Marketing Club Frankfurt

What Marketing Club Frankfurt does

Marketing Club Frankfurt e.V. is a registered non-profit professional association (eingetragener Verein) founded in 1954 and headquartered in Frankfurt am Main, Germany, serving marketing practitioners in the Frankfurt/Rhein-Main metropolitan region. The organization operates a portfolio of recurring event formats including the High Noon lunch-time lecture series, Ladies Lounge women-only networking, Summer After Work Lounge, and Leadership Rocks, supplemented by award programs — Frankfurter Sprungfeder (sponsored by Ströer with €100,000 in media value for emerging brands) and Goldenes Brandeisen (Brand of the Year, awarded to Leica in 2026). It also runs dedicated sub-communities: Marketing Pioniere for members under 36 and MarketingFrauen for women in marketing leadership.

The association is a member of the Bundesverband Marketing Clubs e.V. (BVMC), the national umbrella for all German marketing clubs, and operates the Senior Marketing Professional certification in cooperation with BVMC. Its core technology is a standard association website (built with Vielsinn GmbH) providing event listings, registration, membership applications, and newsletter distribution, supplemented by LinkedIn, Facebook, and Instagram channels. There is no proprietary technology platform.

Revenue is generated through annual membership dues (across active, young, student, senior, and corporate categories, set by the Mitgliederversammlung), event ticket sales (€35 guests, €20 juniors under 36, €15 students with ID, free for members), and corporate sponsorships from partners including Ströer SE & Co. KGaA, Accenture Song, Deutsche Börse, OutOfOffice, OMS AG, and satis&fy. Operations are supported by a small office led by Geschäftsstellenleiterin Christina Kemlein Schiller, under a volunteer board headed by Präsidentin Alicja Feltens.

Name

Marketing Club Frankfurt

Legal name

Marketing Club Frankfurt e.V.

Website

https://marketingclub-frankfurt.de

Company type

Private

Founded year

1954

Operating status

Operating

Headcount range

1–10 employees

Short description

Marketing Club Frankfurt e.V. is a non-profit professional association founded in 1954 serving marketing practitioners in the Frankfurt/Rhein-Main region through networking events, award programs, and sub-communities for young professionals and women in marketing.

Ownership category

akta.pro rank

Headquarters

HQ city

Frankfurt

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Annual membership fees collected from individual and corporate members. The exact fee amounts are set by the membership assembly and vary by membership category (active, young, student, senior, corporate).
2. Event Tickets: Revenue from paid event attendance. Guest tickets are €35, junior tickets (under 36) are €20, and student tickets are €15. Events include talks, workshops, and networking sessions.
3. Awards Sponsorship: The Frankfurter Sprungfeder award is sponsored by Ströer SE & Co. KGaA, which provides €100,000 in media budget to the winner. The club benefits from sponsorship arrangements for awards and events.
4. Sponsorships and Partnerships: Various sponsors support events including Accenture Song, Deutsche Börse, OutOfOffice, and others who provide venues, catering, and technical support for club events.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Marketing Club Frankfurt is a regional professional association (eingetragener Verein) based in Frankfurt am Main that serves marketing professionals in the Rhine-Main area. Its core offerings include membership services, recurring networking and professional development events (such as Ladies Lounge, High Noon, Marketing Pioniere and MarketingFrauen formats), and the Senior Marketing Professional certification program delivered under the Bundesverband Marketing Clubs e.V. umbrella. The club also administers industry awards (e.g. Frankfurter Sprungfeder, Goldenes Brandeisen) that recognize marketing excellence in the region.

Product overview

Marketing Club Frankfurt is a professional association for marketing practitioners organized as a registered association (e.V.) and member of the Bundesverband Marketing Clubs e.V. (BVMC). The club offers a portfolio of event-based products including regular networking formats (High Noon sessions, Ladies Lounge for women-only), professional development programs (Marketing Pioniere for young members under 36, MarketingFrauen for women's leadership), and signature award programs (Frankfurter Sprungfeder for emerging brands and Goldenes Brandeisen as Brand of the Year award). The organization operates as a community and event platform rather than a technology product company.

Differentiator

Problem solved

Functional benefit

Brands

• Marketing Pioniere: Youth division for young marketing professionals under 36 years old
• MarketingFrauen
• Frankfurter Sprungfeder
• Goldenes Brandeisen
• Senior Marketing Professional

Products and services

• Individual Membership

Named customers1 record

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered major, minor and core.

