PracticeFlow
PracticeFlow is a cloud-based EMR and practice management SaaS built for functional and integrative medicine practitioners, offering scheduling, treatment planning, lab management, IV protocols, billing, and AI-powered documentation in a single HIPAA/GDPR-compliant platform.
- Company typePrivate
- Founded2018
- HeadquartersBest, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What PracticeFlow does
PracticeFlow is an all-in-one cloud-based EMR/EHR and practice management SaaS built specifically for functional and integrative medicine practitioners. The platform consolidates scheduling, digital intake forms (including Medical Symptom Questionnaires), treatment plan authoring with automatic substance-interaction checking, lab request and results management, prescription and IV/infusion protocol management, patient communication, KPI dashboards, and invoicing into a single system. It is operated by Automationsoft BV, a privately held Netherlands-registered company founded in 2018 and headquartered in Best, with Tim Kors — an IFM-certified functional medicine practitioner running his own practice since 2006 — as founder. The product embeds HIPAA and GDPR compliance, supports ISO 9001:2015-aligned infusion and injection workflows, and integrates natively with Stripe for payments and Zapier for connection to 5,000+ third-party applications; planned integrations with Fullscript (supplements), Rupa Health (specialty labs), Moneybird (accounting), and WooCommerce (e-commerce) are in progress.
The platform's technology stack centers on AI-powered clinical and administrative automation: real-time transcription of patient consultations, NLP-based summarization of transcripts into structured medical records, and a chat/voice AI scheduling assistant that autonomously manages bookings, reschedules, and cancellations 24/7. PracticeFlow employs a product-led growth motion with a self-serve freemium entry point, distributing exclusively through its own website and complementary demo-led sales for multi-practitioner clinics. The company monetizes through five tiered monthly subscriptions — Starter (€0, up to 25 clients), Beginner (€49/month, up to 200 clients), Growth (€79/month, up to 350 clients), Advanced (€139/month, up to 600 clients), and Unlimited (€249/month, unlimited clients) — with unlimited users and storage included at every tier and revenue scaling as practices upgrade with client growth. Headcount is reported at 1–10, no external institutional funding has been disclosed, and ownership remains founder-controlled.
PracticeFlow firmographics
Firmographics- Name
- PracticeFlow
- Legal name
- Automationsoft BV
- Website
- https://practiceflow.io
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- PracticeFlow is a cloud-based EMR and practice management SaaS built for functional and integrative medicine practitioners, offering scheduling, treatment planning, lab management, IV protocols, billing, and AI-powered documentation in a single HIPAA/GDPR-compliant platform.
- Ownership category
- akta.pro rank
PracticeFlow industry classification
Industry- Product category
- Functional Medicine Practice Management Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- EHR Implementation, Optimization, Training & Managed Services (HLACAAAL)
Keywords
Where PracticeFlow is headquartered
LocationHeadquarters
- HQ city
- Best
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
PracticeFlow business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription (Tiered): PracticeFlow operates as a subscription-based SaaS model with five pricing tiers (Starter €0, Beginner €49, Growth €79, Advanced €139, Unlimited €249 per month) based on client volume limits. Revenue scales with practice growth as practitioners upgrade tiers when they exceed client limits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Starter - Free tier for up to 25 clients |
| Subscription | Monthly | Beginner - Small practice tier for up to 200 clients |
| Subscription | Monthly | Growth - Growing practice tier for up to 350 clients |
| Subscription | Monthly | Advanced - Medium to large practice for up to 600 clients |
| Subscription | Monthly | Unlimited - Large practices and IV clinics with unlimited clients |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
PracticeFlow product offering
Product offeringCore offering
PracticeFlow sells a cloud-based EMR/EHR and practice management SaaS platform built specifically for functional and integrative medicine practitioners. The all-in-one system consolidates scheduling, client interviews, treatment planning, lab request and results management, prescription and IV/IM protocol management, invoicing, a patient portal, KPI dashboards, and AI-powered documentation (speech-to-text transcription, NLP summarization) into a single HIPAA- and GDPR-compliant offering. It is delivered via tiered monthly subscriptions priced by client volume, with a free Starter tier and paid tiers from €49 to €249 per month.
