brand working with Ethiopian artisans, emphasizing fair-trade and artisan stories. Overlaps in mission-driven positioning, premium pricing, and DTC-plus-wholesale distribution.
Broad incumbents
- Loewe: Established luxury leather goods and handbag maison under LVMH. Overlaps as a multi-category luxury house with handbag focus; Soraya Hennessy is stocked alongside Loewe at retailers like Luisa Via Roma.
- Anthropologie: US lifestyle retailer that both stocks Soraya Hennessy and sells its own private-label handbags including Wayuu-inspired crochet styles — directly competitive as a brand owner while also being a key wholesale partner.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Soraya Hennessy social profiles
Digital presenceSoraya Hennessy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Soraya Hennessy leadership team
Management profileNumber of profiles
Profiles1 record
Soraya Hennessy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Soraya Hennessy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Soraya Hennessy
What does Soraya Hennessy do?
Soraya Hennessy is a direct-to-consumer artisanal fashion brand that designs and sells 100% handmade crocheted bags, accessories, home goods, and clothing produced by Wayuu artisans in Colombia and Venezuela. The portfolio centers on mochilas (Large, Midi, and Mini handwoven bags), market mesh bags, bucket bags and hats, beaded crossbody bags, jewelry, candles, crochet stuffed animals, and skirts/pareos, with two collaboration collections (SH x Beth Chappo and SH x Saylor). The brand sells through its own Shopify storefront and a global network of luxury retail stockists, emphasizing fair-trade production that provides stable employment to over 40 Wayuu families.
Is Soraya Hennessy a public or private company?
Soraya Hennessy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Soraya Hennessy founded?
Soraya Hennessy was founded in 2016. It employs 1 to 10 people.
Where is Soraya Hennessy based?
Soraya Hennessy is headquartered in Los Angeles, United States, in the North America region.
How does Soraya Hennessy make money?
One revenue line is on record: product Sales.
Who are Soraya Hennessy's main competitors?
Direct peers on record are Mansur Gavriel, Kayu, Staud, Senreve, Cesta Collective, Muuñ, Cuyana and Parker Clay. Broad incumbents are Loewe and Anthropologie.
Does Soraya Hennessy have an API?
No public API is recorded for Soraya Hennessy.
What industry is Soraya Hennessy in?
Soraya Hennessy's product category is Artisanal Handbags and Accessories. Its primary akta.pro industry code is IMAOAHAA, Handbags & Fashion Bags Manufacturing, with a secondary code of CRAKAEAA, Leather Handbags & Totes. Its NAICS code is 458320 and its SIC code is 5600.