African-agents
African-AGENTS is a Nairobi-based business development agency that connects international suppliers with African markets and assists African companies in expanding globally through sales agency services, commodity trading, and consulting across multiple industry verticals.
- Company typePrivate
- Founded2014
- HeadquartersWestlands, Kenya
- Headcount51–100
- GTM typeB2B
- OfferingServices
What African-agents does
African-AGENTS Network LLC is a Nairobi-based business development agency founded in 2014 that operates as a two-way trade facilitator between African markets and international suppliers and service providers. The company serves two primary customer segments: international companies seeking to enter or expand across African markets, and African businesses seeking regional and global market access. Its service portfolio spans eight categories: Sales & Marketing (including Account-Based Marketing), Commodities Trading, Business Services & Consulting, Construction & Infrastructure, Agribusiness & Environmental solutions, Renewable Energy, Technology (Systems & Software), and Industrial Products & Services. The company also operates a specialized product line for natural resins and gums (Frankincense, Myrrh, Opoponax, Gum Arabic) and essential oils, sourced from Horn of Africa producers and processed in Nairobi.
The business generates revenue through three primary streams: transaction-based sales agency services (commissions and fees for market development), commodity trading margins across petroleum, agricultural, and natural product categories, and professional consulting fees. The go-to-market combines direct enterprise sales via ABM with a network of channel partners and independent agents across Africa, supplemented by event-driven relationship building through partnerships with ATIGS Group and GAA Exhibitions.
The company is privately held, founder-led by CEO Gregg Breward, with 51-100 employees and no disclosed external funding, acquisitions, or institutional investors. Operations are anchored in Kenya with claimed affiliate coverage across African markets and an explicit focus on the African Continental Free Trade Area (AfCFTA) spanning 54 countries. The technology stack is not proprietary; the company does not operate a distinct platform, API, or productized software offering, instead positioning itself as a services-led intermediary leveraging partner networks for execution.
African-agents firmographics
Firmographics- Name
- African-agents
- Legal name
- African-AGENTS Network LLC
- Website
- https://african-agents.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- African-AGENTS is a Nairobi-based business development agency that connects international suppliers with African markets and assists African companies in expanding globally through sales agency services, commodity trading, and consulting across multiple industry verticals.
- Ownership category
- akta.pro rank
African-agents industry classification
Industry- Product category
- Business Development Services
- NAICS
- Advertising Agencies (541810), Advertising Agencies (54181), Wholesale Trade Agents and Brokers (425120), Wholesale Trade Agents and Brokers (4251)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Brand Campaign & Integrated Communications Agencies (MPAAAAAC)
Keywords
Where African-agents is headquartered
LocationHeadquarters
- HQ city
- Westlands
- HQ country
- Kenya
- HQ region
- Africa
Offices1 record
Markets served
African-agents business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Sales Agency Services: The company acts as a sales agency providing Accounts Based Marketing (ABM), direct sales, and sales management services for international suppliers and service providers entering African markets, earning commissions or fees for market development and sales performance.
- Commodity Trading: Trading of various commodities including petroleum products, agricultural crops (tea, coffee, cut flowers), fertilizers, natural resins and gums, ores, metals, gemstones, and precious metals. Revenue generated through commodity transactions and trading margins.
- Business Consulting Services: Strategic planning, market analysis, consulting services, project management, and business automation services provided to clients. Revenue from professional service engagements.
Go-to-market motion3 records
Distribution channels2 records
Marketing channels5 records
African-agents product offering
Product offeringCore offering
African-AGENTS is a Nairobi-based business development agency that facilitates two-way trade between African markets and international suppliers. It delivers a portfolio of services spanning sales and marketing (including ABM), commodities trading, business consulting, construction and infrastructure, agribusiness, renewable energy, technology, and industrial products. The firm also acts as the exclusive agent for natural resins, gums, and essential oils (Frankincense, Myrrh, Opoponax, Gum Arabic) sourced from the Horn of Africa.