Product overview
PracticeFlow is an all-in-one EMR/EHR practice management software specifically designed for functional and integrative medicine practitioners. The platform operates as a unified system with multiple integrated modules including: PracticeFlow core platform (the central hub), Patient Portal (for client self-service), Smart AI Documentation and AI Scheduling Assistant (AI-powered tools for transcription, summarization, and appointment management), Treatment Plan System, Lab Request & Results Management, Scheduling & Booking Module, Digital Intake Forms, Prescription & Protocol Management, Infusion & Injection Management, Billing & Payments, KPI Dashboard, Client Management, Client Communication, and Document Management. The software is offered through five pricing tiers (Starter at €0, Beginner at €49, Growth at €79, Advanced at €139, and Unlimited at €249 monthly) with tiered client limits from 25 to unlimited. The platform integrates natively with Stripe (payments) and Zapier (5000+ apps), with upcoming integrations to Fullscript (supplements), Rupa Health (lab ordering), Moneybird (accounting), and WooCommerce (e-commerce).
Differentiator
Problem solved
Functional benefit
Products and services
- PracticeFlow EMR/EHR Platform All-in-one cloud-based EMR/EHR and practice management software designed specifically for functional and integrative medicine practitioners. Consolidates scheduling, patient records, treatment planning, lab management, prescriptions, IV/IM infusion protocols, invoicing, a patient portal, KPI dashboard, and AI documentation (transcription, NLP summarization, and an AI scheduling assistant) into a single HIPAA- and GDPR-compliant system. Sold as monthly subscriptions across five tiers (Starter €0, Beginner €49, Growth €79, Advanced €139, Unlimited €249) priced by client volume.
Quantifiable outcome
- 400% gross revenue increase with same resources
- +6 more outcomes
Companies that use PracticeFlow
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
PracticeFlow technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability7 records
Feature10 records
PracticeFlow partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and planned.
- StripecoreStripe is integrated as the payment gateway for PracticeFlow, enabling practices to accept digital payments directly within the platform. Patients can make one-click payments for invoices without leaving the PracticeFlow ecosystem.
- ZapiercoreZapier integration connects PracticeFlow with 5000+ applications including accounting software, CRM systems, reporting tools, and supplement dispensing platforms. This enables practices to automate workflows across their entire tool stack without custom development.
- FullscriptplannedFullscript integration is in development (final testing stage) to allow direct linking of prescribed supplements to the Fullscript dispensary platform, streamlining supplement fulfillment for practitioners.
- Rupa HealthplannedRupa Health integration planned to enable direct ordering of labs through the PracticeFlow platform, streamlining lab workflow for practitioners who use Rupa's specialty lab network.
- MoneybirdplannedMoneybird integration planned to connect PracticeFlow's invoicing with Moneybird's accounting software for automated financial workflows.
- WooCommerceplannedWooCommerce integration planned to enable practices with online stores to connect supplement and product sales with PracticeFlow's treatment plans and inventory management.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
PracticeFlow competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
PracticeFlow compliance and trust
Trust signalCompliance3 records
PracticeFlow financial estimates
Financial estimateRevenue estimate
Valuation estimate
PracticeFlow leadership team
Management profileNumber of profiles
Profiles1 record
PracticeFlow funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PracticeFlow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PracticeFlow
What does PracticeFlow do?
PracticeFlow sells a cloud-based EMR/EHR and practice management SaaS platform built specifically for functional and integrative medicine practitioners. The all-in-one system consolidates scheduling, client interviews, treatment planning, lab request and results management, prescription and IV/IM protocol management, invoicing, a patient portal, KPI dashboards, and AI-powered documentation (speech-to-text transcription, NLP summarization) into a single HIPAA- and GDPR-compliant offering. It is delivered via tiered monthly subscriptions priced by client volume, with a free Starter tier and paid tiers from €49 to €249 per month.
Is PracticeFlow a public or private company?
PracticeFlow is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PracticeFlow founded?
PracticeFlow was founded in 2018. It employs 1 to 10 people.
Where is PracticeFlow based?
PracticeFlow is headquartered in Best, Netherlands, in the Europe region.
How does PracticeFlow make money?
One revenue line is on record: saaS Subscription (Tiered).
Does PracticeFlow have an API?
No public API is recorded for PracticeFlow.
What industry is PracticeFlow in?
PracticeFlow's product category is Functional Medicine Practice Management Software. Its primary akta.pro industry code is HLACAAAL, EHR Implementation, Optimization, Training & Managed Services. Its NAICS code is 5132 and its SIC code is 7372.