TCIA
TCIA is an Australian cryptocurrency exchange based in Brisbane that provides Australian retail investors with a self-serve platform for buying, selling, swapping, and staking 100+ digital assets, using a 0.5% trading-fee model and an aggressive affiliate program.
- Company typePrivate
- Founded2023
- HeadquartersBrisbane, Australia
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What TCIA does
TCIA (TCIA Pty Ltd) is a Brisbane-headquartered, Australia-only cryptocurrency exchange founded in 2023. The platform enables Australian retail investors to buy, sell, swap, and stake 100+ digital assets including Bitcoin, Ethereum, Cardano, Dogecoin, and Ripple via a self-serve web and mobile interface with simple KYC/AML onboarding, 1-click portfolio purchases, and risk-tiered bucket options. The product surface includes a rule-based Dollar-Cost-Averaging (DCA) trading strategy, an "advanced view mode" for professional traders, and on-chain staking for proof-of-stake protocols where TCIA retains custody of private keys. Customer assets are held on a 1:1 basis with full reserves, and the platform carries a protective guardrail that warns users before buying at perceived market peaks.
TCIA's revenue model is a 0.5% transaction fee on purchases, sales, and swaps, supplemented by swap spreads, dishonour fees on incorrect AUD withdrawals, recovery fees, and affiliate commissions on third-party-held assets. No deposit fees are charged on cryptocurrency or fiat; AUD withdrawals are free from TCIA though blockchain network fees apply on crypto withdrawals. A VIP launch offer reduces the trade fee to 0.1% for the first three months. The go-to-market motion is product-led growth targeted at Australian retail, supported by an aggressive referral and affiliate program (60% of referred-customer trading fees for the first 90 days, 30% thereafter, claimed to be the highest globally), SEO/content marketing (TCIA Blog, Learn Center, Top 100 resource, exchange rates tool), social channels (LinkedIn, Facebook, X, Instagram), and event participation including hosting the Australian Crypto Convention 2023 in Melbourne.
The company is privately held and operates as TCIA Pty Ltd, a private limited company domiciled in Australia. It is registered with AUSTRAC as a digital currency exchange provider under the Anti-Money Laundering and Counter-Terrorism Financing Act 2006 and is compliant with the Privacy Act 1988, Spam Act 2003, Do Not Call Register Act 2006, and Australian Consumer Law, though it does not hold an Australian Financial Services Licence (AFSL). Geographic reach is explicitly restricted to Australian residents, and no funding rounds, institutional investors, or revenue figures have been disclosed in the available source material.
TCIA firmographics
Firmographics- Name
- TCIA
- Legal name
- TCIA Pty Ltd
- Website
- https://tcia.com.au
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TCIA is an Australian cryptocurrency exchange based in Brisbane that provides Australian retail investors with a self-serve platform for buying, selling, swapping, and staking 100+ digital assets, using a 0.5% trading-fee model and an aggressive affiliate program.
- Ownership category
- akta.pro rank
TCIA industry classification
Industry- Product category
- Cryptocurrency Exchange
- NAICS
- Securities and Commodity Contracts Intermediation and Brokerage (5231)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Retail Crypto Brokerages (Simple Buy/Sell) (FSADAAAB)
Keywords
Where TCIA is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
TCIA business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Trading Fees (Purchase/Sale): Fixed percentage fee of 0.5% of the Transaction value plus applicable spread. Fee is taken in the non-limited asset in the sale/purchase instruction (e.g., BTC for AUD/BTC trades).
- Swap Fees: A swap is executed as two separate transactions (sale of one crypto and purchase of another), each incurring 0.5% trading fee plus applicable spreads.
- Crypto Asset Recovery Fees: Fees for recovery of crypto assets in cases such as unlisted crypto deposits or missing reference numbers. Payable to wallet handlers; amount varies.
- Dishour Fees: Dishonour fees of up to $40 may be charged for incorrect account details on AUD withdrawals.
- Affiliate Credit Program: TCIA earns commission from affiliate activities where customer assets generate returns when held with third parties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Trading Fee |
| Transaction based/ take rate | Pay-as-you-go | Swap Trading Fee |
| Transaction based/ take rate | Pay-as-you-go | Crypto Deposit |
| Transaction based/ take rate | Pay-as-you-go | AUD Withdrawal |
| Transaction based/ take rate | Monthly | VIP Membership (Launch Offer) |
| Other | Pay-as-you-go | Affiliate Credit - First 90 Days |
| Other | Pay-as-you-go | Affiliate Credit - After 90 Days |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
TCIA product offering
Product offeringCore offering
TCIA is an Australian cryptocurrency exchange platform that enables retail users to buy, sell, and trade 100+ digital assets including Bitcoin, Ethereum, Cardano, Dogecoin, and Ripple. The platform offers 1-click portfolio purchases, dollar-cost averaging (DCA) trading strategies, multiple risk-bucket exposure options, real-time portfolio tracking, and on-chain staking of proof-of-stake assets. Services are restricted to Australian residents and the company is registered with AUSTRAC as a digital currency exchange provider.
Product overview
TCIA is an Australian cryptocurrency exchange platform providing a unified trading interface for buying, selling, and trading digital assets. The core platform offers multiple cryptocurrencies including Bitcoin, Ethereum, and various altcoins, supported by features such as 1-click portfolio buy options, DCA trading strategies, and flexible bucket options with varying risk levels. Additional services include a referral and affiliate program for customer acquisition, the TCIA Blog and Learn Center for education, an exchange rates tool, and the Top 100 cryptocurrencies resource. TCIA also hosted the Australian Crypto Convention 2023 as an event offering networking and educational opportunities.