• Online Marketing Solutions AG (OMS AG)majorGTM or Marketing Partner · 15 June 2026Hosted B2B digital marketing event at OMS AG headquarters in Eschborn. Focus on AI agents and B2B marketing strategies.
• Accenture SongmajorGTM or Marketing Partner · 11 June 2026Co-hosted 'Creativity meets Future' event with Accenture Song focusing on AI and human creativity in marketing.
• satis&fy AGmajorGTM or Marketing Partner · 8 June 2026Co-presented 'Frankfurt: City of WOW' event. satis&fy is an event technology and production company.
• Ströer SE & Co. KGaAmajorGTM or Marketing Partner · 2 June 2026Sponsor of Frankfurter Sprungfeder award. Provided €100,000 media budget to Bling.de as the 2025 winner. Also provided Kastor Tower venue for award ceremony.
• TIM (THIS IS MARKETING)minorGTM or Marketing Partner · 19 May 2026Sponsor and content partner for club events. Provided catering sponsorship for the 'Marke. Mensch. Moment.' event.
• OutOfOfficemajorGTM or Marketing Partner · 18 May 2026Hosted 'Marke. Mensch. Moment.' event at OutOfOffice Sachsenhausen venue. Venue partner for creative events.
• THIS IS MARKETINGminorGTM or Marketing Partner · 18 May 2026Sponsorship and content partnership for marketing conference promotion. Club promotes the annual event at Messe Frankfurt.
• Deutsche Börse AGmajorGTM or Marketing Partner · 12 May 2026Hosted Ladies Lounge event at X-Lounge of Deutsche Börse. Partnership for financial education and women's empowerment events.
• Deutscher Olympischer Sportbund (DOSB)majorGTM or Marketing Partner · 27 April 2026Co-hosted event 'Mehr olympischer Spirit für Deutschland' at DOSB headquarters. Topics included Team D brand, German Olympic bid, and Paralympic movement.
• Bundesverband Marketing Clubs e.V. (BVMC)coreStrategic or Co-development PartnerThe club is a member of BVMC, the umbrella organization of all marketing clubs in Germany. The association coordinates national activities, the Senior Marketing Professional certification, and provides a network connecting all regional clubs.
• Deutscher Marketing VerbandcoreStrategic or Co-development PartnerThe BVMC is part of the Deutscher Marketing Verband, the national roof organization. Member data is shared with this organization for membership tracking and fee calculation.

Scale indicators1 record

Recent moves7 records

Expansion highlights6 records

Direct peers

• Marketing Club Hamburg: Another BVMC member club serving Hamburg marketing professionals with events, networking, and awards. Closely matches Frankfurt's value proposition in a different German metro, providing a useful template for benchmarking.
• Marketing Club Berlin: BVMC-affiliated club serving Berlin's marketing community with events, networking, and recognition programs. Direct peer in both format and BVMC affiliation, serving a different metro.
• Marketing Club Düsseldorf: A fellow BVMC-affiliated marketing professionals' club serving the Düsseldorf region. Operates the same membership-plus-events model with regional awards, making it the most directly comparable peer within the same national network.
• Marketing Club München (MC München): BVMC member club for marketing professionals in Munich, one of the largest marketing clubs in Germany. Comparable membership and event model, with a potentially larger scale given Munich's corporate base.

Broad incumbents

• Bundesverband Marketing Clubs e.V. (BVMC): Umbrella association of all German marketing clubs and Frankfurt's parent organization. While not a competitor, it shapes the strategic context and shared programming (Senior Marketing Professional certification) that frames Frankfurt's offering.
• Deutscher Marketing Verband (DMV): The national roof organization to which BVMC belongs. Operates at a higher level as the national professional body, setting standards and offering credentials that complement club-level activity.
• GWA (Gesellschaft für die integrierte Kommunikation): German association of leading advertising agencies. Targets a related but distinct audience (agency leaders) and competes for marketing mindshare in Frankfurt via events and Effie awards.

Others

• THIS IS MARKETING (TIM Conference): Annual marketing conference at Messe Frankfurt co-promoted by Marketing Club Frankfurt. Direct collaboration with a major industry event, and a benchmark for understanding Frankfurt's positioning in the larger marketing events market.
• Forward Festival: Design and creativity conference co-promoted by Marketing Club Frankfurt. A partner event rather than a competitor, but reflects the broader professional events ecosystem in which the club competes for attendee attention.

Emerging players

• Kommunikationsverband e.V. Association for corporate communications professionals in Germany. Adjacent rather than direct, focusing on communications/PR rather than marketing, but competing for the same senior professionals' time and memberships.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/marketingclubfrankfurt
• LinkedInlinkedin.com/company/marketing-club-frankfurt-e-v-
• Instagraminstagram.com/marketingclubfrankfurt
• Xx.com/mc_frankfurt

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marketing Club Frankfurt