Southeastern Auto Auction
Southeastern Auto Auction, operating as America's Auto Auction Savannah, is a wholesale and public used automobile auction serving automotive dealers, fleet and finance institutional accounts, and public buyers with weekly 500+ vehicle sales across four lanes.
- Company typePrivate
- Founded1987
- HeadquartersSavannah, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Southeastern Auto Auction does
Southeastern Auto Auction, now operating as America's Auto Auction Savannah, is an independent wholesale and public used automobile auction founded in 1987 in Statesboro, Georgia by Wayne DeLoach, Danny Williams, and Tommy Childs. The auction relocated to Savannah, Georgia in 1997 and was acquired by the XLerate/America's Auto Auction group in 2018. It operates from a 15-acre facility with four auction lanes, a recon bay, dealer and employee lounge, inspection ramp, and covered inspection area, regularly offering over 500 vehicles weekly. Weekly wholesale sales run Wednesdays at 9:30 AM ET, with periodic public sales on the first Thursday of tax months at 7:00 PM ET. The auction is staffed by 51–100 employees and led by General Manager Katie Polk.
The auction serves three primary customer segments: franchise and independent automotive dealers sourcing wholesale inventory; institutional accounts including fleet/lease companies, banks, and auto finance companies remarketing vehicles; and public buyers during tax sale months. The technology stack combines Edge Simulcast for live remote buyer participation, OVE and Smart Auction third-party inventory platforms, and America's Digital Inventory as a proprietary marketplace where sellers can list vehicles directly from their lot and buyers can create wish lists from pre-auction inventory refreshed daily. Revenue is generated through three streams: transaction fees on vehicles sold through auction lanes and digital platforms, pre-sale professional services (condition reports, pre-sale inspections, auto body and paint repair, paintless dent repair, mechanical services, vehicle detailing), and post-sale services (post-sale inspections, check and title processing with guaranteed funds, local transportation, and marketing promotions). Pricing is not publicly disclosed and varies by vehicle condition, make/model, and market demand at sale time. The go-to-market is a hybrid field-and-digital model combining physical in-lane auctions, simulcast online participation, and multi-platform marketplace listing under the parent America's Auto Auction brand.
Southeastern Auto Auction firmographics
Firmographics- Name
- Southeastern Auto Auction
- Legal name
- America's Auto Auction
- Website
- https://southeasternaa.com
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Southeastern Auto Auction, operating as America's Auto Auction Savannah, is a wholesale and public used automobile auction serving automotive dealers, fleet and finance institutional accounts, and public buyers with weekly 500+ vehicle sales across four lanes.
- Ownership category
- akta.pro rank
Southeastern Auto Auction industry classification
Industry- Product category
- Wholesale Auto Auction Services
- NAICS
- Automobile and Other Motor Vehicle Merchant Wholesalers (42311)
- SIC
- Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)
- akta.pro primary industry
- Wholesale Vehicle Auctions (Physical & Online) (TLABAKAA)
- akta.pro secondary industries
- Auction-based Generalist Marketplaces (CRAFAAAC), B2B Liquidation Auctions & Asset Disposition Retail (CRAEAFAG)
Keywords
Where Southeastern Auto Auction is headquartered
LocationHeadquarters
- HQ city
- Savannah
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Southeastern Auto Auction business model
Business model- GTM type
- B2B
- Offering type
- Services
Revenue model
- Vehicle Auction Transaction Fees: The auction generates revenue by facilitating vehicle sales between consignors (sellers) and buyers (dealers) at wholesale and public auctions. Transaction fees are charged on vehicles sold through the auction lanes and digital platforms.
- Pre-Sale Services: Additional revenue from pre-sale inspection, condition reports, auto body/paint repair, dent repair (paintless dent repair), and mechanical services.
- Post-Sale Services: Revenue from post-sale inspections, vehicle detailing, check and title processing, and local transportation services.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Southeastern Auto Auction product offering
Product offeringCore offering
Southeastern Auto Auction operates a wholesale vehicle auction facility serving franchise and independent dealers, institutional accounts, fleet/lease companies, and finance companies. The business runs weekly Wednesday on-site auctions with simulcast online bidding, supplemented by periodic public consumer sales, and provides pre-sale, sale-day, and post-sale services to consignors and buyers.
Product overview
America's Auto Auction Savannah operates as a wholesale and public auto auction platform. The core offering consists of weekly Wednesday wholesale auctions (4 lanes, 500+ vehicles) and monthly public sales. The platform is structured around a digital marketplace component (America's Digital Inventory) integrated with external inventory platforms (OVE, Smart Auction). Pre-sale, sale-day, and post-sale services are offered as add-on modules including inspections, condition reports, simulcasting, title processing, transportation, and digital listing management for both buyers and sellers.