Differentiator
Problem solved
Functional benefit
Products and services
- TCIA Cryptocurrency Exchange Platform An Australian cryptocurrency exchange platform that enables Australian residents to buy, sell, and trade digital assets including Bitcoin, Ethereum, and various altcoins. Features 1-click portfolio buy options, DCA trading strategies, multiple bucket options with varying risk levels, real-time portfolio tracking, and an advanced view mode for professional traders.
- Crypto Staking Service On-chain staking service that allows TCIA customers to stake their proof-of-stake crypto assets through the platform, with TCIA retaining custody of the private keys.
- TCIA Affiliate and Referral Program A program allowing individuals and partners to earn commissions on the trading fees of customers they refer to TCIA, with 60% of trading fees paid during the referred customer's first 90 days and 30% thereafter until account closure.
Quantifiable outcome
- 0.5% trading fee vs competitors (lowest in Australia)
- +3 more outcomes
Companies that use TCIA
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
TCIA technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
TCIA partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Third-Party Payment ProviderscoreTCIA uses third-party payment providers to process fiat asset payments. Users are subject to the terms and conditions of these providers. TCIA may disclose personal information to these providers in accordance with its privacy policy.
- Exchange Platforms (Third-Party Service Providers)coreTCIA uses third-party exchange platforms and service providers to process transactions, conduct risk analysis, and offer cryptocurrencies. These providers are governed by their own terms of use, and TCIA reserves the right to change providers at its discretion.
- Blockchain NetworkscoreTCIA integrates with various blockchain networks to support cryptocurrency deposits, withdrawals, and staking. Network fees are charged by the applicable blockchain for crypto asset movements.
- AUSTRACcoreTCIA is registered with AUSTRAC (Australian Transaction Reports and Analysis Centre) as a digital currency exchange provider under the Anti-Money Laundering and Counter-Terrorism Financing Act 2006.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
TCIA competitors and assessment
Company assessmentDirect peers
- Independent Reserve: AUSTRAC-registered Australian crypto exchange offering retail and OTC trading with strong compliance positioning. Competes with TCIA on regulatory credibility and the Australian retail brokerage value proposition.
- Swyftx: Australian retail crypto exchange with simple onboarding, broad asset listings, and competitive fees. Competes head-to-head with TCIA for Australian retail crypto traders across novice and experienced segments.
- Digital Surge: Australian crypto exchange focused on retail users with simple onboarding and AUD on/off-ramps. Directly comparable to TCIA as a domestic retail brokerage targeting the same Australian customer segment.
- BTC Markets: One of Australia's longest-standing cryptocurrency exchanges, serving retail and some institutional clients. Directly comparable on geography, customer base, and the simple-buy/sell brokerage model.
- CoinSpot: Australia's largest retail-focused crypto exchange, offering simple buy/sell of a wide range of cryptocurrencies to Australian users. Directly competes with TCIA on the same retail customer base, fee structure, and Australian market footprint.
Broad incumbents
- Crypto.com: Global crypto exchange and app with retail trading, staking, and a Visa card. Overlaps with TCIA's retail brokerage, staking, and Australian user base as part of a much broader product portfolio.
- Kraken: Established global crypto exchange with advanced trading features for professionals. Overlaps with TCIA's 'advanced view mode' positioning and serves Australian retail and professional crypto traders.
- Coinbase: Largest publicly listed US crypto exchange offering retail brokerage across many countries. Competes with TCIA on user experience, brand, and asset listings, even if direct Australian penetration is more limited.
- Binance Australia: Local presence of the world's largest crypto exchange, offering broad asset listings and competitive fees to Australian users. Competes with TCIA on price, liquidity, and asset breadth despite a broader global portfolio.
Emerging players
- eToro: Multi-asset brokerage platform with crypto trading alongside stocks and ETFs. Comparable on retail brokerage mechanics and Australian user base, though its broader product portfolio differentiates it from a crypto-only exchange.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
TCIA social profiles
Digital presenceTCIA compliance and trust
Trust signalCompliance5 records
TCIA financial estimates
Financial estimateRevenue estimate
Valuation estimate
TCIA leadership team
Management profileNumber of profiles
Profiles1 record
TCIA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TCIA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TCIA
What does TCIA do?
TCIA is an Australian cryptocurrency exchange platform that enables retail users to buy, sell, and trade 100+ digital assets including Bitcoin, Ethereum, Cardano, Dogecoin, and Ripple. The platform offers 1-click portfolio purchases, dollar-cost averaging (DCA) trading strategies, multiple risk-bucket exposure options, real-time portfolio tracking, and on-chain staking of proof-of-stake assets. Services are restricted to Australian residents and the company is registered with AUSTRAC as a digital currency exchange provider.
Is TCIA a public or private company?
TCIA is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TCIA founded?
TCIA was founded in 2023. It employs 11 to 50 people.
Where is TCIA based?
TCIA is headquartered in Brisbane, Australia, in the Oceania region.
How does TCIA make money?
Five revenue lines are on record. Trading Fees (Purchase/Sale) is the primary driver. The others are swap Fees, crypto Asset Recovery Fees, dishour Fees and affiliate Credit Program.
Who are TCIA's main competitors?
Direct peers on record are Independent Reserve, Swyftx, Digital Surge, BTC Markets and CoinSpot. Broad incumbents are Crypto.com, Kraken, Coinbase and Binance Australia. eToro is listed as an emerging player.
Does TCIA have an API?
No public API is recorded for TCIA.
What industry is TCIA in?
TCIA's product category is Cryptocurrency Exchange. Its primary akta.pro industry code is FSADAAAB, Retail Crypto Brokerages (Simple Buy/Sell). Its NAICS code is 5231 and its SIC code is 6200.