Product overview
African-agents is a business development agency that offers a portfolio of interconnected professional services rather than a single unified product or platform. The core offering spans eight main service categories: Sales & Marketing (including ABM and digital marketing), Commodities Trading (petroleum, agricultural products, natural resins), Business Services & Consulting (strategic planning, logistics, procurement), Construction & Infrastructure, Agribusiness & Environmental solutions, Renewable Energy systems, Technology & Software services, and Industrial Products & Services. The company also operates a specialized product line for Natural Resins & Gums and Essential Oils sourced from the Horn of Africa (Berbera and Mogadishu ports) with essential oils produced in Nairobi, Kenya. These services are delivered through a network of professionals and partner organizations to facilitate two-way trade between African markets and international suppliers.
Differentiator
Problem solved
Functional benefit
Products and services
- Sales & Marketing Services Integrated sales and marketing services for businesses entering or expanding in Africa, including direct sales, Account-Based Marketing (ABM), sales management, digital marketing, events management, and creative services such as advertising, graphic design, and animation.
- Commodities Trading
- Business Services & Consulting
- Construction & Infrastructure Services
- Agribusiness & Environmental Services
- Renewable Energy Solutions
- Technology (Systems & Software) Services
- Industrial Products & Services
- Natural Resins, Gums & Essential Oils Supply
Companies that use African-agents
Customer profileSegments6 records
Ideal customer profiles4 records
African-agents technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
African-agents partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- ATIGS GroupcoreAFRICAN-AGENTS partnered with ATIGS Group as a Supporting Partner for ATIGS Dubai 2020, a premier Africa Trade and Investment Global Summit held on October 28 & 29, 2020 in Dubai, UAE. This partnership enables AFRICAN-AGENTS to participate in business development activities connecting international investors and corporations with African markets through thematic workshops, presentations, and networking sessions.
- ATIGS GroupcoreATIGS Group is a leading USA-based consulting and business development firm specialized in promoting Trade and Investment opportunities in Africa through exclusive summits, forums, and conferences dedicated to business development.
- AGRITERRAminorAgriterra is listed as a partner organization, though specific partnership details are not provided on the website.
- LEDSkyminorLEDSky is listed as a partner organization specializing in LED/sustainable lighting solutions.
- YYTZminorYYTZ is listed as a partner organization, though specific partnership details are not provided on the website.
- ecofarmaminorecofarma is listed as a partner organization, likely operating in the agricultural or sustainability sector.
- AvanduminorAvandu is listed as a partner organization, though specific partnership details are not provided on the website.
- Equity BankminorEquity Bank is listed as a partner organization, one of Kenya's largest banks providing financial services across Africa.
- Standard Chartered BankminorStandard Chartered Bank is listed as a partner organization, an international banking group operating across Africa.
- Afrika-HRminorAfrika-HR is listed as a partner organization, likely providing HR and human resources services.
- GAA (Global Attain Advancement)coreGAA Exhibitions & Conferences organizes the ATIGS summits and is a key strategic partner for Africa trade events. AFRICAN-AGENTS works with GAA as part of the ATIGS Dubai 2020 organizing structure.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
African-agents competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
African-agents social profiles
Digital presenceAfrican-agents financial estimates
Financial estimateRevenue estimate
Valuation estimate
African-agents leadership team
Management profileNumber of profiles
Profiles1 record
African-agents funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
African-agents M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about African-agents
What does African-agents do?
African-AGENTS is a Nairobi-based business development agency that facilitates two-way trade between African markets and international suppliers. It delivers a portfolio of services spanning sales and marketing (including ABM), commodities trading, business consulting, construction and infrastructure, agribusiness, renewable energy, technology, and industrial products. The firm also acts as the exclusive agent for natural resins, gums, and essential oils (Frankincense, Myrrh, Opoponax, Gum Arabic) sourced from the Horn of Africa.
Is African-agents a public or private company?
African-agents is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was African-agents founded?
African-agents was founded in 2014. It employs 51 to 100 people.
Where is African-agents based?
African-agents is headquartered in Westlands, Kenya, in the Africa region.
How does African-agents make money?
Three revenue lines are on record. Sales Agency Services are the primary driver. The others are commodity Trading and business Consulting Services.
Does African-agents have an API?
No public API is recorded for African-agents.
What industry is African-agents in?
African-agents's product category is Business Development Services. Its primary akta.pro industry code is MPAAAAAC, Brand Campaign & Integrated Communications Agencies. Its NAICS code is 541810 and its SIC code is 7311.