Differentiator
Problem solved
Functional benefit
Companies that use Southeastern Auto Auction
Customer profileNamed customers25 records
Segments3 records
Southeastern Auto Auction technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
Southeastern Auto Auction partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- XLerate/America's Auto AuctioncoreIn 2018, the original owners of Southeastern Auto Auction sold the auction to XLerate/America's Auto Auction group. The acquisition integrated the Savannah facility into the larger America's Auto Auction network while maintaining operations under the America's Auto Auction Savannah branding.
Scale indicators4 records
Recent moves9 records
Expansion highlights5 records
Southeastern Auto Auction competitors and assessment
Company assessmentEmerging players
- Manheim Express: Mobile dealer-to-dealer auction service from Manheim/Cox that brings auction activity directly to dealer lots. Adjacent threat that bypasses the physical auction model.
- ACV Auctions: Digital-first dealer-to-dealer wholesale auction platform. Emerging competitor increasingly taking dealer-to-dealer volume away from physical lanes like Savannah.
- Dealersblock: Online dealer-to-dealer auction marketplace. Emerging digital alternative competing for the same franchise/independent dealer wholesale flow.
Direct peers
- Copart: Leading online vehicle auction platform with national yard coverage, specializing in salvage and dealer consignment. Competes with Savannah for institutional consignor flow and increasingly for dealer-to-dealer volume.
- IAA (Insurance Auto Auctions / RB Global): Major salvage and total-loss vehicle auctioneer (now part of RB Global). Competes for institutional and insurance consignments and shares dealer customer overlap with Savannah.
- Manheim: The largest U.S. wholesale auto auction operator (Cox Automotive), running physical and simulcast vehicle auctions nationally. Most direct competitor to Savannah in franchise/independent dealer wholesale remarketing.
- ADESA: National wholesale vehicle auction network with physical and online channels. Direct competitor in franchise/independent dealer and fleet remarketing auctions.
- America's Auto Auction (parent network other locations): Other auction sites within the same XLerate/America's Auto Auction parent network (e.g., Houston, Dallas, Atlanta). Closest operational peer given shared platform, branding, and parent.
Others
- AutoIMS: Inventory management and remarketing technology provider serving many of the same dealer and institutional clients. Enables comparison of how digital tooling reshapes auction value chains.
Regional players
- Greenville Auto Auction: Regional wholesale auto auction in the Carolinas with similar lane-based dealer consignment model. Competes with Savannah for Southeast dealer sourcing.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Southeastern Auto Auction social profiles
Digital presenceSoutheastern Auto Auction financial estimates
Financial estimateRevenue estimate
Valuation estimate
Southeastern Auto Auction leadership team
Management profileNumber of profiles
Southeastern Auto Auction funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Southeastern Auto Auction M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Southeastern Auto Auction
What does Southeastern Auto Auction do?
Southeastern Auto Auction operates a wholesale vehicle auction facility serving franchise and independent dealers, institutional accounts, fleet/lease companies, and finance companies. The business runs weekly Wednesday on-site auctions with simulcast online bidding, supplemented by periodic public consumer sales, and provides pre-sale, sale-day, and post-sale services to consignors and buyers.
Is Southeastern Auto Auction a public or private company?
Southeastern Auto Auction is a private company. It is currently operating.
When was Southeastern Auto Auction founded?
Southeastern Auto Auction was founded in 1987. It employs 51 to 100 people.
Where is Southeastern Auto Auction based?
Southeastern Auto Auction is headquartered in Savannah, United States, in the North America region.
How does Southeastern Auto Auction make money?
Three revenue lines are on record. Vehicle Auction Transaction Fees are the primary driver. The others are pre-Sale Services and post-Sale Services.
Who are Southeastern Auto Auction's main competitors?
Emerging players on record are Manheim Express, ACV Auctions and Dealersblock. Direct peers are Copart, IAA (Insurance Auto Auctions / RB Global), Manheim, ADESA and America's Auto Auction (parent network other locations). AutoIMS is listed as an others. Greenville Auto Auction is listed as a regional player.
Does Southeastern Auto Auction have an API?
No public API is recorded for Southeastern Auto Auction.
What industry is Southeastern Auto Auction in?
Southeastern Auto Auction's product category is Wholesale Auto Auction Services. Its primary akta.pro industry code is TLABAKAA, Wholesale Vehicle Auctions (Physical & Online), with a secondary code of CRAFAAAC, Auction-based Generalist Marketplaces. Its NAICS code is 42311 and its SIC code is 5010.